Rise in Malibu

What Rise in Malibu does

Rise in Malibu operates a single luxury substance use disorder treatment facility at Sea Vista Estates, 26901 Sea Vista Drive, Malibu, California, delivering a full continuum of care for drug and alcohol addiction. The service portfolio spans medically supervised detoxification (drug and alcohol), residential inpatient programs for drug, alcohol, benzodiazepine, fentanyl, heroin, and opioid dependencies, Partial Hospitalization (PHP) and Intensive Outpatient (IOP) step-down care, Medication-Assisted Therapy using buprenorphine, methadone, and naltrexone, a Dual Diagnosis program for co-occurring mental health conditions, and the trademarked Continue Rising Aftercare Program™. Clinical delivery combines evidence-based modalities (CBT, DBT, EMDR, individual and group therapy) with holistic practices (yoga, meditation, massage, equine, art, and adventure therapy), delivered by doctorate-level therapists, a triple board-certified medical doctor, a psychiatrist, and 24-hour nursing.

The business runs as a direct-to-consumer luxury provider with two payment paths: insurance reimbursement through nine major PPO/POS carriers (Anthem, Cigna, Aetna, TRICARE, Beacon, Compsych, Magellan, MultiPlan, First Health) and private pay at a transparent $90,000 for a 30+ day stay. Medi-Cal, Medicare, and Medicaid are not accepted. The admissions funnel is built around a 24/7 phone line, complimentary insurance verification, and a multi-channel digital presence (website, blog, Facebook, Instagram, X, LinkedIn, YouTube). The facility is Joint Commission Accredited, Legit Script Verified, licensed by the California DCHS (License #190004AP, expiring 11/30/2025), and recognized on Newsweek's Best Addiction Treatment Centers 2024 list.

Operationally, Rise in Malibu is a privately held for-profit company with 11-50 employees, no disclosed external funding, no parent company, and no subsidiaries, run under CEO Patrick Mitchell. Customer acquisition is concentrated in Southern California via a DTC admissions motion, with sober living homes extended into West LA and Santa Monica as a post-discharge extension. The company does not disclose revenue, census, or admissions volume.

Name

Rise in Malibu

Legal name

Rise in Malibu

Website

https://riseinmalibu.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Rise in Malibu is a privately held luxury addiction treatment center in Malibu, California, delivering medically supervised detox, residential inpatient, PHP/IOP, MAT, dual-diagnosis, and aftercare services to individuals with drug and alcohol use disorders, paid via PPO/POS insurance or $90,000 private pay.

Ownership category

akta.pro rank

Product category

Addiction Treatment Services

NAICS

Residential Mental Health and Substance Abuse Facilities (623220), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industries

Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO), Rehabilitation & Recovery Retreats (Physio, Post-Op, Pain Management) (THAGAMAG), Recovery Lounges & Multi-Modal Recovery Centers (HSADAKAI)

Keywords

• Addiction treatment
• Drug rehabilitation
• Alcohol detox
• Residential inpatient
• Dual diagnosis treatment

Headquarters

HQ city

Malibu

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Residential Inpatient Treatment: Luxury inpatient addiction treatment program with lengths ranging from 30-90 days. Primary revenue stream for the organization.
2. Medical Detoxification: Medically supervised detox programs for drug and alcohol addiction, typically the first step in the treatment continuum.
3. Insurance Reimbursement: Revenue received through PPO and POS insurance plan reimbursements. Accepts most major insurance plans including Anthem, Cigna, Aetna, and others.
4. Private Pay: Self-pay option for clients without sufficient insurance coverage. Cash payment rate of $90,000 for 30+ day stay.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

Rise in Malibu is a luxury residential addiction treatment center offering medically supervised detoxification, residential inpatient rehab, dual-diagnosis treatment, medication-assisted therapy, and the proprietary Continue Rising Aftercare Program. Treatment combines evidence-based clinical therapies (CBT, DBT, EMDR) with holistic wellness practices delivered by doctorate-level therapists and a triple board-certified medical doctor at the Sea Vista Estates facility on the Malibu coastline.

Product overview

Rise in Malibu operates as a luxury addiction treatment center offering a comprehensive, full-continuum of care for substance abuse and co-occurring mental health disorders. The integrated service portfolio spans detoxification (Drug Detox, Alcohol Detox), residential inpatient treatment (Inpatient Drug, Alcohol, Benzodiazepine, Fentanyl, Heroin, and Opioid Rehab programs), Partial Hospitalization (PHP) and Intensive Outpatient (IOP) programming, Medication-Assisted Therapy (MAT), and the Continue Rising Aftercare Program™ for sustained recovery. Treatment combines evidence-based clinical approaches (CBT, DBT, EMDR, Individual and Group Therapy) with holistic wellness practices (yoga, meditation, massage, art therapy) within luxury facilities at Sea Vista Estates. The Dual Diagnosis Program concurrently addresses addiction and mental health conditions, while Sober Living Homes provide transitional support. All programs feature doctorate-level clinical staff, 24/7 nursing, and personalized treatment planning in a private Malibu coastal setting.

