Exhale Pro-Voice

What Exhale Pro-Voice does

Exhale Pro-Voice is a 501(c)(3) nonprofit organization founded in 2005 and headquartered in San Francisco that provides nonjudgmental emotional support to people who have had abortions. Its core service is a confidential textline (617-749-2948) staffed by trained volunteer peer counselors serving individuals in the United States, Puerto Rico, and Canada in English, Spanish, French, and Mandarin. The organization has supported thousands of texters over more than 20 years using a proprietary "Pro-Voice" counseling methodology originally developed by co-founder Carolina de Robertis, which centers the individual's experience without shaming or prescribing a particular emotional response.

The technology platform is standard SMS/text messaging infrastructure with no AI or chatbot involvement; counselors complete approximately 30 hours of training and commit to a minimum one-year service term with monthly shifts. Beyond the textline, Exhale Pro-Voice operates an External Training Program that sells self-paced courses (from $12) and customized organizational training to therapists, clinic staff, medical providers, and sexuality educators. It also publishes a personal stories platform and distributes free multilingual outreach materials (flyers, rack cards, referral cards) for clinic-based distribution. The organization's technology base is intentionally minimal, with data regularly deleted to protect texter anonymity.

The business model is primarily donation-driven, supported by grants from foundations including Third Wave Foundation, San Francisco Foundation, The California Endowment, The California Wellness Foundation, The Moriah Fund, The Wallace Alexander Gerbode Foundation, and The Richard and Rhoda Goldman Fund. The paid training program represents a secondary, smaller revenue stream. The organization is entirely volunteer- and donor-run, with no paid full-time counseling staff, no venture funding, and no institutional investors; governance is provided by a volunteer Board of Directors. As of 2025, leadership consists of Co-Executive Directors Jessie Welter and Jess Bryski, with April Greene serving as Board Chair.

Name

Exhale Pro-Voice

Legal name

Exhale Pro-Voice

Website

https://exhaleprovoice.org

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Exhale Pro-Voice is a 501(c)(3) nonprofit that provides confidential, human-staffed after-abortion emotional support via a textline serving the US, Puerto Rico, and Canada, and sells training programs to healthcare providers.

Ownership category

akta.pro rank

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations: The organization is a 501(c)(3) nonprofit funded primarily through individual donations. Donors can contribute via the website. EIN/Tax ID: 94-3393719.
2. Training Program Fees: Self-paced training courses available for purchase starting at $12 each. Customized training for organizations and groups available with dedicated preparation and post-training support for additional fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Exhale Pro-Voice operates a confidential, free after-abortion textline (617-749-2948) staffed by trained volunteer human peer counselors serving users in the US, Puerto Rico, and Canada. The organization supplements its textline with an External Training Program (ETP) offering self-paced and customized stigma-busting training for therapists, clinic staff, and medical providers, along with free downloadable outreach materials. All services are operated without AI or chatbots, relying on standard SMS infrastructure and a proprietary Pro-Voice counseling methodology.

Product overview

Exhale Pro-Voice is a nonprofit organization offering a unified portfolio of after-abortion support services centered around a confidential textline staffed by trained human peer counselors. The core offerings include the After-Abortion Textline (a text-based emotional support service), After-Abortion Stories (a community storytelling platform), and an External Training Program (educational courses for professionals). These services are supplemented by free outreach materials for service providers and curated resource guides. The organization explicitly operates without AI or chatbots, providing all support through human counselors.

Differentiator

Problem solved

Functional benefit

Products and services

• After-Abortion Textline A confidential, text message-based emotional support service staffed by trained human peer counselors (no AI or chatbots), offering nonjudgmental after-abortion support to individuals in the US, Puerto Rico, and Canada. Available in English, Spanish, French, and Mandarin.
• External Training Program (ETP) A stigma-busting training program providing nonjudgmental abortion support skills and Pro-Voice approach curricula to therapists, sexuality educators, clinic staff, and medical providers through self-paced courses and customized group training.
• After-Abortion Stories A collection of personal narratives from individuals sharing their abortion experiences, providing community connection and reducing isolation for those who have had abortions.

Quantifiable outcome

• Over 20 years of continuous operation supporting people after abortion
• +1 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• All-Options: Operates a talkline providing judgment-free support around pregnancy, parenting, abortion, and adoption. Directly comparable as a peer support line covering overlapping topics with Exhale; listed as an Exhale referral partner.
• M+A Hotline: Offers medical and emotional support for management of miscarriage and abortion, including a clinician-staffed hotline. Comparable as a complementary peer service for the same population; listed referral partner.
• Reprocare: Operates a peer-support helpline for people self-managing abortions, with trained volunteers providing emotional and informational support. Direct peer serving overlapping need states; listed referral partner.
• Connect & Breathe: Provides a post-abortion talkline staffed by trained volunteers, focusing on listening without judgment. Closest direct functional peer to Exhale's textline; listed referral partner.
• Faith Aloud: Provides nonjudgmental clergy counseling and a talkline for people considering or who have had abortions, particularly those from faith communities. Direct peer in post-abortion support with a distinct faith lens; listed referral partner.

Broad incumbents

• Crisis Text Line: Operates a 24/7 text-based crisis support line staffed by trained volunteer counselors nationwide. Closest analog at scale to Exhale's textline model, though serving a broader mental health crisis population.
• The Trevor Project: Large-scale crisis intervention nonprofit operating text, chat, and call hotlines for LGBTQ+ youth with trained volunteer counselors. Comparable operating model (volunteer-staffed crisis textline, training rigor, donations-funded) at much larger scale.
• National Abortion Federation Hotline: Operates a toll-free hotline providing referrals, financial assistance, and information about abortion care across the U.S. Comparable as a national-scale, donation-funded abortion support service with overlapping user base.

Emerging players

• Postpartum Support International: Provides perinatal mental health support including a helpline, peer support groups, and provider training. Adjacent peer serving the broader reproductive/perinatal mental health space with similar volunteer counselor and training model.

Regional players

• Plan C Pills: Provides information and access to abortion pills by mail across the U.S. Complementary rather than competitive; Exhale explicitly refers texters needing pills to Plan C. Comparable as a same-ecosystem reproductive health resource.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ExhaleProVoice
• Instagraminstagram.com/exhale_provoice
• TikToktiktok.com/@exhale_provoice
• Xx.com/ExhaleProVoice
• LinkedInlinkedin.com/company/exhale-provoice

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Exhale Pro-Voice