Amnesty International Ireland

What Amnesty International Ireland does

Amnesty International Ireland is the Irish section of the global Amnesty International movement, a non-governmental human rights organization operating as a collective name for two Irish legal entities — Amnesty International Irish Section CLG and Amnesty International (Ireland) Foundation — both domiciled in Ireland and approved under section 209 of the Taxes Consolidation Act 1997. Its headquarters are at Seán MacBride House, 48 Fleet Street, Dublin 2, with a fundraising office at Fleet Chambers, Westmoreland Street. The organization campaigns on a broad human-rights agenda including the death penalty, free speech, prisoners of conscience, individuals at risk, sex workers' rights, the end of the Israeli apartheid system, the end of Direct Provision, and protest rights, supported by programs such as the annual Write for Rights letter-writing campaign, an Urgent Action rapid-response network, a Local Groups volunteer network, youth activism, and a human-rights education curriculum.

Its core 'products' are advocacy programs rather than software. The technology underpinning these is a website-based platform (amnesty.ie) hosting petitions, donations, membership sign-ups and campaign actions, complemented by email newsletters, social media channels (Facebook, Twitter, YouTube, WhatsApp), and Facebook Custom Audience / Lookalike Audience paid-targeting programs. There are no proprietary AI/ML systems, no mobile applications, and no public API.

The business model is donation-funded rather than commercial. Revenue streams comprise individual donations (the overwhelming majority of income), annual membership subscriptions, direct-mail fundraising appeals, philanthropic grants (e.g., Open Society Foundations funded the 2016–2017 'It's time. Repeal the 8th.' campaign), and event-based fundraising such as Dublin City Marathon participation. As a nonprofit, Amnesty International Ireland sells no products or services and has no pricing tiers; it voluntarily applies Irish Charities Regulator guidelines despite not being registered as a charity in Ireland, and discloses staff salary bands publicly.

Name

Amnesty International Ireland

Legal name

Amnesty International Irish Section CLG

Website

https://amnesty.ie

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

1–10 employees

Short description

Amnesty International Ireland is the Irish section of the global Amnesty International human rights movement, campaigning on issues from the death penalty to Israeli apartheid and raising funds primarily through individual donations, memberships, and grants.

Ownership category

akta.pro rank

Product category

Human Rights Advocacy Services

NAICS

Human Rights Organizations (813311), Social Advocacy Organizations (8133), Other Social Advocacy Organizations (813319)

SIC

Services-Social Services (8300)

akta.pro primary industry

Human Rights & Anti-Discrimination Organizations (BPAGAFAB)

akta.pro secondary industries

Human Rights Monitoring, Documentation & Advocacy (BPADAGAK), Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ), Digital Rights, Privacy & Free Expression Advocacy (BPAGAFAL), Immigrant & Refugee Rights Advocacy (BPAGAFAG)

Keywords

• Human rights advocacy
• Nonprofit campaigning
• Human rights education
• Petition activism
• Membership fundraising

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations: Personal donations from individuals worldwide constitute the overwhelming majority of income. These donations fund day-to-day operations, human rights campaigns, and international work.
2. Membership Subscriptions: Annual membership fees that provide ongoing support and engagement with the organization's activities.
3. Direct Mail Appeals: Campaign-specific fundraising appeals sent to supporters requesting donations for particular human rights initiatives.
4. Philanthropic Grants: Funding from foundations such as Open Society Foundations for specific projects (e.g., 'It's time. Repeal the 8th.' campaign was funded by Open Society Foundations in 2016-2017).
5. Events and Fundraising Activities: Revenue from events such as running the Dublin City Marathon with Amnesty, as well as other fundraising activities.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Amnesty International Ireland campaigns for human rights across issues including the death penalty, free speech, prisoners of conscience, individuals at risk, Israeli apartheid, and direct provision. It runs the annual Write for Rights letter-writing campaign, online petitions and urgent action alerts, publishes human rights research, and operates a membership program and local volunteer groups that support fundraising, youth activism, and rapid-response advocacy.

Product overview

Amnesty International Ireland is a human rights NGO, part of the global Amnesty movement of over 10 million people in over 150 countries. The organization operates as a campaign-focused nonprofit rather than a technology product company. Its core 'products' are advocacy programs including human rights campaigns (addressing issues from the death penalty to Israeli apartheid), the annual Write for Rights letter-writing campaign, petition and action platforms, research publications, membership and fundraising programs, youth activism initiatives, local group networks, and the Urgent Action rapid-response network. The organization does not operate a software product or technology platform in the traditional sense; its website serves as an informational and engagement platform for human rights advocacy.

Differentiator

Problem solved

Functional benefit

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Anti-Apartheid Campaign for PalestinecoreStrategic or Co-development PartnerCoalition of over 23 Irish civil society organizations representing a collective membership of over one million people. The coalition aims to have the Irish Government recognize Israel's actions as apartheid under international law and to bring an end to this crime and ensure human rights for all. The coalition engages in shared actions, campaigns, and advocacy initiatives.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Human Rights Watch: One of the world's leading independent human rights organizations, conducting research and advocacy on global human rights issues. Direct peer: similar mission, similar research-and-campaign model, similar donor base, competing for the same philanthropic dollars and public attention.
• Irish Council for Civil Liberties (ICCL): Ireland's leading independent civil liberties and human rights body. Direct peer: focused on civil liberties, free expression, and protest rights — directly overlapping with Amnesty Ireland's Protect the Protest and free speech campaigns. Operates in the same Irish civic space.
• Front Line Defenders: Ireland-based international human rights organization focused on the protection of human rights defenders. Direct peer: similar mission, similar Dublin headquarters, comparable advocacy and rapid-response model, overlapping donor pool.
• Amnesty International UK: The UK section of the same global Amnesty International movement. Closest structural peer: shared brand, shared global campaigns, similar revenue model (individual donations, memberships, legacies), operating in a comparable English-speaking democratic context.
• Greenpeace Ireland: Irish section of a global advocacy movement with a similar organizational structure (global federation with national sections). Direct peer: comparable supporter-driven advocacy model, similar reliance on individual donations, similar digital mobilization playbook.

Emerging players

• Global Witness: International NGO investigating and campaigning on human rights, corruption, and environmental issues. Emerging peer: similar research-driven advocacy model, similar donor demographic, but smaller and with a narrower thematic focus.

Regional players

• Oxfam Ireland: Irish arm of Oxfam, focused on poverty, inequality, and human rights. Regional peer: similar Irish donor base, similar community-led fundraising, partially overlapping human rights advocacy mission.
• Concern Worldwide: Major Irish humanitarian NGO operating globally. Regional peer: Dublin-headquartered, similar community fundraising infrastructure, comparable donor base in Ireland, but focused on poverty and emergencies rather than civil and political rights.
• Trócaire: Major Irish international development and human rights NGO. Regional peer: headquartered in Ireland, comparable community-led fundraising model (parish networks, donations), overlapping donor base, but focused more on development/poverty than pure human rights advocacy.

Broad incumbents

• Irish Human Rights and Equality Commission (IHREC): Ireland's national statutory human rights and equality body. Broad incumbent: operates in the same policy and advocacy space on Irish human rights issues, but is a state-funded body rather than a grassroots NGO, representing the established institutional counterpart.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/amnestyireland
• Facebookfacebook.com/amnestyinternationalireland
• LinkedInlinkedin.com/company/amnestyinternationalireland

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amnesty International Ireland