What GlobalB does

GlobalB (株式会社GlobalB) is a privately held Japanese IT services and software company founded in 2017 and headquartered in Omura City, Nagasaki Prefecture, with regional offices in Tokyo (Chiyoda) and Fukuoka, plus a Bangkok, Thailand office and reported Vietnam presence. The company's strategic center of gravity is the LITONE product line — a proprietary set of LINE WORKS × kintone integration services, including the no-code LITONE ウェブアプリ for LINE WORKS (released June 2026), LITONE for kintone PDF, LITONE for kintone Excel (released August 2025), and the LITONE for kintone チャットボット (released June 2023). The underlying technology is an integration layer on top of Cybozu's kintone low-code platform and the LINE WORKS communication platform, with parallel extensions to METOOS — a kintone-based business management suite covering estimates, projects, customers, and cases — and integrations into mainstream Japanese SaaS such as Salesforce, freee, Money Forward, ChatWork, LINE for Business, PCA Cloud, and ANDPAD.

GlobalB monetizes through a hybrid model: subscription/recurring fees for LITONE add-ons (offered via a 30-day free trial, monthly billing, freemium funnel on its website), professional services fees for the Empower Plan (エンパワープラン) — a short-cycle (as short as one month) kintone implementation and internal-customization-enablement service — and traditional project-based fees for web design, video production, and inbound-tourism support. Go-to-market combines product-led growth (self-serve trial, online consultation forms) with event-driven demand generation (Kintone Days, Cybozu Days, LINE WORKS Partner Conferences, regional seminars across Fukuoka, Osaka, Nagoya, Sapporo) and a third layer of enterprise field sales for underutilized-kintone accounts. Distribution is amplified by official Cybozu and LINE WORKS partner status, and the company has earned 3 consecutive years of star ratings in the Cybozu Partner Network Report and the LINE WORKS Partner Conference 2026 'The Best Collaboration' award.

The customer base sits primarily in the SMB and mid-market segment using kintone across industries such as manufacturing, construction, healthcare/welfare, security/cleaning, environmental/recycling, events, and waste management, supplemented by inbound-tourism and local-business clients in Kyushu for the web/video production services. International presence is concentrated in Thailand for kintone-LINE WORKS integration rollouts to Thai-Japan operations. The company holds ISO/IEC 27001 certification (issued via SGS) and is led by Representative Director Kentaro Yamamoto (山本健太郎). No external funding rounds, revenue figures, or institutional investors are disclosed in the available material.

Name

GlobalB

Legal name

株式会社GlobalB

Website

https://gbalb.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

GlobalB is a Japanese IT firm that builds and sells LITONE, a proprietary LINE WORKS × kintone integration suite, alongside kintone implementation services (Empower Plan), METOOS business management apps, and web/video production, primarily serving SMB and mid-market customers across Kyushu and broader Japan.

Ownership category

akta.pro rank

Product category

Business Process Management Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Graphic Design Services (541430)

SIC

Services-Computer Programming Services (7371), Services-Management Consulting Services (8742)

akta.pro primary industry

Strategy & IT Advisory (BPAEAAAA)

akta.pro secondary industry

API Documentation & Developer Portals (BPAMAOAH)

Keywords

• Kintone integration services
• LINE WORKS connectivity
• No-code business applications
• Business process digitization
• Kintone system implementation

Headquarters

HQ city

Nagasaki

HQ country

Japan

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. LITONE Products and Services: Revenue from LITONE product line including web app, PDF, and Excel add-ons for kintone-LINE WORKS integration. Offers subscription-based access with free 30-day trial period.
2. エンパワープラン (Empower Plan): kintone system development support services helping customers build and customize their kintone systems with fast delivery (as short as 1 month) and internal customization enablement.
3. Website Production: Web design and development services for various industries including hospitality, healthcare, manufacturing, and inbound tourism with multilingual support capabilities.
4. Video Production: Video content creation services to communicate company and business appeal directly to audiences.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

GlobalB develops and sells LITONE (ライトン), a proprietary LINE WORKS × kintone integration software suite comprising a no-code business app builder, a PDF form auto-generator, an Excel export tool, and a chatbot interface. The company also delivers professional services including METOOS (kintone-based business management implementation), the Empower Plan (rapid kintone system development with delivery as short as one month), multilingual website production, video production, and inbound tourism marketing support for Kyushu-based hospitality businesses.

