Fairlie
Fairlie is a Chicago luxury private event venue offering 15,000 sq ft of industrial-chic loft space for weddings, social events, and corporate functions. Founded in 2019, it rents space directly to clients and bundles catering, entertainment, and full-service planning through an All-Inclusive Package.
- Company typePrivate
- Founded2019
- HeadquartersChicago, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Fairlie does
Fairlie is a luxury private event venue operating from a single 15,000 sq ft loft at 339 N Bell Avenue in Chicago's West Loop industrial corridor, founded in 2019 by Alexis Leverenz. The venue occupies a former vehicle dealership site and is differentiated by architectural features including 35-foot ceilings, a custom built-in staircase with a windowed atrium large enough for vehicle access, clerestory windows, and a floor-to-ceiling retractable drapery system that subdivides the main floor into three configurable areas. A lofted mezzanine adds a second level with a conference room, a dressing lounge, and skyline views, while the ground floor houses a custom built-in bar, a prep kitchen, and a dressing lounge with private bath. Total capacity is up to 250 guests for seated ceremonies and receptions and up to 400 for cocktail-style events.
The core product is direct venue rental, sold on a one-time/per-event basis at published peak and off-peak hourly/day rates that vary by day of week and season, with all-inclusive package pricing published through 2028. An optional All-Inclusive Package at $255 per person (holiday rate $275) bundles catering and a six-hour bar package from Huegah, DJ, photobooth, and AV services from The DJ Firm, full-service planning, two private dressing suites, and seating for up to 250 guests. Pricing is structured around a three-tranche deposit (33% at booking, 33% mid-planning, balance two weeks before the event). Distribution is direct-to-consumer with no intermediaries: inquiries arrive through website contact forms, an online tour scheduling system, and phone or email. Marketing relies on organic social (Instagram, Facebook, Pinterest) and a Real Fun content blog that showcases past events with vendor credits as a mid-funnel conversion asset; a Google Maps virtual tour serves as a remote site-visit substitute.
Fairlie serves three primary use-case segments — wedding celebrations, social events (bar/bat mitzvahs, quinceañeras, milestone birthdays, fundraisers), and corporate events (parties, film/video production, galas, conferences) — and operates with a 6-person team led by founder Alexis Leverenz and Director of Operations Alison Grossman. The business is privately held, founder-owned, and based in Illinois with no disclosed institutional funding, parent company, subsidiaries, or M&A activity. Operational scope is Chicago metropolitan only, with no public global footprint claim and no regulatory, patent, or certification disclosures in the source data.
Fairlie firmographics
Firmographics- Name
- Fairlie
- Legal name
- Fairlie
- Website
- https://fairliechicago.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Fairlie is a Chicago luxury private event venue offering 15,000 sq ft of industrial-chic loft space for weddings, social events, and corporate functions. Founded in 2019, it rents space directly to clients and bundles catering, entertainment, and full-service planning through an All-Inclusive Package.
- Ownership category
- akta.pro rank
Fairlie industry classification
Industry- Product category
- Event Venue Rental
- NAICS
- Convention and Trade Show Organizers (56192)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Venue & Facility Reservations (Private Rooms, Event Spaces) (HSACALAJ)
- akta.pro secondary industry
- Fairgrounds & Expo Parks (THAHAAAH)
Keywords
Where Fairlie is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Fairlie business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Venue Rental Fees: Hourly/daily rental of the 15,000 sq ft event space with various pricing tiers based on day of week and season. Peak season (April-December) commands premium rates.
- All-Inclusive Package Per-Person Rate: $255 per person package including catering, 6-hour bar, DJ, photobooth, lighting/AV, full service planning, and seating for up to 250 guests. Holiday rates at $275 per person.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Peak Season 2026-2027 (April-December) |
| One time/ perpetual license | Multi-year contract | Off-Peak Season 2026-2027 (January-March) |
| One time/ perpetual license | Multi-year contract | Peak Season 2028 (April-December) |
| One time/ perpetual license | Multi-year contract | Off-Peak Season 2028 (January-March) |
| Unit Pricing | Pay-as-you-go | All-Inclusive Package |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Fairlie product offering
Product offeringCore offering
Fairlie rents out a 15,000 square-foot industrial loft event space at 339 N Bell Avenue in Chicago's West Loop for weddings, social celebrations, and corporate events. Clients can book the venue alone or upgrade to an All-Inclusive Package ($255/person) that adds catering, bar service, DJ/photobooth, lighting/AV, and full-service event planning for up to 250 guests.
Product overview
Fairlie is a luxury private event venue offering a single unified product: venue rental combined with an optional all-inclusive package. The core offering is the 15,000 square foot venue space featuring soaring ceilings, lofted mezzanines, and early industrial architecture, which can be rented independently or bundled with the All-Inclusive Package that adds catering, bar service, entertainment, and full-service planning.
