The Vision
The Vision is a Milano-based Italian-language online magazine founded in 2017 by Andrea Rasoli, publishing editorial content on politics, culture, science, design, and innovation to a general Italian-speaking audience, funded via digital advertising.
- Company typePrivate
- Founded2017
- HeadquartersMilano, Italy
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What The Vision does
The Vision (legal name: THE VISION) is an Italian-language online editorial publication founded in 2017 by Andrea Rasoli and headquartered in Milano, Italy. It operates as a digital magazine covering news (Attualità), politics (Politica), international affairs (Atlas), culture (Cultura), habitat/living (Habitat), innovation (Innovazione), science (Scienza), architecture (Architettura), and design (Design), with contributed articles by multiple named authors including Mattia Madonia, Giuseppe Porrovecchio, Silvia Granziero, and Giulia Di Bella. The platform is published on a WordPress CMS using a custom "the_vision-child" theme and is distributed globally via thevision.com with no paywall or subscription requirement.
The Vision firmographics
Firmographics- Name
- The Vision
- Legal name
- THE VISION
- Website
- https://thevision.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Vision is a Milano-based Italian-language online magazine founded in 2017 by Andrea Rasoli, publishing editorial content on politics, culture, science, design, and innovation to a general Italian-speaking audience, funded via digital advertising.
- Ownership category
- akta.pro rank
The Vision industry classification
Industry- Product category
- Online Editorial Publishing
- akta.pro primary industry
- News, Politics & Current Affairs Magazines (MPAJAEAO)
- akta.pro secondary industry
- Alternative/Independent Newsweeklies & Opinion Press (MPAJADAH)
Keywords
Where The Vision is headquartered
LocationHeadquarters
- HQ city
- Milano
- HQ country
- Italy
- HQ region
- Europe
Markets served
The Vision business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Digital Advertising: The publication generates revenue through digital advertising on its website, with banner placements and sponsored content visibility for readers
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
The Vision product offering
Product offeringCore offering
The Vision is a free Italian-language online editorial magazine that publishes news, commentary, and analytical articles across categories including Attualità, Politica, Atlas, Cultura, Habitat, Innovazione, Scienza, Architettura, and Design. The publication relies on authored articles by multiple contributors covering contemporary social, cultural, political, and innovation topics, distributed through its website and social media channels. Revenue is generated through digital advertising on the site.
Product overview
The Vision is an Italian online publication/magazine offering curated editorial content across multiple categories including Attualità (News), Politica (Politics), Atlas, Cultura (Culture), Habitat, Innovazione (Innovation), Scienza (Science), Architettura (Architecture), and Design. The platform functions as a unified content publication system delivering articles, commentary, and multimedia content through a standard web interface.
Differentiator
Problem solved
Functional benefit
Products and services
- The Vision (Online Magazine Platform) An Italian online editorial publication covering news, politics, culture, science, innovation, architecture, and design through curated articles and commentary for Italian-speaking readers.
Companies that use The Vision
Customer profileSegments1 record
Ideal customer profiles1 record
The Vision technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
The Vision partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights2 records
The Vision competitors and assessment
Company assessmentDirect peers
- Internazionale: Italian weekly news magazine covering global news, culture, and politics; comparable target reader (Italian-speaking, culturally engaged) and a similar mix of curated commentary and original journalism.
- Wired Italia: Italian edition of Wired covering technology, culture, innovation, and design; overlaps directly with The Vision's Innovazione, Scienza, and Cultura verticals and shares the Italian digitally engaged readership.
- Il Post: Italian independent online news and commentary publication founded in 2010; directly comparable as a free, ad-supported, editorially driven Italian-language digital outlet serving a similar cultural-political audience.
- Fanpage.it: Major Italian digital news publisher producing original reporting across politics, culture, and society; comparable Italian-language editorial scope with significantly larger scale.
- Linkiesta: Italian independent digital news outlet focused on politics, culture, and society; directly comparable as a paid-and-advertising-funded Italian commentary publication with similar editorial positioning.
- Open: Italian digital news outlet covering politics, culture, and current affairs; comparable as a free, ad-supported Italian editorial publication targeting culturally engaged readers.
- Valigia Blu: Italian independent digital journalism project covering politics, media, and culture; comparable as a small editorial team producing in-depth Italian-language commentary for a similar audience.
Emerging players
- Artribune: Italian online magazine focused on contemporary art, architecture, and design; overlaps with The Vision's Architettura, Design, and Cultura verticals and serves a similar culturally engaged Italian audience.
Regional players
- The Local Italy: English-language news site covering Italy for an international audience; comparable editorial focus on Italian current affairs and culture but serves expatriates and global readers rather than Italian speakers.
Broad incumbents
- HuffPost Italia: Italian edition of HuffPost covering news, politics, and culture; broader incumbent offering overlapping content categories with The Vision, though serving a wider general-interest audience.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
The Vision social profiles
Digital presenceThe Vision financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Vision leadership team
Management profileNumber of profiles
Profiles1 record
The Vision funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Vision M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Vision
What does The Vision do?
The Vision is a free Italian-language online editorial magazine that publishes news, commentary, and analytical articles across categories including Attualità, Politica, Atlas, Cultura, Habitat, Innovazione, Scienza, Architettura, and Design. The publication relies on authored articles by multiple contributors covering contemporary social, cultural, political, and innovation topics, distributed through its website and social media channels. Revenue is generated through digital advertising on the site.
Is The Vision a public or private company?
The Vision is a private company. It is classified as unknown and is currently operating.
When was The Vision founded?
The Vision was founded in 2017. It employs 11 to 50 people.
Where is The Vision based?
The Vision is headquartered in Milano, Italy, in the Europe region.
How does The Vision make money?
One revenue line is on record: digital Advertising.
Who are The Vision's main competitors?
Direct peers on record are Internazionale, Wired Italia, Il Post, Fanpage.it, Linkiesta, Open and Valigia Blu. Artribune is listed as an emerging player. The Local Italy is listed as a regional player. HuffPost Italia is listed as a broad incumbent.
Does The Vision have an API?
No public API is recorded for The Vision.
What industry is The Vision in?
The Vision's product category is Online Editorial Publishing. Its primary akta.pro industry code is MPAJAEAO, News, Politics & Current Affairs Magazines, with a secondary code of MPAJADAH, Alternative/Independent Newsweeklies & Opinion Press.