Coachella Valley Rescue Mission

What Coachella Valley Rescue Mission does

Coachella Valley Rescue Mission (CVRM) is a 501(c)(3) nonprofit organization founded in 1971 and headquartered in Indio, California, providing emergency shelter, meals, recovery programs, and social services to homeless and low-income individuals in the Coachella Valley and surrounding Riverside County areas. The organization serves over 275 individuals daily through a portfolio that includes a 24/7 emergency shelter (also functioning as the official Riverside County Cooling & Warming Center), 900+ daily hot meals, weekly food box distribution, a long-term residential Gateway Vocational Program (secular) and New Life Program (faith-based), a dedicated Women & Children's Shelter, street outreach teams reaching Mecca, Blythe, and Beaumont, and rapid rehousing services in coordination with Riverside County Home Connect. CVRM's core facility is a 60,000-square-foot campus completed in 2011 with capacity for 200 long-term program beds and 75 emergency beds, supplemented by a 10,000-square-foot Annex and two New Life Resale Boutiques that double as revenue-generating social enterprises providing on-the-job training. Mission Catering, operated by clients under professional chef supervision, similarly combines workforce development with earned revenue. The organization holds a 4-Star Charity Navigator rating and ECFA accreditation, indicating strong financial accountability.

CVRM employs between 51 and 100 staff, led by Executive Director Amanda Galindo (with the organization since 2007), Operations Director Randy Burke, Finance Manager Angela Warren (since 2001), and Development Director Scott Wolf (since 2011). The revenue model is diversified across individual donations (the primary stream), business and corporate partnerships (including JP Morgan Chase, FirstBank, and 29 Palms Band of Mission Indians), legacy and planned giving, vehicle donations, retail revenue from the two resale boutiques, and catering revenue, with no technology products or proprietary platforms underlying operations. All client-facing services are provided free of charge; documented program effectiveness includes 80%+ of long-term program graduates remaining housed and stable one year after completion. Strategic priorities over 2025-2026 center on a newly opened Women's and Children's Shelter, a second Indio resale boutique under capital campaign, and sustained partnership-driven service expansion across a region where family homelessness has risen 47% since 2017.

Name

Coachella Valley Rescue Mission

Legal name

Coachella Valley Rescue Mission

Website

https://cvrm.org

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

51–100 employees

Short description

Coachella Valley Rescue Mission is a 501(c)(3) nonprofit founded in 1971 in Indio, California, providing emergency shelter, daily meals, long-term recovery programs, street outreach, and social services to homeless and food-insecure individuals across the Coachella Valley.

Ownership category

akta.pro rank

Product category

Homeless and Social Services

NAICS

Emergency and Other Relief Services (624230), Community Food Services (62421), Temporary Shelters (624221)

SIC

Services-Social Services (8300)

akta.pro primary industry

Food Assistance & Nutrition Relief (Emergency Feeding) (BPAGAAAD)

akta.pro secondary industry

Disaster Relief & Emergency Catering (THAFAIAL)

Keywords

• Homeless shelter services
• Emergency food assistance
• Addiction recovery programs
• Vocational training programs
• Rapid rehousing services

Headquarters

HQ city

Indio

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Individual Donations: The primary revenue source comes from individual donors who make one-time or recurring donations. The organization emphasizes that $2.22 provides a nourishing meal for a homeless person. Donation tiers include monthly giving programs.
2. Business/Corporate Partnerships: Business donors receive recognition and benefits for their contributions. Companies can sponsor events, participate in collection drives, and receive visibility through CVRM's marketing channels.
3. Legacy/Planned Giving: The organization accepts planned gifts through wills, living trusts, life insurance policies, retirement assets, and Donor-Advised Funds. Stock gifts are accepted through transfer from brokerages including Fidelity, Schwab, Vanguard, and others.
4. New Life Resale Boutiques: Program clients work at resale boutiques gaining employment experience while the sales of donated goods fund CVRM programs. Two locations in Coachella and Indio sell gently used clothing, household items, furniture, and other goods.
5. Mission Catering: Catering service operated by CVRM clients and graduates under professional chef supervision. All proceeds support CVRM programs. The service provides job training in culinary arts while generating revenue.
6. Vehicle Donations: CVRM accepts vehicle donations including cars, trucks, SUVs, vans, and recreational vehicles (case by case). Donors receive tax receipts and the organization arranges pickup of donated vehicles.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Coachella Valley Rescue Mission is a 501(c)(3) nonprofit organization providing emergency shelter, daily meals, food box distribution, recovery programs, vocational training, street outreach, and rapid rehousing services free of charge to homeless and needy individuals and families in the Coachella Valley. The organization operates a 60,000-square-foot main campus in Indio, an emergency shelter annex, two resale boutiques, and a catering service, serving over 275 individuals daily with more than 300,000 meals and 100,000 bed nights annually.

