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Mark Collins PR

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uuid002e2i5

Namestring
Mark Collins PR
Legal namestring
Mark Collins PR
Websiteurl
markcollinspr.com
Company typeenum
Private
Founded yearint
2014
Descriptiontext

Mark Collins PR (MCPR) is a London-based, independent boutique communications agency specializing in entertainment, media brands, and celebrity public relations. Founded in 2014, the firm operates with a small senior team (1-10 employees) from its headquarters at 12 Hammersmith Grove, London, and serves enterprise clients in the entertainment sector — most prominently The Walt Disney Company's portfolio brands (Disney+, National Geographic, Marvel, Pixar, Star Wars, Disneyland Paris, Disney Cruise Line, Walt Disney World, Disney Store), as well as Mattel (Barbie, Fisher-Price, Thomas & Friends), BBC, Polydor Records, Car SOS, Kidz Bop, TUI, and others.

The agency's service offering is structured around three practice areas — Entertainment PR, Celebrity PR, and Media Brands PR — underpinned by functional capabilities including global and UK comms strategy, media relations, news generation, creative PR activations, events (premiere screenings, press junkets), influencer marketing, content creation, and CSR & purpose campaigns. MCPR delivers a manual, human-relationship-driven service; there is no proprietary technology platform, software product, or AI tooling disclosed. Campaign outputs are documented in earned-media terms, with examples including 272 media items and 200M reach for the Jaws @ 50 campaign (Disney+/National Geographic), 240 items and 265M reach for Ocean with David Attenborough, and 185 items and 293M reach for Tucci in Italy.

MCPR operates on a professional services revenue model under retained client engagements, sourced through direct, sales-led enterprise relationships. The agency has no external funding, no parent company, no disclosed revenue, and no disclosed pricing. Geographic reach is delivered from the UK into global entertainment clients, though operating geographies are recorded as EMEA/United Kingdom only. The firm is founder-led by Mark Collins, with Gemma Collins serving as Managing Director.

Short descriptiontext

Mark Collins PR (MCPR) is a London-based independent entertainment, media brands, and celebrity PR agency serving enterprise clients such as Disney, National Geographic, Marvel, Pixar, Mattel, and BBC with media relations, creative campaigns, events, and celebrity publicity services.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersLondon, United Kingdom
HQ citystring
London
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
entertainment public relations, celebrity PR services, media relations, TV publicity campaigns, media brand communications
Industry4 codes
PRIMARYMPAAADAB
Consumer & Lifestyle PR
Media, Entertainment & Sports/Advertising, Marketing & PR Services/Public Relations & Communications Agencies
SECONDARYBPAFADAH
Product & Brand PR (Consumer & B2B)
Business & Public Services/Marketing, Advertising & PR Services/Public Relations & Communications
SECONDARYMPAAAHAG
Influencer PR & Seeding (Gifting/Press Kits)
Media, Entertainment & Sports/Advertising, Marketing & PR Services/Influencer & Creator Marketing Agencies
SECONDARYBPAFADAM
Social Media & Community Management (PR-led)
Business & Public Services/Marketing, Advertising & PR Services/Public Relations & Communications
NAICS code3 codes
  • Public Relations Agencies541820
  • Public Relations Agencies54182
  • Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures7114
Product category
Public Relations Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1PR and Communications Services
TypeProfessional Services
Description

MCPR generates revenue through professional PR and communications services, including global and UK comms strategy, media relations, news generation, creative PR activations, events, influencer marketing, content creation, and CSR & purpose campaigns. The agency works with retained clients across entertainment, media brands, and celebrity sectors.

markcollinspr.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Others
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Mark Collins PR (MCPR) is a London-based independent entertainment, media brands, and celebrity public relations agency. The agency delivers global and UK communications strategy, media relations, news generation, creative PR activations, events, influencer marketing, content creation, and CSR & purpose campaigns on a retained basis to enterprise entertainment and media clients such as Disney, National Geographic, Marvel, Pixar, and the BBC.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 240 media items, 265M reach for Ocean with David Attenborough campaign
+3 more records
Product overview1 text field

