Name

Driv energi

Legal name

DRIV energi AS

Website

https://drivenergi.no

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Fuel Distribution and Retail

NAICS

Fuel Dealers (45721)

SIC

Wholesale-Petroleum Bulk Stations & Terminals (5171)

akta.pro primary industry

Hydrogen (Industrial & Mobility) (IMAEACAB)

akta.pro secondary industries

Hydrogen & Derivative Fuels for Industry (H₂, Ammonia, Methanol) (EUABAJAC), Renewable Diesel (HVO/HEFA) Production (EUAAAHAD)

Keywords

• Fuel distribution
• Fuel station network
• Renewable diesel
• AdBlue manufacturing
• Lubricant distribution

Headquarters

HQ city

Hokksund

HQ country

Norway

HQ region

Europe

Offices10 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Fuel sales (diesel, gasoline, HVO): DRIV sells auto diesel, colored diesel, HVO 100, HVO Offroad, 95 unleaded gasoline, and biofuel heating oil through its network of approximately 200 self-service stations and direct delivery via tank trucks. Revenue is generated through pump sales, monthly invoicing for fuel card holders, and bi-weekly invoicing for business customers.
2. Lubricants and chemicals: DRIV distributes a wide range of lubricants including motor oils, hydraulic oils, transmission oils, greases, and specialty products. Major supplier is Q8Oils, with additional products from Shell, Mobil, Uno-X, NYCO, and Texaco. Products are delivered across Norway from Kirkenes in the north to Kristiansand in the south.
3. AdBlue: DRIV produces and sells AdBlue (urea solution) which reduces diesel NOx emissions by 90%. Produced domestically at Kongsvinger factory with new facility at Nebbenes. Sold in 5L, 10L, 200L drums, 1000L IBC, and bulk formats.
4. Windshield washer fluid and chemistry products: DRIV produces windshield washer fluid (in variants -15°C, -20°C, and concentrate) including the environmentally friendly 'Utsikt' product in cardboard packaging. Also produces HeatX/HeatXi heat transfer fluids, antifreeze, and brake fluids.
5. DRIV Hydrogen services: DRIV hydrogen offers flushing and first-fill services for Type IV-MEGC hydrogen tanks, combined with local biometanol-based hydrogen production. Pilot production started October 2025 at Kløfta with commercial production planned Q2 2026.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Driv energi operates a network of approximately 200 self-service fuel stations across Eastern, Central, Southern, and Western Norway, distributing fossil and renewable fuels (autodiesel, HVO 100, HVO Offroad, colored diesel, 95 unleaded gasoline), AdBlue, windshield washer fluid, and lubricants. The company produces AdBlue and windshield washer fluid at its Kongsvinger chemistry factory, sells fuel cards to private and business customers, and provides direct tank-truck delivery to farms, construction sites, and fleets. The DRIV hydrogen division offers hydrogen production from biomethanol and tank-flushing services for Type IV-MEGC hydrogen tanks in the Nordic region.

Product overview

DRIV energi is a Norwegian fuel retailer and energy distributor operating approximately 200 self-service fuel stations across Eastern Norway, Central Norway, and Southern/Western Norway. The core offering centres on a network of retail stations dispensing fossil and renewable fuels (autodiesel, HVO, colored diesel, gasoline), complemented by a proprietary fuel card programme for both personal and business customers offering volume-based discounts and invoicing. Adjacent to fuel retail, DRIV produces and distributes its own-brand chemical products — AdBlue (emissions reduction fluid) and windshield washer fluid (Utsikt brand, in eco-friendly paper carton packaging) — from its Kongsvinger chemistry factory, with a new Nebbenes factory under construction. The Q8 lubricant range (motor oils, hydraulic oils, transmission oils, greases) is resold through DRIV's distribution network. A dedicated customer mobile app enables card management and mobile payment. A newly established hydrogen division (DRIV hydrogen, Q3 2025) offers hydrogen production from biomethanol and tank services for Nordic customers. A community fund (DRIVfondet) distributes quarterly grants to local organisations.

