Beyond Design
Beyond Design is a privately held, Mexico-headquartered integrated design agency serving global CPG brands with artwork adaptation, packaging design, CGI rendering, and point-of-purchase display services across Latin America, Europe, and Africa.
- Company typePrivate
- Founded2004
- HeadquartersQuerétaro, Mexico
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Beyond Design does
Beyond Design (legal entity Más Allá del Diseño, S.A. de C.V.) is a privately held, fully integrated design agency headquartered in Querétaro, Mexico, operating under the BEYONDIT GROUP holding structure alongside related entities Brandit, S.A. de C.V. and Designit SA de CV. Founded in 2004, the firm serves global consumer packaged goods (CPG) brands with four interconnected service lines: Artwork Services (adaptation, prepress, proofreading, and quality certification for multiple printing processes), Packaging Design (brand strategy, positioning, naming, architecture, identity and execution), CGI Services (3D hyper-realistic rendering, 2D/3D animation and ecommerce-ready imagery for the digital shelf), and Display Services (point-of-purchase materials, floor displays, racks, islands and Expos stands).
The agency's technology stack is built on industry-standard, non-proprietary prepress and color management tooling, including Esko DeskPack plugins for prepress, GMG-certified color proofing and profiling systems (GMG ColorProof, GMG Open Color, GMG Proof Control), X-Rite eXact Advanced and i1PRO3 measurement instruments, an i1iO automated scanning platform, and a 12-color large-format photo plotter. The agency positions itself on the combination of "Art + Technology," emphasizing multi-award winning creative talent, deep knowledge of materials and manufacturing processes, and regulatory expertise across Latin America, Europe and Africa.
Beyond Design generates revenue through project-based professional services engagements priced per quote, distributed via direct enterprise sales to CPG clients. The agency markets itself through its website (gobeyond.design), Facebook, LinkedIn, and Instagram, with a portfolio that surfaces recognizable global brands including Pringles, Nespresso, TopoChico, Chocowow, Charro, ISOLITE, Veggie Mix, Bernina, and Masisa. No revenue, headcount, funding, management team, partnerships, or AI/ML capabilities are disclosed in the source materials.
Beyond Design firmographics
Firmographics- Name
- Beyond Design
- Legal name
- Más Allá del Diseño, S.A. de C.V.
- Website
- https://gobeyond.design
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Beyond Design is a privately held, Mexico-headquartered integrated design agency serving global CPG brands with artwork adaptation, packaging design, CGI rendering, and point-of-purchase display services across Latin America, Europe, and Africa.
- Ownership category
- akta.pro rank
Beyond Design industry classification
Industry- Product category
- Brand & Packaging Design Services
- NAICS
- Graphic Design Services (541430), Graphic Design Services (54143), Industrial Design Services (541420)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Packaging & Product Brand Design (BPAFAEAG)
- akta.pro secondary industries
- Environmental & Experiential Brand Design (Retail/Exhibit/Signage) (MPAAAEAG), Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
Keywords
Where Beyond Design is headquartered
LocationHeadquarters
- HQ city
- Querétaro
- HQ country
- Mexico
- HQ region
- Latin America
Offices1 record
Markets served
Beyond Design business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Design Agency Services: Beyond Design generates revenue through providing professional design services including artwork adaptation, packaging design, CGI (computer-generated imagery), and display design for CPG brands. The agency works on brand strategy, brand positioning, brand experience, and brand identity projects.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Beyond Design product offering
Product offeringCore offering
Beyond Design is a fully integrated design agency that provides artwork adaptation, packaging design, CGI rendering/animation, and point-of-purchase display design services for global CPG brands. The agency combines creative design talent with specialized prepress, color management, and proofing tools to deliver end-to-end brand and packaging solutions that drive impact at retail and digital touchpoints.
Product overview
Beyond Design is a fully integrated design agency offering four interconnected service lines: Artwork Services (adaptation, prepress, proofreading, and quality control for packaging), Packaging Design (brand strategy through final packaging execution), CGI Services (3D rendering, animation, and digital content creation), and Display Services (point-of-purchase materials and displays). The agency serves leading CPG brands with a combination of artistic creativity and technology, positioning itself as a one-stop creative partner for brands seeking to create impact at retail and digital touchpoints.
