TreImage

What TreImage does

TreImage is a U.S.-based full-service licensing and marketing agency operating as TreImage, LLC, headquartered in Long Beach, California, and founded in 2008. The company is positioned as the United States' first Black-owned licensing agency and represents lifestyle brands, corporate brands, celebrities, and emerging creators for licensing deals across categories including toys, food and beverage, apparel, beauty, and sports. Its four core service lines are Marketing, Licensing & Branding, Manufacturing, and Events and Sponsorship.

The company operates an asset-light agency model with no proprietary technology platform disclosed. Its brand and celebrity portfolio includes Sunkist, HEAD, Mini Brands by ZURU, Smurfs, Ja Rule, Master P, Soulja Boy, Chaka Khan, Earth, Wind & Fire, Metta World Peace, Ray Lewis, Ray-Ray McCloud III, and others. Revenue is generated through licensing royalties, professional services for brand development and strategic partnerships, manufacturing support, and event management fees. Pricing is quote-based with no publicly disclosed fee schedules. The company employs 1-10 people and operates with a sales-led go-to-market approach combining direct outreach with a network of regional partners including ByFrog (Latin America), Clinch Entertainment (talent representation), and Fliqs Media (talent management).

Geographic reach spans the USA, Canada, Mexico, Brazil, Japan, South Korea, China, Australia, and Europe, achieved largely through partner networks rather than direct offices. The company also operates a Shopify-based e-commerce storefront for branded merchandise and collectibles. There are no disclosed funding rounds, no parent company, and no institutional investors identified in the source data. The company's value proposition centers on cultural positioning, exclusive celebrity and brand relationships, and category expertise in licensing and IP monetization rather than technology infrastructure, making it a relationship- and rights-driven agency rather than a platform business.

Name

TreImage

Legal name

TreImage, LLC

Website

https://treimage.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

TreImage is a U.S.-based licensing and marketing agency representing lifestyle brands, corporate brands, celebrities, and emerging creators across toys, food and beverage, apparel, beauty, and sports through licensing, marketing, manufacturing, and events services.

Ownership category

akta.pro rank

Product category

Brand Licensing and Marketing Services

NAICS

Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) (533)

SIC

Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYMPADALAF

Merchandising, Character & Brand Licensing

Media, Entertainment & Sports/Film & Video Production/Distribution/Film/TV Licensing & Rights Management

SECONDARYMPAAAHAK

Creator Partnerships & Sponsorship Sales (Brand Partnerships)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Influencer & Creator Marketing Agencies

SECONDARYMPAIAGAI

Merchandising & D2C Management (Artists)

Media, Entertainment & Sports/Music & Audio (Recording, Publishing, Streaming)/Artist Management & Agencies

SECONDARYMPAAAAAO

Activation/Experiential Creative Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

Keywords

• Brand licensing agency
• Celebrity brand representation
• Marketing services
• Intellectual property licensing
• Brand partnerships

Headquarters

HQ city

Long Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Licensing Services: TreImage generates revenue by representing lifestyle brands, corporate brands, celebrities, and emerging creators for licensing purposes across categories like toys, food and beverage, apparel, beauty, and sports.
2. Marketing Services: Full-service marketing agency providing brand development, strategic partnerships, and product program creation for clients.
3. Manufacturing: Manufacturing services offered as part of the company's comprehensive licensing and branding solutions.
4. Events and Sponsorship: Event management and sponsorship services for branded activations and live experiences.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

TreImage is a full-service licensing and marketing agency that represents lifestyle brands, corporate brands, celebrities, and emerging creators across categories such as toys, food and beverage, apparel, beauty, and sports. It monetizes its clients' intellectual property by brokering strategic partnerships, product programs, manufacturing coordination, and event/sponsorship activations, helping brands expand reach and unlock new revenue streams. The firm is recognized as the United States' first Black-owned licensing agency.

Product overview

TreImage is an inclusive, full-service licensing and marketing agency offering four core service lines: Marketing, Licensing & Branding, Manufacturing, and Events and Sponsorship. The company represents lifestyle brands, corporate brands, celebrities, and emerging creators across categories including toys, food and beverage, apparel, beauty, and sports. TreImage's portfolio includes licensed brands such as Sunkist, HEAD, Mini Brands by ZURU Toys, Smurfs, The Original Jel Shot, Bubblegoose Ballers, Founding Fathers of Hip-Hop, Pipeline, Sweetkiwi, Pop'N Flavors, B.Duck, Afro Goddess Warriors, Wynnie Bynnie, and Mr. Tendernism. The agency also manages celebrity clients including Ja Rule, Master P, Soulja Boy, Metta World Peace, and others, helping them develop and monetize their intellectual property through strategic partnerships and product programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing Services Full-service marketing agency offering strategic brand development, audience engagement, and marketing solutions to help brands expand reach.
• Licensing and Branding Core licensing and branding representation services for lifestyle brands, corporate brands, celebrities, and emerging creators across toys, food and beverage, apparel, beauty, sports, and more.
• Manufacturing Manufacturing services supporting product development and production for licensed brand merchandise and collectibles.
• Events and Sponsorship Event management and sponsorship services facilitating brand activations, live experiences, and promotional events for licensed brands and celebrity clients.

