Holland Heating & Cooling Inc.

What Holland Heating & Cooling Inc. does

Holland Heating & Cooling, Inc. is a privately held HVAC services company founded in 1981 and headquartered at 9160 Lapeer Road, Davison, Michigan. The company installs, repairs, and maintains residential and light-commercial heating, cooling, and related equipment — including furnaces, boilers, central air conditioners, heat pumps, mini-splits, geothermal systems, water heaters, thermostats, whole-home humidifiers, and standby generators — and also fabricates custom ductwork. It operates as an authorized dealer for seven major equipment brands: Lennox, Generac, LG, Rheem, Kohler, Briggs & Stratton, and Honeywell, which provides the company with multi-brand product access and underpins its installation revenue stream.

The company serves residential homeowners as its primary customer segment, with stated service coverage across Mid-Michigan and Northern Oakland County, including Genesee County, Fenton, Grand Blanc, Davison, Lapeer, Saginaw, Flushing, Goodrich, Mt. Morris, Swartz Creek, Flint, Clio, Frankenmuth, Linden, Ortonville, and Clarkston. Its go-to-market is direct-to-consumer, with customers reaching the company via four regional phone lines (Flint, Davison, Lapeer, Fenton) and a website contact form. The company emphasizes trained technicians, 24-hour emergency service availability, and a 44-year operating history supported by nearly 4,000 Google Reviews at a 5-star rating.

Revenue is generated through three streams: one-time installation fees for new equipment, professional service fees for repair and maintenance across all makes and models, and parts/equipment sales (filters, thermostats, water heaters, etc.). Pricing is quote-based and not publicly disclosed, but financing is offered with monthly payments starting at $49/month to lower the upfront cost barrier on equipment purchases. Marketing relies on Google Reviews, a company website, and organic social media presence across Facebook, Instagram, YouTube, and LinkedIn, with customer referrals as a primary lead-generation channel.

Name

Holland Heating & Cooling Inc.

Legal name

Holland Heating & Cooling, Inc.

Website

https://hollandheating.net

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

11–50 employees

Short description

Holland Heating & Cooling is a privately held, Davison, Michigan-based HVAC services company founded in 1981 that installs, repairs, and maintains heating, cooling, and standby generator systems for residential and commercial customers across Mid-Michigan and Northern Oakland County.

Ownership category

akta.pro rank

Product category

Residential HVAC Services

NAICS

Plumbing, Heating, and Air-Conditioning Contractors (238220), Plumbing, Heating, and Air-Conditioning Contractors (23822)

SIC

Auto Controls For Regulating Residential & Comml Environments (3822)

akta.pro primary industry

Residential HVAC System Installation (Furnace/AC/Heat Pump) (HSAOAGAA)

akta.pro secondary industry

HVAC System Replacement & Change-Outs (HSAOAGAB)

Keywords

• Residential HVAC services
• Heating and cooling
• Furnace repair
• Air conditioning
• Standby generator installation

Headquarters

HQ city

Leatherhead

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others

Revenue model

1. HVAC Installation Services: One-time installation of furnaces, air conditioners, heat pumps, boilers, water heaters, geothermal systems, and generators. Revenue generated through direct customer payment upon installation completion.
2. HVAC Repair & Maintenance Services: Repair and maintenance services for all makes and models of HVAC equipment. Revenue generated through service calls and repair work.
3. Parts & Equipment Sales: Sales of replacement parts, filters, thermostats, water heaters, and other HVAC equipment to residential customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Holland Heating & Cooling is a regional HVAC services contractor that sells, installs, repairs, and maintains residential and light-commercial heating, cooling, and backup-power equipment. Core offerings include central air conditioner and furnace repair/replacement, boiler service, heat pump and mini-split installation, geothermal systems, water heater replacement, indoor air quality solutions, custom ductwork, and standby generator installation from brands such as Generac, Lennox, LG, Rheem, Kohler, Briggs & Stratton, and Honeywell.

Product overview

Holland Heating & Cooling is a residential and commercial HVAC service company offering repair, replacement, and installation services for heating and cooling equipment. The company's service portfolio includes central air conditioners, furnaces, boilers, heat pumps, mini-splits, geothermal systems, standby generators, water heaters, thermostats, humidifiers, and custom ductwork. They are an authorized dealer for multiple equipment brands including Lennox, Generac, Kohler, Briggs & Stratton, Honeywell, LG, and Rheem. The company also offers 24-hour emergency repair services and financing options. As a service company rather than a software product company, their offerings are service-based with associated equipment products from third-party manufacturers.