Differentiator

Problem solved

Functional benefit

Products and services

• DRIV fuel card (business) Business fuel card offering customized volume-based discount agreements, bi-weekly invoicing with detailed transaction specifications showing where fuel was purchased and with which card. Usable across approximately 200 DRIV stations and partner stations (Jæren Olje, Agder Olje). Includes customer login portal for transaction monitoring and invoice access.
• DRIV fuel card (personal) Personal fuel card providing a 40 øre per liter discount on fuel with monthly invoicing. Free to use, accepted across the entire DRIV station network in Norway including partner stations at Jæren Olje and Agder Olje.
• DRIV customer app (kundeapp) Mobile application for DRIV fuel card holders enabling card management, station locator, and mobile-based fueling at self-service DRIV pumps and partner stations. Available on the App Store and Google Play.
• AdBlue® Urea-based solution (32.5% technical urea, 67.5% demineralised water) used to reduce NOx emissions from diesel engines by up to 90%. DRIV is certified for domestic production at the Kongsvinger chemistry factory. Available in 5L, 10L, 200L drum, 1000L IBC, and bulk formats.
• Windshield washer fluid (Utsikt) Ethanol-based windshield washer fluid in -15°C, -20°C, and concentrate variants. Utsikt brand packaged in 2L paper cartons (saves 50g plastic and 300g CO2 per unit vs plastic). Also available in 5L, 25L, 210L drum, and 1000L IBC formats. Produced at DRIV's Kongsvinger factory.
• HeatX / HeatXi heat transfer fluids Heat transfer fluids (cold carriers) for secondary circuits in heat pumps and refrigeration systems, also suitable for collectors in ground, bedrock, and groundwater heating. HeatXi includes corrosion inhibitors; HeatX is undensitised. Delivered as ready-to-use B-class fire safety liquids or A-class concentrate. Available in 25L plastic can, 210L drum, 1000L IBC, or bulk.
• DRIV hydrogen services Nordic hydrogen services including production of hydrogen from biomethanol via steam reforming, tank flushing services for Type IV-MEGC hydrogen tanks in heated halls (>25°C), and full-service hydrogen tank agreements. Established as joint venture with NAPOP AS combining DRIV's distribution infrastructure with NAPOP's hydrogen technology expertise. Targets emission-free construction, transport, and industrial heating sectors.
• Autodiesel Standard road diesel fuel supplied from approved Norwegian depots for business and private customers across the DRIV station network.
• HVO 100 (renewable diesel) Hydrotreated vegetable oil (HVO) renewable diesel meeting EN 15940 standard, reducing CO2 emissions by up to 90% compared to fossil diesel. Approved for road use and most diesel engines with manufacturer authorization. Made from waste vegetable oils, timber, and animal fats.
• HVO Offroad HVO variant for off-road use meeting EN 15940 standard. Up to 88% reduction in fossil CO2 emissions compared to standard diesel. Can also be used as bio heating oil.
• Colored diesel (farget diesel) Tax-exempt diesel colored for identification, intended for off-road use such as agriculture and construction equipment.
• 95 Blyfri (unleaded gasoline)

Quantifiable outcome

• AdBlue reduces NOx emissions from diesel vehicles by 90%
• +4 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered minor, core, notable and major.

