Morgan Manufacturing
Morgan Manufacturing is a private Chicago event venue operating 32,000+ sq ft of modular industrial event space in a renovated pre-1855 Fulton Market building, serving weddings, corporate galas, film/photo productions, and fashion shows via buyout rentals ranging from $7,500 to $13,000 per evening.
- Company typePrivate
- Founded2014
- HeadquartersChicago, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Morgan Manufacturing does
Morgan Manufacturing operates a single-asset industrial event venue at 401 North Morgan Street in Chicago's Fulton Market district, housed in a completely renovated pre-1855 building that originally served as the Salisbury Electric facility. The venue offers over 32,000 square feet of modular event space across interconnected rooms — Production (10,500 sq ft, capacity for 700 standing or 550 seated with dance floor), Distillery (4,500 sq ft, capacity for 300 standing), Mezzanine (3,600 sq ft with dedicated bar and balcony), Entry Vestibule, and an 8,000 sq ft rooftop deck — designed with industrial-elegance aesthetics featuring reclaimed concrete, steel, timber, factory windows, and chandeliers crafted from recycled bicycle chains. The space accommodates events from 200 to 1,000 guests and is configured around modularity, natural light from skylights, and an in-house A/V offering with DJ booth.
The venue runs an event-driven go-to-market, booking via direct website/phone inquiries and in-person tours. Revenue is generated through full-venue buyout rentals priced at $7,500–$13,000 per evening depending on day of week (2018 rates), daytime/partial rentals starting at $5,500, film and photo production rentals (still photography from $500, commercial shoots from $3,000, engagement shoots at $200/hour), bar package services, and A/V add-ons starting at $500 per event. Clients must select from 12 approved catering partners (Blue Plate, Limelight, Paramount, Lettuce Entertain You, Catering by Michaels, etc.), creating a closed-vendor ecosystem. Customer segments span social events (weddings, mitzvahs), corporate events (galas, conferences, trade shows), photo/video production, and fashion shows, with a track record of nonprofit galas (Meals on Wheels Chicago, Melanoma Research Foundation), tech community events (Built In Chicago Moxie Awards, Chicago Innovation Awards), and corporate holiday parties (Digitas). The company operates as a private firm founded in 2014 with 11–50 employees.
Morgan Manufacturing firmographics
Firmographics- Name
- Morgan Manufacturing
- Legal name
- Morgan Manufacturing
- Website
- https://401morganmfg.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Morgan Manufacturing is a private Chicago event venue operating 32,000+ sq ft of modular industrial event space in a renovated pre-1855 Fulton Market building, serving weddings, corporate galas, film/photo productions, and fashion shows via buyout rentals ranging from $7,500 to $13,000 per evening.
- Ownership category
- akta.pro rank
Morgan Manufacturing industry classification
Industry- Product category
- Event Venue Services
- akta.pro primary industry
- Catering Coordination & Bar Service Management (Non-restaurant) (HSACAAAH)
Keywords
Where Morgan Manufacturing is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Morgan Manufacturing business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain
Revenue model
- Venue Rental (Buyout): Full venue buyout rental including Production, Plant, and Mezzanine spaces. Includes up to 6-hour event length with 3 hours load-in and 1 hour load-out. Additional time incurs extra charges. Also offers partial/daytime rentals for smaller events.
- Film and Photo Production Rentals: Hourly and per-project rental fees for still photography, commercial shoots, and engagement sessions. Pricing varies by production scale and duration.
- Bar Package Services: Exclusive alcohol service provided by Morgan Manufacturing. Clients select from bar package options with 50% deposit required at booking.
- A/V Equipment Rental: Additional fee-based A/V services available starting at $500 per event
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Full Venue Buyout - 2017 Evening Rates |
| One time/ perpetual license | Multi-year contract | Full Venue Buyout - 2018 Evening Rates |
| One time/ perpetual license | Multi-year contract | Daytime/Partial Rental |
| Unit Pricing | Pay-as-you-go | Film & Photo Production |
| Other | Multi-year contract | Non-Profit Discount |
| Unit Pricing | Pay-as-you-go | A/V Services (Add-on) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Morgan Manufacturing product offering
Product offeringCore offering
Morgan Manufacturing operates a 32,000+ square foot modular industrial event venue in a renovated pre-Chicago Fire building at 401 North Morgan Street in Chicago's Fulton Market district. The company rents its four interconnected event spaces (Production, Distillery, Mezzanine, plus an 8,000 sq ft rooftop deck) on a buyout basis for weddings, corporate events, photo/video productions, and fashion shows, and offers add-on A/V equipment and exclusive bar packages.