Product overview

GlobalBはkintoneцифр业务改善支援を主力とするIT企業。主力ブランド「LITONE」はLINE WORKS × kintone連携サービス群で、以下のサブプロダクトで構成される。（1）LITONEウェブアプリ for LINE WORKS：LINE WORKS上にkintone業務アプリをノーコードで作成する；（2）LITONE for kintone PDF：kintoneデータから自社書式のPDF帐票を自动生成；（3）LITONE for kintone Excel：kintoneデータからExcel帐票を出力；（4）LITONE for kintoneチャットボット：LINE WORKS上でkintoneデータを参照・更新するチャットボット。これらの製品は互いに連携し、紙ベースの帐票·報告·データ管理的业务をデジタル化する業務改善ツールスイートを形成する。もうひとつの主力サービス「METOOS」は見積·案件·予実管理等功能を持つkintoneベースの業務改善支援服務で、ChatWork等各种SaaSとの連携で社内外の情報共有を一元化する。エンパワープランはkintone導入·定着化を短納期で支援する服務。これらのサービスに加え、网站制作·動画制作·インバウンド支援の制作サービスも提供する。LINE WORKS Partner Conferenceで3年連続で受賞し、サイボウズ災害支援パートナーにも認定されている。

Differentiator

Problem solved

Functional benefit

Brands

• LITONE: LINE WORKS × kintone integration service enabling business app creation on LINE WORKS platform with kintone connectivity
• METOOS
• エンパワープラン

Products and services

• LITONE (ライトン) product suite LITONE is GlobalB's primary brand of LINE WORKS × kintone integration software, enabling businesses to build no-code business applications inside LINE WORKS that read and write kintone data, generate templated PDFs and Excel exports from kintone records, and operate chatbots. Targeted at SMB and mid-market companies seeking mobile-first workforce digitization.
• LITONE Web App for LINE WORKS (LITONEウェブアプリ for LINE WORKS) No-code business application builder operating inside the LINE WORKS platform, connected to kintone, allowing users to create custom business apps on LINE WORKS without programming knowledge. Used for daily report input reduction and field-based data capture.
• LITONE for kintone Chatbot (LITONE for kintone チャットボット) Chatbot interface running inside LINE WORKS that allows users to reference and update kintone records in real time. Designed for disaster support partnerships (Cybozu disaster support partner) and frontline operational queries.
• LITONE for kintone (Thai-language edition) Thai-language edition of the LITONE for kintone integration service, providing multilingual response capability for the Thai market expansion.
• LITONE for Excel Excel export add-on for kintone data, enabling kintone records to be converted into Excel format for reporting and analysis workflows, particularly for digitalizing handwritten daily reports and connecting legacy Excel workflows with kintone.
• METOOS (メトウス) METOOS is a kintone-based business improvement support service providing templated apps for quotation management, budgeting, ordering, customer management, case management, and estimation, with integrations to ChatWork and other SaaS tools. Aimed at SMBs seeking back-office efficiency and DX.
• Empower Plan (エンパワープラン) kintone development support service Professional service supporting kintone system development for customers with neglected or underutilized kintone implementations, with short delivery timelines (as short as one month) and structured to enable ongoing internal customization by the customer's own team.
• Website Production Service (WEBサイト制作) Website design and development services for hospitality, healthcare, manufacturing, and other industries, including multilingual website construction. Targeted at Kyushu-region businesses.
• Video Production Service (動画制作) Video production service creating web videos, PR videos, and other content for direct communication of company and business appeal to audiences.
• Inbound Tourism Support Service (インバウンド支援) Comprehensive inbound tourism support service including multilingual website production, video content creation, and various promotional support, based on the company's 'Revitalizing Kyushu through inbound tourism' slogan.

