HOCHZWEI

What HOCHZWEI does

HOCHZWEI – Büro für visuelle Kommunikation GmbH & Co. KG is a full-service advertising agency operating as a 'Kreativmanufaktur' (creative manufactory), founded in approximately 2000 by Felix Worm and Timo Klass and headquartered in the Sonwik harbor district of Flensburg, Germany, with a second office in Kiel. The firm employs more than 75 people across an agency group comprising four entities: the core HOCHZWEI agency, bewegtbild (film/video production), Wulf Titz Werbemittel (advertising merchandise), and entry:project (proprietary agency management software offered to external organizations). HOCHZWEI delivers end-to-end communication services spanning communication strategy, corporate design, TYPO3-based web development, SEO/SEA, social media and content marketing, cross-media campaigns, brand spaces, and moving image/video, with technical certifications including TYPO3 Association Gold Member status and official Google Partner recognition.

The technology stack centers on TYPO3 CMS as the agency's primary web platform with certified developers (TCCD), supplemented by Gemini-based AI search capabilities (KI-Suche) for client websites and proprietary agency management software. Revenue is generated primarily through project-based professional services fees, time-based billing, and retainer arrangements with enterprise and mid-market clients, supplemented by a smaller licensing stream from entry:project software and physical advertising merchandise sales through Wulf Titz Werbemittel. The customer base is concentrated in the Schleswig-Holstein region and Danish border area, serving regional utilities (Stadtwerke Flensburg, Stadtwerke SH), Sparkassen (Nord-Ostsee Sparkasse, Sparkasse Holstein), healthcare providers (Westküstenkliniken), tourism organizations (Nordsee-Tourismus-Service, Insel Sylt Tourismus-Service), and manufacturing firms, with multiple client relationships exceeding 10-20 years in duration.

Name

HOCHZWEI

Legal name

HOCHZWEI – Büro für visuelle Kommunikation GmbH & Co. KG

Website

https://hochzwei.de

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

HOCHZWEI is a Flensburg-based, bootstrapped full-service advertising agency with 75+ employees that delivers communication strategy, TYPO3 web development, campaigns, social media, and video production to regional enterprises across Schleswig-Holstein and Denmark.

Ownership category

akta.pro rank

Product category

Full-Service Advertising Agency Services

NAICS

Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Brand Campaign & Integrated Communications Agencies (MPAAAAAC)

akta.pro secondary industries

Market Research, Analytics & Consumer Insights (BPAFAAAM), Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty) (BPAFAAAJ)

Keywords

• Full-service advertising agency
• TYPO3 web development
• Corporate design services
• Cross-media marketing campaigns
• Video production agency

Headquarters

HQ city

Flensburg

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Advertising and Marketing Services: Full-service advertising agency providing comprehensive marketing and communication services including strategy, design, web development, social media, content marketing, SEO/SEA, video production, and brand spaces. Revenue is generated through project-based fees, time-based billing, and retainer arrangements with clients.
2. TYPO3 Web Development: Specialized web development services using TYPO3 CMS platform. Includes website creation, redesign, special programming, and CMS implementation.
3. Video and Motion Picture Production: Moving image services through the 'bewegtbild' subsidiary including image films, drone footage, cinema spots, snippets, and live broadcasts.
4. Advertising Articles: Sale of promotional items through Wulf Titz Werbemittel subsidiary, offering over 40 years of experience in advertising articles from basic items to custom special productions.
5. Agency Software Licensing: Licensing of proprietary agency management software 'entry:project' to other companies. The software was developed internally and is now offered as a product to external customers.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

HOCHZWEI operates as a full-service advertising agency (Kreativmanufaktur) delivering integrated marketing and communication services under one roof, including communication strategy, corporate design, TYPO3-based web development, SEO/SEA performance marketing, social media marketing, content marketing, cross-media campaign execution, video production via the bewegtbild subsidiary, brand spaces, and proprietary agency management software (entry:project). The agency serves enterprise and mid-market clients across Schleswig-Holstein and the Danish border region with dedicated consultants and in-house teams for concept, text, graphic design, programming, video, and online marketing.

Product overview

HOCHZWEI is a full-service advertising agency operating as a creative manufactory with over 75 employees across two offices in Flensburg and Kiel. The agency operates under an agency group structure ('4 in 1') comprising HOCHZWEI advertising agency, the film production 'bewegtbild,' the advertising materials business 'Wulf Titz Werbemittel' (under QUADRAT), and the agency software 'entry:project.' The core product portfolio centers on holistic communication services including websites/web development (TYPO3), corporate design, communication strategies, campaigns, SEO & SEA, social media marketing, content marketing, moving image/video production, and brand spaces. Notable add-on modules include an AI-powered search assistant (KI-Suche) using Gemini logic, digital business cards with Apple/Google Wallet integration, and app container solutions for cost-effective mobile applications. The agency is a TYPO3 Association Gold Member with certified developers.

