VIPrivate Care

What VIPrivate Care does

VIPrivate Care is a premium concierge nursing and home healthcare provider founded in 2017 and headquartered in Old Tappan, New Jersey. The company delivers hospital-grade medical care to a narrow, high-end clientele — dignitaries, high-net-worth individuals, and corporate executives — across multiple U.S. states, with services rendered at private residences, hotels, yachts, and private aircraft. Operationally the firm emphasizes discretion, using unmarked vehicles and alias scheduling to protect client privacy.

The service portfolio spans 12/24-hour private nursing, live-in care, telehealth and telenursing, executive health programs, domestic and international travel nursing, medical and vitamin infusions, durable medical equipment (DME) supply, and COVID-19 testing. The underlying technology stack includes a HIPAA-compliant telehealth platform, encrypted electronic health records, remote vital-sign monitoring, and Biofire lab RT-PCR testing reported at 98–100% accuracy.

VIPrivate Care operates a hybrid business model combining subscription VIP memberships (Individual, Family, Corporate, and COVID tiers) with hourly professional nursing services. Premium pricing is signaled by retainer deposits of up to $10,000 and rates of up to $350/hour. The company has expanded via a franchise/licensed-operator model into New York, New Jersey, Denver, Florida, and Cleveland, and maintains referral relationships with premier institutions including NewYork-Presbyterian, Hospital for Special Surgery, Mount Sinai, Cleveland Clinic, and World Clinic. Its New Jersey agency holds CAHC accreditation.

Name

VIPrivate Care

Legal name

VIPrivate Care, LLC

Website

https://viprivatecare.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

VIPrivate Care provides premium private nursing and medical concierge services to dignitaries, high-net-worth individuals, and corporate executives across multiple U.S. states, delivering hospital-grade care at homes, hotels, yachts, and planes.

Ownership category

akta.pro rank

Product category

Private Nursing & Concierge Home Healthcare

NAICS

Home Health Care Services (62161), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Nursing and Residential Care Facilities (623), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Private Duty 24/7 Nursing (RN/LPN) In-Home Care (HSABAHAJ)

akta.pro secondary industry

Membership/Subscription Concierge Virtual Care (HLALAAAH)

Headquarters

HQ city

New City

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. VIP Patient Memberships: Recurring membership programs (Individual/Family and Corporate) providing comprehensive care coordination, RN liaison services, daily management, telehealth, medical advocacy, access to clinicians, hospital/physician booking, DME discounts, infusion services, and staffing. Memberships provide a recurring revenue base with dedicated RN point-of-contact.
2. Professional Nursing Services (Hourly/Per Shift): Billable hourly nursing services including RNs, LPNs, HHAs, CNAs, Home Makers, and Companions. Rates are based on complexity of need and risk factors. Services include 12-hour, 24-hour, and live-in care. Travel Services and Specialized Skills bill at higher rates. Pro bono greeting of up to 2 hours beyond initial consultation.
3. Telehealth / Telenursing Services: Remote nursing and clinical triage services provided via encrypted telehealth platform, available 24/7 for members and non-members seeking rapid access to clinical expertise.
4. DME and Medical Supplies: Durable Medical Equipment (DME) suppliers offering discounts to members, including equipment, wound care supplies, medication delivery, and infusion supplies.
5. Medical Infusion Services: In-home IV therapy including hydration, vitamin infusions, antibiotic infusions, IVIG, biologics, and specialty injections administered by experienced RNs with physician oversight.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

VIPrivate Care provides premium private nursing, concierge home healthcare, telehealth/telenursing, executive health management, and travel nursing services to dignitaries, high-net-worth individuals, and corporate executives. Services are delivered at the client's home, hotel, yacht, or plane through a dedicated RN Liaison model under Individual/Family and Corporate Memberships, with 12/24-hour, live-in, infusion, DME, and COVID-19 testing capabilities.