MCPR operates as a single integrated PR service offering rather than a modular software platform. The agency provides a comprehensive suite of public relations services organized into two primary practice areas: Entertainment PR (including TV Publicity Campaigns, Press Junkets, Broadcast PR, and Picture Publicity) and Celebrity PR (covering Celebrity Management, Expert Positioning, and Media Training), supported by foundational service capabilities including Media Relations, News Generation, Creative PR Activations, Events Production, Influencer Marketing, Content Creation, and CSR & Purpose strategy. The agency's value proposition centers on an all-senior team approach combined with exceptional journalist relationships to generate coverage and drive brand engagement for clients in the entertainment and media industries.

Product and service3 records
1Entertainment PR
CategoryPublic Relations
Description

Public relations services for entertainment brands, TV networks, and streaming platforms, including TV publicity campaigns, press junkets, broadcast PR, and picture publicity. Designed for enterprise entertainment clients launching or sustaining content and franchises.

2Celebrity PR
CategoryPublic Relations
Description

Publicity management for celebrities and experts, including interview coordination, talent positioning, and media training. Targeted at entertainment clients and individual talent whose brands require sustained PR representation.

3Media Brands PR
CategoryPublic Relations
Description

Strategic communications for media brands, streaming platforms, and broadcasting networks, including brand positioning, editorial relationships, and content marketing support. Aimed at media organisations seeking sustained visibility campaigns.

Scale indicator9 records

Each record includes

Type, Value, Description, Source

Peers8 records
1Brunswick Group
TypeOthers
2W Communications
TypeDirect peer
Description

London entertainment, consumer and lifestyle PR agency with a comparable client mix spanning streaming, music, and entertainment brands. Closest direct competitor in scope and positioning to MCPR.

3MBC PR
TypeDirect peer
Description

London-based boutique PR agency with strong entertainment, music, and celebrity practice. Comparable size, geography and client overlap with MCPR's celebrity and entertainment PR work.

4Taylor Herring
TypeDirect peer
Description

London-based independent entertainment and consumer PR agency known for showbiz campaigns and entertainment brand work. Directly comparable as a UK boutique entertainment PR firm serving media and entertainment clients on a retained basis.

5The Outside Organisation
TypeDirect peer
Description

London independent PR agency with entertainment, travel and lifestyle clients including cruise and leisure brands. Overlaps with MCPR's travel/leisure PR work for Disney Cruise Line and Disneyland Paris.

6Edelman
TypeBroad incumbent
Description

Global communications firm with a substantial entertainment practice serving major studios, streamers and media brands. Represents the larger-network alternative against which MCPR competes for premium entertainment mandates.

7Frank PR
TypeDirect peer
Description

UK-based entertainment and consumer PR agency (now part of a larger network) with a comparable focus on entertainment brands, talent, and lifestyle campaigns. Similar retained-agency model with entertainment clients.

8Premier Communications
TypeDirect peer
Description

London-based PR and communications agency serving entertainment, consumer and media clients. Comparable boutique positioning and entertainment/consumer sector mix.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers13 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Mark Collins PR

Public Relations Servicesmarkcollinspr.com

Mark Collins PR (MCPR) is a London-based independent entertainment, media brands, and celebrity PR agency serving enterprise clients such as Disney, National Geographic, Marvel, Pixar, Mattel, and BBC with media relations, creative campaigns, events, and celebrity publicity services.

What Mark Collins PR does

Mark Collins PR (MCPR) is a London-based, independent boutique communications agency specializing in entertainment, media brands, and celebrity public relations. Founded in 2014, the firm operates with a small senior team (1-10 employees) from its headquarters at 12 Hammersmith Grove, London, and serves enterprise clients in the entertainment sector — most prominently The Walt Disney Company's portfolio brands (Disney+, National Geographic, Marvel, Pixar, Star Wars, Disneyland Paris, Disney Cruise Line, Walt Disney World, Disney Store), as well as Mattel (Barbie, Fisher-Price, Thomas & Friends), BBC, Polydor Records, Car SOS, Kidz Bop, TUI, and others.