Quantifiable outcome

• 5 Surprise NBA Ballers Mini Brands achieved 197% of planned sales at a major UK retailer and 121% of planned sales at a major US retailer
• +1 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• ByFrogcoreStrategic or Co-development PartnerTreImage and ByFrog signed a deal to create new licensing and business opportunities across North and Latin America. ByFrog will license TreImage's brands and celebrity client roster in Brazil while producing live shows and musical performances. TreImage will oversee business opportunities for ByFrog in the U.S. and Canada. The partnership includes ByFrog's new location-based entertainment division.
• Clinch EntertainmentcoreGTM or Marketing PartnerPartnership for representing clients including Master P, Macy Gray, Chaka Khan, Earth Wind & Fire, Lamar Odom, Ray-Ray McCloud III, Otis Williams, and Eddie Griffin. Clinch Entertainment manages talent representation for these celebrity clients.
• Fliqs MediacoreGTM or Marketing PartnerPartnership for representing talent including Heiress Harris and Royalty Brown. Fliqs Media serves as a talent management partner for these clients.
• ZURU ToyscoreStrategic or Co-development PartnerCollaboration to launch the 5 Surprise NBA Ballers Mini Brands, combining the thrill of unboxing with NBA basketball excitement. The product achieved 197% of planned sales at UK retailer and 121% at US retailer.
• FunkocoreStrategic or Co-development PartnerCollaboration to release exclusive Ja Rule Funko Pop collectible. The new Ja Rule Funko Pop is available at originalfunko, offering fans a piece of hip hop history.
• Next Gen Bros ConstructionminorStrategic or Co-development PartnerPartnership combining TreImage's marketing expertise with Next Gen Bros' industry presence and operational proficiency in the construction sector. Collaboration aimed at driving growth and innovative solutions.
• Poppin FlavorsminorStrategic or Co-development PartnerTreImage partnered with Poppin Flavors, a family-owned gourmet popcorn brand based in Long Beach, California. TreImage supports the opening of Poppin Flavors locations including the first store in Moreno Valley.
• Rokhouse MediaminorOthersListed as a partner on the TreImage website. Nature of partnership not fully specified in available content.
• MSTRminorOthersListed as a partner on the TreImage website. Nature of partnership not fully specified in available content.
• Image UpminorOthersListed as a partner on the TreImage website. Nature of partnership not fully specified in available content.

Scale indicators3 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Floyd | The Licensing Company: Licensing agency representing brands and celebrities in consumer product categories. Comparable service mix and boutique scale to TreImage.
• Beanstalk: Global brand licensing agency representing corporate and entertainment brands across consumer product categories. Most directly comparable peer to TreImage in service offering, target clients (brand owners), and revenue model (licensing royalties), but operating at significantly larger scale.
• CAA-GBG: Brand management and licensing division of Creative Artists Agency, representing celebrity IP for licensing and endorsement deals. Directly comparable to TreImage's celebrity representation practice, with a much larger talent roster and deeper institutional backing.
• Retail Monster: Licensing and brand extension agency representing entertainment and consumer brands. Comparable boutique licensing agency with similar end-to-end service offering across brand development and licensing.
• Global Icons: Licensing agency specializing in celebrity and entertainment IP representation. Directly comparable to TreImage's celebrity-focused business with overlap in music and sports talent.
• Brand Central: Full-service brand licensing agency managing corporate brands, celebrities, and entertainment properties. Comparable boutique-to-mid-market competitor to TreImage with similar mix of licensing representation, marketing services, and brand development.
• Tycoon Enterprises: Licensing and brand management agency representing celebrities and entertainment properties across consumer product categories. Comparable business model and target clientele to TreImage.

Broad incumbents

• Authentic Brands Group: Large-scale brand owner and licensor managing a portfolio of celebrity and lifestyle brands globally. Operates upstream of TreImage as both a potential licensor and an indirect competitor for celebrity IP representation mandates.
• IMG (Endeavor): Global talent, sports, and licensing conglomerate with brand licensing operations. Overlaps with TreImage in celebrity licensing but operates at vastly larger scale across sports, entertainment, and fashion IP.
• Oprah Winfrey Network / OWN Brand Licensing: Major celebrity-owned brand licensing operation representing premium lifestyle IP. Comparable in representing culturally significant celebrity IP for licensing, though operating at far greater scale and brand recognition than TreImage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/treimagellc
• Xx.com/treimage
• Facebookfacebook.com/TreImage
• LinkedInlinkedin.com/company/treimage

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TreImage