BrewArt
BrewArt, a Coopers Brewery brand, sells an automated home brewing system—BeerDroid automated brewer and BrewFlo CO2-free dispenser—managed via a WiFi-connected mobile app, primarily through US e-commerce to home brewing enthusiasts and entertainment-focused consumers.
- Company typePrivate
- Founded2016
- HeadquartersRegents Park, Australia
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What BrewArt does
BrewArt, a consumer brand under Australian parent Coopers Brewery, designs and sells an automated home brewing ecosystem in the United States through The Coopers USA, Inc. (Delaware) and its operating subsidiary Coopers DIY, LLC (Arizona). The company's commercial offering is a two-product hardware system: the BeerDroid ($599), an automated 10-liter brewing appliance, and the BrewFlo ($699), a CO2-free, temperature-controlled beer dispenser. Both units are positioned for consumers who want pub-quality output without the manual overhead of traditional home brewing or the cost and complexity of CO2 cylinders.
BrewArt firmographics
Firmographics- Name
- BrewArt
- Legal name
- The Coopers USA, Inc.
- Website
- https://brewart.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BrewArt, a Coopers Brewery brand, sells an automated home brewing system—BeerDroid automated brewer and BrewFlo CO2-free dispenser—managed via a WiFi-connected mobile app, primarily through US e-commerce to home brewing enthusiasts and entertainment-focused consumers.
- Ownership category
- akta.pro rank
Where BrewArt is headquartered
LocationHeadquarters
- HQ city
- Regents Park
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
BrewArt business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- BeerDroid Hardware Sales: Sale of the BeerDroid automated brewing machine at $599.00 with free shipping. This is the primary hardware product that enables the brewing ecosystem.
- BrewFlo Hardware Sales: Sale of the BrewFlo temperature-controlled beer dispenser at $699.00 with free shipping. Complements the BeerDroid for complete brewing and dispensing.
- BrewPrints and Ingredients: Sale of BrewPrint packs containing pre-measured ingredients for specific beer styles, plus Elements, Enhancers, Hops, Dry Hops, and Yeasts for custom brewing.
- Consumables and Accessories: Recurring sales of consumables including Keg Liners, Beer Lines, Droid Cleanse sanitizing tablets, and spare parts. Keg Refill Packs at $89.00 provide replacement kegs and caps.
- Complete Kegging Pack: Starter kegging kit at $140.00 including 2x 5L PET Kegs, Keg Caps with Stainless Steel Valves, Spears, Keg Filling Tube, Keg Caddy, Keg Liners, Beer Lines, and Droid Cleanse tablet.
- eGift Cards: Digital gift cards available for purchase, promoted as gifts and promotional items. Included as bonus with system purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | BeerDroid Automated Brewer - $599.00 |
| One time/ perpetual license | Pay-as-you-go | BrewFlo Beer Dispenser - $699.00 |
| Unit Pricing | Pay-as-you-go | Complete Kegging Pack - $140.00 |
| Unit Pricing | Pay-as-you-go | Keg Refill Pack - $89.00 |
| Unit Pricing | Pay-as-you-go | Dry Hop Filter - $24.00 |
| Unit Pricing | Pay-as-you-go | Bottling and Accessory Products |
| Unit Pricing | Pay-as-you-go | BrewFlo Upgrade Pack V1 - $75.00 |
| Unit Pricing | Pay-as-you-go | Keg Liners - $10.00 (4 pack) |
| Unit Pricing | Pay-as-you-go | Beer Lines - silicone disposable tubes (4 pack) |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
BrewArt product offering
Product offeringCore offering
BrewArt sells the BeerDroid, a WiFi-connected fully automated personal brewing machine that produces 10 liters of pub-quality beer with patented End of Fermentation detection, and the BrewFlo, a temperature-controlled CO2-free beer dispenser with a proprietary keg liner system. The hardware ecosystem is supported by the BrewArt App for remote monitoring, pre-measured BrewPrints recipe kits that auto-upload brewing profiles, and a range of consumables and accessories (kegs, keg liners, beer lines, sanitising tablets, dry hop filter, upgrade packs) sold primarily direct-to-consumer online in the United States.
