Envirosax
Envirosax is an Australian designer and manufacturer of reusable shopping bags, founded in 2004 and based on the Gold Coast. It sells polyester tote bags, kids bags, insulated Magic Bags, and cork backpacks worldwide via a Shopify storefront (envirosax.com) and a custom B2B manufacturing channel.
- Company typePrivate
- Founded2004
- HeadquartersBurleigh Heads, Australia
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Envirosax does
Envirosax is an Australian designer and manufacturer of reusable shopping bags, founded in 2004 and headquartered in Currumbin Valley on the Gold Coast. The company produces a portfolio of 189+ SKUs spanning polyester tote bags with sublimation-printed designs, kids bags, insulated Magic Bags, cork backpacks, zipper pouches, organic fiber bags (bamboo, hemp, linen), and reusable water bottles, organized into themed collections (Van Gogh, Monet, Porto Soleil, La Fleur, The Environmental Club). Core product technology centers on high-quality water-resistant polyester with double-stitch construction, sublimation printing for fade-resistant designs, and a foldable form factor (each bag weighs ~60g and folds to ~4 inches) supporting a stated capacity of 44 lbs (20 kg).
The business operates a hybrid go-to-market model. The primary channel is a Shopify-powered direct-to-consumer storefront (envirosax.com) with multi-currency checkout (USD, AUD, EUR, GBP) and global shipping across 100+ countries, complemented by an active organic social presence (Facebook, Instagram, TikTok, YouTube, X), a content blog, and a "Club Envirosax" email loyalty program. Unit pricing is modest and consumer-grade, ranging from approximately $8.53 for zipper pouch sets up to $56.91 for full pouch sets. A separate B2B channel produces custom-branded bags for corporate customers through a dedicated manufacturing portal, leveraging factory capacity that exceeds internal demand; the company states it has served thousands of corporate buyers over its lifetime. Wholesale distribution is anchored by a partnership with Australian department store Myer.
The company appears to be privately held and founder-owned with 11–50 employees. Revenue is not publicly disclosed and no external funding rounds are recorded. End customers include eco-conscious consumers, families with children, travelers, and corporate buyers seeking promotional merchandise. Bags are safety-tested for lead and toxic materials in compliance with US legislation, and organic-line materials are certified by the Australian Wool Testing Authority. Adjacent service revenue streams include professional photography and contract manufacturing for other brands.
Envirosax firmographics
Firmographics- Name
- Envirosax
- Legal name
- Envirosax
- Website
- https://envirosax.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Envirosax is an Australian designer and manufacturer of reusable shopping bags, founded in 2004 and based on the Gold Coast. It sells polyester tote bags, kids bags, insulated Magic Bags, and cork backpacks worldwide via a Shopify storefront (envirosax.com) and a custom B2B manufacturing channel.
- Ownership category
- akta.pro rank
Envirosax industry classification
Industry- Product category
- Reusable Bags
- NAICS
- Textile Bag and Canvas Mills (314910), Luggage and Leather Goods Retailers (458320), Apparel Accessories and Other Apparel Manufacturing (31599), Clothing and Clothing Accessories Retailers (458110)
- SIC
- Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Retail-Apparel & Accessory Stores (5600), Wholesale-Apparel, Piece Goods & Notions (5130)
- akta.pro primary industry
- Backpacks & Travel Bags (CRAAAJAB)
- akta.pro secondary industries
- Outdoor Travel Gear (Duffels, Packs, Dry Bags) Retail (CRAMAAAI), Beauty Storage & Organization (Cases, Holders, Travel Bags) (CRABAKAJ)
Keywords
Where Envirosax is headquartered
LocationHeadquarters
- HQ city
- Burleigh Heads
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Envirosax business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Direct Product Sales: Revenue from selling reusable bags, pouch sets, backpacks, zipper pouches, and accessories directly to consumers through their e-commerce platform. Includes individual bags, multi-bag sets, and themed collections.
- Custom Corporate Orders: B2B revenue from producing custom branded bags for corporate customers, leveraging their manufacturing capabilities and supply chain infrastructure.