The agency's service offering is structured around three practice areas — Entertainment PR, Celebrity PR, and Media Brands PR — underpinned by functional capabilities including global and UK comms strategy, media relations, news generation, creative PR activations, events (premiere screenings, press junkets), influencer marketing, content creation, and CSR & purpose campaigns. MCPR delivers a manual, human-relationship-driven service; there is no proprietary technology platform, software product, or AI tooling disclosed. Campaign outputs are documented in earned-media terms, with examples including 272 media items and 200M reach for the Jaws @ 50 campaign (Disney+/National Geographic), 240 items and 265M reach for Ocean with David Attenborough, and 185 items and 293M reach for Tucci in Italy.

MCPR operates on a professional services revenue model under retained client engagements, sourced through direct, sales-led enterprise relationships. The agency has no external funding, no parent company, no disclosed revenue, and no disclosed pricing. Geographic reach is delivered from the UK into global entertainment clients, though operating geographies are recorded as EMEA/United Kingdom only. The firm is founder-led by Mark Collins, with Gemma Collins serving as Managing Director.

Mark Collins PR firmographics

Firmographics
Name
Mark Collins PR
Legal name
Mark Collins PR
Website
https://markcollinspr.com
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
1–10 employees
Short description
Mark Collins PR (MCPR) is a London-based independent entertainment, media brands, and celebrity PR agency serving enterprise clients such as Disney, National Geographic, Marvel, Pixar, Mattel, and BBC with media relations, creative campaigns, events, and celebrity publicity services.
Ownership category
akta.pro rank

Mark Collins PR industry classification

Industry
Product category
Public Relations Services
NAICS
Public Relations Agencies (541820), Public Relations Agencies (54182), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)
akta.pro industry
PRIMARYMPAAADAB
Consumer & Lifestyle PR
Media, Entertainment & Sports/Advertising, Marketing & PR Services/Public Relations & Communications Agencies
SECONDARYBPAFADAH
Product & Brand PR (Consumer & B2B)
Business & Public Services/Marketing, Advertising & PR Services/Public Relations & Communications
SECONDARYMPAAAHAG
Influencer PR & Seeding (Gifting/Press Kits)
Media, Entertainment & Sports/Advertising, Marketing & PR Services/Influencer & Creator Marketing Agencies
SECONDARYBPAFADAM
Social Media & Community Management (PR-led)
Business & Public Services/Marketing, Advertising & PR Services/Public Relations & Communications

Keywords

  • Entertainment public relations
  • Celebrity PR services
  • Media relations
  • TV publicity campaigns
  • Media brand communications

Where Mark Collins PR is headquartered

Location

Headquarters

HQ city
London
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

Mark Collins PR business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Others

Revenue model

  1. PR and Communications Services: MCPR generates revenue through professional PR and communications services, including global and UK comms strategy, media relations, news generation, creative PR activations, events, influencer marketing, content creation, and CSR & purpose campaigns. The agency works with retained clients across entertainment, media brands, and celebrity sectors.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Mark Collins PR product offering

Product offering

Core offering

Mark Collins PR (MCPR) is a London-based independent entertainment, media brands, and celebrity public relations agency. The agency delivers global and UK communications strategy, media relations, news generation, creative PR activations, events, influencer marketing, content creation, and CSR & purpose campaigns on a retained basis to enterprise entertainment and media clients such as Disney, National Geographic, Marvel, Pixar, and the BBC.

Product overview

MCPR operates as a single integrated PR service offering rather than a modular software platform. The agency provides a comprehensive suite of public relations services organized into two primary practice areas: Entertainment PR (including TV Publicity Campaigns, Press Junkets, Broadcast PR, and Picture Publicity) and Celebrity PR (covering Celebrity Management, Expert Positioning, and Media Training), supported by foundational service capabilities including Media Relations, News Generation, Creative PR Activations, Events Production, Influencer Marketing, Content Creation, and CSR & Purpose strategy. The agency's value proposition centers on an all-senior team approach combined with exceptional journalist relationships to generate coverage and drive brand engagement for clients in the entertainment and media industries.