Product overview
Morgan Manufacturing operates as a single unified event venue rather than a software platform. The core offering is the physical event space comprised of four interconnected rooms: Production (10,500 sq ft), Distillery (4,500 sq ft), Mezzanine (3,600 sq ft), and Entry Vestibule, collectively offering over 32,000 square feet of modular industrial event space. Add-on services include the 8,000 sq ft Roof Deck, film and photo production rentals, catering partnerships, and A/V equipment. The venue is available for buyout Friday through Sunday and serves weddings, corporate events, fashion shows, and social gatherings.
Differentiator
Problem solved
Functional benefit
Products and services
- Production Space Rental A 10,500 sq ft main event space featuring factory windows and skylights that flood the room with natural light; capacity for 700 standing or 550 seated with dance floor. Used as the flagship room for large-scale weddings, corporate events, galas, and productions.
- Distillery / Plant Space Rental A 4,500 sq ft event space with a dance floor and eclectic seating options (amber ghost chairs, clear lucite, wood and metal Tolix chairs); capacity for 300 standing or 100 seated. Designed for creative entertaining and smaller events.
- Mezzanine Rental A 3,600 sq ft upper-level event space featuring a dedicated bar, factory windows, colorfully lit staircase, and a balcony overlooking the dance floor with views of the bicycle-chain chandeliers. Often used in combination with the Production or Distillery spaces.
- Rooftop Deck Rental An 8,000 sq ft outdoor rooftop venue with sweeping views of the Chicago skyline, available as an add-on for wedding receptions, parties, and corporate events held at the venue.
- Full Venue Buyout
- Film & Photo Production Rentals
- Wedding Hosting
- Bar Package Services
- A/V Equipment Rental
Quantifiable outcome
- Up to 1,000 guests capacity for cocktail events
- +2 more outcomes
Companies that use Morgan Manufacturing
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Morgan Manufacturing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Morgan Manufacturing partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- Blue PlatecoreApproved catering partner for corporate events and non-for-profit events, and weddings. Contact: Nicole Stephens, 1061 West Van Buren, Chicago, IL 60607.
- Limelight Food IlluminatedcoreApproved catering partner. Contacts: Molly Fennell (weddings) and Abby Rodriguez (corporate/non-for-profit). Address: 2000 North Racine Avenue, Chicago, IL 60614.
- Paramount EventscoreApproved catering partner for weddings and corporate events. Contacts: Arianna Favia (corporate) and Emily Yao (weddings). Address: 1932 W. Lake Street, Chicago, IL 60612.
- Food for ThoughtcoreApproved catering partner. Contact: Brian L. Kiefer, Senior Sales Consultant. Address: Chicago area.
- Entertaining CompanycoreApproved catering partner. Contact: Julie Fitzgerald. Address: 1640 West Walnut Street, Chicago.
- TruffleBerry MarketcoreApproved catering partner. Contact: Brittany Ferrin.
- J & L CateringcoreApproved catering partner specializing in special events and executive food management. Contact: Scott Reichelsdorf. Address: 1229 N. North Branch St., Suite #120, Chicago, IL 60642.
- Occasions Chicago CateringcoreApproved catering partner for weddings and corporate events. Contact: Gerard McGuiggan. Address: 116 N. Willard Ct., Chicago, IL 60607.
- Catering by MichaelscoreApproved catering partner. Contact: Michelle Grossman, Director of Catering.
- Jordan's Food of DistinctioncoreApproved catering partner. Contact: Stephanie Galvin. Address: 1551 W. Thomas Street, Chicago, IL 60622.
- Inspired Catering and Events by Karen & Gina StefanicoreApproved catering partner. Contact: Karen Stefani. Address: 1300 W. Hubbard St., Chicago, IL 60642.
- Lettuce Entertain YoucoreApproved catering partner. Contact: Rickey Copley-Spivey. Address: 21 East Hubbard St, Chicago, IL 60611.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Morgan Manufacturing competitors and assessment
Company assessmentRegional players
- The Gerald Leverty Theatre / Theater on the Lake: Chicago Park District-operated event venue on the lakefront hosting weddings, corporate events, and galas with scenic views. Comparable local Chicago event-market presence though with public/non-profit operator structure and different aesthetic positioning.
