Gumaco SA

What Gumaco SA does

Gumaco SA, operating since 1966 and headquartered in Perroy in the Romandie region of Switzerland, was a labeling, printing, and marking solutions provider serving Swiss industrial customers. As of January 1, 2025, the entity was renamed to Peyer Marking Romandie SA and is now a subsidiary of Peyer Group AG, the holding entity that also controls Peyer Marking AG (Spreitenbach) and, as of January 2026, Walke AG (Herisau).

The company functions as a value-added reseller and integration partner for more than ten global industrial marking OEMs, including Zebra, Toshiba, Hitachi, HERMA, Diagraph, edding, cab, Carl Valentin, AstroNova, Neuralabel, and Technomark. Its product portfolio spans label dispensers, semi- and fully-automatic labeling machines, print-and-apply systems, thermal transfer printers, industrial inkjet printers (CIJ, TIJ, LCIJ), color printers, hot foil stampers, and laser/dot pin marking systems, complemented by consumables (inks, labels, ribbons, coding foils) and label management software (NiceLabel, Codesoft, and the proprietary Peyer HiWa20 maintenance program for Hitachi printers).

Revenue is generated through three streams: one-time equipment sales, recurring consumables, and service/maintenance contracts priced on a quote-based model with multi-year terms. The customer base is entirely Swiss and vertically diversified across food processing, pharmaceuticals, chemicals, cosmetics, contract packaging, diagnostics, and agriculture, with named enterprise references including Bristol-Myers Squibb, Bigler AG (labeling 100,000 food packages per day), Motorex, Sushimania, and Bongenie. Go-to-market is direct enterprise field sales supported by participation in industry trade shows (EPHJ, EMPACK, IFFA, interpack) and customer networking events such as Marking & Friends.

Name

Gumaco SA

Legal name

Gumaco SA

Website

https://gumaco.ch

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

1–10 employees

Short description

Gumaco SA (now Peyer Marking Romandie SA) is a Swiss value-added reseller and integrator of industrial labeling, printing, and marking equipment, serving pharmaceutical, food processing, chemical, and manufacturing customers across Switzerland as part of the Peyer Group AG holding.

Ownership category

akta.pro rank

Product category

Industrial Labeling and Marking Equipment

NAICS

Printing and Related Support Activities (3231)

SIC

Printing Trades Machinery & Equipment (3555)

akta.pro primary industry

Labeling, Coding & Marking Equipment (Labelers, Inkjet, Laser) (IMALAOAD)

akta.pro secondary industries

Label Application Systems & Print-and-Apply (Equipment) (IMALAKAO), Specialty & Functional Labels (Linerless, RFID/NFC, Braille, Smart) (IMALAKAK), Labeling, Coding & Serialization for Beverage Packaging (AFAFAJAL)

Keywords

• Industrial labeling equipment
• Product marking solutions
• Print and apply systems
• Thermal transfer printers
• Industrial inkjet coding

Headquarters

HQ city

Perroy

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Equipment and Systems Sales: Sale of labeling machines, printers (thermal transfer, industrial inkjet, laser), label dispensers, and marking equipment. Includes both standard and customized solutions for industrial applications.
2. Consumables: Sale of consumables including ink, labels, thermal transfer ribbons, and coding foils for printing and marking systems.
3. Service and Maintenance: Comprehensive service including device setup, maintenance, material storage, and system/software updates with short response times. Includes technical support.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Gumaco SA (now Peyer Marking Romandie SA) supplies industrial labeling, printing, and marking equipment together with consumables, software, and technical services to B2B customers in Switzerland. Its portfolio covers label dispensers, semi- and fully-automatic labeling machines, print & apply systems, thermal transfer printers, industrial inkjet printers (CIJ, TIJ, LCIJ), hot foil stampers, laser and dot-pin markers, plus label design software (Teklynx Codesoft, Loftware NiceLabel) and the proprietary Peyer HiWa20 maintenance program, resold or integrated under partnerships with brands such as Hitachi, HERMA, Toshiba, Zebra, Diagraph, edding, cab, Carl Valentin, and TechnoMark.

