Oakland County Medical Control Authority

What Oakland County Medical Control Authority does

Oakland County Medical Control Authority (OCMCA) is a Michigan non-profit corporation founded in 1995 that serves as the statutorily designated medical control authority for the Oakland County emergency medical services system under Michigan Public Act 368 of 1978. OCMCA develops, maintains, and enforces standardized EMS protocols across a network of approximately 49 EMS agencies (including 30 ALS agencies, 32+ municipal fire departments, and private ambulance operators) and 15 receiving hospitals, including major systems such as Corewell Health, Henry Ford Health, and McLaren Health Care, plus air medical transport providers (LifeFlight, Survival Flight). The organization's core deliverables consist of a 10-section protocol suite covering general treatment, trauma and environmental, adult-specific, OB and pediatrics, cardiac, procedures, system operations, medications, and special operations; the e-Bridge telemedicine application (video and audio) enabling pre-arrival notifications, online medical direction, and community paramedicine; the EMS Quality Improvement Program (EQIP) for agency verification; and ongoing EMS and hospital education modules delivered via video, podcast (EMS on AIR), and committee-based channels.

OCMCA does not operate a commercial revenue model. It is funded through membership fees from participating hospitals and EMS agencies, governed by a Board of Directors, Executive Committee, and Medical Control Committee with a small administrative staff (1-10 employees including Executive Director Bonnie Kincaid, PhD; EMS Medical Director Steve McGraw, DO; and Deputy EMS Medical Director Aharon Gedaliah Cooper, MD). The organization coordinates across PSRO, Protocols, Medical Control, ED, and Operations committees, and its executive director represents OCMCA on state-level bodies including the State MCA Subcommittee and Michigan Association of EMS System. Technology integration is limited to the proprietary e-Bridge platform and a reference link to EMResource by Juvare; no public APIs, SDKs, or AI/ML capabilities are disclosed.

Name

Oakland County Medical Control Authority

Legal name

Oakland County Medical Control Authority

Website

https://ocmca.org

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Oakland County Medical Control Authority is a Michigan non-profit designated under Public Act 368 of 1978 that governs EMS protocols, telemedicine coordination, and quality programs for approximately 49 EMS agencies and 15 hospitals across Oakland County.

Ownership category

akta.pro rank

Product category

Emergency Medical Services Oversight

NAICS

Ambulance Services (621910)

akta.pro primary industry

Emergency Medical Services (EMS) Operations & Dispatch (HLAJAGAC)

akta.pro secondary industries

911/Public EMS Agencies (Municipal/County/Fire-Based) (HLAFANAA), Emergency Medical Services (EMS) & Ambulance Services (BPAIAGAC), Critical Infrastructure & Healthcare Continuity (HPP/COOP) (HLAJAGAH)

Keywords

• EMS medical control
• Emergency medical services
• Pre-hospital care protocols
• EMS quality improvement
• EMS telemedicine coordination

Headquarters

HQ city

Pontiac

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Others

Distribution channels2 records

Marketing channels6 records

Core offering

OCMCA develops, maintains, and distributes standardized EMS protocols across 10 sections for Oakland County's EMS system, and coordinates medical control between EMS providers and receiving hospitals. It operates the e-Bridge telemedicine platform for pre-arrival notifications and online medical direction, and runs the EQIP quality improvement program alongside CE education modules for EMS and hospital staff.

Product overview

Oakland County Medical Control Authority operates as a medical control authority for Oakland County's EMS system, providing a comprehensive suite of protocols, policies, and procedures. The core product portfolio consists of the e-Bridge telemedicine application for pre-hospital to hospital communications, a 10-section Protocol Suite covering all EMS care areas from general treatment to special operations, the EQIP quality improvement program, and various education modules for both EMS providers and hospital staff. The organization does not sell a commercial software product but rather provides protocols, training, and operational support for the Oakland County EMS ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

• e-Bridge: Telemedicine application for OCMCA EMS and hospitals used to facilitate pre-arrival notifications, online medical direction, and community paramedicine telemedicine components.

Products and services

• e-Bridge Telemedicine Application Telemedicine application for OCMCA EMS agencies and hospitals that facilitates pre-arrival notifications for all patients, online medical direction at the request of EMS, and community paramedicine telemedicine components through HIPAA-compliant video and audio.
• OCMCA Protocol Suite Comprehensive collection of 10 protocol sections covering General Treatment, Trauma & Environmental, Adult Specific, OB & Pediatrics, Adult Cardiac, Pediatric Cardiac, Procedures, System, Medications, and Special Operations for Oakland County EMS system.
• EMS Quality Improvement Program (EQIP) Quality improvement program providing direction to EMS agencies for verification of skills and knowledge, offering uniform, standardized, systematic, and responsible quality improvement through education and OCMCA support.
• Hospital and EMS Education Modules Training videos and educational content for EMS providers and hospital emergency department staff including protocol updates, stroke education, e-Bridge training, and medication administration.

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability2 records

Feature1 record

Scale indicators4 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Macomb County Medical Control Authority: A neighboring Michigan Medical Control Authority with the same statutory function under Public Act 368 of 1978, coordinating EMS protocols and medical direction across Macomb County's agencies and hospitals. Directly comparable as a county-level MCA peer.
• Wayne County Medical Control Authority: Another Michigan MCA serving the Detroit metropolitan area, with the same statutory mandate for EMS protocol oversight and medical direction across multiple agencies and hospitals. Operates at larger scale than OCMCA but serves an identical function.

Emerging players

• Pulsara: A healthcare communication platform that provides real-time video/audio coordination between EMS, hospitals, and care teams, directly competing with OCMCA's e-Bridge telemedicine application for pre-arrival notifications and online medical direction.

Others

• Juvare: Vendor of EMResource, the emergency resource management platform explicitly referenced as an integration by OCMCA. Serves a complementary role in OCMCA's EMS coordination stack rather than directly competing on protocols.
• ZOLL Medical Corporation: A medical device and software vendor with significant EMS footprint (defibrillators, monitors, data solutions). Indirectly comparable as a technology provider serving the EMS agencies that OCMCA regulates.
• National Association of EMS Physicians (NAEMSP): A professional society that shapes EMS medical direction standards and physician practice across the U.S. Comparable as an ecosystem influencer shaping protocol and oversight frameworks, though not a direct operating competitor.
• American College of Emergency Physicians (ACEP): The largest U.S. professional organization for emergency physicians, including EMS medical directors. Comparable as a stakeholder/standards body whose members include the physicians serving in OCMCA's medical direction role.

Broad incumbents

• ESO Solutions: A leading commercial EMS software vendor providing data, analytics, and reporting platforms for EMS agencies and regulators. While not a direct competitor on protocols, it serves the same end market and shapes the technology ecosystem in which OCMCA operates.
• ImageTrend: A commercial EMS records, reporting, and registry software provider used by many MCAs and state EMS offices. Operates in the same regulatory/EMS ecosystem as OCMCA but at a national commercial scale.

Regional players

• Michigan Department of Health and Human Services (MDHHS): The Michigan state agency that designates OCMCA and the other 58 Medical Control Authorities under Public Act 368 of 1978. Sets statewide EMS policy and oversees OCMCA's operations, making it a key regulatory counterpart rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/oakland-county-medical-control-authority

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oakland County Medical Control Authority