Crofton Moore
Crofton Moore is a Montreal-based private commercial real estate firm providing retail leasing, office leasing, and property management across Quebec and Ontario. It is directly involved in over 13 million square feet of real estate ventures, serving institutional property owners and national tenants.
- Company typePrivate
- Founded1997
- HeadquartersMontréal, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Crofton Moore does
Crofton Moore is a privately-held Montreal-based commercial real estate firm founded in 1997, providing retail leasing, office leasing, residential property management, and property development services across Quebec and Ontario. The company states direct involvement in over 13 million square feet of real estate ventures and manages a portfolio of 50+ properties, including flagship assets such as Le 5800 Saint-Denis (Montreal), Méga Centre Sainte-Foy (529,000 sq ft, Quebec City, acquired December 2021), and Golden Square Centre (Mississauga). The firm serves a diversified client base spanning enterprise technology tenants (Ubisoft, GIRO), government (Ville de Montréal), education (TÉLUQ), national retail chains (Walmart, Le Creuset, Michaels), and healthcare providers (Polyclinique Saint-Jérôme), with property management mandates from owners including Forum, Mondev, and others.
Crofton Moore operates a direct sales-led go-to-market model, with senior leasing directors and vice presidents (including Abie Grunspan, VP Retail Leasing, and Luisa Gianino and Patrick Bensoussan, Senior Directors of Office Leasing) engaging directly with institutional property owners, national retail tenants, and broker partners. Revenue is generated primarily through leasing commissions on retail and office transactions and recurring property management fees under mandates with property owners. Pricing is quote-based and negotiated per property/tenant, with no publicly disclosed rates. The company pursues growth through co-investment acquisitions with partners such as Forum and Crestpoint, and has expanded into loft-style property repositioning (Cortex Lofts, Rose Lofts) and the Greater Toronto Area market.
The underlying technology footprint is minimal and traditional: a corporate website with detailed property listings, a proprietary TGR tenant services portal for existing tenants, and standard business infrastructure. No proprietary AI, data platform, or differentiated technology stack is described. The firm differentiates through Quebec/Ontario market expertise, 13M+ sq ft of direct real estate involvement, brand recognition (ranked 8th in Espace Montréal's Top 50 office leaders, 2016; two-time ICSC Silver Marketing award winner), multiple BOMA BESt environmental certifications, and ESG-aligned community partnerships (Alvéole rooftop beehives, MU public art murals, Conseil des arts du Canada support).
Crofton Moore firmographics
Firmographics- Name
- Crofton Moore
- Legal name
- Crofton Moore
- Website
- https://croftonmoore.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Crofton Moore is a Montreal-based private commercial real estate firm providing retail leasing, office leasing, and property management across Quebec and Ontario. It is directly involved in over 13 million square feet of real estate ventures, serving institutional property owners and national tenants.
- Ownership category
- akta.pro rank
Crofton Moore industry classification
Industry- Product category
- Commercial Real Estate Services
- NAICS
- Real Estate Property Managers (53131), Offices of Real Estate Agents and Brokers (5312)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)
- akta.pro secondary industry
- Office Tenant Representation (BPAJALAA)
Keywords
Where Crofton Moore is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Crofton Moore business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Leasing commissions: Crofton Moore earns fees from property owners for securing tenants for retail, office, and other commercial spaces. The company also generates revenue from property management mandates, as evidenced by numerous management contracts with property owners such as Mondev, Forum, and others.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Crofton Moore product offering
Product offeringCore offering
Crofton Moore is a Montreal-based commercial real estate firm providing leasing, property management, and property development services for retail, office, and residential assets across Quebec and Ontario. The company is directly involved in over 13 million square feet of real estate ventures and offers end-to-end services including tenant representation, landlord leasing, property acquisition, repositioning, and full-service property management mandates.
Product overview
Crofton Moore is a real estate leasing and property development company that operates as a unified service offering rather than a platform-plus-modules architecture. The company provides direct involvement in over 13 million square feet of real estate ventures across retail, office, and residential property management and leasing. Their services include retail property leasing, office property management (including loft-style offices and Class A buildings), and residential property management, primarily serving clients in Quebec and Ontario markets. The company also handles property acquisition and development projects.
Differentiator
Problem solved
Functional benefit
Products and services
- Retail Property Leasing and Management Leasing and property management services for retail commercial properties across Quebec and Ontario, serving property owners and retail tenants including national chains and regional retailers.
- Office Property Leasing and Management Leasing and property management for office buildings, including loft-style office spaces and Class A office properties, serving professional firms, technology companies, government entities, and creative agencies in Quebec and Ontario.
- Residential Property Management Property management services for residential real estate holdings owned by investors and developers in the Quebec and Ontario markets.
- Property Development and Redevelopment Property acquisition, repositioning, renovation, and development of commercial real estate assets, including co-investment acquisitions with partners Forum and Crestpoint across Quebec and Ontario.
Quantifiable outcome
- 93% occupancy rate at Méga Centre Sainte-Foy at time of acquisition (December 2021)
- +3 more outcomes
Companies that use Crofton Moore
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
Crofton Moore technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Crofton Moore partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered major and minor.
- MondevmajorMondev retained Crofton Moore in December 2025 to provide property management and office leasing services for Cortex Lofts (Rosemont–La Petite-Patrie) and Rose Lofts (HoMa), two recently renovated loft-style buildings.
