Freedom Capital Management

What Freedom Capital Management does

Freedom Capital Management (FCM) is a privately held financial advisory firm headquartered at 960 Holmdel Road, Building 1, Suite 201 in Holmdel, New Jersey. Founded in 2012 by Rita Robbins — who also founded Affiliated Advisors in 1994 — the firm operates as an independent advisor practice delivering personalized financial planning services to families, individuals, business owners, and high-net-worth clients across more than 40 U.S. states. Securities and investment advisory services are offered through Osaic Wealth, Inc., a FINRA/SIPC member broker-dealer that provides the underlying compliance, operations, and technology infrastructure.

The firm's core service offerings include Comprehensive Financial Planning, Retirement Planning, Life Transition Planning, Investment Management, Estate Planning, Insurance Services, and Tax Planning, delivered through one-on-one advisor relationships. These advisory services are supplemented by digital client-facing resources including a financial calculators suite (retirement savings, RMD, Roth vs. Traditional 401(k), college savings, debt payoff, mortgage), an educational video library, and an articles library spanning retirement, investment, estate, insurance, tax, money, and lifestyle topics. Secure client access is provided through eMoney and Osaic Wealth portals. The team includes approximately 14 advisors, managing partners, and operations/compliance staff with prior experience at Goldman Sachs, Morgan Stanley, Merrill Lynch, Citigroup/Smith Barney, HSBC Securities, Lloyds Capital Markets, and Sumitomo Mitsui Banking Corporation.

FCM's revenue model follows the standard independent RIA/broker-dealer construct: advisors earn commissions on securities transactions and advisory fees on client assets under management executed through Osaic Wealth. Pricing is not publicly disclosed. Go-to-market relies on content marketing (resource center, calculators, videos, articles), community engagement, and referrals, supported by FINRA BrokerCheck verification for credibility. Geographic reach is national, with confirmed advisor presence in New Jersey, Florida, and Minnesota, and licensing spanning the Northeast, Southeast, Midwest, Southwest, and West regions of the United States.

Name

Freedom Capital Management

Legal name

Freedom Capital Management

Website

https://fcmadvisor.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Freedom Capital Management is a privately held, independent financial advisory firm founded in 2012 by Rita Robbins, serving families, individuals, business owners, and high-net-worth clients across more than 40 U.S. states with personalized financial, retirement, estate, tax, and investment planning delivered through Osaic Wealth, Inc.

Ownership category

akta.pro rank

Product category

Financial Advisory and Wealth Management

NAICS

Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)

SIC

Investment Advice (6282)

akta.pro industry

PRIMARYFSAEABAK

Digital/Hybrid Robo-Wealth & Retirement Advisory

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Wealth & Retirement Advisory

SECONDARYFSABADAD

Private Banking Advisory & Discretionary Portfolio Management

Financial & Insurance/Banking (Commerical, Retail & Consumer)/Private Banking

Keywords

• Financial advisory services
• Retirement planning
• Wealth management
• Estate planning
• Investment management

Headquarters

HQ city

Holmdel

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Distribution channels1 record

Marketing channels5 records

Core offering

Freedom Capital Management is an independent financial advisory firm that delivers personalized financial planning, retirement, life-transition, investment management, estate, insurance, and tax planning services to families, individuals, business owners, and high-net-worth clients across the United States. Securities and investment advisory services are executed through Osaic Wealth, Inc., a FINRA/SIPC member broker-dealer that supplies the underlying compliance, operations, and account-access technology.

Product overview

Freedom Capital Management is a financial advisory firm offering personalized financial planning services through a combination of core advisory offerings and client-facing digital resources. The core services include Comprehensive Financial Planning, Retirement Planning, Life Transition Planning, Investment Management, Estate Planning, Insurance Services, and Tax Planning. These are delivered through one-on-one advisor relationships. The firm supplements its advisory services with digital tools including a Financial Calculators suite covering retirement, investment, estate, insurance, tax, and money projections, an Educational Videos library, and an Articles Library covering various financial topics. The firm serves families, individuals, and business owners seeking financial guidance.