Product overview

VIPrivate Care is a single unified premium home healthcare service rather than a platform architecture. The company delivers elite private nursing and medical concierge services specifically designed for dignitaries, high-net-worth individuals, and executives. The core offering centers on Premium Private Nursing paired with 12/24-Hour and Live-In Home Care services, supported by Telehealth/Telenursing for continuous remote access. Key value-add modules include VIP Patient Memberships with dedicated RN Liaisons for comprehensive care coordination, and Medical Concierge Services for executive health navigation. The service portfolio spans Executive Health, Domestic & International Travel Nurses, Medical & Vitamin Infusions, Durable Medical Equipment supply, and COVID-19 Testing Services. All services are coordinated through Individual/Family and Corporate Membership programs that provide single points of contact, daily care management, HIPAA-compliant telehealth, medical advocacy, and access to vetted specialist networks.

Differentiator

Problem solved

Functional benefit

Products and services

• Premium Private Nursing Elite private nursing services delivered by experienced RNs for dignitaries and high-net-worth individuals requiring hospital-level care at home, hotel, yacht, or plane with absolute discretion.
• Home Care Daily visits, support and management of long-term and short-term care provided in the comfort of the patient's home, hotel, yacht, or plane by VIP home care professionals.
• 12 & 24-Hour Homecare Continuous nursing coverage via 12-hour or 24-hour shifts for ongoing monitoring, rapid intervention, and comprehensive patient support in a home or hotel setting.
• Live-In Home Care Round-the-clock in-home care with dedicated staff providing continuous oversight in multi-residence settings such as multiple homes and travel locations.
• Telehealth / Telenursing HIPAA-compliant telehealth and telenursing services providing 24-hour access to clinical triage, virtual check-ins, and remote monitoring for VIP patients.
• Executive Health Comprehensive health management services designed for executives and principals, including preventive screenings, concierge labs, and executive physicals aligned with demanding schedules.
• Domestic & International Travel Nurses Dedicated care teams providing medical support during travel, including nurse accompaniment on flights, coordination with destination facilities, and continuity of care across domestic and international locations.
• Medical & Vitamin Infusions In-home IV therapy and biologic administration including hydration, electrolytes, antibiotics, IVIG, and wellness-focused vitamin infusions delivered under physician orders with strict safety protocols.
• Durable Medical Equipment (DME) Supply Supply and coordination of medical equipment including infusion pumps, monitoring devices, and home safety modifications, available with discounts to members.
• COVID-19 Testing Services RT-PCR testing using Biofire lab technology (98-100% accuracy) and rapid antigen testing (84-97.6% accuracy) for SARS-CoV-2 and respiratory pathogen detection, with same-day results available in LA and NY.
• VIP Patient Memberships Comprehensive membership programs providing a dedicated RN Liaison as the single point of contact for coordinating all aspects of care, including physician appointments, home care, travel support, daily management, HIPAA-compliant telehealth, medical advocacy, hospital/physician access, family communication, and DME discounts.
• Individual/Family Membership Personalized recurring healthcare membership for individuals and families seeking premium private care, including Individual/Family and Individual/Family COVID tiers.
• Corporate Membership Enterprise healthcare membership designed for corporate clients, dignitaries, and executives requiring coordinated care services, including a dedicated Corporate COVID tier.
• International Staffing Staffing services providing vetted medical professionals for domestic and international assignments, including bilingual clinicians where needed.

