Kehoe Kars

What Kehoe Kars does

Kehoe Kars is a family-run Nissan franchise dealership based in Newry, County Down, Northern Ireland, operating for approximately 64 years since its founding around 1960. The company operates from a single site in a strategically important border location, serving private consumers, business fleet customers, and Motability Scheme participants across Northern Ireland and the Republic of Ireland. Its customer base spans 15,000+ individuals and organisations accumulated over its operating history.

The business operates a full-service dealer model spanning new and used vehicle sales (approximately 49 used cars and 8 used vans in stock at observed levels), manufacturer-approved aftersales servicing and repairs, and finance brokerage. Vehicle prices range from £500 to over £100,000, accommodating entry-level used vehicles through to higher-value used and new Nissan stock. The dealership holds Approved Repairer status with Nissan and partners with RAC to offer bundled breakdown cover. It is also FCA-authorised as a credit broker (FCA Number 671124), permitting in-house finance arrangement and finance commission revenue.

Revenue is generated through three primary channels: vehicle sales margin on new and used inventory, aftersales service and parts revenue, and finance commission from credit broking. The company has recently expanded its commercial model with a "Buy Online" digital sales channel and Autoweb.co.uk marketplace listing, alongside a dedicated cross-border service offering for Republic of Ireland customers. Headcount sits between 11 and 50 employees, consistent with a small-to-mid-sized independent regional dealership.

Name

Kehoe Kars

Legal name

Kehoe Kars Ltd

Website

https://kehoekars.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

11–50 employees

Short description

Kehoe Kars is a family-run Nissan franchise dealership in Newry, Northern Ireland, operating for 64 years. It sells new and used vehicles, provides manufacturer-approved aftersales, and offers FCA-authorised finance brokerage to private, business, and Motability customers across Northern Ireland and the Republic of Ireland.

Ownership category

akta.pro rank

Product category

Automotive Dealership

NAICS

Used Car Dealers (44112), Other Motor Vehicle Dealers (4412)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Auto & Vehicle Loan Brokerage (FSAEAEAK)

Keywords

• New car sales
• Used vehicle sales
• Vehicle finance
• Vehicle servicing
• Car dealership

Headquarters

HQ city

Newry

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales (New & Used): Primary revenue stream from the sale of new Nissan vehicles and a wide selection of approved used cars and vans. The dealership is a franchise Nissan Approved Repairer and car dealership, offering finance on all stock at 10.9% APR.
2. Aftersales Services: Includes MOT testing, servicing (Nissan fixed-price servicing and service plans), parts sales, accident repairs, tyre sales, and accessory sales. Revenue from routine maintenance, repairs, and Nissan service plan subscriptions.
3. Finance Commission: As a credit broker and FCA-authorised firm (reference 671124), the company earns commission from lenders when introducing customers to finance products including Hire Purchase, Personal Contract Purchase, Lease Purchase, and Contract Hire.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Kehoe Kars is a family-run Nissan franchise dealership based in Newry, County Down, Northern Ireland, selling new Nissan vehicles and approved used cars and vans from multiple manufacturers. The business also provides FCA-authorised vehicle finance brokerage, aftersales servicing, MOT testing, accident repairs, Nissan Service Plans, and cross-border export services with VRT processing for Republic of Ireland customers. Operations span a physical showroom and dedicated autocentre, supported by an Autoweb.co.uk-powered website.

Product overview

Kehoe Kars is a family-run Nissan franchise dealership in Newry, County Down, offering 64 years of automotive retail experience. The core offering consists of new Nissan vehicle sales and a diverse range of used vehicles across multiple brands including Audi, BMW, Ford, Land Rover, Mercedes-Benz, and others. The business operates on a platform-plus-services model where vehicle sales serve as the primary revenue driver, supported by comprehensive aftersales services including Nissan servicing (using genuine parts), service plans (from £18.99/month), MOT testing, and vehicle finance products (PCP, HP, Contract Hire). Additional modules include online purchasing capability, vehicle valuation tools, and export services for Republic of Ireland customers. The company offers a 10.9% APR on all vehicle stock and provides a free 12-month warranty plus breakdown cover on used vehicles.

