What Ease does

ease GmbH is a family-owned German insurance broker (Versicherungsmakler) headquartered in Pforzheim, founded in 1998 and operating under registration D-5HD5-5YLKG-39. The company serves property managers and WEG (Wohnungseigentümergemeinschaft) administrators across all 16 German federal states, offering a three-pillar product suite: ease secure (insurance portfolio management and contract optimization), ease assist (digital claims and damage management with craftsmen coordination), and ease prevent (IoT-based damage prevention using free smart water-leak, pressure, and temperature sensors). The Helvengo GmbH acquisition in August 2024 added an IoT-based building insurance tariff — the first of its kind in Europe — and brought UNIQA and Munich Re into the carrier and reinsurance ecosystem.

The technology stack combines IoT sensors installed in common property water lines, AI-driven anomaly detection for micro-leak identification, and an automated claims workflow that triggers digital damage reporting and initiates processing when moisture events occur. ease integrates natively with the three dominant German property management software platforms — casavi, facilioo, and iDWELL — embedding its services into property managers' existing tools rather than requiring a separate portal. The company also operates ease Akademie (a training and content platform) and the Innovation Circle community (events, webinars, and networking for innovative property managers).

The business model is freemium-to-property-managers with revenue generated primarily through insurance broker commissions (Courtage) embedded in premiums paid to partner carriers, plus optional fee arrangements for Nettoprodukte. All customer-facing services — sensor deployment, claims handling, damage coordination — are provided at no direct charge. The go-to-market is sales-led, relying on dedicated account managers (led by Managing Director Marcel Hanselmann) approaching property management companies directly, supported by content marketing, industry events (Kaminabend evenings), and the Innovation Circle community. The company employs 40+ experts with 25+ years of cumulative building damage experience.

Name

Ease

Legal name

ease GmbH

Website

https://ease.immo

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

ease GmbH is a family-owned German insurance broker (Versicherungsmakler) that provides property managers with insurance management, digital damage claims coordination, and IoT-based water-leak prevention, funded through insurance commissions and serving clients across all 16 German Bundesländer.

Ownership category

akta.pro rank

Product category

Insurance Brokerage for Property Management

NAICS

Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Document, Workflow & Policy Servicing Automation (RPA/No-Code) (FSAGAGAK)

Keywords

• Insurance brokerage services
• Property management insurance
• IoT damage prevention
• Building insurance solutions
• Claims management services

Headquarters

HQ city

Pforzheim

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Insurance Broker Commission (Courtage): As a licensed insurance broker (Versicherungsmakler), ease earns commissions from insurance companies. The compensation (Courtage) is paid by the insurer and is included in the insurance premium. This applies to all standard property insurance products. For net products (Nettoprodukte), separate fee agreements with the client may be arranged.
2. IoT Sensor and Prevention Services (bundled with insurance): IoT sensors and monitoring services are provided free of charge to customers, with costs covered through partnerships with insurers and the broader insurance commission structure.
3. Helvengo IoT-based Building Insurance Products: Helvengo, acquired by ease in 2024, develops and distributes IoT-based building insurance products combining smart sensor technology with insurance coverage. Helvengo operates as a specialized insurance broker (Assekuradeur) for building insurance.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Ease is a German insurance broker (Versicherungsmakler) specialized in serving residential and commercial property managers. The company provides three core solutions: ease secure for insurance brokerage, ease assist for damage and claims management, and ease prevent for IoT-based damage prevention. The portfolio combines traditional insurance placement with digital tools, including free IoT water-leak sensors and an AI-powered damage detection platform.

Product overview

Ease is an outsourcing partner for building damage (Lösungsmakler) serving property managers in Germany. The company offers a modular solution platform consisting of three core products: ease secure (insurance management), ease assist (damage management), and ease prevent (IoT-based damage prevention with free sensors). In August 2024, Ease acquired Helvengo, a specialist IoT-based building insurance company, enabling Europe's first IoT tariff for property managers. The company also operates ease Akademie (training platform) and Innovation Circle (networking community). All services are provided free to clients, financed through insurance commissions.

