k-mino
Paris-based B2B SaaS company providing AI-assisted text analytics, semantic analysis, clustering, and customer segmentation tools for market research firms and large enterprises in French-speaking markets, with named clients including Kantar, GfK France, and A.S.O.
- Company typePrivate
- Founded2016
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What k-mino does
k-mino is a privately-held B2B SaaS company founded in 2016 and headquartered in Paris, France, that builds an AI-assisted data analysis platform for market research professionals and large enterprises. The product combines natural language processing, semantic analysis, clustering, and statistical methods into a single tool that processes both structured and textual data, with dedicated modules for Leverage Analysis (identifying drivers of satisfaction and purchase intent), Clustering (guided segmentation), Semantic Analyses (text mining of multilingual corpora from social networks, blogs, and web pages), Oriented Typology (simultaneous optimization of segmentation and leverage selection, described as a proprietary k-mino innovation), Voice Mining (audio/speech data), and a Verbatim exploration menu. The platform is positioned to make advanced statistical and text analytics accessible to non-technical business users through ergonomic, minimalist workflows that automate algorithm selection and parameter tuning.
The company operates an enterprise field-sales motion anchored on a "Request a Demo" CTA, with no public pricing tiers and likely quote-based subscriptions typical of B2B SaaS sold into market research departments. Its named customer base is concentrated in French-speaking markets and includes tier-one market research firms (Kantar, GfK France) plus large end-user enterprises across sports events (Amaury Sport Organisation), media (20 Minutes, IDM), and travel/hospitality (Club Med). The company is led by a three-person executive team — President Régis Benichou, Scientific Director Dominique Emmanuel, and Technical Director Abdelhadi Danba — and has between 1 and 10 employees, with no disclosed funding rounds, parent company, or institutional investors in the available data.
Monetization runs on a subscription/recurring SaaS basis with SAS-like deployment for enterprise projects, supplemented by content marketing through a Medium publication (@kmino) that covers typology, voice mining, and applied semantic analyses such as the French "Grand Débat" ecology study. The company has not disclosed integrations, APIs, SDKs, certifications, partnerships, or alliances, and no patents or trademarks are recorded in the source material.
k-mino firmographics
Firmographics- Name
- k-mino
- Legal name
- k-mino
- Website
- https://k-mino.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Paris-based B2B SaaS company providing AI-assisted text analytics, semantic analysis, clustering, and customer segmentation tools for market research firms and large enterprises in French-speaking markets, with named clients including Kantar, GfK France, and A.S.O.
- Ownership category
- akta.pro rank
k-mino industry classification
Industry- Product category
- Market Research Analytics Software
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Question Answering & Retrieval-Augmented Generation (RAG) (HDAAADAC)
- akta.pro secondary industry
- Dashboarding & KPI/Performance Management (HDAEAMAF)
Keywords
Where k-mino is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Markets served
k-mino business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Subscription: Enterprise SaaS platform licensed on a subscription basis. Customers request demos and work with sales team for deployment. Operates in SAS-like deployment mode for enterprise projects.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
k-mino product offering
Product offeringCore offering
k-mino is an enterprise SaaS data analysis platform built for market research professionals. It integrates text mining, semantic analysis, voice mining, clustering-based segmentation, leverage/satisfaction analysis, and an exclusive proprietary method called Oriented Typology into a single ergonomic tool that combines human expertise with machine intelligence (NLP and algorithmic methods). The product is delivered in a SAS-like deployment mode and targets research departments and market research firms needing advanced statistical and verbatim analysis without outsourcing.
Product overview
k-mino is a single unified data analysis platform designed for market research professionals. The product combines a main analysis tool with multiple integrated modules including Leverage Analysis, Clustering, Semantic Analyses, Oriented Typology, and Voice Mining. The platform is described as combining human intelligence (expertise and customer problem knowledge) with machine intelligence (linguistic and algorithmic capabilities) to make advanced statistical analysis accessible without requiring specialized technical skills. The Verbatim Menu provides text exploration capabilities as part of the core platform.
