Florida Retirement Communities
Florida Retirement Communities (operating as Heiler Communities) is a fourth-generation, family-owned operator of seven 55+ manufactured home communities across Florida and Alabama, serving retirees with recurring lot rent and home sales through its affiliated Suncrest Home Sales dealership.
- Company typePrivate
- Founded1946
- HeadquartersNew Port Richey, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Florida Retirement Communities does
Florida Retirement Communities, doing business as Heiler Communities, is a fourth-generation, family-owned operator of 55+ manufactured home communities, founded in 1946 and headquartered in New Port Richey, Florida. The firm currently operates seven manufactured home communities: six in Florida (five clustered in Pasco County north of Tampa Bay, plus Lake Hammock Village in Haines City, Polk County) and one in Foley, coastal Alabama. The platform serves adults aged 55 and over seeking affordable retirement or second-home ownership, with residents able to own their manufactured home while leasing the underlying land.
The company operates a vertically integrated model: it owns and manages the community land (collecting recurring monthly lot rent between approximately $200 and $3,000+ per site, depending on amenities and location) and sells new and pre-owned manufactured homes directly through its affiliated Suncrest Home Sales dealership. Home inventory includes Jacobsen Homes (entry-level, 3/2 double-wides starting at $122,000), Palm Harbor Homes (mid-to-premium tier), and Champion Homes (premium tier up to $265,000). In-house financing options are offered to buyers through the dealership, and communities feature amenities such as social clubs, fishing lakes, boating access, and recreational facilities.
Distribution is direct-to-consumer: a searchable website lists available homes across each community, supported by SEO-optimized pages, a weekly blog targeting retiree-lifestyle keywords, a resident payment portal (payments.heilercommunities.com), and on-site community visits. The company has no disclosed proprietary technology and operates with a small (1-10 employee) headcount consistent with a tightly-held family business. There is no evidence of external institutional investment, private equity involvement, or public-market activity; ownership has remained within the Heiler family across four generations.
Florida Retirement Communities firmographics
Firmographics- Name
- Florida Retirement Communities
- Legal name
- Heiler Communities
- Website
- https://floridacommunities.com
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Florida Retirement Communities (operating as Heiler Communities) is a fourth-generation, family-owned operator of seven 55+ manufactured home communities across Florida and Alabama, serving retirees with recurring lot rent and home sales through its affiliated Suncrest Home Sales dealership.
- Ownership category
- akta.pro rank
Florida Retirement Communities industry classification
Industry- Product category
- Senior Housing / 55+ Manufactured Home Communities
- NAICS
- Manufactured (Mobile) Home Dealers (459930), Rental and Leasing Services (532), Lessors of Real Estate (5311)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Retail-Mobile Home Dealers (5271), Real Estate (6500)
- akta.pro primary industry
- Manufactured Housing / Mobile Home Park Management (BPAJAFAG)
- akta.pro secondary industry
- Independent Living Real Estate Owners/Operators (REITs & Management Companies) (HLADAAAG)
Keywords
Where Florida Retirement Communities is headquartered
LocationHeadquarters
- HQ city
- New Port Richey
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Florida Retirement Communities business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Supply Chain
Revenue model
- Manufactured Home Sales: One-time sales of new and pre-owned manufactured homes ranging from $122,000 to $265,000. The company sells Jacobsen Homes and Champion Homes through their affiliated Suncrest Home Sales dealership, providing buyers with flexible financing options.
- Lot Rent: Monthly recurring lot rent charged to homeowners who own their manufactured homes but rent the land in the community. Lot rent pricing ranges from $200 to $3,000+ per month depending on the community and amenities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Manufactured homes priced from $122,000 to $265,000 |
| Subscription | Monthly | Monthly lot rent from $200 to $3,000+ |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Florida Retirement Communities product offering
Product offeringCore offering
Heiler Communities operates 55+ manufactured home retirement communities, selling new and pre-owned manufactured homes through its affiliated Suncrest Home Sales dealership and charging homeowners monthly lot rent for the land beneath their homes. The company bundles homes, leased lots with amenities (social clubs, spas, fishing lakes, boat ramps, biking trails, pickleball), and flexible financing into a retirement housing package for adults aged 55 and over in Florida and Alabama.