Differentiator

Problem solved

Functional benefit

Products and services

• Comprehensive Financial Planning A financial planning service that provides a clear roadmap tailored to unique circumstances, goals, and dreams, covering wealth building, debt management, and investment guidance; delivered through one-on-one advisor relationships for families and individuals.
• Retirement Planning Personalized retirement strategy development considering lifestyle goals, income needs, and potential risks to ensure a secure and enjoyable retirement.
• Life Transition Planning Financial guidance through significant life changes including job transitions, marriage, home purchases, and loss of a loved one.
• Investment Management Investment planning and portfolio management services to help clients build and protect wealth, executed through Osaic Wealth, Inc. (FINRA/SIPC).
• Estate Planning Estate management services to control the distribution of wealth after death and manage affairs during lifetime, including wealth transfer and intergenerational strategies.
• Insurance Services Insurance strategy services to protect families from financial consequences of life's events, including personal insurance, liability insurance, and life insurance.
• Tax Planning Tax strategy services to manage tax bills through tax-efficient investing and strategic tax preparation.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Osaic Wealth, Inc.coreStrategic or Co-development PartnerSecurities and investment advisory services offered through Osaic Wealth, Inc., a member of FINRA/SIPC. Osaic Wealth is separately owned and provides the broker-dealer infrastructure for Freedom Capital Management's advisory services. The firm is affiliated with the Osaic network for compliance, operations, and technology support.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Creative Planning: Creative Planning is one of the largest independent RIAs in the U.S., offering comprehensive financial planning, investment management, estate, tax, and retirement services to individuals and business owners. It is a scaled-up version of the same business model FCM operates, though with substantially more AUM, advisors, and national reach.
• Commonwealth Financial Network: Commonwealth Financial Network is one of the largest privately held independent broker-dealer/RIA firms in the U.S., supporting independent financial advisors with compliance, technology, and practice management. It is a direct comparable to Osaic Wealth in serving hybrid RIA/IBD affiliated advisors like FCM.
• Edelman Financial Engines: Edelman Financial Engines is the second-largest independent RIA in the U.S., offering financial planning and investment management to individuals, families, and corporate retirement plan participants. It is a broad incumbent in the same independent advisory space, with significantly greater scale and brand recognition.
• Carson Group (Wealth Enhancement Group): Wealth Enhancement Group (which acquired Carson Wealth) is a national independent wealth management firm offering comprehensive financial planning and investment services through an advisor-network model. It is a scaled peer in the same hybrid RIA/advisor-network category, with substantially more advisors and AUM.
• Cetera Financial Group: Cetera Financial Group is a network of independent broker-dealer and RIA firms serving individual investors and advisors. FCM's compliance lead (Cindy Pollack) previously served at Cetera Advisors Network, and Cetera is a direct comparable in the IBD/independent-advisor space.
• LPL Financial: LPL Financial is the largest independent broker-dealer in the U.S., supporting thousands of independent financial advisors with compliance, custody, and technology. It is a broad comparable to Osaic Wealth as a host broker-dealer for independent RIAs and hybrid advisors.
• Mariner Wealth Advisors: Mariner Wealth Advisors is a large national RIA providing comprehensive financial planning, investment management, estate, tax, and retirement services to high-net-worth individuals and families. It is a scaled peer in the same service category, competing for the same HNW and business-owner clients FCM targets.

Direct peers

• Buckingham Strategic Wealth: Buckingham Strategic Wealth is an independent RIA providing comprehensive financial planning, investment management, and tax strategies to families and individuals. It is a closely comparable peer in terms of client segmentation, fee model, and service breadth, with a similar focus on evidence-based investing and advisor-led relationships.
• Savant Wealth Management: Savant Wealth Management is a mid-sized independent RIA offering comprehensive financial planning, investment management, tax, and estate services to individuals, families, and business owners. It is comparable in service breadth and target client base, though larger in scale and more geographically concentrated in the Midwest.
• Sanctuary Wealth: Sanctuary Wealth is a network of elite independent wealth management firms and RIAs serving high-net-worth and ultra-high-net-worth clients. It is a direct peer in the model of supporting independent advisory firms with institutional infrastructure, including compliance, technology, and advisor transition support.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/freedom-capital-management-fcm-

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Freedom Capital Management