Differentiator

Problem solved

Functional benefit

Products and services

  • Entertainment PR Public relations services for entertainment brands, TV networks, and streaming platforms, including TV publicity campaigns, press junkets, broadcast PR, and picture publicity. Designed for enterprise entertainment clients launching or sustaining content and franchises.
  • Celebrity PR Publicity management for celebrities and experts, including interview coordination, talent positioning, and media training. Targeted at entertainment clients and individual talent whose brands require sustained PR representation.
  • Media Brands PR Strategic communications for media brands, streaming platforms, and broadcasting networks, including brand positioning, editorial relationships, and content marketing support. Aimed at media organisations seeking sustained visibility campaigns.

Quantifiable outcome

  • 240 media items, 265M reach for Ocean with David Attenborough campaign
  • +3 more outcomes

Companies that use Mark Collins PR

Customer profile

Named customers13 records

Segments4 records

Ideal customer profiles1 record

Mark Collins PR technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Mark Collins PR partnerships and signals

Strategic signal

Scale indicators9 records

Mark Collins PR competitors and assessment

Company assessment

Others

Direct peers

  • W Communications: London entertainment, consumer and lifestyle PR agency with a comparable client mix spanning streaming, music, and entertainment brands. Closest direct competitor in scope and positioning to MCPR.
  • MBC PR: London-based boutique PR agency with strong entertainment, music, and celebrity practice. Comparable size, geography and client overlap with MCPR's celebrity and entertainment PR work.
  • Taylor Herring: London-based independent entertainment and consumer PR agency known for showbiz campaigns and entertainment brand work. Directly comparable as a UK boutique entertainment PR firm serving media and entertainment clients on a retained basis.
  • The Outside Organisation: London independent PR agency with entertainment, travel and lifestyle clients including cruise and leisure brands. Overlaps with MCPR's travel/leisure PR work for Disney Cruise Line and Disneyland Paris.
  • Frank PR: UK-based entertainment and consumer PR agency (now part of a larger network) with a comparable focus on entertainment brands, talent, and lifestyle campaigns. Similar retained-agency model with entertainment clients.
  • Premier Communications: London-based PR and communications agency serving entertainment, consumer and media clients. Comparable boutique positioning and entertainment/consumer sector mix.

Broad incumbents

  • Edelman: Global communications firm with a substantial entertainment practice serving major studios, streamers and media brands. Represents the larger-network alternative against which MCPR competes for premium entertainment mandates.

Market position

Strengths5 records

Weaknesses5 records

Key risks5 records

Key highlights6 records

Customer concentration

Mark Collins PR social profiles

Digital presence

Mark Collins PR financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mark Collins PR leadership team

Management profile

Number of profiles

Profiles2 records

Mark Collins PR funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mark Collins PR M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mark Collins PR

What does Mark Collins PR do?

Mark Collins PR (MCPR) is a London-based independent entertainment, media brands, and celebrity public relations agency. The agency delivers global and UK communications strategy, media relations, news generation, creative PR activations, events, influencer marketing, content creation, and CSR & purpose campaigns on a retained basis to enterprise entertainment and media clients such as Disney, National Geographic, Marvel, Pixar, and the BBC.

Is Mark Collins PR a public or private company?

Mark Collins PR is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Mark Collins PR founded?

Mark Collins PR was founded in 2014. It employs 1 to 10 people.

Where is Mark Collins PR based?

Mark Collins PR is headquartered in London, United Kingdom, in the Europe region.

How does Mark Collins PR make money?

One revenue line is on record: PR and Communications Services.

Who are Mark Collins PR's main competitors?

Brunswick Group is listed as an others. Direct peers are W Communications, MBC PR, Taylor Herring, The Outside Organisation, Frank PR and Premier Communications. Edelman is listed as a broad incumbent.

Does Mark Collins PR have an API?

No public API is recorded for Mark Collins PR.

What industry is Mark Collins PR in?

Mark Collins PR's product category is Public Relations Services. Its primary akta.pro industry code is MPAAADAB, Consumer & Lifestyle PR, with a secondary code of BPAFADAH, Product & Brand PR (Consumer & B2B). Its NAICS code is 541820.

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