Name

Mateo&co

Legal name

MATEO MATEO COMUNICACIONES S.L.

Website

https://mateoandco.es

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Brand & Marketing Consultancy (Gastronomy Sector)

NAICS

Management, Scientific, and Technical Consulting Services (5416)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Sponsorship, Exhibitor & Partnership Management Services (THAHACAK)

akta.pro secondary industry

F&B Experiences & Group Dining (Restaurant Buyouts, Tastings, Catering Coordination) (THAHADAI)

Keywords

• Brand consulting services
• Strategic marketing consultancy
• Gastronomy branding agency
• Restaurant public relations
• Food industry communications

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Strategic Consultancy Services: Mateo&Co generates revenue through specialized consultancy services for the gastronomy and food sector, including branding, marketing, public relations, event management, and international restaurant consulting. They work with both major brands positioning within gastronomy and those exploring this territory.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Mateo&co is a strategic consultancy firm providing integrated branding, strategic marketing, public relations, events, talent management, and gastronomy consulting services exclusively to clients in the food, restaurant, and hospitality sectors. The firm serves as brand-building partner to Michelin-starred chefs, fine-dining restaurants, major F&B brands (Coca-Cola, Heineken, LVMH, Diageo), luxury hotel groups, and industry institutions such as The World's 50 Best Restaurants and the Michelin Guide.

Product overview

Mateo&co operates as a strategic consultancy firm offering integrated branding, marketing, public relations, event management, and gastronomy consulting services specifically for the food and hospitality industry. The firm provides six core service lines: Branding, Strategic Marketing, Events, Public Relations, Talent & Chefs representation, and Gastronomy Consulting. Additionally, Mateo&co has developed proprietary concepts including MadrEAT Market (Spain's first street food market), The Flying Cow (international wine retail concept), and Soul Food Nights (charitable dining event series). The company acts as both service provider and occasionally as investor in innovative gastronomic projects.

Differentiator

Problem solved

Functional benefit

Brands

• MadrEAT: First street food market in Madrid, launched 2014, winner of Best New Business Model 2016 award
• Soul Food Nights
• Nordic Mist Blue Campaign

Products and services

• Branding Strategic brand development and positioning services for food and gastronomy companies, including brand naming, concept creation, and visual identity development. Targeted at restaurants, chefs, F&B brands, and hospitality groups.
• Marketing Estratégico (Strategic Marketing) Comprehensive strategic marketing services tailored for the gastronomy and food industry sector, including marketing strategy, campaigns, and positioning for food-service and F&B clients.
• Eventos (Events) Event conception and execution services, including pop-up restaurants, gastronomic events, restaurant launches, and culinary experiences. Targeted at brands, chefs, and hospitality groups.
• Relaciones Públicas (Public Relations) PR services for restaurants and gastronomy brands including social media management, media relations, influencer engagement, and public relations strategy optimization.
• Talent & Chefs Chef talent representation, chef-restaurant matchmaking, and culinary professional placement services for the gastronomy sector. Targeted at chefs, restaurant groups, and investors.
• Consultoría Gastronómica (Gastronomy Consulting) International restaurant consultancy including trend research, investor-chef relationships, concept innovation, and international expansion advisory, with potential investment participation in innovative gastronomy projects.
• MadrEAT Market Spain's first street food market, created and operated by Mateo&co as a pioneering street food movement initiative; serves as both a consultancy project and a proprietary sub-brand/event property.
• The Flying Cow International wine retail concept created by Mateo&co with brand identity and pop-up stores in Madrid selling international wines.
• Soul Food Nights Charitable dining event series pairing Michelin-starred chefs with fashion retailers to raise funds for Acción Contra el Hambre (Action Against Hunger), featuring 16 chefs hosting 16 dinners across 16 fashion stores.

Quantifiable outcome

• More than 50 restaurant openings completed
• +2 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Coca-ColacoreStrategic or Co-development PartnerMajor beverage company client for which Mateo&Co has handled brand communication projects including Nordic Mist Blue relaunch and Nordic Mist Regular brand refresh in 2012-2013. The agency has worked on creative territories, event marketing, and brand positioning for Coca-Cola's tonic water portfolio.
• MichelincoreStrategic or Co-development PartnerMateo&Co works closely with the Michelin Guide, positioning itself as a strategic partner serving Michelin-starred restaurants and collaborating on gastronomy promotion initiatives.
• The World's 50 Best RestaurantscoreStrategic or Co-development PartnerStrategic partnership with prestigious international restaurant rankings organization, serving clients recognized by and connected to The World's 50 Best Restaurants.
• NH Hotel GroupcoreStrategic or Co-development PartnerInternational consulting partnership providing gastronomy strategy for one of the most well-positioned hotel chains. Mateo&Co has worked on restaurant projects including Santceloni and brought international pop-ups to NH properties.
• HeinekenminorStrategic or Co-development PartnerBrand strategy and communication services for Heineken's presence in the gastronomy sector.
• LVMHminorStrategic or Co-development PartnerBrand consultancy services for luxury conglomerate with gastronomy and hospitality interests.
• S Moda (Condé Nast)coreGTM or Marketing PartnerMedia partnership with S Moda magazine (Condé Nast publications) for Soul Food Nights charity gastro events, providing credibility and media reach for gastronomy promotion campaigns.
• Acción Contra el HambrecoreStrategic or Co-development PartnerCharitable partnership organizing Soul Food Nights events bringing together Michelin-starred chefs with fashion brands, raising funds and awareness for the fight against malnutrition.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/mateoandco_es
• Instagraminstagram.com/mateoandco

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mateo&co