Quantifiable outcome

• Business process improvements documented across 25+ case studies with measurable outcomes such as reduced working hours, eliminated transcription errors, and improved operational efficiency
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Cybozu (サイボウズ)coreStrategic or Co-development PartnerGlobalB is a Cybozu Official Partner (SI Partner and Consulting Partner) specializing in kintone implementation and development services. The company has achieved 3 consecutive years of star ratings in Cybozu Partner Network Report and actively participates in Cybozu community events.
• LINE WORKS (ワークスモバイル)coreStrategic or Co-development PartnerGlobalB is a LINE WORKS Service Partner with a strategic focus on LINE WORKS × kintone integration solutions. They have developed LITONE as a proprietary integration product and have received multiple awards including 'The Best Collaboration' in 2026 and 'Area Best Collaboration' in 2024.
• SGS (ISO/IEC 27001)minorOthersGlobalB has obtained ISO/IEC 27001 certification through SGS United Kingdom Ltd. demonstrating commitment to information security management.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Tricent: Tricent is a Japanese SaaS vendor offering kintone plug-ins and adjacent cloud tools for SMB digitization. It competes with GlobalB in the kintone add-on market and shares similar SMB/mid-market DX positioning in Japan.
• JOYZO (ジョイゾー): JOYZO is a kintone-focused SI partner and developer of popular kintone plug-ins including krewData and krewSheet. It is one of the most well-known kintone-native product/SI shops in Japan and overlaps directly with GlobalB's LITONE add-on and Empower Plan offerings.
• R3 (アールスリー): R3 (formerly KintonePartner and now part of A3 Group) is a long-standing kintone specialist SI that runs the kintone devCamp community and offers kintone SI/training. It directly overlaps with GlobalB's Empower Plan and kintone community/event presence.
• Mash & Associates (マッシュアンドアソシエイツ): Mash & Associates is a Cybozu SI/Consulting partner specializing in kintone implementation, training, and custom development. It competes with GlobalB's Empower Plan and broader kintone SI practice among Japanese SMB and mid-market customers.
• Toyokumo (トヨクモ): Toyokumo builds widely adopted kintone plug-ins (kViewer, kMailer, kBackup, FormBridge) and provides kintone SI services. It is a direct competitor to GlobalB in monetizing the kintone ecosystem via plug-in products and adjacent professional services.

Broad incumbents

• GENIEE: GENIEE is a Japanese SaaS company providing marketing and business productivity tools (e.g., GENIEE SFA/CRM, adtech). While its product set differs, it is comparable as a Japanese SMB-targeted SaaS vendor pursuing digital transformation of the same customer base that GlobalB serves with LITONE and METOOS.
• Cybozu: Cybozu is the maker of kintone and the broader Cybozu Office suite and operates the Cybozu Partner Network. As GlobalB's core platform and partner program owner, Cybozu is both a critical enabler and the broad incumbent whose partner ecosystem GlobalB competes within.
• Works Mobile (LINE WORKS): LINE WORKS is the Japanese enterprise communication platform owned by Works Mobile / LINE. GlobalB's LITONE is built on top of LINE WORKS, making Works Mobile a core platform partner and a broad incumbent in the same enterprise-IT buying cycle.
• Cross Heads: Cross Heads is a Cybozu Authorized SI partner with broader enterprise integration and cloud services practices. It competes with GlobalB for mid-market and enterprise kintone SI engagements with deeper scale and multi-vendor capabilities.

Emerging players

• Workato: Workato is a global iPaaS / no-code integration platform. While it serves a different scale of customer and stack than GlobalB's LITONE, both compete in the 'no-code business app and system integration' mindshare — Workato from the cloud-iPaaS side, LITONE from the LINE WORKS × kintone niche.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/GlobalB_com
• Facebookfacebook.com/gbalb1721
• Instagraminstagram.com/globalb1721

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GlobalB