Sayuri

What Sayuri does

Sayuri International Co., Ltd. is a Japanese used-vehicle exporter headquartered in Kamagaya City, Chiba Prefecture, operating from two vehicle yards with capacity for approximately 600 cars. The company sources used Japanese vehicles from manufacturers including Toyota, Nissan, Honda, Mazda, Mitsubishi, Daihatsu, and Suzuki, lists them on a multilingual online stock platform (English, Spanish, Japanese), and ships them internationally to individual and commercial buyers, predominantly in South America, Africa, Asia Pacific, and the Caribbean. A stated point of differentiation is its in-house road worthiness inspection facility, claimed to be unique among Japanese car dealers, which certifies vehicles before export. Customers transact via a login-gated pricing model with a 3-day reservation hold, a 30% deposit to arrange shipping, and a 70% balance due before vessel arrival, settled through Stripe, PayPal, Wise, or direct bank wire through MUFG and Mizuho accounts.

Beyond core vehicle export, Sayuri operates a portfolio of adjacent services: in-house car modification for ambulance and camping-car conversions, a spare parts service supplied at cost plus shipping regardless of vehicle purchase age, remote auction participation via iOS and Android mobile apps integrated with the AucNet auction platform, and its own car carrier fleet for vehicle transport. It also wholly owns Sayuri Motor Corporation, an auto care center and car assembly plant in Sri Lanka, and is affiliated with the broader Karunakarala Group spanning Ayurveda, wellness, travel, and publishing operations.

The business is privately held with no disclosed external funding, 11–50 employees, and is led by Mr. Saman Priyankara as President (also Chairman of the Karunakarala Group). Revenue, ARR, GMV, and historical financials are not disclosed in available materials; scaling indicators (two yards, ~600-car capacity, ~77 vehicles listed on the public site, three payment processors, seven supported currencies) suggest a small but operationally complete cross-border export operation.

Name

Sayuri

Legal name

Sayuri International Co., Ltd.

Website

https://sayuri.co.jp

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Sayuri International Co., Ltd. is a Japanese used-vehicle exporter based in Chiba, Japan, that sources used cars, certifies them through an in-house road worthiness inspection facility, and ships them internationally to individual and commercial buyers in South America, Africa, Asia Pacific, and the Caribbean via a direct-to-consumer online platform with multi-currency payment processing.

Ownership category

akta.pro rank

Product category

Used Car Dealership

NAICS

Motor Vehicle Parts (Used) Merchant Wholesalers (42314)

SIC

Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)

akta.pro primary industry

Automotive Aftermarket Parts Distribution (Light-Duty) (TLAKAOAA)

akta.pro secondary industries

Maintenance, service & repair (MSR) parts distribution (filters, belts, hoses, wipers, fluids) (CRAOANAB), Accessories & appearance products distribution (interior/exterior accessories, detailing, car care) (CRAOANAI)

Keywords

• Used car export
• Vehicle inspection services
• Car modification services
• Auction participation
• Automotive spare parts

Headquarters

HQ city

Chiba

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Used Vehicle Sales: Primary revenue stream from selling used Japanese vehicles to international customers. Pricing is login-gated requiring customer registration to view. Payment structured as 30% deposit + 70% balance.
2. Spare Parts Sales: After-sales spare parts service providing cost price plus shipping charges for replacement parts regardless of how long ago the vehicle was purchased.
3. Auction Participation: Revenue from facilitating auction participation through their mobile platforms.
4. Vehicle Modification Services: Custom modification services for ambulance and camping car conversions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Sayuri International Co., Ltd. sells pre-owned Japanese vehicles sourced from manufacturers such as Toyota, Nissan, Honda, Mazda, Mitsubishi, Daihatsu, and Suzuki to international buyers, with export shipping to ports worldwide. The company supports these sales with a proprietary road worthiness inspection facility, after-sales spare parts supply, vehicle modification services (ambulance and camping car conversions), and a dedicated Sayuri Auction platform accessible via iOS and Android mobile apps. It also operates Sayuri Motor Corporation in Sri Lanka as an auto care center and car assembly plant.

Product overview

Sayuri International Co., Ltd. is a Japanese used car dealer operating a single unified platform for vehicle sales, auction participation, and after-sales services. The core offering is the Used Vehicle Sales platform featuring an online stock listing with approximately 77 vehicles from Japanese manufacturers. The portfolio includes spare parts service, auction services with dedicated mobile apps, car modification services (ambulance and camping car conversions), and an in-house road worthiness inspection facility. The company also operates Sayuri Motor Corporation in Sri Lanka as an auto care center and car assembly plant.

