The Pearl Senior Living

What The Pearl Senior Living does

The Pearl Senior Living is a single-site senior living community located at 1080 W. Round Grove Rd, Lewisville, Texas, within the Dallas-Fort Worth metroplex. The community operates under the management of SilverPoint Senior Living, with public messaging indicating a recent transition to new ownership and rebranding. The Pearl operates under Texas state license #107037 and provides two core service lines: Assisted Living and Memory Care, with an additional Companion Living shared-suite option offered within Memory Care.

The community's operating model centers on private-pay residential care, with monthly fees starting at $4,150 (up from a prior advertised rate of $3,795). Service offerings include dementia-capable programming, life story programming, and a branded "Engaged Life" experience that emphasizes music, intergenerational programming, and culturally tailored activities. Pricing for memory care and premium suites is higher than the entry-level rate but is not publicly disclosed. Revenue is generated through resident monthly fees, with a partnership with ElderLife Financial Services enabling resident families to access funding solutions such as bridge loans and VA Aid & Attendance benefits.

The Pearl carries a Great Place to Work certification, with 88% of team members affirming that their work has special meaning. The business operates with a single physical location, no disclosed technology platform, and an inquiry-driven local marketing approach. Strategic direction under new SilverPoint ownership appears focused on operational scaling (active hiring), pricing optimization, and product extension (Companion Living), rather than multi-site expansion.

Name

The Pearl Senior Living

Legal name

SilverPoint Senior Living

Website

https://thepearlseniorliving.com

Company type

Private

Operating status

Operating

Short description

The Pearl Senior Living is a single-site assisted living and memory care community in Lewisville, Texas, operated under SilverPoint Senior Living management, serving private-pay seniors and their families in the Dallas-Fort Worth metroplex through monthly residential care fees.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Luxury / High-End Assisted Living Communities (HLADABAD)

akta.pro secondary industry

Memory Care Units within Assisted Living Communities (HLADACAB)

Keywords

• Assisted living services
• Memory care services
• Senior residential care
• Dementia care community
• Senior living community

Headquarters

HQ city

Lewisville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Assisted Living Monthly Fees: All-inclusive monthly subscription covering apartment, utilities, meals, housekeeping, activities, and 24/7 care support. Price varies by floor plan and care level needed.
2. Memory Care Monthly Fees: Specialized care services for dementia residents with enhanced support, structured routines, and secure environment included in monthly fee.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

The Pearl Senior Living is a residential senior living community in Lewisville, Texas, offering assisted living and memory care services on an all-inclusive monthly subscription basis. Residents receive apartment housing, three daily chef-prepared meals, housekeeping, utilities, scheduled transportation, 24/7 caregiving support, medication management, and access to signature Engaged Life programming including intergenerational community service projects. Three floor plan tiers (Studio Deluxe, One-Bedroom, and Two-Bedroom Suites) are available, with a Companion Living shared-suite option within Memory Care.

Product overview

The Pearl Senior Living offers a unified senior living community providing two core care products: Assisted Living for seniors needing daily support while maintaining independence, and Memory Care for individuals with Alzheimer's or dementia requiring specialized secure environments. These are complemented by Companion Living, a shared-suite option within Memory Care. The community features signature lifestyle programs including the Engaged Life philosophy, Art with HeART, Dig This Gardening Club, and That's My Jam Music Program. Residents can choose from three floor plan options: Studio Deluxe Suite, One-Bedroom Suite, and Two-Bedroom Suite. The community is managed by SilverPoint Senior Living and is located in Lewisville, Texas.

Differentiator

Problem solved

Functional benefit

Products and services

• Assisted Living

Quantifiable outcome

• 88% of team members share that their work has special meaning and is more than 'just a job' (Great Place to Work survey)

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• SilverPoint Senior LivingcoreOthersSilverPoint Senior Living manages The Pearl Senior Living community. The organization is committed to providing Engaged Living and exceptional care, with a mission to make each day better than the one before for residents.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Belmont Village Senior Living: Mid-sized operator of urban and suburban assisted living and memory care communities with proprietary programming, a strong focus on caregiver training, and similar resort-style amenities that mirror The Pearl's positioning.
• Atria Senior Living: Large multi-state assisted living and memory care operator with similar service model, monthly subscription pricing, and resort-style amenities. Operates comparable single-site suburban communities and serves the same resident and family decision-maker segment.
• Five Star Senior Living: Multi-state assisted living and memory care operator with comparable monthly subscription pricing, lifestyle programming, and community-based service model overlapping directly with The Pearl's offering.
• StoryPoint Group: Lifestyle-focused senior living operator with signature activity programming, resort-style amenities, and similar all-inclusive monthly pricing — comparable to The Pearl's Engaged Life philosophy and amenity strategy.
• Watermark Retirement Communities: Premium assisted living and memory care operator with proprietary wellness and engagement programming, offering a closely comparable high-touch, programming-led experience in similar suburban markets.
• Sunrise Senior Living: Premium-positioned assisted living and memory care operator with signature lifestyle programming and chef-led dining — closely aligned with The Pearl's Engaged Life philosophy, amenity-led differentiation, and all-inclusive monthly pricing structure.
• Enlivant: Assisted living and memory care specialist with comparable community size, subscription-based monthly pricing, and operational focus on quality care — a direct comparable to The Pearl's service mix.
• Capital Senior Living (Sonida): Operator of assisted living and memory care communities across multiple states with comparable subscription-based revenue model and suburban community profile to The Pearl.
• Sonida Senior Living: Multi-community assisted living and memory care operator with similar pricing structure and resident demographic. Operates as a smaller portfolio with comparable single-site suburban community economics.

Broad incumbents

• Brookdale Senior Living: Largest U.S. senior living operator with extensive assisted living and memory care footprint, including significant DFW presence. Competes for the same resident pool but operates at much greater scale with broader service breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/photo/?fbid=869545001843374&set=pcb.869545151843359

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Pearl Senior Living