Direct peers
- The Ivy Room at Lake Street Supply Co. Chicago River North event venue housed in a historic 1908 building with exposed brick, reclaimed wood, and industrial design elements. Hosts weddings, corporate events, and social galas with comparable buyout pricing and capacity, directly competing for Chicago's mid-to-premium event clientele.
- Venue Six10: Chicago Loop event venue at Spertus Institute offering modern, industrial-elegant space for weddings, bar/bat mitzvahs, corporate events, and galas. Comparable buyout model and capacity (200–500+ guests) competing for the same downtown Chicago event market.
- Loft on Lake: Chicago West Loop loft-style event venue with exposed brick, timber beams, and industrial finishes, hosting weddings and corporate events. Competes directly in the same industrial-elegance aesthetic and West Loop/inner-Chicago event market.
- Artifact Events: Chicago-based industrial-chic event venue in the Ravenswood neighborhood offering 40,000+ sq ft of flexible event space with similar modular room configurations for weddings, corporate, and nonprofit events. Direct competitor in the same industrial-elegance aesthetic niche serving Chicago's premium event market.
- Lacuna Events by LM Studio: Multi-level Chicago event venue in a renovated industrial building near Pilsen featuring customizable spaces, exposed brick, and skyline views. Targets the same wedding, corporate, and nonprofit event segments with comparable modular configurations and downtown-adjacent positioning.
- City View Loft: Chicago event venue in the Fulton Market/Loop area offering skyline views and industrial-chic interiors for weddings, corporate events, and social gatherings. Comparable buyout pricing structure and event category mix in the same Chicago micro-market.
- Plumbers Hall Event Venue: Chicago event venue housed in a historic 1920s building offering industrial-style event space for weddings, corporate events, and galas. Comparable downtown-Chicago positioning and historic-building aesthetic competing for similar event clientele.
Emerging players
- Peerspace: Online marketplace for booking unique event and meeting spaces by the hour across hundreds of cities, including Chicago. While not a direct venue operator, Peerspace aggregates thousands of competing event venues (including industrial-elegance spaces similar to Morgan Manufacturing), creating marketplace-level competition for bookings.
Broad incumbents
- Convene: National premium meeting and event venue operator with locations in major US cities (NYC, DC, Boston, Chicago, LA). Operates at a larger scale with full-service corporate meeting rooms, conference centers, and event spaces, offering broader portfolio and enterprise-grade event production.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Morgan Manufacturing social profiles
Digital presenceMorgan Manufacturing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Morgan Manufacturing leadership team
Management profileNumber of profiles
Profiles1 record
Morgan Manufacturing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Morgan Manufacturing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Morgan Manufacturing
What does Morgan Manufacturing do?
Morgan Manufacturing operates a 32,000+ square foot modular industrial event venue in a renovated pre-Chicago Fire building at 401 North Morgan Street in Chicago's Fulton Market district. The company rents its four interconnected event spaces (Production, Distillery, Mezzanine, plus an 8,000 sq ft rooftop deck) on a buyout basis for weddings, corporate events, photo/video productions, and fashion shows, and offers add-on A/V equipment and exclusive bar packages.
Is Morgan Manufacturing a public or private company?
Morgan Manufacturing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Morgan Manufacturing founded?
Morgan Manufacturing was founded in 2014. It employs 11 to 50 people.
Where is Morgan Manufacturing based?
Morgan Manufacturing is headquartered in Chicago, United States, in the North America region.
How does Morgan Manufacturing make money?
Four revenue lines are on record. Venue Rental (Buyout) is the primary driver. The others are film and Photo Production Rentals, bar Package Services and A/V Equipment Rental.
Who are Morgan Manufacturing's main competitors?
The Gerald Leverty Theatre / Theater on the Lake is listed as a regional player. Direct peers are The Ivy Room at Lake Street Supply Co., Venue Six10, Loft on Lake, Artifact Events, Lacuna Events by LM Studio, City View Loft and Plumbers Hall Event Venue. Peerspace is listed as an emerging player. Convene is listed as a broad incumbent.
Does Morgan Manufacturing have an API?
No public API is recorded for Morgan Manufacturing.
What industry is Morgan Manufacturing in?
Morgan Manufacturing's product category is Event Venue Services. Its primary akta.pro industry code is HSACAAAH, Catering Coordination & Bar Service Management (Non-restaurant).