Product overview

Coachella Valley Rescue Mission operates as a single integrated nonprofit organization offering emergency shelter, meals, recovery programs, and social services to homeless and hungry individuals in the Coachella Valley. The core portfolio includes Emergency Shelter/Cooling Center, Daily Meal Services (900+ meals daily), Food Box Distribution, Gateway Vocational Program, New Life Program (faith-based), Street Outreach, Rapid Rehousing, and Women & Children's Shelter. Social enterprises include two New Life Resale Boutiques providing job training and Mission Catering offering culinary experience. The organization also runs AA/NA recovery meetings, annual events (School Supply Drive, Toy Giveaway, Gala, Golf Tournament), and volunteer programs. All services are provided free of charge to clients.

Differentiator

Problem solved

Functional benefit

Brands

• New Life Resale Boutique: Resale boutique staffed by program clients providing job skills training, selling donated items to fund CVRM programs. Located in Coachella, CA.
• New Life Resale Boutique #2
• Mission Catering
• Gateway Vocational Program
• New Life Program

Products and services

• Emergency Shelter / Cooling & Warming Center 24-hour emergency shelter access providing daily showers, meals, clothing, and referrals to community resources for homeless men, women, and children. Functions as the official Riverside County Cooling & Warming Center during summer months.
• Daily Meal Services Provides over 900 hot, nourishing meals daily, 7 days a week, 365 days a year. Offers breakfast at 6:00 AM and dinner at 5:00 PM for the public; residents receive three meals daily.
• Food Box Distribution
• Gateway Vocational & New Life Programs 6-9 month long-term residential programs providing job-readiness training, life-skills development, vocational preparation, recovery support, counseling, and housing assistance. Gateway Vocational Program is secular; New Life Program is faith-based. 80%+ of graduates remain housed and stable one year after completion.
• Street Outreach Mobile outreach teams provide transportation to CVRM, sleeping bags, water, food, clothing, hygiene items, case management, and referrals to housing and medical services for unsheltered individuals throughout the Coachella Valley.
• Rapid Rehousing Housing intervention program connecting homeless individuals and families to temporary housing, rental assistance when available, case management, and supportive services through Riverside County Home Connect.
• Women & Children's Shelter Safe haven shelter for homeless women and children, providing immediate shelter, basic needs supplies, and support services for families in crisis, including those escaping domestic violence.
• New Life Resale Boutique (Coachella) Resale boutique selling donated clothing, household items, and furniture. Staffed by CVRM program clients as a job skills training and workforce development initiative. Proceeds fund CVRM programs. Located at 1398 6th Street, Coachella, CA. Also available on eBay.
• New Life Resale Boutique #2 (Indio) Second New Life Resale Boutique location in Indio, named in honor of Darla Burkett and Sue Meyers. Provides additional job training capacity for program clients while selling donated items to fund CVRM programs.
• Mission Catering Catering service operated by CVRM clients and graduates under professional chef supervision, providing custom dining experiences for events. Generates revenue for CVRM programs while providing culinary arts job training. Contact: Chef Erin Lombardo at [email protected].

Quantifiable outcome

• 80%+ of program graduates remain housed and stable one year after completing the program
• +3 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered foundational, core and minor.