Differentiator
Problem solved
Functional benefit
Products and services
- Fairlie Venue Rental
Quantifiable outcome
- Up to 400 guests capacity for cocktail-style events
- +1 more outcomes
Companies that use Fairlie
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Fairlie technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Fairlie partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- HuegahcorePreferred catering partner for the all-inclusive wedding package, providing full-service catering and 6-hour bar package. Integral to the venue's all-inclusive offering.
- The DJ FirmcorePreferred entertainment partner providing DJ services, photobooth, and lighting/AV services as part of the all-inclusive package.
- Sustainable Events CollectiveminorVenue is a proud member, demonstrating commitment to eco-friendly event practices and working with local like-minded vendors.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Fairlie competitors and assessment
Company assessmentDirect peers
- The Ivy Room: Chicago event venue offering weddings, private events, and corporate gatherings with full-service planning. Comparable in target customer (couples, corporate), urban location, and packaged-event model.
- Morgan Manufacturing: A 25,000 sq ft industrial-chic event venue in Chicago's West Loop offering weddings, corporate, and social events. Highly comparable in positioning, target customer, and industrial-loft aesthetic to Fairlie.
- Loft on Lake: A downtown Chicago loft-style event venue for weddings, corporate, and social events. Directly comparable in format (urban loft, all-inclusive packages, similar capacity) and customer base.
- Galleria Marchetti: A Chicago event venue featuring indoor and garden courtyards for weddings, corporate, and social events of 100–600 guests. Comparable in serving the same luxury wedding and corporate market with premium pricing.
- Artifact Events: Chicago event venue combining historic and contemporary spaces for weddings, corporate, and social events with full-service planning. Comparable in offering packaged, full-service premium events in a single urban location.
Regional players
- The McKittrick Hotel: New York City event venue and hotel built in former industrial warehouses, hosting weddings, corporate events, and theatrical events. Comparable in industrial-loft aesthetic and premium wedding/corporate positioning but geographically distinct.
- Cinespace Chicago Film Studios Event Spaces: Large industrial event space in Chicago leveraging former film studio infrastructure for events. Comparable in industrial-loft aesthetic and capacity, though more diverse in use cases (filming, activations).
Broad incumbents
- The Westin Chicago River North: Chicago hotel with extensive ballrooms and event space serving weddings, corporate events, and galas. Comparable in targeting the same luxury wedding and corporate customers, though as a hotel rather than a standalone venue.
- The Drake Hotel: Iconic Chicago luxury hotel with ballroom and event space for weddings, galas, and corporate events. Comparable in premium positioning and serving the same high-end wedding and corporate client base.
Emerging players
- Here Nor There Events Venue: Multi-space event venue concept in Chicago offering the launch of multiple event spaces under one brand. Comparable in targeting premium wedding and corporate events in a single urban market, with a potentially broader product portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Fairlie social profiles
Digital presenceFairlie financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fairlie leadership team
Management profileNumber of profiles
Profiles5 records
Fairlie funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fairlie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fairlie
What does Fairlie do?
Fairlie rents out a 15,000 square-foot industrial loft event space at 339 N Bell Avenue in Chicago's West Loop for weddings, social celebrations, and corporate events. Clients can book the venue alone or upgrade to an All-Inclusive Package ($255/person) that adds catering, bar service, DJ/photobooth, lighting/AV, and full-service event planning for up to 250 guests.
Is Fairlie a public or private company?
Fairlie is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fairlie founded?
Fairlie was founded in 2019. It employs 1 to 10 people.
Where is Fairlie based?
Fairlie is headquartered in Chicago, United States, in the North America region.
How does Fairlie make money?
Two revenue lines are on record. Venue Rental Fees are the primary driver. The others are all-Inclusive Package Per-Person Rate.
Who are Fairlie's main competitors?
Direct peers on record are The Ivy Room, Morgan Manufacturing, Loft on Lake, Galleria Marchetti and Artifact Events. Regional players are The McKittrick Hotel and Cinespace Chicago Film Studios Event Spaces. Broad incumbents are The Westin Chicago River North and The Drake Hotel. Here Nor There Events Venue is listed as an emerging player.
Does Fairlie have an API?
No public API is recorded for Fairlie.
What industry is Fairlie in?
Fairlie's product category is Event Venue Rental. Its primary akta.pro industry code is HSACALAJ, Venue & Facility Reservations (Private Rooms, Event Spaces), with a secondary code of THAHAAAH, Fairgrounds & Expo Parks. Its NAICS code is 56192 and its SIC code is 7990.