Geyst

What Geyst does

Geyst AG is a privately held Swiss brand and communication agency headquartered in Zürich (Giesshübelstrasse 62), founded in 2014 and led by CEO Reto Baumann with CFO and Chairman Stephan Clavadetscher and board member Daniel Straumann. The firm operates a four-pillar service model—Strategy, Design, Management, and Experience—delivering brand strategy, corporate identity creation, UX/UI and motion design, brand governance tooling, and cross-channel brand experience work for enterprise and mid-market clients. Its disclosed client base spans banking and finance (Julius Bär, UBS, Luzerner Kantonalbank), luxury goods (IWC), healthcare (Hamilton Medical, SailerClinic), travel and tourism (Hotelplan, Arosa Lenzerheide), real estate (Hyrock), technology (Flow Swiss, Phoenix Systems), and industrial clients (RONAL GROUP, Delfosse, Spirig HealthCare), with the Julius Bär engagement continuous since 2015.

The agency's technology footprint is intentionally narrow. Two proprietary client-facing assets are disclosed: the Brand Management Hub for centralized brand asset governance and the Datentransfer secure file portal (transfer.geyst.ch) with per-contact routing and automated 5-week retention. Delivery is supported by approximately 10–11 named professionals covering strategy, creative direction, art direction, motion design, backend engineering, account management, and realization, with an eleven-partner ecosystem (Frontify, BrandMaster, Advance Metrics, Dream Production, Extra Virgin, Brauereisound, diction, TYMA, bluemouse, Swiss Flow AG, MailChimp) extending capacity without proportional headcount growth. There is no AI/ML capability, no software product beyond the two internal tools, and no patent portfolio.

Revenue is generated almost entirely through project-based professional services across the four pillars, supplemented by recurring brand management retainer work via the Brand Management Hub; no public pricing, rate cards, revenue figures, or external funding are disclosed. Go-to-market is relationship-driven direct enterprise and mid-market sales concentrated in Switzerland, supported by a content-led website, LinkedIn/Instagram/Facebook organic presence, Vimeo, and a MailChimp newsletter, with third-party validation from Awwwards, Best of Swiss Web, CSS Design Awards, XAVER, and Leading Swiss Agencies membership.

Name

Geyst

Legal name

Geyst AG

Website

https://geyst.ch

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Geyst AG is a Zürich-based Swiss brand and communication agency offering strategy, design, management, and experience services to enterprise and mid-market clients across banking, luxury, healthcare, travel, real estate, technology, and industrial sectors.

Ownership category

akta.pro rank

Headquarters

HQ city

Zurich

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Brand Strategy and Consulting Services: Geyst generates revenue through professional services including brand strategy development, brand analysis, and communication consulting for enterprise clients.
2. Design and Creative Services: Revenue from creating unique brand identities, corporate designs, digital experiences, UX/UI design, motion design, and creative direction for clients.
3. Brand Management Services: Ongoing brand management hub services, brand guidance, rollout planning, stakeholder management, and brand support/direction services typically delivered under retainer or project-based arrangements.
4. Experience and Campaign Services: Revenue from creating digital products/websites, office tools, campaigns, imagery, motion content, publications, and branded spaces implementations.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Geyst is a Swiss brand and communications agency providing end-to-end brand development through four interconnected service pillars: Strategie (brand and communication strategy), Design (corporate identity, UX/UI, motion design), Management (brand governance via the proprietary Brand Management Hub and rollout planning), and Erlebnis/Experience (websites, campaigns, imagery, publications, branded spaces). The agency serves enterprise and mid-market clients on a project-based and retainer basis, anchored by long-tenured relationships with Swiss corporations across banking, luxury, healthcare, technology, real estate, travel, and industrial sectors.