Product overview
Heiler Communities operates 8 retirement 55+ manufactured home communities across Florida and Alabama. The company offers a vertically integrated approach including community management, manufactured home sales through Suncrest Home Sales dealership, and financing services. Communities span Pasco County (north of Tampa Bay), Central Florida (Polk County near Disney), and coastal Alabama. The portfolio includes new model and pre-owned manufactured homes from brands like Jacobsen Homes, Palm Harbor Homes, and Champion Homes, with prices ranging from approximately $122,000 to $265,000. The company has been in the manufactured housing industry since 1946, now in its fourth generation of family leadership.
Differentiator
Problem solved
Functional benefit
Products and services
- Grand Valley 55+ manufactured home community located north of Tampa Bay in Pasco County, Florida, offering residential lots with community amenities for retirees and active adults.
- Lake Hammock Village 55+ manufactured home community in Central Florida (Haines City, Polk County) near Disney, offering residential lots for active adults.
- Orangewood Lakes 55+ manufactured home community in Pasco County, Florida, north of Tampa Bay, providing residential lots and amenities for retirees.
- Ramblewood 55+ manufactured home community in Zephyrhills, Florida (Pasco County, north of Tampa Bay), offering lots and amenities for active adult residents.
- Ramblewood Village 55+ manufactured home community in Pasco County, Florida, north of Tampa Bay, providing residential lots and amenities for retirees.
- Southfork 55+ manufactured home community in Dade City, Florida (Pasco County, north of Tampa Bay), providing residential lots and amenities for active adults.
- The Foley Grove 55+ manufactured home community in Foley, Alabama (coastal area near the Florida border), offering residential lots and amenities for retirees, featuring Champion Homes.
- The Reserve at Grand Valley 55+ manufactured home community in New Port Richey, Florida (Pasco County), featuring homesites with amenities for active adults.
- New Manufactured Homes for Sale New manufactured homes (2-3 bedroom models) from brands such as Jacobsen Homes, Champion Homes, and Palm Harbor Homes, priced from approximately $122,000 to $265,000, sold through the Suncrest Home Sales dealership for placement in Heiler's 55+ communities.
- Pre-Owned Manufactured Homes for Sale Pre-owned manufactured homes available at various price points within Heiler's 55+ communities, marketed to buyers seeking lower entry prices in existing community settings.
- Suncrest Home Sales Dealership Authorized manufactured home dealership affiliated with Heiler Communities, selling Jacobsen Homes and providing integrated sales and financing for buyers moving into the company's 55+ communities.
- Financing Services Flexible home financing options offered to buyers purchasing manufactured homes within Heiler's 55+ communities, intended to make homeownership more accessible for retirees and active adults.
- Monthly Lot Rent Services Recurring monthly lot rent charged to residents who own their manufactured home but lease the land within a Heiler community, with pricing ranging from $200 to $3,000+ per month depending on the community and amenities.
Companies that use Florida Retirement Communities
Customer profileSegments1 record
Ideal customer profiles1 record
Florida Retirement Communities technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Florida Retirement Communities partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Jacobsen Homes (via Suncrest Home Sales)coreJacobsen Homes are sold through the affiliated Suncrest Home Sales dealership. Heiler Communities offers these manufactured homes as part of their home inventory, providing buyers with flexible financing options. This is a core product partnership as Jacobsen homes are prominently featured in their available listings.
- Palm Harbor HomescorePalm Harbor Homes is featured as a top brand offered by Heiler Communities, known for excellent construction and modern features. The partnership provides manufactured homes as part of Heiler's inventory, complementing their Jacobsen and Champion home offerings.
- Champion HomescoreChampion Homes are offered through Heiler Communities as part of their manufactured home selection. Featured at The Foley Grove community in Alabama, Champion homes represent the premium tier of the company's home offerings with prices up to $265,000.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
Florida Retirement Communities competitors and assessment
Company assessmentBroad incumbents
- Green Courte Partners: Private equity firm specializing in manufactured housing communities and active adult housing, with multiple portfolio companies in the space. Represents a competing capital-backed owner/operator that can outbid family operators on attractive community acquisitions.
