COLRAICES
COLRAICES is a Bogotá-based service ecosystem that helps Colombians living abroad access credit, purchase property, and resolve legal, fiscal, pension, and migration matters in Colombia across 15 countries via WhatsApp-led advisory and partner-bank channels.
- Company typePrivate
- Founded2003
- HeadquartersBogotá, Colombia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What COLRAICES does
COLRAICES is a Bogotá-headquartered private services company founded in 2003 that operates an integrated advisory ecosystem for Colombians living abroad. The company serves a diaspora customer base spanning 15 countries through three interconnected practice areas: financial services (credit access, credit reporting and improvement tools such as Buena Data, Brújula Financiera, Brújula Crediticia, and Monetización, plus fiscal diagnostics), real estate services (property search 'Llave Inmobiliaria', property evaluation 'Brújula Inmobiliaria'), and legal/migration services (notarial representation in seven Colombian cities, migration advisory, pension planning and representation, and entrepreneurship accompaniment).
The company is fundamentally a service firm with a thin technology layer rather than a software platform. Its core technology consists of web-based self-service utilities—an instant credit-capacity calculator, a credit report consolidation tool, and a 3-day fiscal diagnostic quiz—that function as top-of-funnel lead generators channeling users into WhatsApp-led advisory conversations. It maintains a 7-city notarial representation network in Colombia and a secondary operational presence in Spain staffed by consultants based in Germany and Spain to support European diaspora clients. No proprietary AI/ML capabilities, APIs, SDKs, or mobile apps are disclosed.
COLRAICES monetizes through professional-services fees: a fixed USD $230 per notarial act, USD $370 (plus 1% outcome fee on recognized value) for pension advisory, USD $100–$500 for migration advisory, and USD $3,200 across a 16-month arc for entrepreneurship accompaniment. Distribution is direct-to-consumer via WhatsApp and content marketing (blog, YouTube), complemented by the recurring 'Tour de la Vivienda' event series that brings partner construction projects and banks to diaspora communities. Channel partnerships with Davivienda, Banco Unión, Colpatria, and major constructoras (Constructora Bolívar, Prodesa, Camu, Gómez) underpin both lead generation and transaction execution.
COLRAICES firmographics
Firmographics- Name
- COLRAICES
- Legal name
- COLRAICES
- Website
- https://colraices.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- COLRAICES is a Bogotá-based service ecosystem that helps Colombians living abroad access credit, purchase property, and resolve legal, fiscal, pension, and migration matters in Colombia across 15 countries via WhatsApp-led advisory and partner-bank channels.
- Ownership category
- akta.pro rank
COLRAICES industry classification
Industry- Product category
- Diaspora Real Estate and Financial Advisory
- NAICS
- Offices of Real Estate Appraisers (53132), All Other Support Services (561990), Offices of Certified Public Accountants (541211)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Loan Brokers (6163)
- akta.pro primary industry
- Multifamily Brokerage (BPAJABAD)
Keywords
Where COLRAICES is headquartered
LocationHeadquarters
- HQ city
- Bogotá
- HQ country
- Colombia
- HQ region
- Latin America
Offices8 records
Markets served
COLRAICES business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Financial Services Advisory: Advisory services for credit access, financial planning, and credit status improvement for Colombians abroad seeking to invest in Colombia.
- Real Estate Services: Property investment advisory, real estate search assistance (Llave Inmobiliaria), and property evaluation (Brújula Inmobiliaria) for purchasing property in Colombia.
- Migration and Legal Advisory: Visa guidance, business incorporation in Colombia, pension advisory, legal representation, and fiscal services for Colombians abroad.
- Property Representation: Legal representation service for property deed signing in Colombia, priced at USD $230 per act.
- Business Entrepreneurship Advisory: 16-month entrepreneurship advisory service guiding Colombians abroad and their family members in Colombia through business creation and first year of operation.
- Pension Advisory Services: Pension consultation and planning services including diagnosis, action plan, and legal representation for pension claims.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Pay-as-you-go | Servicios Fiscales - Free diagnostic, then paid services |
| One time/ perpetual license | Pay-as-you-go | Representación Legal - USD$230 per property deed |
| Hybrid | Multi-year contract | Asesoría de Emprendimiento - USD$3,200 total over 16 months |
| Outcome Based/ Performance | Pay-as-you-go | Pensiones - Module 1: US$370, Module 2: 1% of recognized value |
| One time/ perpetual license | Pay-as-you-go | Asesoría Migratoria - From US$100 |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
COLRAICES product offering
Product offeringCore offering
COLRAICES provides an ecosystem of advisory and representation services for Colombians living abroad who want to invest in Colombia, access credit, buy or evaluate property, and resolve legal, migration, tax, pension, or entrepreneurship matters. Its services combine financial guidance, real estate support, legal representation, and connections with Colombian banks and real estate developers.
Product overview
Colraices is an ecosystem of solutions designed specifically for Colombians living abroad who want to invest in property, access credit, or resolve legal and tax matters in Colombia. The ecosystem operates across four interconnected pillars: Financial Services (including credit access, credit improvement tools, and fiscal diagnostics), Real Estate Services (property search and evaluation), Legal and Migration Services (immigration, entrepreneurship, pension, and legal representation), and the Tour de la Vivienda (bringing Colombian real estate projects to diaspora communities). The core value proposition is consolidating everything a Colombian abroad needs into one ecosystem, eliminating the need to coordinate with multiple disconnected service providers. The platform also includes an educational blog with multimedia content covering credit, real estate, taxes, and migration topics.