Product overview
BrewArt is a complete home beer brewing and dispensing system consisting of two core products: the BeerDroid (world's first fully automated personal brewer that brews 10 liters of beer at the push of a button) and the BrewFlo (temperature-controlled beer dispenser that does not require CO2). The ecosystem includes the BrewArt App for remote monitoring and control, BrewPrints (pre-packaged recipe kits with automatic brewing profile uploads), and a range of accessories and consumables including kegging supplies, dry hop filters, and sanitising products. The system uses patented technologies including End of Fermentation (EOF) technology for automatic fermentation detection and Keg Liners that prevent oxygen contact to extend shelf life.
Differentiator
Problem solved
Functional benefit
Brands
- BeerDroid: The world's first fully automated personal beer brewing machine that brews 10 liters of beer at pub quality with push-button operation, WiFi connectivity, and patented End of Fermentation technology.
- BrewFlo
- BrewPrints
Products and services
- BeerDroid Automated Brewer The world's first fully automated personal beer brewing machine that brews 10 liters (2.6 gallons) of premium quality beer at the push of a button using BrewPrints and BrewArt Ingredients, with WiFi connectivity for remote monitoring and control via the BrewArt App. Sold at $599.00 with free shipping.
- BrewFlo Beer Dispenser The world's first temperature-controlled beer dispenser that does not require CO2, featuring FloCon for flow control and patented BrewArt Keg Liners that prevent oxygen contact to extend shelf life and allow partial keg usage. Sold at $699.00 with free shipping.
- BrewArt App A mobile application for iPhone and Android that enables users to monitor and control their BeerDroid remotely, receive push notifications for brewing milestones, and access the BrewArt Store for ordering supplies.
- BrewPrints Recipe Kits
- Complete Kegging Pack Starter kegging kit including 2x 5L PET Kegs, 2x Keg Caps with Stainless Steel Valves, 2x Spears, 1x Keg Filling Tube with Cap and Connectors, 1x Keg Caddy, 4x Keg Liners, 4x Beer Lines, and 1x Droid Cleanse Sanitising Tablet. Priced at $140.00.
- Keg Refill Pack Two 5L strengthened PET Kegs with BrewArt Caps featuring stainless steel valves, designed for use with BrewArt Keg Liners and Beer Lines. Priced at $89.00. Not compatible with BrewFlo V1.
- Keg Liners Disposable foil Keg Liners (4-pack) that form an oxygen and light barrier to protect beer and extend shelf life when used with BrewArt Kegs. Priced at $10.00 per 4-pack. One liner per use.
- Beer Lines Food-grade disposable silicone tubes (4-pack) for use with the BrewFlo dispenser, eliminating the need for cleaning between uses. Compatible only with BrewFlo Keg Caps with Stainless Steel Valves.
- BrewFlo Upgrade Pack V1 Retrofit upgrade pack for BrewFlo V1 users to get new features including FloCon and redesigned Keg Caps with Stainless Steel Valves. Priced at $75.00.
- Dry Hop Filter An accessory for dry hopping directly into the BeerDroid during fermentation to unlock hop flavor, then filtering before kegging to minimize hop debris for clearer beer. Priced at $24.00.
- Dry Hop Bottling Adaptor An accessory to connect the Dry Hop Filter to the bottling valve when bottling beer from the BeerDroid. Priced at $8.00.
- Droid Cleanse Sanitising Tablets Single-use effervescent sanitising tablets for creating a bacteria-free environment in the BeerDroid before brewing or for sanitising kegging equipment. Priced at $1.50 per tablet.
Quantifiable outcome
- Brew stays fresh in storage mode for up to six weeks
- +3 more outcomes
Companies that use BrewArt
Customer profileSegments2 records
Ideal customer profiles2 records
BrewArt technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
BrewArt partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- AmazonminorBrewArt products are available through Amazon marketplace, providing third-party retail distribution alongside direct e-commerce sales. Amazon listing includes the Complete Brewing and Dispensing System.
- Williams-SonomaminorBrewArt products are available at Williams-Sonoma retail locations, expanding physical retail presence beyond online-only direct sales.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
BrewArt competitors and assessment
Company assessmentDirect peers
- MiniBrew: MiniBrew sells a fully automated countertop home brewing machine with recipe-driven, app-controlled brewing — a head-to-head competitor in the smart, automated home brewer category that BrewArt's BeerDroid competes in.
