The Roost Latonia

What The Roost Latonia does

The Roost Latonia is a single-location community gathering space and coffee shop operating at 3616 Decoursey Avenue in the Latonia neighborhood of Covington, Kentucky. Founded as a local neighborhood venture, it operates as a hybrid "Art, Coffee, Cocktails" venue with "A Whole Lotta Quirk" — a deliberately curated, vintage-decorated interior (Oklahoma barn wood walls, antique chairs, hanging lights, patterned couches) that doubles as a rotating local art gallery and small-event rental venue. It is open Tue-Fri 7am-3pm and Sat 8am-5pm, employing between 1 and 10 people.

The business generates revenue from four primary streams: in-house hot and cold beverages (Americano $3-$4, Latte $4.25-$5.75, specialty lattes up to $6.25), bakery items sourced from Sixteen Bricks, retail merchandise (branded t-shirts, hats, koozies, can glasses, enamel pins, and gift cards priced $5-$50), and a curated e-commerce store on theroostlatonia.com shipping nationwide. The Roost Blend 12oz medium-roast coffee is roasted by Pneuma Coffee Roasters in Cincinnati, OH, and artisanal soaps and body butters from Rock Bottom Soap Co. (London, KY) round out the retail assortment. A cocktail program is announced as "coming soon," and the venue rents its space for showers, parties, and small community gatherings on an inquiry basis.

The Roost's go-to-market is direct-to-consumer and hyper-local, relying on community involvement (neighborhood groups, mural painting, side-street music festivals), Facebook as the primary social channel, and walk-in foot traffic from Latonia families and small businesses. It is not built on any proprietary technology platform — the website runs on Squarespace and there is no mobile app, API, or AI layer — and the company is independently owned with no disclosed investors, parent entity, or external funding beyond a $0 participation in the Aviatra Accelerator program (2023). Customer segments are predominantly local residents and one-off event hosts; there are no enterprise or wholesale accounts.

Name

The Roost Latonia

Legal name

The Roost Latonia

Website

https://theroostlatonia.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Roost Latonia is a single-location community coffee shop, art gallery, and small-event venue in the Latonia neighborhood of Covington, KY, serving local residents with beverages, bakery items, retail merchandise, and space rentals.

Ownership category

akta.pro rank

Product category

Specialty Coffee Shop

NAICS

Snack and Nonalcoholic Beverage Bars (722515), Limited-Service Restaurants (722513)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Independent Neighborhood Cafes (THAFADAC)

akta.pro secondary industries

Espresso Bars & Coffee Bars (THAFADAD), Specialty Coffee Shops (Single-Origin, Third-Wave) (THAFADAA)

Keywords

• Specialty coffee service
• Event space rentals
• Branded merchandise retail
• Community gathering space
• Artisan bakery offerings

Headquarters

HQ city

Covington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Beverage Sales: Fresh coffee drinks, teas, lattes, cold brew, and specialty beverages served daily during operating hours.
2. Space Rentals: Event venue rental for showers, parties, and small gatherings. Space features warm hanging lights, antique chairs, vintage furniture, and Oklahoma barn wood interiors.
3. Retail Merchandise: Sale of branded merchandise including t-shirts, hats, koozies, can glasses, coffee beans, gift cards, and locally-sourced soap and body butter products.
4. Bakery/Food Items: Fresh loaves of bread and bakery items sourced from Sixteen Bricks, along with future plans for food offerings.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

The Roost Latonia operates a walk-in coffee shop in the Latonia neighborhood of Covington, Kentucky, serving hot and cold coffee drinks, teas, specialty lattes, and Italian sodas alongside fresh bakery items from Sixteen Bricks. The business also rents its vintage-decorated event space for showers, parties, and small gatherings, and sells branded merchandise, The Roost Blend coffee (roasted by Pneuma), and locally-sourced artisan soaps and body butter through an online store.

Product overview

The Roost Latonia is a community gathering space that operates as a unified offering combining coffee and beverage service, local bakery items, and event space rental. The product portfolio includes in-house beverages (hot/cold coffee, tea, and specialty drinks), Sixteen Bricks bakery items, and a retail store offering branded merchandise (t-shirts, can glasses, caps, koozies), The Roost Blend coffee roasted by Pneuma (Cincinnati, OH), and locally-sourced soap and body butter products from Rock Bottom Soap Co. (London, KY) and RBSC. The business also offers event space rentals for showers, parties, and small gatherings in their vintage-decorated venue.

Differentiator

Problem solved

Functional benefit

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Sixteen BrickscoreOthersLocal bakery supplier providing fresh loaves of bread and bakery items to The Roost Latonia. Supports the food and beverage offerings at the coffee shop.
• Rock Bottom Soap Co.minorOthersHandmade goat milk soap and body butter supplier based in London, KY. Products include soap bars (Activated Charcoal, Saddle Leather, Black Raspberry Vanilla, Cowboy) and body butters (Kentucky Rain, Beneath the Stars). Sold through The Roost retail store.
• Pneuma Coffee RoasterscoreOthersCoffee roaster based in Cincinnati, OH that produces The Roost Blend - a medium roast coffee with earthy, chocolate, sassy notes. Sold as 12oz whole bean bags in the store.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Others

• Sixteen Bricks: Local artisan bakery and Roost supplier providing bread and bakery items. Included as an ecosystem partner — illustrative of the local supplier network The Roost leverages for differentiation, rather than a direct competitor.

Broad incumbents

• Blue Bottle Coffee: Premium third-wave coffee operator with cafes emphasizing design, craft, and curated experience. Highly comparable to The Roost's aesthetic-driven, community-focused positioning, though at substantially greater scale.
• Stumptown Coffee Roasters: Established third-wave coffee roaster and cafe operator with multiple U.S. locations. Comparable as a specialty coffee brand that has scaled the independent-to-multi-location cafe model The Roost aspires to grow into.
• Colectivo Coffee: Midwest specialty coffee roaster and cafe chain offering coffee, food, beer, and wine. Demonstrates the coffee-plus-alcohol daypart extension that The Roost is pursuing, in a similar regional specialty-coffee positioning.
• La Colombe Coffee Roasters: National specialty coffee chain operating cafes that serve coffee alongside food and, in some locations, wine and cocktails. Highly relevant because La Colombe demonstrates the cafe + alcohol daypart model The Roost is moving toward, at a national scale.
• Starbucks: Global coffee chain with a strong Covington/NKY footprint. While positioned differently, Starbucks represents the competitive baseline for foot traffic, pricing, and customer expectations that any independent cafe like The Roost must overcome.

Regional players

• Pearl's Coffee: Northern Kentucky area independent coffee shop. Relevant as a same-market independent competitor for The Roost's local Latonia customer base, though specifics of its current operating model are not publicly verified.

Direct peers

• Carabello Coffee: Independent specialty coffee roaster and cafe based in Newport, KY (across the river from Covington). Operates as a local third-wave coffee shop with similar artisan positioning and community focus, directly comparable to The Roost's neighborhood cafe model in the Cincinnati/NKY market.
• Deeper Roots Coffee: Cincinnati-based specialty coffee roaster with a cafe footprint serving the local community. Comparable as an independent regional specialty coffee operator with similar community-embedded positioning.
• Coffee Emporium: Long-established independent specialty coffee roaster and cafe in Cincinnati, OH. Combines coffee service with food offerings and local retail, mirroring The Roost's blend of beverages, food, and community gathering space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/theroostlatonia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Roost Latonia