Precheza

What Precheza does

Precheza a.s. is a Czech joint-stock company headquartered in Přerov and the only manufacturer of inorganic pigments in the Czech Republic, producing titanium dioxide (TiO2) under the PRETIOX brand, iron oxide pigments under FEPREN, plus sulfuric acid, ferrous sulfate (MONOSAL), and calcium sulfate byproducts (PREGIPS, FERROGIPS, PRESTAB). Founded in 1894, it has operated in inorganic pigments for over 50 years, achieved a 60,000+ tonne annual TiO2 production milestone in 2020, and employs 501-1,000 people. The company has been a controlled subsidiary of the AGROFERT conglomerate since 2005 (majority since 1996), and operates dedicated Application, Construction Materials, Environmental, and Central Laboratories supporting formulation and quality work.

The firm uses the sulfate process for TiO2 and monetizes intermediate waste streams as iron oxides and gypsum byproducts, a vertically integrated model that few European peers replicate. It serves horizontal B2B segments including paints and coatings, plastics, paper, construction materials, pharmaceuticals, cosmetics, food, and agriculture. Distribution combines a direct commercial department for key accounts with a documented network of distributors covering 60+ countries; more than four-fifths of chemical product sales are exported to Western/Central/Eastern Europe, the Americas, Asia-Pacific, the Middle East, and Africa, with PRETIOX products reaching all continents. Pricing is quote-based, multi-year B2B contracts handled by the sales department with no public price list.

Commercial channels layer European Coatings Show (Nuremberg) participation, biennial Precheza Customer Days / Conferences (21st edition in 2022), technical publications on TiO2 and FEPREN, and active social-media presence on LinkedIn, Facebook, and Instagram. The company holds REACH registration, FSSC 22000 food-safety certification, the ISO 9001/14001/45001/50001 suite, an EcoVadis Silver medal (2025) and a Gold (2022), a SMETA ethical audit, and ten Responsible Care certificates, positioning it favorably with European sustainability-scored procurement teams. It is governed as a private joint-stock company with no public disclosure of revenue.

Name

Precheza

Legal name

PRECHEZA a.s.

Website

https://precheza.cz

Company type

Private

Founded year

1894

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Precheza a.s. is a Czech manufacturer of inorganic pigments, primarily PRETIOX titanium dioxide and FEPREN iron oxide pigments, serving coatings, plastics, construction, paper, pharma, cosmetics, food, and agriculture customers worldwide through direct sales and a 60+ country distributor network.

Ownership category

akta.pro rank

Product category

Industrial Inorganic Pigments

NAICS

Synthetic Dye and Pigment Manufacturing (32513), Ground or Treated Mineral and Earth Manufacturing (327992)

SIC

Industrial Inorganic Chemicals (2810), Chemicals & Allied Products (2800)

akta.pro primary industry

Mineral & Inorganic Colorants (Titanium Dioxide Alternatives, Iron Oxides, Calcium Carbonate) (AFAJAEAD)

akta.pro secondary industry

Mineral Premixes (AFADAGAB)

Keywords

• Titanium dioxide pigments
• Iron oxide pigments
• Inorganic pigment manufacturing
• Calcium sulfate products
• Sulfuric acid production

Headquarters

HQ city

Prerov

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Titanium Dioxide (PRETIOX): Primary revenue driver. TiO2 is the most important and widespread inorganic pigment globally, with approximately 6.5 million tons sold annually worldwide. Precheza achieved production milestone of 60 kt TiO2 per year in 2020. Used in paints, plastics, paper, cosmetics, pharmaceuticals, sunscreens, and other applications.
2. Iron Oxide Pigments (FEPREN): Complementary product line. Produced from green vitriol byproduct of TiO2 manufacturing. Available in red, black, brown, green, yellow and orange. Used in coatings, plastics, construction, ceramics, glass, and polishing preparations.
3. Sulfuric Acid: Technical sulfuric acid (H2SO4) produced by contact method from liquid sulfur. High purity suitable for textile and paper industries and as electrolyte for lead batteries.
4. Calcium Sulfate Products (PREGIPS, PRESTAB, FERROGIPS): Industrial gypsum products. PREGIPS - white gypsum from neutralization of TiO2 production waters. PRESTAB - industrial gypsum with iron oxide content for technical reclamation. FERROGIPS - gypsum with iron content as cement additive. MONOSAL - ferrous sulfate monohydrate for animal feed and cement.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Precheza a.s. manufactures inorganic pigments and industrial chemicals at its Přerov, Czech Republic facility. The core product is PRETIOX titanium dioxide (TiO2) pigments produced via the sulfate process, complemented by FEPREN iron oxide pigments (red, black, brown, green, yellow, orange) and technical sulfuric acid. By-products including MONOSAL ferrous sulfate, PREGIPS white gypsum, FERROGIPS iron-containing gypsum, and PRESTAB industrial gypsum are recovered from TiO2 production streams.