• Union Rescue Mission of Los AngelesfoundationalStrategic or Co-development Partner · 1 January 1971Historical founding partner that provided support to establish CVRM in 1971. Business and faith leaders worked with Union Rescue Mission to purchase property and begin serving the homeless community.
• SAC HealthcarecoreOthersSAC Healthcare partners with CVRM to provide on-site medical care, mental health assessments, and counseling at the Emergency Shelter Annex. This partnership ensures clients have access to essential healthcare services.
• FIND Food BankcoreStrategic or Co-development PartnerRegional food bank serving eastern Riverside and southern San Bernardino Counties. Member of Feeding America and California Association of Food Banks. Provides food assistance through CVRM's meal programs and food box distribution.
• News Channel 3 (KESQ)minorGTM or Marketing PartnerLocal ABC affiliate television station serving the Coachella Valley. Provides media coverage and community visibility for CVRM's programs and events.
• 29 Palms Band of Mission IndiansminorStrategic or Co-development PartnerFederally recognized Native American tribe that supports CVRM's community programs.
• Temalpakh FarmminorStrategic or Co-development PartnerSustainable farm operated by Augustine Band of Cahuilla Indians supporting local food systems and community health.
• Prime Time InternationalminorStrategic or Co-development PartnerAgricultural company using advanced farming practices that supports CVRM through community giving programs.
• Contour DermatologyminorStrategic or Co-development PartnerLocal dermatology practice serving Coachella Valley for over 15 years that supports CVRM's mission to strengthen the community.
• Vista Cove at Rancho MirageminorStrategic or Co-development PartnerAssisted living community dedicated to serving individuals with Alzheimer's and Dementia that partners with CVRM for community outreach.
• Horticultural Sales Inc.minorStrategic or Co-development PartnerNursery and horticulture company with 90+ years of combined experience that supports CVRM's grounds and facilities.
• My Party Rental GuysminorStrategic or Co-development PartnerEvent rental company that supports CVRM's annual events and celebrations for the community.
• 4 SHEY JminorStrategic or Co-development PartnerOrganization dedicated to child helmet safety that provides safety helmets to children in need, partnering with CVRM to serve the community.
• Walter Clark Legal GroupminorStrategic or Co-development PartnerPersonal injury law firm serving Coachella Valley and Palm Springs that supports CVRM's community mission.
• Accord MediationminorStrategic or Co-development PartnerMediation services provider offering conflict resolution support for CVRM clients and community members.
• College and University PartnerscoreStrategic or Co-development PartnerPartnerships with College of the Desert, Santa Barbara Business College, USC, UCLA, Brandman University, UC Riverside, CSUSB, Torres Martinez Tribe, and University of Phoenix for internship programs.

Scale indicators16 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• CityTeam: Faith-based nonprofit operating shelters, meals, and recovery programs across multiple California and U.S. cities. Same multi-site shelter-and-recovery model with comparable donor development and earned-income (thrift) component.
• Los Angeles Mission: Faith-based skid-row homeless shelter with comparable emergency services, recovery programs, and food services in Los Angeles. Same multi-program model (shelter, meals, recovery, workforce) serving a similar demographic.
• San Diego Rescue Mission: SoCal rescue mission operating emergency shelter, meals, recovery programs, and social enterprises. Operates in the same regulatory environment (Riverside/San Diego-adjacent regions) and serves a similar homeless population.
• Sacramento Loaves & Fishes: Community-based nonprofit providing shelter, meals, and wraparound services to homeless individuals in Sacramento. Directly comparable by mission, geographic single-region scope, and reliance on donation-based funding with social enterprises.
• Portland Rescue Mission: Faith-based Pacific NW rescue mission with a directly comparable service portfolio (shelter, meals, recovery, work training) and donation-driven funding model, useful as a peer for operational benchmarking and program benchmarking.
• Orange County Rescue Mission: Southern California rescue mission offering the same integrated portfolio of shelter, meals, recovery, and vocational training. Comparable organizational structure, donor-development model, and beneficiary mix.
• Denver Rescue Mission: Faith-based regional rescue mission operating a larger-scale version of CVRM's model — emergency shelter, meals, recovery programs, and social enterprises — providing a useful upper-bound benchmark for scale and program depth.
• Union Rescue Mission of Los Angeles: Identical faith-based rescue-mission model in Los Angeles; was CVRM's founding partner in 1971. Operates the same shelter, meal, recovery, and job-training portfolio, making it the closest direct comparison for scale, program mix, and funding model.

Broad incumbents

• Goodwill Industries International: Global nonprofit social enterprise operating thrift retail stores that fund job-training programs — a direct model analog to CVRM's New Life Resale Boutiques-as-training model. Comparable revenue model (donations + retail) and workforce-development focus.
• The Salvation Army: Global faith-based nonprofit offering shelter, food, and recovery services at vastly greater scale and geographic breadth. Overlaps mission and donor base but operates as a far broader portfolio across social services rather than a focused rescue mission.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/cvrescuemission
• YouTubeyoutube.com/user/CVRescueMission1
• Facebookfacebook.com/cvrmrescuemission
• Instagraminstagram.com/coachellavalleyrescuemission

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coachella Valley Rescue Mission