- Grainfather: Grainfather makes connected all-in-one brewing systems (G30, G40) for serious hobbyists — a competing electric, app-friendly home brew appliance that overlaps BrewArt's premium home brewer target customer, though with a more hands-on brew day.
- Mr. Beer: Mr. Beer is the long-standing mass-market home brewing kit brand, selling simple fermenter-based systems and refill ingredient kits. It targets a less technical (and lower-priced) tier than BrewArt but competes for the same entry-level home brewer dollars.
- iGulu: iGulu offers an automated home brewing machine with a connected app and pre-packaged ingredient pods — a direct competitor to BrewArt's automated-brewer-plus-BrewPrint ecosystem targeting the same convenience-seeking home brewer.
- Pico Brewing: PicoBrew (now Pico) pioneered the automated, app-connected home brewing appliance category with the Pico and Zymatic machines — the closest direct analog to BrewArt's BeerDroid, serving craft enthusiasts willing to pay a premium for push-button precision brewing.
Others
- Coopers DIY: Coopers DIY is the parent company's traditional (non-automated) homebrewing range of malt extracts, kits, and equipment. It is the legacy sibling brand within Coopers Brewery, sharing ingredient sourcing and brewing heritage with BrewArt.
- WilliamsSonoma: Williams-Sonoma is both a channel partner and an adjacent home/lifestyle retailer that curates premium kitchen and entertaining brands. Its inclusion of BrewArt on the shelf validates the gifting/entertaining positioning but it is a retailer, not a direct brewing competitor.
Broad incumbents
- Anheuser-Busch InBev (Home Brew / ZX Ventures portfolio): AB InBev's venture and homebrew initiatives (historically through ZX Ventures) include pilot home-brewing adjacencies. As a global brewing incumbent, AB InBev represents the strategic threat of a major brewer entering automated home brewing with vastly deeper distribution.
- LG HomeBrew: LG's HomeBrew capsule-based machine brings a major appliance brand into automated home brewing. As a broad incumbent, LG validates the category but competes with a more consumer-electronics-oriented delivery model versus BrewArt's brewer-and-dispenser ecosystem.
Emerging players
- Northern Brewer: Northern Brewer is a leading homebrewing supplies retailer carrying its own equipment lines (Big Mouth Bubbler, BrewSculpture) and ingredients. It competes with BrewArt for the home brewer wallet, particularly on consumables and recipe kits, without offering a fully automated connected brewer.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
BrewArt social profiles
Digital presenceBrewArt financial estimates
Financial estimateRevenue estimate
Valuation estimate
BrewArt leadership team
Management profileNumber of profiles
BrewArt subsidiaries and ownership
Company hierarchySubsidiaries1 record
BrewArt funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BrewArt M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BrewArt
What does BrewArt do?
BrewArt sells the BeerDroid, a WiFi-connected fully automated personal brewing machine that produces 10 liters of pub-quality beer with patented End of Fermentation detection, and the BrewFlo, a temperature-controlled CO2-free beer dispenser with a proprietary keg liner system. The hardware ecosystem is supported by the BrewArt App for remote monitoring, pre-measured BrewPrints recipe kits that auto-upload brewing profiles, and a range of consumables and accessories (kegs, keg liners, beer lines, sanitising tablets, dry hop filter, upgrade packs) sold primarily direct-to-consumer online in the United States.
Is BrewArt a public or private company?
BrewArt is a private company. It is classified as corporate owned and is currently operating.
When was BrewArt founded?
BrewArt was founded in 2016. It employs 1 to 10 people.
Where is BrewArt based?
BrewArt is headquartered in Regents Park, Australia, in the Oceania region.
How does BrewArt make money?
Six revenue lines are on record. BeerDroid Hardware Sales are the primary driver. The others are brewFlo Hardware Sales, brewPrints and Ingredients, consumables and Accessories, complete Kegging Pack and eGift Cards.
Who are BrewArt's main competitors?
Direct peers on record are MiniBrew, Grainfather, Mr. Beer, iGulu and Pico Brewing. Others are Coopers DIY and WilliamsSonoma. Broad incumbents are Anheuser-Busch InBev (Home Brew / ZX Ventures portfolio) and LG HomeBrew. Northern Brewer is listed as an emerging player.
Does BrewArt have an API?
No public API is recorded for BrewArt.