Hospice Of The Plains

What Hospice Of The Plains does

Hospice of the Plains, Inc. is a 501(c)(3) nonprofit hospice and end-of-life care provider founded in 1995 and headquartered in Sterling, Colorado. The organization delivers physical, spiritual, and emotional end-of-life care to terminally ill individuals across Northeastern Colorado and Southwestern Nebraska, operating from three locations: a corporate/administrative office in Sterling, CO, a Colorado satellite office in Wray, CO, and a Nebraska office in Sidney, NE. Core services include hospice care, bereavement support, volunteer programs, and a dedicated veteran hospice pathway through the We Honor Veterans partnership.

The business operates on a reimbursement-driven model where patient care is covered primarily under Medicare Part A, Medicaid, and most private insurance plans, with supplemental funding derived from charitable donations via PayPal, Colorado Gives, and community fundraising events. Patient acquisition is referral-based, sourced through physicians, hospitals, and nursing homes, supplemented by community outreach via Facebook, YouTube, TikTok, a blog, and in-person events such as Tree of Lights and Blue Christmas. The organization maintains HIPAA compliance, holds a deficiency-free regulatory survey, and is an active member of the National Hospice and Palliative Care Organization (NHPCO).

Operationally, Hospice of the Plains is a small, community-rooted provider with 11-50 employees and no disclosed funding rounds, parent company, or M&A activity. Its strategic positioning emphasizes local, personalized "hometown" hospice care as a counterpoint to larger national chains, with veteran-specific programming and 24/7 clinical support serving as key differentiators in a sparsely populated two-state service region.

Name

Hospice Of The Plains

Legal name

Hospice of the Plains, Inc.

Website

https://hospiceoftheplains.org

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Hospice of the Plains is a 501(c)(3) nonprofit hospice provider founded in 1995, delivering end-of-life medical, emotional, and spiritual care to terminally ill patients across Northeastern Colorado and Southwestern Nebraska from offices in Sterling, Wray, and Sidney.

Ownership category

akta.pro rank

Product category

Hospice Care Services

NAICS

Home Health Care Services (6216), Home Health Care Services (62161), Home Health Care Services (621610), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082), Services-Health Services (8000)

akta.pro primary industry

Home Hospice (Routine Home Care) (HLADAHAA)

akta.pro secondary industries

Home Hospice Agencies (HLAFAEAC), Residential Hospice / Hospice House (Facility-Based) (HLADAHAC), Bereavement, Grief & Family Support Services (Hospice-Linked) (HLAFAEAO), In-Home Hospice Nursing Visits (RN/LPN) (HSABAFAL), Hospice Care in Assisted Living / Residential Care Facilities (HLADAHAE)

Keywords

• Hospice care services
• End-of-life care
• Bereavement support
• Palliative care
• Community hospice

Headquarters

HQ city

Sterling

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Hospice Care Services: Medicare/Medicaid/insurance reimbursed hospice care services for terminally ill patients covering medical care, nursing, counseling, and support services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Hospice of the Plains delivers home-based hospice and end-of-life care to terminally ill patients in Northeastern Colorado and Southwestern Nebraska. Services include skilled nursing, hospice aide care, medical social work, therapy, spiritual counseling, and physician-directed palliative care, complemented by bereavement and volunteer programs. Care is reimbursed through Medicare Part A, Medicaid, and private insurance, with supplemental support from community donations.

Product overview

Hospice of the Plains is a non-profit hospice care provider offering a unified set of end-of-life care services. The core offering is hospice care services, supplemented by bereavement services, volunteer programs, and provider referral services. The organization operates as a hometown non-profit hospice serving Northeastern Colorado and Southwestern Nebraska communities for over 25 years.

Differentiator

Problem solved

Functional benefit

Products and services

• Hospice Care Services Clinical hospice and end-of-life care delivered to terminally ill patients (typically with a life expectancy of six months or less) in their homes or at contracted nursing homes, assisted living, and residential care facilities in Northeastern Colorado and Southwestern Nebraska. Services include skilled nursing, hospice aide/personal care, medical social work, physician-directed palliative care, physical/occupational/speech therapy, spiritual counseling, and 24/7 on-call clinical support, reimbursed through Medicare Part A, Medicaid, and private insurance.
• Bereavement Services Free grief and bereavement support program provided to families of hospice patients for up to 13 months following the death of a loved one, and to the broader community in the service region. Delivered by hospice bereavement staff and supported through charitable donations.
• Volunteer Program Trained community volunteers who provide non-medical support to hospice patients and families, including companionship, respite for caregivers, and assistance with errands, as part of the Medicare-compliant hospice model.
• Provider Referral Services Formal referral intake and care coordination service for physicians, hospitals, nursing homes, assisted living facilities, and residential care facilities that refer terminally ill patients for hospice services in the rural two-state service area.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• National Hospice and Palliative Care Organization (NHPCO)coreOthersActive membership in NHPCO, the leading hospice and palliative care organization in the United States, providing access to resources, best practices, and industry standards.
• We Honor VeteranscoreOthersPartnered with We Honor Veterans program to provide specialized hospice care for veterans, recognizing their unique end-of-life needs and service to the nation.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Compassus: National hospice, palliative, and home health provider with community-based delivery model. Comparable hospice services and referral-driven GTM, but at a much larger geographic scale.
• BrightSpring Health Services Hospice: Diversified home and community-based health provider that includes hospice and palliative services. Comparable on hospice service line, broader portfolio, and Medicare reimbursement exposure.
• LHC Group (Optum Home & Hospice): National home health and hospice provider with significant rural footprint. Comparable on hospice service offerings and rural community delivery, but with parent Optum's technology and scale.
• VITAS Healthcare: Largest US hospice provider offering routine home hospice, inpatient hospice, and palliative care. Comparable on full hospice service suite, but operates at substantially larger scale than Hospice of the Plains.
• Enhabit Hospice: Home health and hospice provider offering routine home hospice, palliative, and bereavement services. Directly comparable on service line, but operates as a publicly traded national player.
• Amedisys Hospice (now CenterWell Hospice): National hospice and home health provider with broad Medicare-reimbursed hospice offerings. Directly comparable on service line (routine home hospice, bereavement) and payer mix, though operating across many more states than Hospice of the Plains.
• Gentiva (formerly Kindred at Home): Large national hospice and home health provider offering routine home hospice, palliative, and skilled nursing across the US. Comparable to Hospice of the Plains on core hospice services, but operating at vastly greater scale and geographic breadth.

Direct peers

• St. Croix Hospice: Regional hospice provider in the Midwest with a community-based, locally branded delivery model and emphasis on hometown care. Highly comparable to Hospice of the Plains in service line, rural footprint, and referral-driven GTM.

Emerging players

• Three Oaks Hospice: Regional multi-state hospice provider with a community-based care model. Comparable on hospice service mix and referral-driven GTM; similar in operating model to Hospice of the Plains but at a larger regional scale.

Regional players

• Constellation Behavioral Health (Hospice & Palliative): Behavioral health and palliative care provider that offers hospice-adjacent services. Less directly comparable in service line but relevant as a community-based nonprofit healthcare operator serving similar geographies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@hospiceoftheplains8457
• Facebookfacebook.com/HospiceofthePlains
• TikToktiktok.com/@hospiceoftheplains?is_from_webapp=1&sender_device=pc
• Xx.com/HospicePlains

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hospice Of The Plains