Differentiator
Problem solved
Functional benefit
Products and services
- Buena Data
- Brújula Financiera
- Brújula Crediticia
- Monetización
- Crédito para Colombianos en el Exterior
- Diagnóstico Fiscal Gratuito
- Declaración de Renta en Colombia
- Impuesto Predial
- Brújula Inmobiliaria
- Llave Inmobiliaria
- Representación Legal en Colombia
- Asesoría y Planificación Pensional
- Representación Legal en Pensiones
- Asesoría de Emprendimiento
- Asesoría Migratoria
Quantifiable outcome
- 22 years of experience serving the Colombian diaspora
- +3 more outcomes
Companies that use COLRAICES
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
COLRAICES technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
COLRAICES partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and supporting.
- DaviviendacoreMajor Colombian bank with specific credit products for Colombians abroad. Partner for mortgage and libre inversión credit access for diaspora clients.
- Banco UnióncoreColombian bank partner providing credit products for Colombians in the exterior, facilitating mortgage and lending access.
- Constructora BolívarcoreMajor Colombian construction company providing real estate projects featured in Tour de la Vivienda and recommended to diaspora investors.
- ColpatriacoreColombian bank and constructor partner offering real estate and financial products to Colombian diaspora clients.
- ProdesasupportingColombian real estate developer providing housing projects for diaspora investors.
- CamusupportingReal estate developer partner for housing projects in Colombia.
- GómezsupportingReal estate developer partner for property projects in Colombia.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
COLRAICES competitors and assessment
Company assessmentBroad incumbents
- Habi: Colombian proptech that buys and sells residential real estate through instant liquidity offerings. Operates in the same Colombian residential real estate market and overlaps with COLRAICES' property brokerage and evaluation services, though from a different (instant-buy) model.
- Rocket Mortgage: Largest US mortgage lender with significant Hispanic-segment outreach and Spanish-language servicing. Comparable to COLRAICES' diaspora credit facilitation value proposition, though operating at far larger scale in a different regulatory environment.
- Bancolombia (Nequi): Colombia's largest bank, with Nequi as its digital wallet extension. Serves Colombians abroad through remittance and credit products that overlap with COLRAICES' financial advisory offering, though as a regulated depository institution rather than an advisory ecosystem.
Direct peers
- TuHipoteca: US-focused Hispanic mortgage broker connecting Latin American diaspora to US mortgage products in Spanish. Comparable as a diaspora-facing credit intermediation and bilingual advisory service targeting cross-border homeownership.
- MiCasita: Peru-based platform specifically designed to help Peruvians abroad purchase property in their home country, combining credit facilitation and advisory. The closest functional analog to COLRAICES' diaspora property-investment ecosystem in another Latin American market.
- Properati: LATAM real estate marketplace operating across multiple Spanish-speaking countries, providing property search and evaluation tools. Directly comparable to COLRAICES' Llave Inmobiliaria and Brújula Inmobiliaria services for cross-border property buyers in the region.
Emerging players
- Global66: LATAM cross-border payments and remittance fintech expanding into financial products for migrants. Adjacent to COLRAICES' mission of converting remittances into productive financial outcomes for diaspora users.
- WorldRemit: Global digital remittance platform with strong LATAM corridors and adjacent financial services. Comparable customer base and remittance-led monetization thesis to COLRAICES' diaspora financial services ecosystem.
- Remitly: US-based remittance platform focused on Latin American corridors with adjacent financial services. Comparable to COLRAICES' Monetización service and remittance-to-patrimonio transformation thesis for diaspora customers.
Others
- Casas de Cambio / Notaría Networks: Colombian notaría and property deed representation services (including standalone legal representatives in Bogotá, Medellín, and other cities) that partially overlap with COLRAICES' USD $230 Representación Legal offering. They are infrastructure providers that COLRAICES aggregates rather than direct substitutes.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
COLRAICES social profiles
Digital presenceCOLRAICES financial estimates
Financial estimateRevenue estimate
Valuation estimate
COLRAICES leadership team
Management profileNumber of profiles
Profiles1 record
COLRAICES funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
COLRAICES M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about COLRAICES
What does COLRAICES do?
COLRAICES provides an ecosystem of advisory and representation services for Colombians living abroad who want to invest in Colombia, access credit, buy or evaluate property, and resolve legal, migration, tax, pension, or entrepreneurship matters. Its services combine financial guidance, real estate support, legal representation, and connections with Colombian banks and real estate developers.
Is COLRAICES a public or private company?
COLRAICES is a private company. It is classified as unknown and is currently operating.
When was COLRAICES founded?
COLRAICES was founded in 2003. It employs 11 to 50 people.
Where is COLRAICES based?
COLRAICES is headquartered in Bogotá, Colombia, in the Latin America region.
How does COLRAICES make money?
Six revenue lines are on record. Financial Services Advisory is the primary driver. The others are real Estate Services, migration and Legal Advisory, property Representation, business Entrepreneurship Advisory and pension Advisory Services.
Who are COLRAICES's main competitors?
Broad incumbents on record are Habi, Rocket Mortgage and Bancolombia (Nequi). Direct peers are TuHipoteca, MiCasita and Properati. Emerging players are Global66, WorldRemit and Remitly. Casas de Cambio / Notaría Networks is listed as an others.
Does COLRAICES have an API?
No public API is recorded for COLRAICES.
What industry is COLRAICES in?
COLRAICES's product category is Diaspora Real Estate and Financial Advisory. Its primary akta.pro industry code is BPAJABAD, Multifamily Brokerage. Its NAICS code is 53132 and its SIC code is 6531.