Life Trust

What Life Trust does

Life Trust is a 501(c)(3) nonprofit organization that provides Medicaid-certified pooled trust services, operating under the legal name LIFE, Inc. Trusts. The organization serves individuals—primarily in New York state—who have excess income or assets that would otherwise disqualify them from Medicaid eligibility, by placing those funds into specialized trust structures. Core products include the Medicaid Pooled Income Trust (designed for individuals with excess monthly income) and the Medicaid Pooled Asset Trust (designed for individuals with excess assets), along with supporting financial planning tools and educational resources.

Name

Life Trust

Legal name

LIFE, Inc. Trusts

Website

https://lifetrusts.org

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Medicaid Pooled Trust Services

NAICS

Trusts, Estates, and Agency Accounts (52592), Health and Welfare Funds (52512)

akta.pro primary industry

Special Needs & Supplemental Needs Trust Services (FSAAANAJ)

akta.pro secondary industry

Directed Trust & Trust Advisory Services (FSAAANAK)

Keywords

• Medicaid pooled trusts
• Income trust services
• Asset trust services
• Trust administration services
• Medicaid eligibility planning

Headquarters

HQ city

Cedarhurst

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Enrollment Fees: One-time enrollment fee charged when a client joins the pooled trust. Covers the cost of account setup, joinder agreement processing, and initial trust establishment.
2. Monthly Administrative Fees: Recurring monthly administrative fee for ongoing trust management, bill payment processing, portal access, and customer support. No security deposits or escrow requirements.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Life Trust operates as a Medicaid-certified pooled trust managed by a 501(c)(3) nonprofit organization, offering two core trust products: the Medicaid Pooled Income Trust for individuals with excess income or spend-down requirements, and the Medicaid Pooled Asset Trust for individuals with excess funds from savings, settlements, or insurance. Enrollment is completed via a guided process, with trust establishment within 2 business days, bill payments processed within 3 business days, and Medicaid deposit verification provided within 24 hours.

Product overview

LIFE Trust operates as a Medicaid-certified pooled trust managed by a 501(c)(3) nonprofit organization. The company offers two core trust products: the Medicaid Pooled Income Trust for individuals with excess income/spend down requirements, and the Medicaid Pooled Asset Trust for those with excess funds from savings, settlements, or insurance. These core products are supported by a LIFE Visa Card for direct spending, a mobile app for iOS and Android devices, and a secure client portal for account management. The offering uses a unified platform approach where all services are accessible through the client portal, with the trusts serving as the foundational product and the card/app serving as access and payment mechanisms.

Differentiator

Problem solved

Functional benefit

Products and services

• Medicaid Pooled Income Trust A pooled income trust designed for individuals applying for or maintaining Community Medicaid who have excess income, surplus income, or a spend-down requirement, allowing them to redirect monthly income into the trust to qualify for Medicaid while reserving funds for personal living expenses such as rent, utilities, food, and medical costs.
• Medicaid Pooled Asset Trust A pooled asset trust for individuals who must maintain or become eligible for Medicaid benefits but hold excess assets arising from savings, lawsuit settlements, life insurance payments, inheritance, or other sources, with the option to invest asset trust funds through Signature Securities (a division of Signature Bank) to generate returns while preserving Medicaid eligibility.
• LIFE Visa Card A prepaid Visa debit card that allows pooled trust beneficiaries to transfer funds from their trust account to the card and pay bills themselves, providing immediate control over funds for everyday expenses and bill payment.
• LIFE Trusts Mobile App A mobile application available on iOS App Store and Google Play that enables pooled trust clients to check balances, submit bills, and track payments through their smartphone for on-the-go trust account management.
• Client Portal A secure online portal available 24/7 that allows pooled trust clients to check balances, submit bills, track payments, set up electronic funds transfers, and configure recurring payments for automated monthly expenses such as rent and utilities.

Quantifiable outcome

• Trust established within 2 business days of completed application
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Signature Securities (division of Signature Bank)coreStrategic or Co-development PartnerSignature Securities, a division of Signature Bank, provides dedicated financial consulting services to LIFE, Inc. pooled asset trust clients. Clients have the option to invest their asset trust funds with this partner to generate returns on their assets while maintaining Medicaid eligibility.
• PVA (Paralyzed Veterans of America)minorOthersCommunity partnership supporting veterans through sponsorships and community programs.
• PFAPminorOthersCommunity organization partnership providing support services.
• Long Island Alzheimer's and Dementia CenterminorOthersCommunity partnership supporting individuals and families affected by Alzheimer's and dementia.
• Blood Cancer CenterminorOthersCommunity partnership supporting blood cancer patients and research.
• Colon Cancer CoalitionminorOthersCommunity partnership raising awareness and supporting colon cancer patients.
• SharsheretminorOthersCommunity partnership supporting Jewish women facing breast cancer.
• Woodhaven FoundationminorOthersCommunity foundation partnership supporting individuals with disabilities.
• Office for the AgingminorOthersPartnership with county Office for the Aging supporting senior citizens.
• Project ExtrememinorOthersYouth organization partnership supporting at-risk youth.
• The Bayit AssociationminorOthersJewish community organization partnership.
• ALS Ride for LifeminorOthersALS advocacy and support organization partnership.
• Values Leadership Unity GroupminorOthersCommunity organization partnership.

Scale indicators3 records

Expansion highlights5 records

Direct peers

• National Special Needs Trust: Nonprofit pooled special needs trust administered through partner organizations across multiple states. Directly comparable pooled trust model aimed at preserving means-tested benefit eligibility.
• Commonwealth Community Trust: A 501(c)(3) nonprofit that operates a national pooled special needs trust serving individuals with disabilities across many states. Directly comparable pooled trust structure, Medicaid eligibility focus, and nonprofit operating model.
• LifeBridge (Lifespire): A New York-based disability services nonprofit that operates pooled trust and benefits management programs. Directly comparable pooled trust service targeting the same NY Medicaid-eligible population.
• PLAN of California: A California-based pooled special needs trust serving families of people with disabilities. Operates an analogous pooled trust product with similar fee structures and Medicaid asset protection focus.

Others

• The Special Needs Alliance: A national network of attorneys specializing in special needs planning, including pooled trusts. Functions as a referral channel and ecosystem participant rather than a direct pooled trust operator.
• NY ABLE (Achieving a Better Life Experience): New York's ABLE savings program for individuals with disabilities, offering tax-advantaged accounts that can complement or compete with pooled trust strategies. Related means-tested-benefit preservation product rather than a direct pooled trust.

Broad incumbents

• Easterseals: A large national nonprofit providing disability and aging services, including benefits counseling and supports that intersect with Medicaid eligibility. Comparable mission and population, but a much broader service portfolio.
• The Arc of the United States: A large national disability advocacy organization whose state and local chapters run pooled trust programs. Comparable pooled trust offering delivered as part of a much broader disability services portfolio.

Emerging players

• True Link Financial: A fintech serving older adults, people with disabilities, and those on government benefits with spend-down-aware financial tools and cards. Overlaps with LIFE Visa and bill-pay functionality but from a for-profit, tech-first angle.
• Citizens Disability: Helps individuals apply for Social Security Disability and related benefits, with complementary financial guidance. Adjacent in serving the Medicaid/SSD-eligible population but focused on benefit application rather than pooled trust administration.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/LifeTrusts
• YouTubeyoutube.com/@LifeMedicaidPooledTrusts
• Facebookfacebook.com/LIFEPooledTrusts
• LinkedInlinkedin.com/company/life-medicaid-pooled-trusts

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Life Trust