Differentiator
Problem solved
Functional benefit
Products and services
- Artwork Services
Companies that use Beyond Design
Customer profileNamed customers9 records
Segments1 record
Ideal customer profiles1 record
Beyond Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Beyond Design partnerships and signals
Strategic signalScale indicators3 records
Recent moves3 records
Expansion highlights4 records
Beyond Design competitors and assessment
Company assessmentDirect peers
- Bulletproof: Specialist packaging design agency with CPG focus, offering brand strategy, structural packaging, and CGI services. Closely mirrors Beyond Design's integrated artwork-to-display service model for global brands.
- Pearlfisher: Independent branding and packaging design agency serving global CPG, food, and beverage brands. Directly comparable to Beyond Design in offering brand strategy, packaging design, and shopper marketing for enterprise CPG clients.
- Stranger & Stranger: Premium packaging design agency serving global wine, spirits, and CPG brands. Comparable on packaging design, brand identity, and artwork services for enterprise consumer brands.
- Mousegraphics: Independent design agency offering branding, packaging, and CGI services to international consumer brands. Comparable mid-sized competitor in the artwork and packaging design space.
- Vault49: Independent creative agency specializing in branding, packaging, and experiential design for CPG and lifestyle brands. Comparable end-to-end design services with similar mid-size positioning.
- CBA (Coley Porter Bell): WPP-owned packaging and brand design agency focused on CPG, retail, and shopper marketing. Directly comparable service offering to Beyond Design across brand identity, packaging, and in-store experience.
Broad incumbents
- Landor & Fitch: Large global branding consultancy (WPP-owned) covering brand strategy, identity, packaging, and experience design. Comparable at the brand and packaging design layer but operates at broader scale and across more verticals than Beyond Design.
- Designworks (WPP): WPP's design network offering brand, product, and packaging design services. Overlaps with Beyond Design on packaging and brand design but serves a broader portfolio of industries and geographies.
Emerging players
- Koto: Independent brand strategy and identity studio working with consumer brands globally. Partial overlap with Beyond Design on brand strategy and packaging design for CPG-adjacent clients.
Regional players
- Sedgwick Richardson: Branding and design agency with strong APAC presence serving consumer brands. Comparable in offering brand strategy, identity, and packaging design, but primarily competes in Asia-Pacific rather than LATAM/Europe/Africa.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Beyond Design social profiles
Digital presenceBeyond Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Beyond Design leadership team
Management profileNumber of profiles
Beyond Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Beyond Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Beyond Design
What does Beyond Design do?
Beyond Design is a fully integrated design agency that provides artwork adaptation, packaging design, CGI rendering/animation, and point-of-purchase display design services for global CPG brands. The agency combines creative design talent with specialized prepress, color management, and proofing tools to deliver end-to-end brand and packaging solutions that drive impact at retail and digital touchpoints.
Is Beyond Design a public or private company?
Beyond Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Beyond Design founded?
Beyond Design was founded in 2004. It employs 51 to 100 people.
Where is Beyond Design based?
Beyond Design is headquartered in Querétaro, Mexico, in the Latin America region.
How does Beyond Design make money?
One revenue line is on record: design Agency Services.
Who are Beyond Design's main competitors?
Direct peers on record are Bulletproof, Pearlfisher, Stranger & Stranger, Mousegraphics, Vault49 and CBA (Coley Porter Bell). Broad incumbents are Landor & Fitch and Designworks (WPP). Koto is listed as an emerging player. Sedgwick Richardson is listed as a regional player.
Does Beyond Design have an API?
No public API is recorded for Beyond Design.
What industry is Beyond Design in?
Beyond Design's product category is Brand & Packaging Design Services. Its primary akta.pro industry code is BPAFAEAG, Packaging & Product Brand Design, with a secondary code of MPAAAEAG, Environmental & Experiential Brand Design (Retail/Exhibit/Signage). Its NAICS code is 541430 and its SIC code is 7330.