Ethema Health
Ethema Health Corporation is a publicly traded behavioral healthcare company that operates ARIA treatment facilities in Florida and Kentucky, providing five levels of substance use disorder care for adults.
- Company typePublic
- Founded2010
- HeadquartersWest Palm Beach, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Ethema Health does
Ethema Health Corporation (OTCQB: GRST) is a publicly traded behavioral healthcare company focused exclusively on treating adults with substance use disorders. It operates through its wholly owned subsidiary ARIA (Addiction Recovery Institute of America), delivering five levels of care under one roof — medical detoxification, residential treatment, partial hospitalization (PHP), intensive outpatient (IOP), and outpatient (OP) services — anchored by a 62-bed facility in downtown West Palm Beach, Florida, designed to allow segregation of acuity levels and support community reintegration. Following the January 2025 acquisition of ARIA Kentucky, the company operates approximately 600 beds across Florida and Kentucky, with stated long-term ambitions to reach 3,000 beds through further acquisitions in the Southeast United States.
The business model is facility-based service delivery with a gross billing/net revenue mechanics. Ethema charges gross daily rates ranging from $2,200 (outpatient) to $4,500 (medical detox), but net revenue is materially lower because in-network insurance pays 5-15% of gross billing and out-of-network pays 25-35%, with final collections often not realized until more than a year after claim submission. The company uses accrual accounting with estimated collection factors applied to gross billing. Customer acquisition is sales-led, relying on direct facility admissions, provider referrals from lower-acuity treatment programs, and insurance credentialing with multiple carriers including Medicaid and Medicare. Marketing channels span social media, a company website, B2i Digital investor relations support, and an in-progress Legit Scripts application to enable Google AdWords.
Ethema maintains Joint Commission accreditation across all levels of care and holds Florida DCF licenses, including probationary extensions. Leadership is anchored by CEO Shawn Leon (in role since 2010), with James M. Poage appointed CFO effective March 30, 2026. Insider ownership is approximately 55.8%, the company is listed on the OTCQB, and SEC filings have disclosed a working capital deficiency and accumulated deficit raising going-concern doubts. A proposed acquisition of Addiction Recovery Care LLC, which would have driven projected combined 2026 revenue above $100M, was mutually terminated on December 31, 2025 after ARC's FBI scrutiny for healthcare fraud and a $27.7M DOJ settlement became apparent.
Ethema Health firmographics
Firmographics- Name
- Ethema Health
- Legal name
- Ethema Health Corporation
- Website
- https://ethemahealth.com
- Company type
- Public
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ethema Health Corporation is a publicly traded behavioral healthcare company that operates ARIA treatment facilities in Florida and Kentucky, providing five levels of substance use disorder care for adults.
- Ownership category
- akta.pro rank
Ethema Health industry classification
Industry- Product category
- Substance Use Disorder Treatment Services
- NAICS
- Residential Mental Health and Substance Abuse Facilities (623220), Outpatient Mental Health and Substance Abuse Centers (621420), Nursing and Residential Care Facilities (623)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Specialty Outpatient Facilities, Nec (8093), Services-Health Services (8000)
- akta.pro primary industry
- Behavioral Health–Capable Assisted Living (Mental Health/SUD Support) (HLADABAI)
Keywords
Where Ethema Health is headquartered
LocationHeadquarters
- HQ city
- West Palm Beach
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Ethema Health business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Healthcare Treatment Services: Revenue is generated through providing addiction treatment services including medical detoxification, residential treatment, partial hospitalization (PHP), intensive outpatient (IOP), and outpatient (OP) care. The company operates on a gross billing/net revenue model where gross billing represents the list rates for services and net revenue represents actual collections after insurance adjustments, deductibles, co-pays, and coinsurance. Collections can take over a year to finalize after claim submission.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Medical Detoxification - highest level of care |
| Unit Pricing | Pay-as-you-go | Residential Treatment Care |
| Unit Pricing | Pay-as-you-go | Partial Hospitalization Treatment Care (PHP) |
| Unit Pricing | Pay-as-you-go | Intensive Outpatient Treatment Care (IOP) |
| Unit Pricing | Pay-as-you-go | Outpatient Treatment Care (OP) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Ethema Health product offering
Product offeringCore offering
Ethema Health operates behavioral healthcare facilities that provide addiction and substance use disorder treatment for adults. Its core ARIA offering provides five levels of care—medical detoxification, residential treatment, partial hospitalization, intensive outpatient treatment, and outpatient treatment—in a 62-bed, multi-level facility in West Palm Beach, with additional operations in Kentucky.
