Constructora E Inmobiliaria Icasa

What Constructora E Inmobiliaria Icasa does

Constructora E Inmobiliaria ICASA S.A.C. is a privately held Peruvian mid-market residential real estate developer founded in 2000, headquartered in San Isidro, Lima, and operating as part of the Grupo ICASA corporate group (which includes Wallong Peru S.A.C., Consorcio Residencial Panama 280, and Residencial Quattro S.A.C.). Over 25+ years the company has completed 29 residential projects and delivered more than 1,300 apartments to families in Lima, currently marketing three active projects across the Pueblo Libre (Brasil 1396), Magdalena del Mar (Maddy), and Barranco (Panamá 280) districts. Unit prices range from S/ 350,000 to S/ 480,000 across 41–89 m², 1–3-bedroom typologies, with off-plan presales, mortgage-accompaniment services, and a 5-step purchase process spanning separation payment through public deed signing and delivery.

The company's underlying technology is conventional rather than proprietary: a reinforced-concrete aporticado construction system that allows interior modifications, EDGE (IFC/World Bank Group) sustainability certification on Brasil 1396, and basic digital tooling — corporate website, 360° virtual tours, WhatsApp/phone lead capture, and Google Maps/Waze navigation integrations — used primarily for marketing and lead generation rather than for production. Distribution is direct-to-consumer through on-site sales rooms at each project plus a customer referral program (Plan de Referidos) paying a S/ 500 gift card per converted referral, with no third-party resellers and no public API or platform layer.

The revenue model is transactional one-time apartment sales, supplemented by mortgage-accompaniment intermediation (coordinating with the buyer's bank), a land-acquisition intake (Compra de Terrenos) that sources future-project pipeline in Lima and Peruvian provinces, and a virtual Libro de Reclamaciones for Peruvian consumer-protection compliance. Customer segments are first-time homebuyers, families seeking 2–3-bedroom units, and a smaller investor channel in Barranco; institutional or enterprise buyers are not part of the model. The company is privately held, has no public ticker, no disclosed funding rounds, and operates with a 101–250 employee headcount.

Name

Constructora E Inmobiliaria Icasa

Legal name

CONSTRUCTORA E INMOBILIARIA ICASA S.A.C.

Website

https://icasa.pe

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

101–250 employees

Short description

Constructora e Inmobiliaria ICASA S.A.C. is a privately held Peruvian mid-market residential real estate developer founded in 2000, marketing three Lima apartment projects (Brasil 1396, Maddy, Panamá 280) at S/ 350,000–S/ 480,000 to first-time buyers, families, and a smaller investor segment.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

New Housing For-Sale Builders (236117)

SIC

Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro industry

PRIMARYIMAFABAB

Multi-Family Residential Construction (Apartments, Condos, Townhomes)

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building Construction

SECONDARYIMAFABAK

Residential Accessory Dwelling Units (ADUs) & Backyard Homes

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building Construction

SECONDARYHSAPAMAI

ADU Interior Build-Out & Finishes

Home & Personal Services/Residential Renovation Services/Garage Conversion & ADU Construction

Keywords

• Residential real estate development
• Apartment construction sales
• Property development Lima
• Home building Peru
• Real estate investment

Headquarters

HQ city

San Isidro

HQ country

Peru

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Residential Real Estate Sales: One-time transactional revenue from the sale of new-build apartments in multi-family residential projects across Lima districts (Barranco, Pueblo Libre, Magdalena). Each project is developed, marketed, and sold as a discrete inventory of units priced from S/ 350,000 to S/ 480,000+. Buyers pay through a 5-step process: separation payment, purchase contract, mortgage disbursement, public deed signing, and property delivery.
2. Referral Program (Lead Generation): Customer referral channel that drives new sales at lower acquisition cost; existing customers receive a S/ 500 gift card for successful referrals. Not a direct revenue stream but a cost-efficient customer acquisition lever tied to apartment sales.
3. Land Acquisition (Pipeline Development):

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels6 records

Core offering

Constructora e Inmobiliaria Icasa develops, markets, and sells new-build residential apartment projects in established districts of Lima, Peru. The company operates a portfolio of three active multi-family projects (Brasil 1396 in Pueblo Libre, Maddy in Magdalena del Mar, and Panamá 280 in Barranco) with 1-, 2-, and 3-bedroom units, and guides buyers through a structured 5-step purchase process from reservation to public deed signing and property delivery. The offering combines quality construction (conventional aporticado system), EDGE-certified sustainability, low-density floor plans, and full purchase-process accompaniment including mortgage facilitation with the buyer's bank of choice.

Product overview

ICASA Inmobiliaria (Constructora E Inmobiliaria ICASA S.A.C., part of Grupo ICASA together with WALLONG PERU S.A.C., CONSORCIO RESIDENCIAL PANAMA 280 and RESIDENCIAL QUATTRO S.A.C.) operates a portfolio-based real estate development business rather than a unified SaaS platform. Its core offering is residential apartment construction and sale, currently anchored by three active Lima projects — Brasil 1396 (Pueblo Libre, delivered 2025), Maddy (Magdalena del Mar, pronta entrega) and Panamá 280 (Barranco, off-plan, est. delivery 2028) — supplemented by a mortgage-accompaniment service (Hipotecario), a customer Referral Program (Plan de Referidos with S/ 500 Gift Cards per project), a Land Acquisition intake (Compra de Terrenos) for sourcing new developments in Lima and provinces, a virtual Libro de Reclamaciones for regulatory compliance, and a content-marketing Blog covering investment advice, market trends and sustainability topics. All consumer touchpoints funnel into lead-capture forms on the icasa.pe marketing website.