Differentiator

Problem solved

Functional benefit

Products and services

• Used Vehicle Sales Sale of pre-owned Japanese vehicles including sedans, SUVs, vans, wagons, and station wagons from manufacturers such as Toyota, Nissan, Honda, Mazda, Mitsubishi, Daihatsu, and Suzuki. Features an auction grading system, online stock listing with login-gated pricing, a 3-day reservation hold, and a 30% deposit / 70% balance payment structure with international shipping to customers' local ports worldwide. Targeted at international individual buyers and commercial buyers such as dealerships and fleet operators.
• Spare Parts Service After-sales spare parts service providing replacement parts at cost price plus shipping charges for vehicles purchased from Sayuri, regardless of how long ago the purchase was made. Designed to support long-term vehicle ownership for international customers and fleet maintenance for commercial buyers.
• Sayuri Auction (Auction Participation Services) Auction participation services that give customers access to Japanese car auctions including the AucNet platform. Customers can participate remotely through proprietary Sayuri Auction iOS and Android mobile apps, enabling bidding on vehicles beyond the company's own stock list. Designed for both individual buyers and commercial vehicle importers.
• Car Modification Services In-house custom vehicle modifications including ambulance conversions and camping car conversions. Performed at Sayuri's own workshop using internal capabilities. Targeted at commercial buyers (ambulance operators, fleet operators) and individual buyers seeking specialized recreational vehicle configurations.
• Sayuri Motor Corporation Wholly owned Sri Lanka-based subsidiary operating an auto care center and car assembly plant. Part of the Karunakarala Group's automotive operations, providing an extended service and assembly footprint in Asia beyond the Japanese headquarters.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and flagship.

• AucNetcoreTechnology or IntegrationIntegration with AucNet auction platform provides access to additional vehicle inventory beyond Sayuri's own stock. Listings from aucnet appear on Sayuri's website with logo integration.
• StripecoreChannel Partner/ Reseller/ DistributorPrimary payment processor for credit card transactions. Charges 4% or more transaction fee. Customers can pay USD, JPY, EUR, GBP, TTD, LKR, MUR currencies.
• PayPalcoreChannel Partner/ Reseller/ DistributorPayment processor for international transactions. Charges 4% or more transaction fee.
• WisecoreChannel Partner/ Reseller/ DistributorInternational money transfer platform used for payment processing. Charges 4% transaction fee. QR code payment option available.
• MUFG Bank, Ltd.coreChannel Partner/ Reseller/ DistributorPrimary banking partner providing JPY, USD, GBP, EUR accounts for international wire transfers. SWIFT code: BOTKJPJT, Branch: Funabashi.
• MIZUHO Bank, Ltd.coreChannel Partner/ Reseller/ DistributorSecondary banking partner for USD and JPY accounts. SWIFT code: MHCBJPJT. Provides intermediary banking through JPMORGAN CHASE BANK, N.A. New York.
• Karunakarala GroupflagshipStrategic or Co-development PartnerParent group of companies in Sri Lanka including Karunakarala Ayurveda Resort, Karunakarala Yoga Institute, Karunakarala Ayurveda Products, Karunakarala Travel, Karunakarala Ayurveda Spa & Salon, Mok store, Sayuri Printers and Publishers, and Sayuri Motor Corporation (auto care center and car assembly plant).

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• BE FORWARD: Largest Japanese used-car export marketplace serving the same international buyer base; serves as the dominant incumbent in the same category but at much greater scale and breadth.
• Genuine Parts Company (NAPA): Large aftermarket auto-parts distributor with a global wholesale footprint; comparable on the parts-distribution side of Sayuri's business though much larger and broader.

Others

• JEVIC: Vehicle inspection and export-certification services widely used by Japanese used-car exporters; complementary/adjacent to Sayuri's in-house inspection capability.

Direct peers

• Trust Japanese Car: Japanese used-car exporter marketing to emerging-market buyers; comparable shipment terms and target geographies.
• Americar Japan: Japan-based used-car exporter with strong Caribbean/Latin America focus; competes head-on for the same buyer segment as Sayuri.
• CarFromJapan: Japanese used-car export portal with online stock list and international shipping; overlapping product/market with Sayuri.
• SBT Japan: Japanese used-car exporter with global B2C shipping, online stock listings, and auction-bidding apps — closely overlapping with Sayuri's model and target geographies.
• Cardealer Japan: Long-running Japanese used-car export dealer with auction access and international shipping — directly overlapping core offering.
• Drive Automobiles: Japanese used-vehicle exporter shipping to Africa, the Caribbean, and other emerging markets — directly comparable in customer geography and product mix.
• Japan Motor Trading: Japanese used-vehicle exporter focused on international buyers; similar DTC export model and vehicle categories to Sayuri.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SayuriCars
• LinkedInlinkedin.com/company/sayuri-international-co-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sayuri