• Innovation GardermoenminorStrategic or Co-development Partner · 1 October 2025DRIV has a new collaboration with Innovation Gardermoen, supporting innovation in the Gardermoen region. Details of the partnership are limited.
• NAPOP AScoreStrategic or Co-development Partner · 1 May 2025DRIV energi AS and NAPOP AS established DRIV hydrogen in 2025 by taking over DRIV bioenergi AS. The partnership combines DRIV's fuel distribution infrastructure with NAPOP's technical expertise in hydrogen technology to offer standardized services for flushing and first-fill of Type IV-MEGC hydrogen tanks, combined with local hydrogen production from biometanol.
• FosterhjemsforeningennotableStrategic or Co-development Partner · 1 January 2020DRIV has had a fixed partnership since 2020 with Fosterhjemsforeningen and their youth committee. The youth committee consists of young people who are foster children themselves, working to influence foster care policies. DRIV supports various initiatives including training to help youth be heard.
• Jæren OljemajorChannel Partner/ Reseller/ Distributor · 1 January 2019Jæren Olje (founded 2002) operates fuel stations in Southern and Western Norway as part of the DRIV network. All self-service fuel stations operated by Jæren Olje carry the DRIV brand. DRIV customers can use their cards at Jæren Olje stations under the same agreement, expanding the network to approximately 180 stations.
• Agder OljemajorChannel Partner/ Reseller/ Distributor · 1 January 2019Agder Olje (in operation since 1997) operates fuel stations in Southern Norway as part of the DRIV network. Headquarters at Vigrestad. All self-service fuel stations operated by Agder Olje carry the DRIV brand, and DRIV customers can use their cards at Agder Olje stations under the same agreement.
• Q8Oils (OKQ8)coreTechnology or IntegrationDRIV distributes Q8Oils lubricants, motor oils, hydraulic oils, transmission oils, greases, and specialty products across Norway. Q8Oils is manufactured at OKQ8's factory in Antwerp, Belgium, with continuous R&D. DRIV maintains stock of bestsellers in Norway for rapid delivery.
• Kirkens BymisjonnotableStrategic or Co-development PartnerDRIV supports Kirkens Bymisjon Drammen through annual donations and the 'Brosteinsaksjonen' Christmas campaign. Kirkens Bymisjon provides assistance to people in difficult situations in Drammen.
• KingspanminorChannel Partner/ Reseller/ DistributorDRIV imports diesel tanks from Kingspan in Poland for sale to Norwegian customers. Tanks are approved for the Norwegian market. FuelMaster and TruckMaster tank models available in various sizes.

Scale indicators11 records

Recent moves11 records

Expansion highlights6 records

Broad incumbents

• Yara International: Yara is a Norwegian-headquartered global fertilizer and industrial gases company with major hydrogen and ammonia operations. Relevant peer for DRIV hydrogen given overlapping Nordic hydrogen ambition and downstream chemical product distribution expertise.
• Air Liquide: Air Liquide is a global industrial gases major with significant hydrogen production and distribution operations in Scandinavia. Comparable to DRIV hydrogen in industrial and mobility hydrogen supply, though at vastly larger scale and across many geographies.
• Shell Norge (Det Norske Shell): Shell is a global energy major with a Norwegian fuel station network, branded lubricants, and significant fuel card programmes. Overlaps with DRIV in fuel retail, lubricants, and HVO/biomass fuels, though at much larger scale.

Regional players

• OKQ8: OKQ8 is a Nordic fuel chain and the parent of Q8Oils — DRIV's main lubricant supplier. Operates stations across Sweden/Norway; comparable to DRIV in retail fuel and lubricants distribution at Nordic scale.
• St1 Norge: St1 is a Nordic energy company with Norwegian fuel stations, fuel cards, and a focus on renewable fuels. Directly comparable to DRIV's mix of conventional fuel retail and renewable fuel (HVO) offering.
• Preem (Sweden): Preem is Sweden's largest fuel company with refinery operations and a Nordic fuel station network. Comparable to DRIV in renewable diesel (HVO) and fuel distribution across Nordic geographies, primarily serving Sweden.

Emerging players

• Nel ASA: Nel ASA is a Norwegian-listed hydrogen technology company producing electrolyzers and hydrogen fueling solutions. Comparable to DRIV hydrogen on the production/distribution side of the Nordic hydrogen value chain, though Nel is a technology vendor while DRIV is a logistics/distribution play.

Direct peers

• Circle K Norge: Circle K operates one of the largest fuel retail networks in Norway, including unmanned stations serving both private and business customers with volume-discount fuel cards — a directly comparable GTM model to DRIV's self-service stations and B2B fuel cards.
• Uno-X (YX Norge): Uno-X / YX Norge is one of Norway's largest fuel station chains with hundreds of stations across the country, directly competing with DRIV in diesel, gasoline, and HVO retailing. Both target B2C drivers and B2B fleets via fuel cards.

Others

• Kingspan (KPS): Kingspan supplies the FuelMaster and TruckMaster diesel storage tanks that DRIV imports and resells into Norway. Relevant as the enabling supplier partner in DRIV's equipment revenue stream rather than a competitive peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xfacebook.com/drivenergi
• Facebookfacebook.com/drivenergi
• LinkedInlinkedin.com/company/drivenergi

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Driv energi