Name

Medallion Homes

Legal name

Medallion Homes Pty Ltd

Website

https://medallionhomes.com.au

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Custom Home Building

NAICS

New Single-Family Housing Construction (except For-Sale Builders) (236115), New Housing For-Sale Builders (236117)

SIC

Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Custom Home Building (IMAFABAC)

akta.pro secondary industries

Residential Luxury / High-End Home Construction (IMAFABAJ), Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

Keywords

• Custom home building
• Residential construction
• Home design services
• Land subdivision
• Display home sales

Headquarters

HQ city

Victoria Park

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Custom Home Building: Medallion Homes designs and constructs bespoke luxury homes for clients in South Australia. Pricing is transparent with homes displayed and any items not included clearly shown. The company offers two design approaches: Custom Designed and Display Inspired.
2. Land Services: The company acquires, subdivides and develops premium land parcels in Adelaide's eastern suburbs and beachside locations, then constructs and sells homes on these sites. Services include project management, land division, sales and marketing.
3. Display Home Sales and Leaseback: Display homes are offered for sale with attractive financial benefits including a long-term dedicated tenant for the duration of a leaseback term. Once the display closes, buyers receive the home with all premium fixtures, fittings and landscaping included.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Medallion Homes designs and constructs premium custom-built residential homes across Adelaide, South Australia. The company offers fully bespoke architectural design, 3D modeling, and construction services, complemented by land acquisition and subdivision services for residential developments. They also operate a portfolio of display homes that customers can purchase, often with leaseback arrangements.

Product overview

Medallion Homes is a premium custom home builder in Adelaide, South Australia, operating for over three decades. The company offers a portfolio of architecturally designed display homes across multiple series (Domo, Urbis, Coolum, Pavilion, Grand, Azure, Riva, Esplanade), a Custom Designed Homes service for bespoke projects, Display Inspired Homes for adapted designs, Land Services for land acquisition and subdivision, and Client Homes showcasing completed projects. The company specializes in premium home and land solutions in eastern and beachside suburbs of Adelaide.

Differentiator

Problem solved

Functional benefit

Brands

• Arrival: A digital platform dedicated to South Australia showcasing people and places, including content about local food, wine, and events

Products and services

• Display Homes Showcase homes designed and built by Medallion that customers can purchase, often with a leaseback option while a new display property is built. Aimed at prospective homeowners seeking a premium finished residence.

Quantifiable outcome

• Regular customer surveys sent at various stages of building journey to ensure satisfaction
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered major.

• Women's & Children's Hospital FoundationmajorStrategic or Co-development Partner · 1 January 2019Medallion Homes partnered with the Women's & Children's Hospital Foundation for their 2019 Mega Home Lottery. Their iconic Pavilion home at Blackwood Park was offered as first prize. This partnership supported the important work of the foundation while providing a unique opportunity for lottery winners.
• The Salvation ArmymajorStrategic or Co-development PartnerMedallion Homes partnered with The Salvation Army in South Australia to build two purpose-designed homes used as shelters for victims of domestic violence. Managing Director Peter Katelanis initiated the partnership. The Domestic Violence Accommodation Project was supported by many suppliers and contractors who donated time, effort and products. The Salvation Army is one of the largest welfare providers in South Australia.
• Paws For ChangemajorStrategic or Co-development PartnerMedallion Homes is a major sponsor of Paws For Change, a registered Australian charity dedicated to improving lives of animals locally and globally. The charity supports local economy and disability employment programs by manufacturing products in South Australia, works with the RSPCA, and conducts animal rescue and rehabilitation. Medallion Homes chose to support them because 100% of proceeds go directly to rescue projects.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Simonds Homes: Large Australian home builder with Adelaide presence offering both project homes and custom designs. Comparable on home and land packages, though serves a broader price tier than Medallion's premium focus.
• Metricon Homes: Australia's largest home builder, operating nationally with broad product range including display homes in Adelaide. Comparable on display home-led sales model and custom design services, though at much greater scale across multiple tiers.
• GJ Gardner Homes: National franchise home builder with display homes across Australia including South Australia. Comparable on display-driven sales model and custom design services, though executed through a franchise network rather than direct delivery.
• Burbank Australia: Melbourne-headquartered home builder with presence across multiple Australian states offering display homes and custom design. Comparable on display-home-led sales model and land sourcing capabilities, though broader geographic and tier footprint.

Regional players

• Weeks Building Group: South Australian family-owned builder with deep Adelaide roots offering home design and construction across various suburbs. Comparable as a regional SA-focused builder, though with broader price tier exposure than Medallion's premium positioning.

Direct peers

• Rivergum Homes: Adelaide-based custom home builder offering tailored design and construction services across premium South Australian suburbs. Comparable on boutique custom home delivery model and shared local market.
• Hickinbotham Homes: Long-established South Australian home builder active across Adelaide and regional South Australia, building both residential developments and custom homes. Most directly comparable given shared SA geography, similar product range, and overlap in premium Adelaide suburbs.
• A.B. Edward Enterprises: Premium Adelaide-based custom home builder serving similar affluent eastern suburbs and beachside locations. Closely comparable on product positioning, design-led approach, and South Australian customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/medallion-homes-pty-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medallion Homes