Differentiator
Problem solved
Functional benefit
Products and services
- k-mino Data Analysis Platform Enterprise SaaS platform marketed as 'un outil d'analyse expert et érgonomique adapté a vos besoins'. Combines human intelligence (expertise, customer problem knowledge) with machine intelligence (linguistic, algorithmic). Interprets and valorizes data using state-of-the-art analysis methods and integrates results into daily practice. Includes modules for Leverage Analysis, Clustering, Semantic Analyses, Oriented Typology, Voice Mining, and a Verbatim Menu for text exploration. Operates in SAS-like deployment mode, supported by a 'Demander une démo' sales motion and Keycloak/OAuth authentication at account.k-mino.com.
Companies that use k-mino
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
k-mino technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature5 records
k-mino partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
k-mino competitors and assessment
Company assessmentDirect peers
- MonkeyLearn:
- Relative Insight: Relative Insight is a text analytics platform that compares language across datasets for market research and consumer insights use cases. It overlaps with k-mino's semantic/verbatim analysis and segmentation workflows for research professionals.
- Caplena: Caplena is an AI-powered feedback analysis platform purpose-built for market research and customer experience teams. It directly competes with k-mino on multilingual verbatim/text analysis, theme creation, and MR-oriented analytics, serving similar personas (research managers, insights teams).
- Lexalytics (InMoment): Lexalytics offers enterprise text analytics and NLP (sentiment, themes, intent) used across customer experience and market research. Now part of InMoment, it competes in the same text/NLP analytics category as k-mino, particularly for multilingual enterprise deployments.
Broad incumbents
- Brandwatch: Brandwatch (now part of Cision) provides social listening and consumer intelligence with NLP-driven analysis of online conversation. It overlaps with k-mino's semantic analysis of social/web corpora and brand perception use cases for enterprise customers.
- Qualtrics: Qualtrics is the dominant experience management platform with built-in text analytics, NPS/satisfaction analysis, and segmentation. It competes with k-mino for the same enterprise research and customer experience budget, though as part of a much broader XM suite.
- Talkwalker: Talkwalker is a consumer intelligence and social listening platform with AI-powered text analytics across brands and markets. It overlaps with k-mino on text mining for social/web data and brand/customer insights use cases at enterprise scale.
- SPSS (IBM): IBM SPSS is a legacy statistical analysis suite widely used in market research for advanced modeling and segmentation. It overlaps with k-mino's clustering and statistical analysis capabilities, especially for the same MR persona.
- NVivo (Lumivero): NVivo is a leading qualitative data analysis tool widely used by academic and commercial researchers for coding and analyzing text-based data. Comparable to k-mino for research-oriented text and verbatim analysis workflows, though with a more academic and manual-coding emphasis.
Emerging players
- Luminoso Technologies: Luminoso offers NLP-based text analytics (concept-level sentiment and categorization) for customer/employee feedback. It is comparable to k-mino on semantic text analysis but focuses on a different buyer profile (CX/support teams rather than MR firms).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
k-mino social profiles
Digital presencek-mino financial estimates
Financial estimateRevenue estimate
Valuation estimate
k-mino leadership team
Management profileNumber of profiles
Profiles3 records
k-mino funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
k-mino M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about k-mino
What does k-mino do?
k-mino is an enterprise SaaS data analysis platform built for market research professionals. It integrates text mining, semantic analysis, voice mining, clustering-based segmentation, leverage/satisfaction analysis, and an exclusive proprietary method called Oriented Typology into a single ergonomic tool that combines human expertise with machine intelligence (NLP and algorithmic methods). The product is delivered in a SAS-like deployment mode and targets research departments and market research firms needing advanced statistical and verbatim analysis without outsourcing.
Is k-mino a public or private company?
k-mino is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was k-mino founded?
k-mino was founded in 2016. It employs 1 to 10 people.
Where is k-mino based?
k-mino is headquartered in Paris, France, in the Europe region.
How does k-mino make money?
One revenue line is on record: software Subscription.
Who are k-mino's main competitors?
Direct peers on record are MonkeyLearn, Relative Insight, Caplena and Lexalytics (InMoment). Broad incumbents are Brandwatch, Qualtrics, Talkwalker, SPSS (IBM) and NVivo (Lumivero). Luminoso Technologies is listed as an emerging player.
Does k-mino have an API?
No public API is recorded for k-mino.
What industry is k-mino in?
k-mino's product category is Market Research Analytics Software. Its primary akta.pro industry code is HDAAADAC, Question Answering & Retrieval-Augmented Generation (RAG), with a secondary code of HDAEAMAF, Dashboarding & KPI/Performance Management. Its NAICS code is 541511 and its SIC code is 7370.