Product overview
Ethema Health Corporation operates as a behavioral healthcare company focused on substance use disorder treatment for adults. The company's core offering is its ARIA (Addiction Recovery Institute of America) 62-bed treatment facility in West Palm Beach, Florida, which provides five levels of care: Medical Detoxification, Residential Treatment, Partial Hospitalization (PHP), Intensive Outpatient (IOP), and Outpatient Treatment (OP). Ethema has pursued an acquisition-driven growth strategy, acquiring ARIA Kentucky in January 2025 and entering into LOIs for Edgewater Recovery Center and Addiction Recovery Care (ARC), with plans to expand to 500 beds by end of 2025 and eventually target approximately 3,000 beds across its behavioral health network.
Differentiator
Problem solved
Functional benefit
Products and services
- Medical Detoxification Medical detoxification is the highest level of care in Ethema Health's ARIA model and is provided to adults with substance use disorders.
- Residential Treatment Care Residential treatment care is one of the five levels of care in Ethema Health's ARIA model for adults with substance use disorders.
- Partial Hospitalization Treatment (PHP) Partial hospitalization treatment is one of the five levels of care in Ethema Health's ARIA model for adults with substance use disorders.
- Intensive Outpatient Treatment (IOP) Intensive outpatient treatment is one of the five levels of care in Ethema Health's ARIA model for adults with substance use disorders.
- Outpatient Treatment Care (OP) Outpatient treatment care is one of the five levels of care in Ethema Health's ARIA model for adults with substance use disorders.
- ARIA Kentucky Inpatient and Outpatient Services ARIA Kentucky provides inpatient and outpatient substance use disorder treatment through facilities across multiple Kentucky cities.
Companies that use Ethema Health
Customer profileSegments1 record
Ideal customer profiles1 record
Ethema Health technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ethema Health partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and major.
- B2i DigitalcoreEthema Health partnered with B2i Digital as a Featured Company to expand investor awareness through digital marketing and targeted outreach campaigns. This partnership aims to increase visibility among investors for the publicly traded behavioral healthcare company.
- Addiction Recovery Care LLC (ARC)majorEthema signed LOI to acquire ARC, a provider under FBI scrutiny for healthcare fraud. Combined revenue projected to exceed $100 million in 2026. Deal funding: 25% cash, 25% vendor note, 50% equity-linked instruments. ARC to be absorbed into Ethema's subsidiary ARIA. Deal was mutually terminated on December 31, 2025.
- Edgewater Recovery Center LLCmajorEthema signed a Letter of Intent to acquire Edgewater Recovery Center LLC in Kentucky. Management agreement scheduled to start July 15, 2024, with purchase completion targeted by January 31, 2025. Part of strategy to expand to 500 beds by end of 2025.
- RBSM LLPcoreRBSM LLP serves as Ethema Health's accounting and auditing firm located in New York City. They provide corporate accounting, finance, and SEC reporting services.
- Pacific Stock Transfer Co.corePacific Stock Transfer Co. serves as Ethema's transfer agent, handling stock transfer services from their office in Las Vegas, Nevada.
- Fabian VancottcoreFabian Vancott provides securities legal counsel to Ethema Health from their Salt Lake City office.