Differentiator

Problem solved

Functional benefit

Products and services

• Detoxification Program Medically supervised luxury detox program offering drug and alcohol detoxification with personalized treatment plans, 24/7 medical monitoring, and holistic supportive care in a Malibu coastal setting.
• Residential Inpatient Program Luxury residential addiction treatment program offering 24/7 immersive care with private accommodations, personalized treatment plans, evidence-based therapies, and holistic healing in Malibu, California, with program lengths of 30-90 days.
• Dual Diagnosis Program Concurrent treatment program addressing substance abuse and co-occurring mental health conditions including trauma, anxiety, depression, bipolar disorder, and PTSD with integrated therapeutic approaches.
• Medication-Assisted Therapy (MAT) Evidence-based treatment using FDA-approved medications including buprenorphine, methadone, naltrexone, and other pharmacological interventions combined with counseling to support addiction recovery.
• Continue Rising Aftercare Program™ Proprietary intensive aftercare support program providing continued therapeutic engagement, sober living coordination, outpatient care arrangements, 12-step and SMART Recovery meeting schedules, and ongoing case management for sustainable long-term recovery.
• Partial Hospitalization Programming (PHP) Most intensive form of outpatient care involving 5-6 hours of treatment daily, typically for 5-6 days per week, focused on stabilizing addiction and associated behaviors in early recovery stages.
• Intensive Outpatient Programming (IOP) Step-down outpatient treatment including 3 hours of treatment per day for 3-5 days per week, allowing safe reintegration into daily life with supportive structure and continued therapeutic care.
• Sober Living Homes Transitional housing options providing safe, structured sober living environments in West LA and Santa Monica with gender-specific programs, family support, vocational opportunities, and continued treatment access.
• Intervention Services Professional intervention services helping families and loved ones address substance abuse issues and guide individuals toward seeking treatment.

Quantifiable outcome

• 45% higher likelihood of maintaining long-term sobriety for individuals engaging in holistic supportive care during addiction recovery

Named customers9 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Passages Malibu: High-end Malibu residential rehab offering 30-day inpatient programs with a holistic, non-12-step treatment philosophy, directly competing for the same luxury/executive clientele.
• Cirque Lodge: High-end residential addiction treatment center in Sundance, Utah, offering evidence-based and holistic therapies with comparable luxury amenities and program duration.
• Mountainside Treatment Center: Luxury residential and outpatient addiction treatment provider in Connecticut offering individualized care, dual-diagnosis treatment, and aftercare programming comparable to Rise in Malibu's continuum.
• Promises Treatment Centers: Luxury residential addiction and co-occurring disorder treatment center with locations including Malibu and West Los Angeles, offering comparable continuum-of-care services and insurance acceptance.
• Cliffside Malibu: Luxury residential addiction treatment center located on the cliffs of Malibu, offering private ocean-view accommodations, dual-diagnosis care, and a similar premium pricing model serving the same affluent Southern California market.
• The Ranch at Pine Grove / The Ranch Tennessee: Luxury residential rehab offering integrative addiction treatment combining clinical and experiential therapies in a private retreat setting; comparable model and pricing tier with shared emphasis on holistic recovery.

Broad incumbents

• Caron Treatment Centers: Nonprofit, nationally recognized addiction treatment organization operating residential programs in Pennsylvania and Florida; competes for insured and private-pay clients seeking premium residential addiction care.
• Sierra Tucson: Established residential treatment provider offering integrated addiction and mental health care with a continuum of care, accredited and serving a similar high-acuity population at premium price points.
• Betty Ford Center (Hazelden Betty Ford Foundation): Iconic and large-scale residential addiction treatment provider with multiple U.S. locations; competes for patients seeking premium residential care and aftercare programming, with broader geographic reach and stronger brand recognition.

Emerging players

• Ocean Hills Recovery: Southern California residential addiction treatment provider offering comparable detox, inpatient, and outpatient programs with strong insurance acceptance; emerging peer in the same regional luxury market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/RiseinMalibu
• YouTubeyoutube.com/channel/UCadLPYLl7wlmT3ADUoeHrwg?view_as=subscriber
• Facebookfacebook.com/RiseinMalibu
• LinkedInlinkedin.com/company/rise-in-malibu
• Instagraminstagram.com/riseinmalibu

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rise in Malibu