Direct peers
- Sun Communities: Largest publicly traded manufactured housing and RV community REIT in the US. Directly comparable as a portfolio operator of manufactured home communities serving 55+ and family residents, with significantly greater scale and capital access.
- Cal-Am Properties: Private operator of age-restricted (55+) manufactured home communities in the Southeast US, including Florida. Direct peer serving the same 55+ retiree customer with the same community-and-lot-rent model.
- Equity LifeStyle Properties: Public REIT owning and operating manufactured home communities, RV resorts, and marinas across the US. Directly comparable in business model (own/operate MH communities with lot rent) and target demographic (55+), though far larger and more geographically diversified.
- Carefree Communities: Private owner-operator of manufactured housing and RV communities in Florida and other Sun Belt states. Directly comparable business model targeting active adults and retirees in the same regional footprint.
- UMH Properties: Public REIT focused on manufactured home communities in the Northeast, Midwest, and Southeast US. Operates the same owner-rents-land model and is a direct competitor for community acquisitions and resident demand in similar demographics.
- YES Communities: Privately held manufactured home community owner-operator with a portfolio across multiple Sun Belt states. Directly comparable in operating model (own lots, rent to homeowners) and Florida/Sun Belt geographic focus.
- Patten Company: Family-owned manufactured home community operator with a multi-state Sun Belt portfolio. Comparable in scale, family-ownership structure, and operating approach to Heiler Communities.
Others
- Jacobsen Homes: Manufactured home builder whose products Heiler Communities resells through its Suncrest Home Sales dealership. Adjacent ecosystem participant — a key supplier whose pricing and product roadmap directly affect Heiler's sales economics.
- Champion Homes: One of the largest US manufactured home builders, whose homes Heiler Communities features as a premium offering (up to $265K). Adjacent ecosystem participant and key supply partner rather than a direct operator competitor.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Florida Retirement Communities financial estimates
Financial estimateRevenue estimate
Valuation estimate
Florida Retirement Communities leadership team
Management profileNumber of profiles
Florida Retirement Communities subsidiaries and ownership
Company hierarchySubsidiaries1 record
Florida Retirement Communities funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Florida Retirement Communities M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Florida Retirement Communities
What does Florida Retirement Communities do?
Heiler Communities operates 55+ manufactured home retirement communities, selling new and pre-owned manufactured homes through its affiliated Suncrest Home Sales dealership and charging homeowners monthly lot rent for the land beneath their homes. The company bundles homes, leased lots with amenities (social clubs, spas, fishing lakes, boat ramps, biking trails, pickleball), and flexible financing into a retirement housing package for adults aged 55 and over in Florida and Alabama.
Is Florida Retirement Communities a public or private company?
Florida Retirement Communities is a private company. It is classified as family owned and is currently operating.
When was Florida Retirement Communities founded?
Florida Retirement Communities was founded in 1946. It employs 1 to 10 people.
Where is Florida Retirement Communities based?
Florida Retirement Communities is headquartered in New Port Richey, United States, in the North America region.
How does Florida Retirement Communities make money?
Two revenue lines are on record. Manufactured Home Sales are the primary driver. The others are lot Rent.
Who are Florida Retirement Communities's main competitors?
Green Courte Partners is listed as a broad incumbent. Direct peers are Sun Communities, Cal-Am Properties, Equity LifeStyle Properties, Carefree Communities, UMH Properties, YES Communities and Patten Company. Others are Jacobsen Homes and Champion Homes.
Does Florida Retirement Communities have an API?
No public API is recorded for Florida Retirement Communities.
What industry is Florida Retirement Communities in?
Florida Retirement Communities's product category is Senior Housing / 55+ Manufactured Home Communities. Its primary akta.pro industry code is BPAJAFAG, Manufactured Housing / Mobile Home Park Management, with a secondary code of HLADAAAG, Independent Living Real Estate Owners/Operators (REITs & Management Companies). Its NAICS code is 459930 and its SIC code is 6531.