Scale indicators10 records
Recent moves7 records
Expansion highlights5 records
Ethema Health competitors and assessment
Company assessmentBroad incumbents
- Universal Health Services: Major hospital and behavioral health operator with a behavioral health segment providing inpatient and residential psychiatric and substance abuse treatment. Comparable at the broad incumbent level given scale and services overlap.
- Acadia Healthcare: Large publicly traded behavioral health operator with psychiatric and addiction treatment facilities across the U.S. Operates a broader portfolio but is a direct competitor in residential substance use disorder treatment.
Emerging players
- BrightView Health: Outpatient substance use disorder treatment provider offering MAT, IOP, and counseling services across multiple states. Comparable clinical scope and outpatient-heavy revenue model to Ethema's IOP/OP tiers.
Direct peers
- Behavioral Health Group (BHG): Operates one of the largest networks of outpatient opioid treatment programs in the U.S., providing MAT, counseling, and intensive outpatient services. Comparable patient population and payer mix.
- BayMark Health Services: Large private operator of opioid use disorder treatment programs including medication-assisted treatment, residential, and outpatient services. Operates a multi-state addiction treatment network analogous to Ethema's roll-up strategy.
- American Addiction Centers: Publicly traded operator of residential and outpatient substance use disorder treatment facilities across multiple states. Directly comparable to Ethema Health in clinical model, multi-level care, and acquisition-driven growth strategy.
- Hazelden Betty Ford Foundation: Leading nonprofit operator of residential and outpatient addiction treatment centers including detox and PHP/IOP/OP levels of care. Directly comparable clinical model and patient population to Ethema's ARIA facilities.
- Pinnacle Treatment Centers: Multi-state operator of addiction treatment facilities ranging from detox and residential to outpatient and MAT. Comparable in clinical model, multi-state footprint strategy, and acquisition-driven growth.
- CleanSlate Centers: Multi-state outpatient addiction treatment provider specializing in medication-assisted treatment for opioid and alcohol use disorders. Comparable in clinical focus and insurance-billed service model.
- Summit Behavioral Health: Provider of inpatient and outpatient addiction treatment services, including detox, residential, and partial hospitalization programs. Comparable multi-level care model and target patient population.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Ethema Health social profiles
Digital presenceEthema Health compliance and trust
Trust signalCompliance2 records
Ethema Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ethema Health leadership team
Management profileNumber of profiles
Profiles3 records
Ethema Health subsidiaries and ownership
Company hierarchySubsidiaries4 records
Ethema Health funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ethema Health M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ethema Health
What does Ethema Health do?
Ethema Health operates behavioral healthcare facilities that provide addiction and substance use disorder treatment for adults. Its core ARIA offering provides five levels of care—medical detoxification, residential treatment, partial hospitalization, intensive outpatient treatment, and outpatient treatment—in a 62-bed, multi-level facility in West Palm Beach, with additional operations in Kentucky.
Is Ethema Health a public or private company?
Ethema Health is a public company. It is classified as public and is currently operating.
When was Ethema Health founded?
Ethema Health was founded in 2010. It employs 1 to 10 people.
Where is Ethema Health based?
Ethema Health is headquartered in West Palm Beach, United States, in the North America region.
How does Ethema Health make money?
One revenue line is on record: healthcare Treatment Services.
Who are Ethema Health's main competitors?
Broad incumbents on record are Universal Health Services and Acadia Healthcare. BrightView Health is listed as an emerging player. Direct peers are Behavioral Health Group (BHG), BayMark Health Services, American Addiction Centers, Hazelden Betty Ford Foundation, Pinnacle Treatment Centers, CleanSlate Centers and Summit Behavioral Health.
Does Ethema Health have an API?
No public API is recorded for Ethema Health.
What industry is Ethema Health in?
Ethema Health's product category is Substance Use Disorder Treatment Services. Its primary akta.pro industry code is HLADABAI, Behavioral Health–Capable Assisted Living (Mental Health/SUD Support). Its NAICS code is 623220 and its SIC code is 8050.