- Property owners (433, 333, 99 Chabanel)majorCrofton Moore assumed management of a 2.5 million sq ft portfolio of three buildings at Chabanel Street plus adjacent vacant land from the property owner(s), marking one of its largest management mandates.
- AlvéoleminorAlvéole is a beekeeping service that installs and manages rooftop beehives. Crofton Moore has partnered with Alvéole to place beehives on rooftops of its managed properties as part of its sustainability and environmental commitment programs.
- MUminorMU is a Montreal-based charity dedicated to beautifying the city through public art installations. Crofton Moore has partnered with MU to install murals on its managed properties, supporting the arts and enhancing the visual appeal of its real estate portfolio.
- Conseil des arts du CanadaminorCrofton Moore supports the Canada Council for the Arts, which encourages public art appreciation and supports Canadian artists and arts organizations.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
Crofton Moore competitors and assessment
Company assessmentDirect peers
- Devimco Immobilier: Quebec-based real estate developer active in major mixed-use and retail projects across the province. Comparable in development-led, Quebec-focused operating model and in competing for retail tenant placements.
- Broccolini: Quebec-based real estate developer and manager with construction, leasing, and property management services across industrial, office, and retail. Comparable in service breadth, regional focus, and integrated development/management model to Crofton Moore.
- Canderel: Montreal-based commercial real estate owner, developer, and manager with a similar multi-asset-class mandate (office, retail, industrial) across Quebec and beyond. Crofton Moore's senior leadership (Luisa Gianino, Chris Arnaoutelis) previously worked at Canderel, making it a close benchmark for firm size, deal types, and operating model.
- Cogir Management: Quebec-headquartered real estate management and investment firm operating residential, office, and commercial assets across Canada. Similar vertically integrated leasing and property management services and comparable geographic footprint in Quebec/Ontario.
- Carbonleo: Quebec-based real estate developer and operator focused on large mixed-use and retail projects (e.g., Quartier Dix30, Royalmount). Comparable in scale of Quebec-centric developments and in pursuing premier retail anchors similar to Crofton Moore's Mega Centre portfolio.
Broad incumbents
- Morguard Corporation: Canadian real estate company owning and managing a diversified portfolio of office, retail, industrial, and multi-suite residential properties. Comparable in multi-class commercial management and in direct ownership of properties alongside third-party management.
- Ivanhoé Cambridge: Global institutional real estate investor and operator with significant Canadian office, retail, and mixed-use exposure. Competes for Tier-1 tenant relationships and institutional management mandates in the same Quebec/Ontario corridors as Crofton Moore.
- Cadillac Fairview: One of Canada's largest commercial real estate owners and operators, with premier office and retail assets nationally. A previous employer of Crofton Moore's office leasing lead; serves as a benchmark for institutional-grade leasing and management but operates at vastly larger scale.
Regional players
- Cominar Real Estate Investment Trust: Quebec-headquartered REIT with a portfolio of office, retail, and industrial properties concentrated in Quebec with selective Ontario exposure. Highly comparable geography and asset mix to Crofton Moore's service portfolio, though structured as a capital-markets vehicle rather than a service firm.
- First Capital REIT: Canadian REIT focused on grocery-anchored, mixed-use, and necessary-service retail in dense urban markets. Comparable in retail leasing expertise and tenant-mix strategy to Crofton Moore's shopping centre portfolio (e.g., Mega Centre Sainte-Foy, Le Boulevard).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Crofton Moore compliance and trust
Trust signalCompliance1 record
Crofton Moore financial estimates
Financial estimateRevenue estimate
Valuation estimate
Crofton Moore leadership team
Management profileNumber of profiles
Profiles7 records
Crofton Moore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Crofton Moore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Crofton Moore
What does Crofton Moore do?
Crofton Moore is a Montreal-based commercial real estate firm providing leasing, property management, and property development services for retail, office, and residential assets across Quebec and Ontario. The company is directly involved in over 13 million square feet of real estate ventures and offers end-to-end services including tenant representation, landlord leasing, property acquisition, repositioning, and full-service property management mandates.
Is Crofton Moore a public or private company?
Crofton Moore is a private company. It is classified as management employee owned and is currently operating.
When was Crofton Moore founded?
Crofton Moore was founded in 1997. It employs 11 to 50 people.
Where is Crofton Moore based?
Crofton Moore is headquartered in Montréal, Canada, in the North America region.
How does Crofton Moore make money?
One revenue line is on record: leasing commissions.
Who are Crofton Moore's main competitors?
Direct peers on record are Devimco Immobilier, Broccolini, Canderel, Cogir Management and Carbonleo. Broad incumbents are Morguard Corporation, Ivanhoé Cambridge and Cadillac Fairview. Regional players are Cominar Real Estate Investment Trust and First Capital REIT.
Does Crofton Moore have an API?
No public API is recorded for Crofton Moore.
What industry is Crofton Moore in?
Crofton Moore's product category is Commercial Real Estate Services. Its primary akta.pro industry code is FSAEAJAB, Commercial Real Estate Brokerage (Leasing & Sales), with a secondary code of BPAJALAA, Office Tenant Representation. Its NAICS code is 53131 and its SIC code is 6531.