Differentiator

Problem solved

Functional benefit

Brands

• Brasil 1396: Real estate project (departments) located at Av. Brasil 1396, Pueblo Libre, Lima. Pronta Entrega 2025. From S/. 440,000.
• Maddy
• Panamá 280

Products and services

• Brasil 1396 Residential apartment project located at Av. Brasil 1396, Pueblo Libre, Lima. Delivers 1- and 2-bedroom units of 62–84 m² starting from S/ 440,000 (with up to S/ 20,000 promotional discount). EDGE-certified with natural gas, 3 elevators, coworking, BBQ zone, kids' zone, SUM lounge, and a low-density floor plan (4 units per floor) for first-time buyers, families and investors.
• Panamá 280 Off-plan residential apartment project located at Av. República de Panamá 280, Barranco, Lima. Designed by Estudio Reusche Reyna; offers 1-, 2-, and 3-bedroom units of 41–89 m² starting from S/ 350,000 (with up to S/ 20,000 promotional discount). Estimated delivery 2028. Includes rooftop, gym, yoga zone, coworking, meeting room, BBQ zone, pet zone, bar lounge, and 650 m²+ internal park. Marketed explicitly for high investment profitability.
• Maddy Residential apartment project located at Jr. Tacna 1056, Magdalena del Mar, Lima. Two towers with 4 elevators; delivers 1- and 3-bedroom units of 55–81 m² starting from S/ 380,000 (with up to S/ 20,000 promotional discount). Conventional aporticado construction, pet-friendly, with coworking, rest zone, pet zone, kids' zone and BBQ zone. Ready for immediate delivery.
• Mortgage Facilitation (Hipotecario) End-to-end accompaniment service for buyers across the 5-step purchase journey, including coordination of mortgage disbursement with the buyer's bank of choice (e.g., Interbank), public deed signing, and property delivery. Provided to buyers of all ICASA apartments as part of the bundled purchase process.
• Land Acquisition Intake (Compra de Terrenos) Service for landowners in Lima and other Peruvian provinces to submit land parcels for ICASA to evaluate and purchase for future residential development. Captures district, address, area, frontage, and contact details via a public form, feeding ICASA's project pipeline.

Quantifiable outcome

• 1,300+ families delivered to their own apartment/home
• +4 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Estudio Reusche ReynacoreStrategic or Co-development PartnerArchitectural design partner for the Panamá 280 project in Barranco. The project page credits Estudio Reusche Reyna as the designer, indicating a co-development relationship on a flagship project. The partnership contributes directly to brand differentiation and product quality.
• EDGE (IFC / World Bank Group)coreOthersCertification body that has certified ICASA's Brasil 1396 project under the EDGE sustainable-building standard. EDGE certification provides third-party validation of energy, water, and embodied-energy efficiency and is a key ESG and marketing differentiator.
• CODIP (Cámara de Desarrolladores Inmobiliarios del Perú)minorOthersIndustry association membership. ICASA displays the CODIP logo on its homepage, signaling affiliation with Peru's real-estate developer chamber and adherence to industry codes/practices.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CISSAC: Peruvian real-estate developer with apartment projects in Lima districts; comparable in scale, product type and D2C sales model to ICASA.
• Grupo Lar (Peru operations): International developer with active residential operations in Lima offering multi-family apartment projects in established districts; directly comparable in project type, buyer segment, and unit-pricing approach.
• BESCO: Peruvian residential developer focused on apartment buildings in Lima, with a comparable D2C sales model and similar price-point positioning; competes for the same first-time-buyer and family segments.
• Edifica: Lima-based residential developer with a multi-project apartment portfolio and similar D2C sales-office-plus-website distribution; comparable project lifecycle (pre-sale through delivery) and target buyer base.
• Paz Centenario: One of Peru's largest residential real estate developers, with a multi-decade Lima project portfolio spanning mid- and high-end apartments — directly comparable to ICASA in product type (apartments in established Lima districts), target buyer, and D2C sales model.
• Terra Inmobiliaria: Lima-based residential developer offering apartment projects with comparable amenitized product positioning and similar mid-market price points; competes for overlapping buyer segments.
• Imagina Grupo Inmobiliario: Peruvian developer of multi-family residential projects across Lima, often positioned around design and amenities; overlaps ICASA on target districts, buyer segments, and amenitized product offering.
• V&V Grupo Inmobiliario: Peruvian residential developer with a multi-project Lima apartment portfolio and similar D2C sales approach; comparable product, geography, and buyer-segment focus.

Broad incumbents

• San Felipe (Inmobiliaria San Felipe): Long-established Peruvian real-estate developer with broad Lima residential operations; a broader incumbent overlapping with ICASA on Lima apartment product, though typically at larger scale.
• Los Portales: Diversified Peruvian real-estate group with residential and commercial projects; a broader incumbent that overlaps with ICASA in Lima mid-market apartments but operates at larger scale and across more segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/icasainmobiliaria

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Constructora E Inmobiliaria Icasa