Differentiator

Problem solved

Functional benefit

Brands

• ease secure: Insurance solutions for property managers offering comprehensive building insurance coverage with optimized framework contracts.
• ease assist
• ease prevent
• Helvengo

Products and services

• ease secure
• ease assist
• ease prevent
• Helvengo

Quantifiable outcome

• A pipe burst water damage occurs every 28 seconds in Germany
• +5 more outcomes

Named customers7 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Helvengo GmbH (acquired)coreStrategic or Co-development Partner · 7 August 2024ease acquired Helvengo GmbH, a Munich-based subsidiary of the Swiss insurance startup Helvengo AG. Helvengo operates as a specialized Assekuradeur (insurance broker) for building insurance and developed the first European IoT-based building insurance tariff combining smart sensor technology with insurance coverage. Following the acquisition, Helvengo will shut down in an orderly manner with its core business transferred to ease Lösungsmakler in Germany.
• casavicoreTechnology or Integrationcasavi is a property management software platform integrated with ease. ease works with the existing casavi portal used by property managers rather than requiring a separate platform, allowing damage updates and information to be delivered directly in the familiar casavi environment.
• facilioocoreTechnology or Integrationfacilioo is a property management software platform integrated with ease. ease develops individual integrations with facilit.io to provide all important information directly in the property manager's familiar environment.
• iDWELLcoreTechnology or IntegrationiDWELL is a property management software platform integrated with ease. Property managers using iDWELL can receive ease's damage management services seamlessly within their existing platform.
• UNiQAcoreStrategic or Co-development PartnerUNiQA is an insurance company partner that enables the IoT-based insurance tariff developed through Helvengo. UNiQA is part of the project ecosystem supporting ease's smart building insurance products.
• Munich RecoreStrategic or Co-development PartnerMunich Re (Munich Re Group) is a reinsurance company and project partner that supports the IoT-based building insurance ecosystem. Munich Re is listed as a project partner on ease's smart sensor offerings.
• Wowi Energy SolutionsminorGTM or Marketing PartnerWowi Energy Solutions co-hosts the Padel Open sporting events with ease as part of the Innovation Circle community. The partnership connects the innovation communities of both companies and provides a platform for networking among next-generation property managers.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Others

• iDWELL GmbH: German property management software platform integrated with ease to deliver claims and damage management directly within the property manager's portal. Adjacent enabling software rather than direct competition, serving the same Hausverwalter segment.
• Casavi GmbH: Leading property management software platform in Germany, integrated with ease to deliver damage updates and insurance services inside the property manager's existing workflow. Sits at the same customer but in an enabling / adjacent role rather than competing.

Broad incumbents

• HUK-Coburg: Large German direct insurer with substantial building and property insurance products. Comparable as a property insurance carrier in Germany that ease places business with and competes against for customer wallet share.
• Allianz Versicherungs-AG: Germany's largest insurer with a substantial property and building insurance franchise. Comparable as a property insurance provider in Germany and a potential insurer partner, but operates across all lines at significant scale rather than specializing in property managers.
• Lemonade Inc. US-headquartered insurtech with European operations including Germany, offering tech-enabled property and contents insurance. Comparable as a digital-first, AI-driven insurance platform, though operating at much larger scale and across more geographies.

Direct peers

• wefox Group: European digital insurance platform connecting brokers, insurers, and customers, headquartered in Zurich with major operations in Germany. Operates a similar intermediary model in the German property and casualty insurance market but at significantly greater scale and with broader product scope than ease.
• Helvengo AG: Swiss insurance startup that originally developed the first European IoT-based building insurance tariff; its German subsidiary (Helvengo GmbH) was acquired by ease in August 2024. Closest technology and product analog to ease's "ease prevent" and Helvengo-branded offering, and the direct upstream source of ease's IoT insurance capabilities.
• Getsafe: Heidelberg-based German insurtech providing digital insurance brokerage and insurance-as-a-service infrastructure. Closest direct comparator to ease on the technology-enabled insurance brokerage model for German customers, though Getsafe is more B2C-oriented and not property-manager focused.
• VEMA Versicherungs-Makler-Genossenschaft eG: Germany's largest broker pool / cooperative for independent insurance brokers (Versicherungsmakler). Directly comparable as a German insurance brokerage infrastructure provider serving property managers and other SME segments, though without ease's proprietary IoT damage-prevention layer.
• BCA AG: Major German broker pool and insurance intermediary aggregator serving independent Versicherungsmakler. Comparable as a broker-channel infrastructure provider in the German property insurance market; differs by aggregating rather than insuring directly via IoT technology.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ease.loesungsmakler
• LinkedInlinkedin.com/company/ease-loesungsmakler
• Instagraminstagram.com/ease.loesungsmakler

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ease