Product overview

Precheza is a major European manufacturer of inorganic pigments and chemical products. The core offering is PRETIOX titanium dioxide, which represents the majority of company revenue, complemented by FEPREN iron oxide pigments and sulfuric acid. The company also produces several by-products from its manufacturing processes: MONOSAL ferrous sulfate, PREGIPS white gypsum, FERROGIPS iron-containing gypsum, and PRESTAB industrial gypsum. Over four-fifths of chemical products are exported, primarily to Western Europe, Central/Eastern Europe, North America, and Asia-Pacific regions. Key applications span coatings, plastics, paper, construction, cosmetics, pharmaceuticals, and food industries.

Differentiator

Problem solved

Functional benefit

Brands

• PRETIOX: Titanium dioxide pigment brand - the primary product line of PRECHEZA, used in paints, plastics, paper, cosmetics, pharmaceuticals, sunscreens, and other applications.
• FEPREN
• MONOSAL
• PREGIPS
• PRESTAB
• FERROGIPS

Products and services

• PRETIOX Titanium Dioxide Titanium dioxide (TiO2) pigment combining exceptional pigment properties with high refractive index, non-toxic and non-reactive nature, available in anatase and rutile crystal forms with various surface treatments. Used in paints, plastics, paper, cosmetics, pharmaceuticals, sunscreens, and self-cleaning photocatalytic surfaces. Primary revenue driver representing over four-fifths of company production.
• FEPREN Iron Oxide Pigments

Quantifiable outcome

• Achieved 60,000+ tonnes TiO2 production capacity
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• TDMA (Titanium Dioxide Manufacturers Association)coreStrategic or Co-development PartnerPrecheza is a regular member of TDMA, the global association of titanium dioxide manufacturers. Membership provides industry advocacy and regulatory engagement.
• České technologické centrum pro anorganické pigmentycoreStrategic or Co-development PartnerWholly-owned subsidiary acquired in 2013, focused on research and development in inorganic pigments.
• Responsible Care InitiativecoreStrategic or Co-development PartnerVoluntary global chemical industry initiative. Precheza participates since 1996 and has been certified 10 times.
• Svaz chemického průmyslu ČR (Czech Chemical Industry Association)minorStrategic or Co-development PartnerActive member of the Czech Chemical Industry Association for industry representation and advocacy.
• CEFIC (European Chemical Industry Council)minorStrategic or Co-development PartnerEuropean chemical industry council membership for regulatory and policy engagement.
• Association of Paint Manufacturers of the Czech Republic (AVNH)minorStrategic or Co-development PartnerIndustry association membership for coatings industry representation.
• Bureau VeritasminorImplementation/ SI/ Consulting PartnerCertification and audit services for ethical audits (SMETA) and quality/environmental certifications.
• ZWUKSOminorChannel Partner/ Reseller/ DistributorLocal distributor in Poland for construction materials market exhibition presence.
• EcoVadisminorOthersIndependent international organization providing sustainability ratings. Precheza achieved Silver rating in 2025.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Chemours: Chemours is the largest Western TiO2 producer (Ti-Pure brand) using the chloride process. It directly competes with Precheza in the same TiO2 product category serving coatings, plastics, and paper customers globally.
• Lanxess: Lanxess produces Bayferrox, the leading global brand of synthetic iron oxide pigments - the closest direct competitor to Precheza's FEPREN range. Both serve coatings, construction, and plastics customers.
• Ishihara Sangyo Kaisha: Ishihara Sangyo is a Japanese TiO2 producer with global distribution, competing with Precheza in anatase and rutile TiO2 grades for coatings, plastics, and paper applications.
• Lomon Billions: Lomon Billions is the largest Chinese TiO2 producer and a leading global exporter. It is a key competitor whose low-cost capacity is the primary force behind EU anti-dumping investigations affecting Precheza.
• CNNC Hua Yuan Titanium Dioxide: CNNC Hua Yuan is a major Chinese TiO2 manufacturer competing globally in both sulfate and chloride grades. It is one of the Chinese suppliers targeted by the EU anti-dumping investigation that Precheza supports.
• Kronos: Kronos is a leading European TiO2 manufacturer using the sulfate process, with a product portfolio and customer base closely matching Precheza's PRETIOX line. It is one of the most direct European competitors.
• Tayca Corporation: Tayca is a Japanese manufacturer of TiO2 and functional fine chemicals. It competes with Precheza in TiO2 for cosmetics, sunscreens, and specialty applications across Asian and global markets.
• Cathay Industries: Cathay Industries is one of the world's largest producers of synthetic iron oxide pigments, directly competing with Precheza's FEPREN brand in coatings, construction, and plastics end-markets globally.
• Venator Materials: Venator is a global TiO2 and iron oxide pigment manufacturer serving coatings, plastics, and specialty applications. Its iron oxide and TiO2 portfolio directly overlaps with Precheza's PRETIOX and FEPREN product lines.
• Tronox: Tronox is one of the world's largest vertically integrated TiO2 producers, operating both chloride and sulfate routes. It directly competes with Precheza in TiO2 for industrial and specialty applications across global markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/precheza-a.-s.
• Instagraminstagram.com/precheza

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Precheza