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Upperdog

Full company profile

uuid002f39q

Namestring
Upperdog
Legal namestring
Upperdog
Websiteurl
upperdog.com
Company typeenum
Private
Founded yearint
2011
Short descriptiontext

Upperdog is a privately held Swedish digital agency founded in 2011, offering digital strategy, website, e-commerce, intranet, and system integration services to enterprise, government, and SMB clients primarily in Sweden.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersStockholm, Sweden
HQ citystring
Stockholm
HQ countrystring
Sweden
HQ regionstring
Europe
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
digital agency services, web design and development, e-commerce solutions, system integration services, digital strategy consulting
NAICS code2 codes
  • Computer Systems Design and Related Services54151
  • Other Computer Related Services541519
SIC code2 codes
  • Services-Computer Programming, Data Processing, Etc.7370
  • Services-Computer Integrated Systems Design7373
Product category
Digital Agency Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Digital Agency Services
TypeProfessional Services
Description

Upperdog generates revenue through professional services engagements including digital strategy development, website development, e-commerce solutions, intranet creation, and system integrations. Revenue is derived from project-based and potentially retainer-based consulting engagements with B2B clients.

upperdog.com
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Upperdog is a Sweden-based digital agency that provides digital strategy, design, and technology services for enterprises, government organizations, and growing businesses. Its core service lines are digital strategy development, website design and development, e-commerce solutions, intranet development, and system integrations. Deliverables are tailored, project-based engagements delivered by senior staff alongside a curated network of specialist contractors.

Differentiator
Functional benefit
Problem solved
Product and service5 records
1Digital Strategy Consulting
CategoryDigital Consulting
Description

Strategy consulting engagements that help Swedish enterprises, government bodies, and SMBs define their digital direction, then translate that strategy into executable roadmaps across web, e-commerce, intranet, and integration initiatives.

2Website Design and Development
CategoryWeb Design and Development
Description

Custom website design and development service for Swedish organizations that need externally built, design-led web properties delivered through Upperdog's senior-led engagement model.

3E-commerce Solutions
CategoryE-commerce Development
Description

Design, build, and integration of e-commerce platforms for Swedish retailers and consumer brands, leveraging Upperdog's proximity to the Halmstad e-commerce ecosystem.

4Intranet Development
CategoryIntranet Development
Description

Design and implementation of internal intranets for Swedish enterprises and government organizations that need unified employee-facing digital workspaces.

5System Integration Services
CategorySystem Integration
Description

Integration services that connect web, e-commerce, intranet, and third-party systems for clients undertaking multi-platform digital transformations.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Peers8 records
TypeDirect peer
Description

Swedish digital/creative agency based in Skellefteå with a Stockholm presence; competes directly with Upperdog for digital strategy, web, and experiential work for Nordic brands.

TypeBroad incumbent
Description

Large Nordic management and technology consultancy with offices in Stockholm; broader portfolio than Upperdog but competes for overlapping digital strategy and transformation mandates.

TypeDirect peer
Description

Stockholm-based digital agency providing digital strategy, web, and e-commerce services; closely comparable in size, geography, and service mix to Upperdog.

TypeDirect peer
Description

Stockholm-based independent digital agency offering web, e-commerce, and digital strategy services — directly overlapping with Upperdog's core offerings and Swedish client base.

TypeBroad incumbent
Description

Global digital services firm with Nordic presence (Denmark/Sweden); competes for digital strategy, commerce, and integration work, but at a larger scale and with more platform partnerships.

TypeDirect peer
Description

Swedish creative and digital agency within the North Alliance (NoA) network; competes for brand-led digital, web, and campaign work targeting the same enterprise customers.

TypeBroad incumbent
Description

Global digital production and experience agency; represents the scale end of the market that competes for the same enterprise e-commerce and platform engagements as Upperdog, with significantly greater resources.

TypeDirect peer
Description

Stockholm-headquartered digital growth consultancy combining strategy, performance, and e-commerce; competes for the same enterprise and mid-market digital mandates as Upperdog in the Nordics.

Market position
Customer concentration

Classification, Details

Named customers12 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Upperdog

Digital Agency Servicesupperdog.com

Upperdog is a privately held Swedish digital agency founded in 2011, offering digital strategy, website, e-commerce, intranet, and system integration services to enterprise, government, and SMB clients primarily in Sweden.