Quantifiable outcome

• RT-PCR testing accuracy of 98-100% for SARS-CoV-2 and respiratory pathogen detection using Biofire lab technology.
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• New York Presbyterian HospitalcoreStrategic or Co-development PartnerDisplayed as a partner hospital in the 'Our Partners' section of the VIPrivate Care website. Serves as a referral and care coordination partner for VIP patients requiring specialist care, surgical procedures, and hospital-level services in the New York area.
• Hospital for Special SurgerycoreStrategic or Co-development PartnerDisplayed as a partner hospital in the 'Our Partners' section. Provides VIP patient referrals for orthopedic, sports medicine, and surgical care with coordinated discharge and home care services.
• Mount SinaicoreStrategic or Co-development PartnerDisplayed as a partner hospital in the 'Our Partners' section. Serves as a referral partner for VIP patients requiring advanced medical care and specialist services in the New York region.
• Cleveland CliniccoreStrategic or Co-development PartnerDisplayed as a partner hospital in the 'Our Partners' section. Provides referral pathway for VIP patients requiring advanced cardiac, specialty, and second-opinion services, extending care coordination to Cleveland-based services.
• World CliniccoreStrategic or Co-development PartnerDisplayed as a partner in the 'Our Partners' section. World Clinic provides global medical concierge and international healthcare coordination services for VIPrivate Care clients requiring medical support worldwide.
• CAHC (Council on Accreditation of Home Health Care)coreOthersThe VIPrivate Care New Jersey agency is specifically Accredited by CAHC (Council on Accreditation of Home Health Care), demonstrating compliance with quality standards for home health care services.
• WCBRB (World Congress of Business Research)minorOthersWCBRB recognized VIPrivate Care as one of the Best Businesses in America 2024 in health services, providing third-party industry recognition and credibility.

Scale indicators3 records

Expansion highlights5 records

Broad incumbents

• BAYADA Home Health Care: One of the largest nonprofit private home health care providers in the U.S., offering skilled nursing, home health aides, and adult/pediatric services across many states. Overlaps with VIPrivate Care on skilled nursing and home health aide delivery, but lacks the dignitary/ultra-premium branding and travel nursing focus.
• BrightSpring Health Services: Diversified home and community-based health services platform with pharmacy, home health, and hospice offerings. Comparable in home-based clinical delivery but serves mainstream rather than VIP/dignitary populations.
• Amedisys: Large publicly traded home health and hospice provider operating across most U.S. states with skilled nursing, therapy, and hospice services. Comparable in delivering skilled nursing at home, but lacks the VIP-only, membership-led, and travel-nursing positioning of VIPrivate Care.
• Aveanna Healthcare: Large home health and private duty nursing provider with significant private duty nursing operations across the U.S. Closest scale-comparable peer in private duty nursing staffing, though focused on pediatric and medically complex cases rather than dignitary/VIP service.
• Interim HealthCare: Franchise-based home health, hospice, and personal care provider with a national network of franchise owners. Highly relevant comparator for VIPrivate Care's franchise/licensed operator expansion model and home care service line.
• Compassus: National provider of home health, hospice, and palliative care operating across the U.S. Comparable in clinical home-based service delivery, with end-of-life care adjacency that intersects with VIPrivate Care's end-of-life coordination offering.

Direct peers

• Personal-Touch Home Care: NY-based private duty home care agency offering RN/LPN/HHA services, live-in care, and case management across NYC, Long Island, and NJ. Direct overlap with VIPrivate Care's private nursing and live-in service portfolio in the same metro.
• All Metro Health Care: New York-based home health care provider offering skilled nursing, home health aides, and personal care services across multiple NY/NJ counties. Competes directly with VIPrivate Care for private duty nursing and live-in cases in the same geography.
• New York Private Care Services (NYPCS): NYC-based private nursing and home care agency serving Manhattan, Westchester, and the Hamptons with RNs, LPNs, and HHAs. Direct competitor in the NYC premium home care market with overlapping dignitary and executive clientele and similar service lines.

Emerging players

• ConciergeMD: Direct-to-consumer concierge medical and IV therapy provider offering in-home doctor visits, lab draws, and vitamin infusions. Overlaps with VIPrivate Care's executive health and medical infusion lines, signaling where the premium in-home care category is expanding.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PrivateVIPcare
• YouTubeyoutube.com/channel/UCOzwNWqqKP99J41IcLFGXIQ?view_as=subscriber
• Facebookfacebook.com/VIPrivateCare
• LinkedInlinkedin.com/company/rn-vip-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VIPrivate Care