- Gift Cards: Digital gift cards sold in $10.00 denominations, providing flexible gifting options for customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Reusable Bags - Standard pricing for single bags from various collections |
| Unit Pricing | Pay-as-you-go | Full Pouch Sets - Sets of 5 bags with matching storage pouch |
| Unit Pricing | Pay-as-you-go | Magic Bags - Specialty foldable shopping bags |
| Unit Pricing | Pay-as-you-go | Kids Bags - Smaller-sized reusable bags for children |
| Unit Pricing | Pay-as-you-go | Zipper Pouch Sets - Small organizational pouches |
| Unit Pricing | Pay-as-you-go | Organic Cork Bags - Eco-friendly backpacks and totes |
| Unit Pricing | Pay-as-you-go | Gift Cards |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Envirosax product offering
Product offeringCore offering
Envirosax designs and manufactures designer reusable shopping bags from premium polyester featuring sublimation-printed, fade-resistant designs. The product range includes individual bags, pouch sets, kids bags, insulated cooler bags (Magic Bag), zipper pouches, and backpacks, sold primarily direct-to-consumer through their own Shopify e-commerce store with global shipping. They also offer custom branded bags and manufacturing services to corporate clients, alongside photography services for other brands.
Product overview
Envirosax is an Australian company founded in 2004 that designs and manufactures a portfolio of eco-friendly reusable bags and related products. The core offering consists of designer reusable tote bags made from premium polyester featuring sublimation-printed designs, supplemented by specialized lines including Kids Bags (smaller playful designs), Magic Bag (insulated cooler bags), Zipper Pouches, and Backpacks with extendable straps. The company also produces Organic Series bags using natural fibers (bamboo, hemp, linen) and Aqua reusable water bottles. Products are organized into themed collections such as Porto Soleil (coastal-inspired), The Environmental Club (retro prints), La Fleur (floral), Van Gogh (art-inspired), and Monet (impressionist). The company offers customization services for corporate clients and provides manufacturer services to other businesses. Founded on the Gold Coast, Australia, the company operates global sales and distribution.
Differentiator
Problem solved
Functional benefit
Products and services
- Envirosax Designer Reusable Bags Premium polyester reusable tote bags that are lightweight (~60g), foldable to approximately 4 inches, water-resistant, machine washable, double-stitched, and capable of carrying up to 44 lbs (20 kg). Feature sublimation-printed fade-resistant designs across numerous themed collections (Porto Soleil, La Fleur, Van Gogh, Monet, Environmental Club, etc.) for individual consumers.
- Envirosax Kids Bags Smaller-sized reusable bags with playful, child-friendly designs (Circus, Dogasaurus, Ice Cream, WINGNUT, Tubby Bear, Cute Piggy, Paper Dolls, Robot, Rockets To The Moon) targeted at children for school supplies, beach gear, snacks, and toys.
- Full Pouch Sets Sets of 3 or 5 reusable bags (e.g., $56.91 USD for 5 bags with matching pouch) that fold into matching storage pouches for compact portability. Available across numerous collections including Ankara, Botanica, CAT Pack, Gardener's Delight, Mallorca, Oriental Spice, Out of Africa, Palm Springs, Silver Space, Snowman, Sun Kissed, Van Gogh, Winter, Monet, Porto Soleil, and The Environmental Club.
- Envirosax Magic Bag Insulated cooler bags priced at $20.89 USD that keep food and beverages hot or cold, featuring dual temperature retention with designs like Botanica, Mallorca, Zebra, Leopard Print, and Amy patterns.
- Zipper Pouches Small zippered storage pouches (sets of 2 priced at $8.53-$9.31 USD) for organizing cosmetics, toiletries, or small items, available in patterns including Black and White options.
- Envirosax Backpacks Bags that function as handbags with extendable backpack straps, including the Organic Cork Handbag Backpack (EN25117) at $42.75 USD and the Organic Soft Extendable Cork Backpack (EN25103) up to $52.25 USD.
- Organic Series Bags Reusable bags made from natural fibers including bamboo, hemp, and linen, with materials certified by the Australian Wool Testing Authority to be 100% pure.
- Envirosax Aqua Water Bottles Designer reusable water bottles sold as eco-friendly alternatives to single-use plastic bottles.
- Custom/Bespoke Bags Personalized or custom-printed bags with unique logos or artistic designs, produced for corporate customers (and individuals) through a dedicated customization portal at envirosaxbag.myshopify.com/pages/customize.
- Gift Cards Digital gift cards sold in $10.00 denominations, allowing recipients to choose their own Envirosax products.
- Photography Services Professional photography services offered to other brands and business owners, including product photography and model shows.
- Manufacturer Services Custom manufacturing services for textile products including bags, with expertise in colors and patterns printing. Includes supply chain management, quality control, and shipping solutions for corporate customers, leveraging the same factory production capacity used for Envirosax branded products.