Product overview

Gumaco SA (now Peyer Marking Romandie SA) operates as a labeling, printing, and marking solutions provider offering a comprehensive portfolio of hardware products and software. The product range includes label dispensers, labeling machines, and print & apply systems for various industrial applications. Printing solutions encompass thermal transfer printers, color printers, and industrial inkjet printers (CIJ, TIJ, LCIJ) from brands including Hitachi, Diagraph, Toshiba, cab, Carl Valentin, and Zebra. Marking technologies include thermal transfer direct printers, hot foil stampers, and laser & dot pin marking systems. The company also offers consumables (ink, labels, thermal transfer ribbons, coding foils) and software solutions including Teklynx Codesoft, Loftware NiceLabel, and their proprietary Peyer HiWa20 maintenance software. The portfolio serves food, pharmaceutical, logistics, and industrial manufacturing sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Label Dispensers (Etikettenspender) Robust and flexible label dispensers for manual and automatic application of self-adhesive labels, suited for industrial users in Switzerland needing reliable label feeding.
• Labeling Machines (Etikettiermaschinen) Tailored labeling machines from semi-automatic to fully automatic systems integrated into industrial production lines, supplied to Swiss manufacturing customers.
• Print & Apply Systems (Drucken und Etikettieren) Combined printing and labeling systems that apply labels in a single production step, optimizing throughput for industrial customers.
• Thermal Transfer Printers (Thermotransferdrucker) High-performance thermal transfer printers for durable, high-resolution prints on labels and packaging, distributed to Swiss industrial users.
• Color Printers and Machines (Farbdrucker und -maschinen) High-quality color printers and machines for precise, durable prints in industrial and flexible-labeling applications.
• Industrial Inkjet Printers (CIJ, TIJ, LCIJ) CIJ, TIJ, and LCIJ inkjet printers for cost-effective, efficient product marking, easy integration, and high operational reliability in industrial lines.
• Thermal Transfer Direct Printers (Thermotransfer-Direktdrucker) High-quality thermal transfer direct printers for precise, durable markings on packaging and films with low maintenance.
• Hot Foil Stampers (Heisspräger) Robust hot foil stampers for precise, durable markings on packaging films, cartons, and other substrates.
• Laser & Dot Pin Marking (Laser & Nadelpräger) Efficient laser and dot-pin marking systems for clear, permanent markings on various materials in industrial applications.
• Consumables (Verbrauchsmaterial) High-quality consumables including ink, self-adhesive labels, thermal transfer ribbons, and coding foils used across the installed labeling, printing, and marking base.
• Teklynx Codesoft Label Design Software Professional barcode label design and printing software used by industrial customers to create and manage labels.
• Loftware NiceLabel Label Management Software Label management solution including cloud-based and on-premise options for barcode and RFID labeling, marketed to industrial users.
• Peyer HiWa20 Maintenance Program Fully automated, interval-controlled maintenance program for Hitachi printers offered as part of the company's service portfolio.
• Hitachi UX2 Continuous Inkjet Printer Advanced continuous inkjet printer with an improved printhead and mist protection function for sustainable industrial product coding.
• HERMA InNo-Liner Carrier-Free Labeling System Linerless labeling system that eliminates the carrier material, reducing waste, costs, and environmental impact for industrial labeling lines.
• edding in-line 12 Industrial Marker Compact industrial marking solution that reduces maintenance effort, eliminates contamination, and improves code quality in food production and industrial marking applications.
• Diagraph Allen NGT2+ Thermal Transfer Printer Thermal transfer printer providing precise labeling for laboratory and diagnostic applications, used by customers such as Virion\Serion.
• Equipment Service and Maintenance Comprehensive maintenance, repair, device setup, material storage, system/software update, and technical support services for installed labeling, printing, and marking systems across Switzerland with short response times.

Quantifiable outcome

• 100,000 food packages labeled per day for Bigler AG
• +1 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and flagship.