Product overview

Geyst is a Swiss branding and communication agency offering a four-pillar service portfolio: Strategy, Design, Management, and Experience. The agency provides end-to-end brand development from strategy and brand identity creation through digital experience design (UX/UI), creative direction, and motion design, to brand governance via the proprietary Brand Management Hub and Brand Guidance tools. The fourth pillar, Experience, delivers digital products/websites, campaigns, publications, and branded spaces. Supporting these core services, Geyst operates a proprietary secure file transfer portal (Datentransfer) for client file exchanges.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategie (Brand and Communication Strategy) Brand strategy and communication strategy development based on thorough analysis to build clear and distinctive brand positioning; intended for corporate clients seeking a strategic foundation for their brand and communications.
• Design (Corporate Identity and Digital Experience Design) Creation of a unique brand identity including digital experience design (UX/UI), creative direction, and motion design, aimed at sharpening brand identity and differentiating from competitors; intended for corporate clients across banking, luxury, healthcare, technology, real estate, travel and industrial sectors.
• Management (Brand Governance and Management Hub) Sustainable brand governance and management services including the proprietary Brand Management Hub, Brand Guidance, rollout planning, and stakeholder management to ensure communication efficiency and protect brand investment; intended for corporate clients requiring long-term brand management under retainer.
• Erlebnis / Experience (Brand Experience and Campaign Execution) Making the brand and its products understandable, visible, and experienceable across digital products/websites, office tools, campaigns, imagery and motion, publications, and branded spaces; intended for corporate clients seeking integrated brand experiences across digital and physical touchpoints.

Quantifiable outcome

• Long-term client relationships spanning 8+ years (Julius Bär partnership since 2015)
• +1 more outcomes

Named customers14 records

Segments9 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor.

• Dream ProductionminorStrategic or Co-development PartnerProduction partner for video content, photography, and multimedia production.
• Extra VirginminorStrategic or Co-development PartnerCreative production partner for content and campaign development.
• BrauereisoundminorStrategic or Co-development PartnerAudio and music production partner for brand campaigns.
• TYMAminorStrategic or Co-development PartnerFilm and video production partner for campaign content creation.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• MetaDesign: Brand and design agency with strong DACH presence (Zürich and Berlin offices), delivering brand strategy, identity, and digital experience. Closely comparable to Geyst in service mix, regional market focus, and enterprise client orientation.
• Scholz & Friends: German integrated brand and communication agency delivering strategy, design, and campaigns for major European brands. Comparable in service model and premium client focus, with stronger DACH scale and creative reputation.
• Jung von Matt: Leading creative agency group headquartered in Hamburg with offices across DACH, recognized for brand strategy, design, and integrated communications. Comparable in agency positioning and premium client base, operating at a much larger scale.
• Hotz Brand Partners: Swiss brand and communication consultancy also recognized as a Leading Swiss Agency, providing brand strategy, design, and management services. Directly comparable peer sharing the same Swiss enterprise market and member-association affiliation.
• Wirz Group: Major Swiss advertising and communications agency group also a member of Leading Swiss Agencies, offering integrated brand and communication services. Most direct Swiss competitor to Geyst, with similar enterprise client base and full-service offering.

Broad incumbents

• Interbrand: Global brand consultancy delivering brand strategy, identity, and experience work to multinational enterprises. Comparable to Geyst in service offering (strategy, design, management) but with vastly larger scale and global footprint, often competing for the same enterprise brand budgets.
• Serviceplan Group: Largest independent owner-managed agency group in Europe with integrated brand, digital, and communication capabilities. Comparable in offering breadth and European enterprise focus, but at significantly larger scale and geographic reach.
• Landor & Fitch: Global brand and experience design firm offering strategy, identity design, and brand management. Overlaps with Geyst's four-pillar model at a much larger international scale, serving premium global brands similar to Geyst's enterprise roster.
• FutureBrand: Global brand and design consultancy (part of McCann) providing brand strategy, identity, and experience design. Overlaps with Geyst's service portfolio while operating internationally, often competing for premium enterprise brand mandates.

Regional players

• Ruf Lanz: Independent Swiss creative agency specializing in brand communication and advertising. Comparable as a Swiss competitor in the same geographic market, though with a stronger creative-advertising rather than strategy-management focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/geyst.ch
• LinkedInlinkedin.com/company/geyst
• Instagraminstagram.com/geystagency
• Xx.com/geyst_ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Geyst