Differentiator

Problem solved

Functional benefit

Products and services

• Websites / Webentwicklung Website development services including individual screen design, custom programming, and modern informative web presentations ranging from simple sites to complex web presences for enterprise and mid-market clients.
• Kommunikationsstrategien (Communication Strategy) Communication strategy services including market analysis, sustainable brand positioning, text and image design, and media and cost planning for enterprise and mid-market clients.
• Kampagnen (Campaigns) Campaign development and execution services across print ads, outdoor advertising, billboards, and social ads with modern concepts and creative design.
• Corporate Design Corporate identity and design services combining word and image to create individualized designs tailored to corporate identity, industry, and customer base.
• SEO & SEA (Performance Marketing) Search engine optimization and advertising services including keyword analysis, ad campaigns, and KPI tracking for effective performance marketing; delivered under Google Partner status.
• Social Media Marketing Social media strategy development, content creation including texts, graphics and reels, and online marketing campaign planning with editorial management across Meta (Facebook/Instagram) and other platforms.
• Content-Marketing Strategic content marketing and storytelling services to convey corporate identity, shape company image, and maintain consistent customer recall.
• Bewegtbild (Moving Image / Video Production) Video production services including image films, drone footage, cinema spots, snippets, and live broadcasts produced by the in-house Bewegtbild team within the agency group.
• Brand Spaces Trade show booths, showrooms, and virtual experience world design with thoughtful design concepts for lasting brand impressions.
• Webentwicklung mit TYPO3 (TYPO3 Web Development) Expert TYPO3 CMS development services with TCCD-certified developers (Tim, David), including website development, customization, and maintenance, delivered under TYPO3 Association Gold Member status.
• entry:project (Agency Management Software) Proprietary agency management software developed in-house for project management, originally for internal use and now offered/licensed as a product to other agencies and external organizations.
• Wulf Titz Werbemittel (Advertising Materials / Promotional Products) Advertising materials and promotional products subsidiary under the QUADRAT umbrella, offering 40+ years of experience in promotional articles from standard items to custom special productions.
• KI-Suche (AI Search Assistant) AI-powered search feature for websites that uses Gemini-based logic to provide natural language answers from site content, offering 24/7 customer service capability and increased dwell time benefits.
• Digitale Visitenkarte (Digital Business Card) Digital business card solution for smartphone wallets that integrates with Apple Wallet and Google Wallet, enabling contactless professional networking.
• App-Container (App Containers) Cost-effective alternative to native app development using app containers that provide high functionality and attractive design at significantly lower cost than six-figure native development.

Quantifiable outcome

• 2 million viewers reached for Nordsee-Tourismus-Service content series
• +2 more outcomes

Named customers17 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• TYPO3 AssociationcoreTechnology or IntegrationHOCHZWEI is a TYPO3 Association Gold Member, supporting the ongoing development of the open-source TYPO3 CMS software. Multiple team members hold TYPO3 CMS Certified Developer (TCCD) certifications.
• GooglecoreTechnology or IntegrationOfficial Google Partner status, providing access to partner benefits including product training, exclusive insights on trends and analytics, performance optimization suggestions, and priority support. Competence in Ad campaigns officially recognized.
• entry:projectcoreTechnology or IntegrationProprietary agency software developed in-house, now offered as a product to external companies. Successfully proven and continuously developed, part of the agency's own workflow for many years.
• Wulf Titz WerbemittelcoreChannel Partner/ Reseller/ DistributorDaughter company under the QUADRAT umbrella, continuing the tradition of over 40 years in advertising articles. Offers inspiration from ballpoint pens to custom special productions. Combined experience and creativity with HOCHZWEI.
• bewegtbildcoreStrategic or Co-development PartnerFilm production company under the same agency group umbrella, providing video production, drone footage, cinema spots, snippets, and live broadcasts as an integrated service offering.
• TÜV RheinlandminorOthersCertifying partner for climate protection projects. HOCHZWEI compensates CO2 emissions in energy consumption, business travel, and operations through TÜV-certified climate protection projects.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Jung von Matt: One of Germany's largest independent creative agency networks with full-service capabilities spanning brand strategy, campaigns, digital, and content. Directly comparable to HOCHZWEI's integrated offering but operating at significantly larger scale across multiple European cities.
• Serviceplan Group: Largest owner-managed agency group in Europe, headquartered in Munich with integrated brand, digital, and media capabilities. Comparable to HOCHZWEI for its cross-discipline full-service model and enterprise client base, but at substantially larger scale.
• Scholz & Friends: Leading German full-service advertising agency group with strong brand, digital, and content capabilities. Comparable to HOCHZWEI as a German full-service agency serving major enterprise and public-sector clients.
• Publicis Germany: German arm of the global Publicis network offering advertising, digital, media, and content services. Competes with HOCHZWEI for the same enterprise and public-sector clients in Germany at much larger scale.
• Havas Germany: German operations of the global Havas network, offering creative, media, and healthcare communications. Competes with HOCHZWEI in the same German enterprise and regional market, especially in the healthcare and energy utility verticals.

Direct peers

• denkwerk: German digital agency offering web development, digital strategy, and creative services for enterprise clients. Comparable to HOCHZWEI in combining digital production with creative and brand work, though more digitally focused and larger.
• nexum: Germany-based communications and digital agency with capabilities in brand strategy, content, web, and campaigns. Comparable to HOCHZWEI for its integrated service model targeting mid-market and enterprise clients.
• Wiethe Content: German content marketing and e-commerce agency with strong production capabilities across digital channels. Comparable to HOCHZWEI in serving enterprise and brand clients with integrated content, commerce, and digital services.
• Kolle Rebbe: Hamburg-based creative agency offering brand strategy, campaigns, and integrated communications. Comparable to HOCHZWEI as a German mid-sized creative agency serving enterprise clients with cross-media campaigns.

Regional players

• Wirz Communications: Switzerland's largest independent advertising agency, offering full-service creative, digital, and media capabilities. Comparable to HOCHZWEI as an owner-managed mid-sized integrated agency serving enterprise and public-sector clients in a defined regional market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hochzwei
• Facebookfacebook.com/HOCHZWEI.kommunikation

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HOCHZWEI