Differentiator

Problem solved

Functional benefit

Products and services

• New Nissan Vehicles

Quantifiable outcome

• 64 years in business, over 15,000 customers served
• +4 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Partnerships

Three partnerships are on record, tiered core.

• Autoweb DesigncoreTechnology or IntegrationKehoe Kars collaborated with Autoweb Design for their brand-new website. The partnership means that their full vehicle stock is advertised on Autoweb.co.uk, providing an extended digital marketplace presence. Autoweb.co.uk is the platform powering Kehoe Kars's website, customer contact management system, and online sales functionality including vehicle search, reservation, and finance applications.
• NissancoreChannel Partner/ Reseller/ DistributorKehoe Kars operates as a franchise Nissan Approved Repairer and car dealership in Northern Ireland. This franchise relationship grants them the right to sell new Nissan vehicles, use the Nissan brand, and access Nissan diagnostic tools, genuine parts, service programmes, and manufacturer-backed marketing materials. They offer Nissan service plans, welcome checks, fixed-price servicing, and Nissan accessories.
• RACcoreOthersAll Nissan services at Kehoe Kars include 12 months RAC roadside assistance as a bundled benefit, providing 24/7 breakdown cover, pan-European breakdown cover, home assistance, and onward travel. This partnership delivers customer reassurance and differentiates the dealership's aftersales offering.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Inchcape PLC: Global automotive distributor and retailer operating premium-brand franchised dealerships across multiple geographies. Comparable to Kehoe Kars in the franchised new-vehicle distribution model and aftersales support, but with international scale and a premium-brand portfolio focus.
• Arnold Clark: UK's largest independently owned car retailer, operating 200+ franchised dealerships across Scotland, England, Wales and NI. Overlaps with Kehoe Kars on multi-brand new/used sales, finance and aftersales, but at vastly larger scale and broader geographic footprint.
• Lookers PLC: UK franchised dealer group operating volume-brand new and used vehicle dealerships plus manufacturer-backed servicing. Directly comparable dealership model and aftersales offering to Kehoe Kars, but at materially larger national footprint.
• Marshall Motor Group: UK franchised dealer group operating across multiple volume and premium brands with new and used car sales plus aftersales. Overlaps with Kehoe Kars on franchise model and used vehicle retailing but at significantly greater scale and brand breadth.
• Pendragon PLC: Large UK franchised dealer group operating the Evans Halshaw and Stratstone brands across new and used vehicle sales, servicing and parts. Comparable in franchise dealership and aftersales model, though operating at national scale rather than local.
• Evans Halshaw: Volume-brand franchised dealer network operating across the UK under Pendragon, with new and used car sales plus servicing. Same direct-to-consumer dealership model as Kehoe Kars but with national UK scale and broader brand portfolio.

Direct peers

• Charles Hurst Group: Major NI multi-franchise dealer group offering new and used vehicles, servicing, MOT and parts across several sites and brands. Same direct competitors as Kehoe Kars in the NI catchment with a similar full-service dealership model.
• Donnelly Group: Northern Ireland's largest family-owned motor retailer, operating multiple franchises across new and used cars, vans and aftersales from several NI sites. Closely comparable to Kehoe Kars in geography and full-service franchise dealership model, but materially larger in scale.

Others

• Auto Trader UK: UK's largest online used and new car marketplace where Kehoe Kars and its competitors list inventory. Comparable in enabling online vehicle discovery and lead generation, but as a platform rather than a dealer — adjacent ecosystem participant rather than a competitor.
• RAC: UK roadside assistance and breakdown provider whose cover Kehoe Kars bundles with all Nissan service plans. Adjacent service partner in the aftersales value chain rather than a competitor; comparable to the broader ecosystem that supports Kehoe Kars's customer proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/KehoeKarsNissan

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kehoe Kars