Quantifiable outcome
- Each Envirosax bag potentially replaces 5,000 single-use plastic bags over its 5-year lifetime
- +2 more outcomes
Companies that use Envirosax
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Envirosax technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Envirosax partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MyerminorAustralian department store chain that stocks Envirosax products. Customer testimonial references purchasing at Myer Sydney location.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Envirosax competitors and assessment
Company assessmentEmerging players
- S'well: S'well is a design-led reusable water bottle brand with comparable sustainability positioning and lifestyle DTC distribution. Adjacent to Envirosax's Aqua water bottle line.
- Klean Kanteen: Klean Kanteen is a reusable stainless-steel bottle brand with a strong eco-positioned DTC and wholesale presence. Adjacent peer to Envirosax's water bottle offering.
- BAGGU x Skims / Standard Bag Co. Standard Bag Co. offers promotional and custom-branded reusable bags for corporate clients — directly comparable to Envirosax's B2B custom manufacturing services.
Broad incumbents
- Herschel Supply Co. Herschel is a much larger design-led bag and backpack brand with extensive global retail distribution. Adjacent incumbent — not a direct reusable-bag competitor, but competes for similar design-conscious lifestyle consumers in the backpack/category.
Direct peers
- ChicoBag: ChicoBag pioneered compact, foldable reusable bags and reusable produce sacks. It competes directly with Envirosax on the compact-form-factor, single-bag hero SKU and shares the sustainability positioning.
- Baggu: Baggu is a design-led reusable bag brand offering nylon and recycled-material totes, pouches, and backpacks. It is the closest direct competitor to Envirosax in the premium, fashion-forward reusable bag category, serving a similar eco-conscious DTC customer base.
- Flip & Tumble: Flip & Tumble makes foldable ripstop nylon reusable bags in multiple sizes, directly comparable to Envirosax's foldable compact design. Smaller US-based brand operating in the same category.
- EcoBags Products: EcoBags offers a broad line of organic cotton, hemp, and recycled-PET reusable bags, totes, and produce bags. Competes with Envirosax across both DTC and wholesale/B2B channels and overlaps on the sustainability positioning.
- BeeGreen Bags: BeeGreen produces lightweight, foldable nylon reusable shopping bags sold in bulk multi-packs on Amazon and DTC. Direct competitor on price and SKU format.
- BagPodz: BagPodz sells reusable bag multi-packs attached to keychains, directly competing with Envirosax's pouch-set compact carry concept. Overlaps on convenience-focused reuse.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Envirosax social profiles
Digital presenceEnvirosax compliance and trust
Trust signalCompliance2 records
Envirosax financial estimates
Financial estimateRevenue estimate
Valuation estimate
Envirosax leadership team
Management profileNumber of profiles
Envirosax funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Envirosax M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Envirosax
What does Envirosax do?
Envirosax designs and manufactures designer reusable shopping bags from premium polyester featuring sublimation-printed, fade-resistant designs. The product range includes individual bags, pouch sets, kids bags, insulated cooler bags (Magic Bag), zipper pouches, and backpacks, sold primarily direct-to-consumer through their own Shopify e-commerce store with global shipping. They also offer custom branded bags and manufacturing services to corporate clients, alongside photography services for other brands.
Is Envirosax a public or private company?
Envirosax is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Envirosax founded?
Envirosax was founded in 2004. It employs 11 to 50 people.
Where is Envirosax based?
Envirosax is headquartered in Burleigh Heads, Australia, in the Oceania region.
How does Envirosax make money?
Three revenue lines are on record. Direct Product Sales are the primary driver. The others are custom Corporate Orders and gift Cards.
Who are Envirosax's main competitors?
Emerging players on record are S'well, Klean Kanteen and BAGGU x Skims / Standard Bag Co.. Herschel Supply Co. is listed as a broad incumbent. Direct peers are ChicoBag, Baggu, Flip & Tumble, EcoBags Products, BeeGreen Bags and BagPodz.
Does Envirosax have an API?
No public API is recorded for Envirosax.
What industry is Envirosax in?
Envirosax's product category is Reusable Bags. Its primary akta.pro industry code is CRAAAJAB, Backpacks & Travel Bags, with a secondary code of CRAMAAAI, Outdoor Travel Gear (Duffels, Packs, Dry Bags) Retail. Its NAICS code is 314910 and its SIC code is 2300.