• GS1 SwitzerlandcoreTechnology or Integration · 24 February 2025Official GS1 Solution Partner, providing expert guidance on GS1-compliant labeling and 2D barcode transition (GS1 Sunrise 2027) for product traceability and identification standards.
• Swiss Packaging Institute (SVI)coreStrategic or Co-development PartnerMember of SVI (Swiss Packaging Institute), strengthening partnerships for future labeling technology development and industry standards.
• Peyer Group AGflagshipStrategic or Co-development PartnerAs of January 2026, Walke AG (Herisau) became part of Peyer Group AG. Gumaco SA (now Peyer Marking Romandie SA) is part of the Peyer Group, which includes Peyer Marking AG, Peyer Marking Romandie SA, and other entities.
• Zebra TechnologiescoreTechnology or IntegrationAuthorized reseller and integration partner for Zebra labeling and printing solutions.
• ToshibacoreTechnology or IntegrationAuthorized reseller for Toshiba industrial printers including BX420T, BX420D, and BX430T models.
• Hitachi Industrial Equipment SystemscoreTechnology or IntegrationAuthorized partner for Hitachi continuous inkjet printers (CIJ) including the new UX2 model with improved printhead and mist protection function.
• HERMAcoreTechnology or IntegrationAuthorized partner for HERMA labeling machines including the HERMA 500 MB for machine engineering applications, InNo-Liner linerless labeling systems, and HERMA Connected Solutions for remote monitoring.
• eddingcoreTechnology or IntegrationAuthorized reseller for edding compact printers including the edding in-line 12, used for clean coding in food production and industrial marking applications.
• DiagraphcoreTechnology or IntegrationAuthorized reseller for Diagraph industrial marking systems including the Allen NGT2+ thermal transfer printer for laboratory and diagnostic applications.
• Loftware NiceLabelcoreTechnology or IntegrationAuthorized partner for NiceLabel labeling software solutions including cloud-based and on-premise options for barcode and RFID labeling.
• Teklynx CodesoftcoreTechnology or IntegrationAuthorized partner for Teklynx Codesoft label design and printing software.

Scale indicators1 record

Recent moves7 records

Expansion highlights5 records

Direct peers

• Carl Valentin GmbH: German manufacturer of industrial label printers, print modules, and labeling software. Authorized Peyer Marking partner with very similar mid-market European industrial customer focus — directly comparable product portfolio and target segments.
• Diagraph (ITW): US-headquartered industrial marking and coding solutions provider (Allen NGT2+ thermal transfer). Peyer Marking is an authorized Diagraph reseller in Switzerland; both compete in industrial inkjet, thermal transfer, and large-character marking.
• Technomark Marking Solutions: French industrial marking specialist (dot peen, laser, scribing). Authorized Peyer Marking partner serving European industrial customers — directly comparable in laser and dot-pin marking technologies.
• cab Produkttechnik GmbH & Co KG: German specialist in industrial label printing, marking, and labeling systems. Peyer Marking is an authorized cab partner; both target European industrial customers with thermal transfer printers, print-and-apply systems, and consumables — direct product overlap.
• HERMA GmbH: German manufacturer of labeling machines, label applicators, and self-adhesive materials. Peyer Marking is an authorized HERMA partner, and the two compete/cooperate in the Swiss market across industrial labeling applications — directly comparable in equipment portfolio and customer base.

Broad incumbents

• Bizerba SE & Co. KG: German global leader in slicing, weighing, price labeling, and industrial labeling/checkweighing. Targets the same food, retail, and industrial customers as Peyer Marking with a broader portfolio (hardware + software + service) — broader incumbent competitor.
• Markem-Imaje (Dover Corporation): Global coding and marking solutions provider under Dover Corporation, covering CIJ, laser, thermal transfer, and print-and-apply. A much larger broad-line competitor with direct field presence across Europe including Switzerland.
• Videojet Technologies (Danaher): US-headquartered global leader in industrial coding and marking (CIJ, laser, thermal transfer, labeling). Directly competes for the same Swiss enterprise accounts as Peyer Marking with much greater scale and direct sales motion.
• Koenig & Bauer Coding GmbH: German coding and marking specialist under the Koenig & Bauer group, offering inkjet, laser, and consumables for industrial marking. Competes in European industrial marking with a broader printing-group portfolio.
• Domino Printing Sciences (Brother Group): UK-headquartered global coding and marking specialist (CIJ, laser, thermal inkjet, print-and-apply). Competitor across the same pharma, food, beverage, and industrial verticals as Peyer Marking, with substantially greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInch.linkedin.com/company/peyermarking

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gumaco SA