Differentiator

Problem solved

Functional benefit

Products and services

• A/C Repair & Replacement Central air conditioner repair, replacement, and new installation services for residential and commercial properties in Mid-Michigan. Services all makes and models of central air conditioning equipment.
• Boiler Repair & Replacement Boiler repair and replacement services for homes and businesses in Mid-Michigan.
• Furnace Repair & Replacement Furnace repair, replacement, and new installation services for residential and commercial customers; services all furnace brands and models.
• Generac Whole Home Generators Generac brand whole-home standby generators (14kW–26kW) providing essential circuit power protection during outages, featuring Mobile Link remote monitoring via smartphone, tablet, or PC.
• Geothermal Heating & Cooling Geothermal heating and cooling system installation and repair services for residential and commercial properties.
• Heat Pump & Mini-Split Installation and Repair Heat pump and mini-split system installation and repair, including LG brand ductless products.
• Indoor Air Quality Solutions Hypoallergenic HVAC systems and indoor air quality improvement solutions for residential customers.
• Thermostat Replacement WiFi thermostat replacement and installation services for residential HVAC systems.
• Water Heater Replacement Water heater repair and new installation services for residential customers.
• Furnace Filter Replacement High-efficiency HVAC filter replacement service for residential heating and cooling systems.
• Whole Home Humidifiers Whole-home humidifier installation services for residential HVAC systems.
• Custom Fabricated Ductwork Custom fabricated ductwork design and installation services for residential and commercial HVAC systems.
• Lennox Furnaces & Air Conditioners Lennox brand furnaces and air conditioning systems supplied and installed as an authorized Lennox dealer in Mid-Michigan.
• Kohler Standby Generators Kohler brand standby generators supplied and installed for residential backup power.
• Briggs & Stratton Standby Generators Briggs & Stratton brand standby generators supplied and installed for residential backup power.
• Honeywell Standby Generators Honeywell brand standby generators supplied and installed for residential backup power.
• Rheem Furnaces Rheem brand furnaces supplied and installed for residential HVAC systems as an authorized Rheem dealer.

Quantifiable outcome

• 44+ years serving Michigan residents with expert HVAC services
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core.

• LennoxcoreTechnology or IntegrationAuthorized Lennox dealer for furnaces, air conditioners, and HVAC equipment. Offers Lennox brand products for residential installation and replacement services in Mid-Michigan.
• GeneraccoreTechnology or IntegrationAuthorized Generac generator dealer offering whole home generator installation, 14kW-26kW standby generators with Mobile Link remote monitoring for Mid-Michigan residents.
• LGcoreTechnology or IntegrationAuthorized LG dealer for mini-split heat pump systems, offering installation and repair services for LG ductless heating and cooling products.
• RheemcoreTechnology or IntegrationAuthorized Rheem dealer providing Rheem furnaces and HVAC equipment for residential installation in Mid-Michigan.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Trane Technologies: Global HVAC manufacturer with extensive dealer and installer relationships. Operates upstream of Holland as an equipment supplier but competes for the same end customer through its 'Comfort Specialists' dealer program.
• Lennox International: Global HVAC equipment manufacturer and one of Holland's core brand partners. Comparable in that Lennox's dealer network drives residential HVAC installation economics that Holland depends on, but a manufacturer rather than a service contractor.
• Rheem: HVAC and water heating equipment manufacturer with a U.S. dealer network. Holland is an authorized Rheem dealer, making Rheem a directly comparable upstream partner rather than a service competitor.
• Generac: Leading manufacturer of standby generators and Holland's core generator brand partner. Comparable because Generac's authorized dealer network drives a significant portion of Holland's generator installation revenue.
• Carrier: Major HVAC equipment manufacturer with a U.S. dealer/installer network. Operates in the same residential HVAC value chain as Holland but as an upstream equipment supplier rather than a regional service contractor.

Direct peers

• ARS / Rescue Rooter: Large multi-brand residential HVAC, plumbing, and drain services operator. Same direct-to-consumer service contractor model as Holland, with broader service lines and significantly larger geographic footprint.
• ABC Plumbing, Heating & Cooling: Independent residential HVAC, plumbing, and cooling services contractor serving a multi-city U.S. market. Highly comparable in business model — single-trade residential contractor with strong local reputation and multi-brand equipment offering.
• CoolToday: Regional residential HVAC services company serving the southeastern U.S. Closely comparable single-trade residential HVAC service contractor model with a strong local reputation and multi-county service area footprint.
• One Hour Heating & Air Conditioning: National residential HVAC services franchise offering heating, cooling, and indoor air quality installation and repair. Directly comparable service model to Holland, but with multi-state scale, franchise marketing infrastructure, and broader geographic reach.

Regional players

• Bob's Heating & Cooling / Ferris & Sons (regional Michigan HVAC independents): Other independent residential HVAC contractors operating in Michigan and surrounding Midwest markets. Closest head-to-head competitors for Holland on local jobs, with comparable service offerings but different geographic coverage.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCnZc6qTkBa4GS24Kno_htqQ
• Facebookfacebook.com/hollandhtg
• LinkedInlinkedin.com/company/holland-heating-&-cooling-inc.
• Instagraminstagram.com/hollandheating

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holland Heating & Cooling Inc.