Capaxia

What Capaxia does

Capaxia is a Mexico City-headquartered management consultancy founded in 2019 by Gina Badenoch. The firm specializes in inclusive leadership and organizational culture transformation delivered through an experiential learning methodology. Casilda De Ovando serves as COO and DE&I consultant, and the broader team of roughly 15 named consultants spans Mexico, Europe, and North America, with expertise in DE&I, storytelling, graphic facilitation, executive coaching, and inclusive narrative work.

The firm's core offering has no software product layer. Its intellectual property is a service methodology that emphasizes recognizing transferable skills and potential over credentials, an approach grounded in the Harvard Business Review concept of '21st Century Talent Spotting'. Capaxia offers strategic advisory, culture change, and talent and skills development engagements. Its value proposition targets organizations struggling with inclusive leadership gaps, culture transformation, and developing transferable skills in their workforce, addressing these challenges via custom human-centered programs rather than standardized products.

Capaxia operates a dual GTM motion: sales-led direct enterprise engagement with a consultative, advisory-driven approach, and a community-led approach leveraging partnerships with Ojos que Sienten, The Valuable 500, Purpose House, Band of Insiders, and Housatonic Design Network. Revenue is generated solely through professional services fees from custom engagements; pricing is not publicly disclosed. The firm claims a global client footprint enabled by its distributed team, though the only named disclosed client relationship in the data is with the nonprofit Ojos que Sienten. Ownership is founder-controlled with no disclosed institutional investors or external capital.

Name

Capaxia

Legal name

Capaxia

Website

https://capaxia.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Capaxia is a Mexico City-based boutique consultancy founded in 2019 that helps organizations build inclusive leadership and culture through experiential learning and DE&I advisory services, serving clients globally via a distributed consultant team.

Ownership category

akta.pro rank

Product category

Inclusive Leadership and Culture Consulting

NAICS

Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742)

akta.pro industry

PRIMARYBPACAJAH

Talent Management & Leadership Advisory (Succession, Performance, Culture)

Business & Public Services/HR, Staffing & Recruitment Services/HR Consulting & Advisory (HR Strategy, Org Design, Change)

SECONDARYEDABAAAM

Inclusive Leadership & Leading Diverse Teams

Education/Corporate Training & Professional Development/Leadership & Management Development

SECONDARYBPACANAA

Corporate & Leadership Development

Business & Public Services/HR, Staffing & Recruitment Services/Training, Learning & Development Services

SECONDARYBPACAPAG

Learning Management (LMS) & Talent Development

Business & Public Services/HR, Staffing & Recruitment Services/Human Capital Management (HCM) & HR Tech

SECONDARYEDABAAAE

Organizational Culture & Values-Based Leadership

Education/Corporate Training & Professional Development/Leadership & Management Development

SECONDARYBPACAMAH

Leadership Potential, High-Potential & Succession Assessments

Business & Public Services/HR, Staffing & Recruitment Services/Talent Assessment, Testing & Psychometrics

Keywords

• Inclusive leadership consulting
• Culture transformation services
• Experiential learning programs
• Talent development advisory
• Diversity equity inclusion consulting

Headquarters

HQ city

Mexico City

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Strategic Advisory Services: Consulting services focused on helping brands increase purpose and impact through culture change and leadership development
2. Talent and Skills Development: Experiential learning programs for leadership development and culture transformation

Go-to-market motion2 records

Core offering

Capaxia is a professional services consultancy that helps organizations build inclusive leadership and transform culture through experiential learning. It delivers strategic advisory services to brands seeking to increase purpose and impact, and runs talent and skills development programs that shift organizational mindsets from focusing on credentials and labels to recognizing transferable skills and potential.

Product overview

Capaxia is a professional services firm specializing in inclusive leadership and organizational culture development. The company offers strategic advisory services, organizational culture transformation, and talent and skills development. Their core approach focuses on experiential learning to nurture inclusive leadership and culture through shifting mindsets toward recognizing potential beyond labels or degrees. As a consultancy, Capaxia does not operate a software product platform but rather provides human-centered advisory and development services.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Advisory Services Custom consulting engagements that help organizations increase their purpose and impact through strategic advice, culture change, and leadership development. Targeted at brands and mission-driven organizations seeking inclusive leadership transformation.
• Talent and Skills Development Experiential learning programs for leadership development and culture transformation, built around a Potential-Based Talent Development framework that shifts mindsets from credentials to transferable skills. Targeted at organizations developing inclusive leaders.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Ojos que Sienten (Sight of Emotion)coreStrategic or Co-development PartnerTransforming lives in partnership. Ojos que Sienten is a key collaboration for Capaxia's mission of inclusive leadership and culture development. The partnership contributes directly to SDG's 1, 4, 5, and 10.
• Band of InsidersminorStrategic or Co-development PartnerCollaborative partner organization listed among Capaxia's ecosystem of partners
• Purpose HouseminorStrategic or Co-development PartnerStrategic partner organization, UK-based purpose consultancy included in Capaxia's partner ecosystem
• Housatonic Design NetworkminorImplementation/ SI/ Consulting PartnerDesign and facilitation partner providing graphic facilitation and collaborative session services. Alfredo Carlo represents Housatonic as part of the Capaxia team.
• The Valuable 500minorStrategic or Co-development PartnerGlobal disability inclusion movement. Capaxia collaborates as part of The Valuable 500 ecosystem focused on disability inclusion in business.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Korn Ferry: Global organizational consulting firm with leadership development, culture, and talent practices. A scaled incumbent offering overlapping services to enterprise buyers of leadership advisory.
• Heidrick & Struggles: Global executive search and leadership advisory firm. Overlaps with Capaxia in culture transformation and leadership development engagements for large enterprises.
• BTS Group: Global professional services firm specializing in leadership development and experiential learning simulations. Directly competes in the experiential leadership development category.
• DDI (Development Dimensions International): Large leadership and talent development consultancy with proprietary leadership assessments and experiential learning programs. Competes for the same enterprise culture and leadership transformation budgets.

Emerging players

• Paradigm Strategy: Boutique strategy and leadership consultancy working at the intersection of culture, inclusion, and organizational transformation. Comparable in scale and methodology focus.
• The B Leader: B Corp-led community and training program focused on using business as a force for good, with leadership development and inclusive culture components — partially overlapping with Capaxia's purpose-led leadership offering.

Regional players

• The Valuable 500: Global disability inclusion movement that connects corporates with disability inclusion partners including Capaxia. Adjacent rather than directly competing — a buyer-side network rather than a service provider.

Direct peers

• Purpose House: UK-based purpose and culture consultancy and explicit Capaxia partner. Directly comparable in offering culture transformation, leadership development, and purpose-driven advisory to corporate clients.
• Housatonic Design Network: Design and graphic facilitation partner whose principal contributes to Capaxia engagements. Overlaps in collaborative session design, visual facilitation, and culture transformation delivery.
• Band of Insiders: Culture and brand consultancy listed as a Capaxia partner. Overlaps directly in culture change, leadership, and inside-out transformation work for global brands.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Capaxia