Upperdog firmographics

Firmographics
Name
Upperdog
Legal name
Upperdog
Website
https://upperdog.com
Company type
Private
Founded year
2011
Operating status
Operating
Headcount range
1–10 employees
Short description
Upperdog is a privately held Swedish digital agency founded in 2011, offering digital strategy, website, e-commerce, intranet, and system integration services to enterprise, government, and SMB clients primarily in Sweden.
Ownership category
akta.pro rank

Where Upperdog is headquartered

Location

Headquarters

HQ city
Stockholm
HQ country
Sweden
HQ region
Europe

Offices2 records

Markets served

Upperdog business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Digital Agency Services: Upperdog generates revenue through professional services engagements including digital strategy development, website development, e-commerce solutions, intranet creation, and system integrations. Revenue is derived from project-based and potentially retainer-based consulting engagements with B2B clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Upperdog product offering

Product offering

Core offering

Upperdog is a Sweden-based digital agency that provides digital strategy, design, and technology services for enterprises, government organizations, and growing businesses. Its core service lines are digital strategy development, website design and development, e-commerce solutions, intranet development, and system integrations. Deliverables are tailored, project-based engagements delivered by senior staff alongside a curated network of specialist contractors.

Differentiator

Problem solved

Functional benefit

Products and services

  • Digital Strategy Consulting Strategy consulting engagements that help Swedish enterprises, government bodies, and SMBs define their digital direction, then translate that strategy into executable roadmaps across web, e-commerce, intranet, and integration initiatives.
  • Website Design and Development Custom website design and development service for Swedish organizations that need externally built, design-led web properties delivered through Upperdog's senior-led engagement model.
  • E-commerce Solutions Design, build, and integration of e-commerce platforms for Swedish retailers and consumer brands, leveraging Upperdog's proximity to the Halmstad e-commerce ecosystem.
  • Intranet Development Design and implementation of internal intranets for Swedish enterprises and government organizations that need unified employee-facing digital workspaces.
  • System Integration Services Integration services that connect web, e-commerce, intranet, and third-party systems for clients undertaking multi-platform digital transformations.

Companies that use Upperdog

Customer profile

Named customers12 records

Segments3 records

Ideal customer profiles2 records

Upperdog technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Upperdog partnerships and signals

Strategic signal

Scale indicators1 record

Upperdog competitors and assessment

Company assessment

Direct peers

  • North Kingdom: Swedish digital/creative agency based in Skellefteå with a Stockholm presence; competes directly with Upperdog for digital strategy, web, and experiential work for Nordic brands.
  • Abby Priest: Stockholm-based digital agency providing digital strategy, web, and e-commerce services; closely comparable in size, geography, and service mix to Upperdog.
  • Great Works: Stockholm-based independent digital agency offering web, e-commerce, and digital strategy services — directly overlapping with Upperdog's core offerings and Swedish client base.
  • Åkestam Holst (NoA): Swedish creative and digital agency within the North Alliance (NoA) network; competes for brand-led digital, web, and campaign work targeting the same enterprise customers.
  • Curamando: Stockholm-headquartered digital growth consultancy combining strategy, performance, and e-commerce; competes for the same enterprise and mid-market digital mandates as Upperdog in the Nordics.

Broad incumbents

  • Netlight: Large Nordic management and technology consultancy with offices in Stockholm; broader portfolio than Upperdog but competes for overlapping digital strategy and transformation mandates.
  • Valtech: Global digital services firm with Nordic presence (Denmark/Sweden); competes for digital strategy, commerce, and integration work, but at a larger scale and with more platform partnerships.
  • MediaMonks (S4 Capital / Monks): Global digital production and experience agency; represents the scale end of the market that competes for the same enterprise e-commerce and platform engagements as Upperdog, with significantly greater resources.

Market position

Customer concentration

Upperdog social profiles

Digital presence

Upperdog financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Upperdog leadership team

Management profile

Number of profiles

Profiles2 records

Upperdog funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Upperdog M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Upperdog

What does Upperdog do?

Upperdog is a Sweden-based digital agency that provides digital strategy, design, and technology services for enterprises, government organizations, and growing businesses. Its core service lines are digital strategy development, website design and development, e-commerce solutions, intranet development, and system integrations. Deliverables are tailored, project-based engagements delivered by senior staff alongside a curated network of specialist contractors.

Is Upperdog a public or private company?

Upperdog is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Upperdog founded?

Upperdog was founded in 2011. It employs 1 to 10 people.

Where is Upperdog based?

Upperdog is headquartered in Stockholm, Sweden, in the Europe region.

How does Upperdog make money?

One revenue line is on record: digital Agency Services.

Who are Upperdog's main competitors?

Direct peers on record are North Kingdom, Abby Priest, Great Works, Åkestam Holst (NoA) and Curamando. Broad incumbents are Netlight, Valtech and MediaMonks (S4 Capital / Monks).

Does Upperdog have an API?

No public API is recorded for Upperdog.

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