Dynaplus
Dynaplus is a Dutch professional screw brand owned by Hoenderdaal Fasteners B.V., selling hardened carbon steel and RVS A4 fastening solutions exclusively through technical wholesalers and dealers across the Netherlands, Belgium, Germany, the UK, and Scandinavia.
- Company typePrivate
- Founded2004
- HeadquartersUtrecht, Netherlands
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Dynaplus does
Dynaplus is the professional screw brand of Hoenderdaal Fasteners B.V., a Dutch family-owned fastening materials wholesaler founded in 1966 and headquartered in Veenendaal, Netherlands. The Dynaplus brand was developed in 2004 and launched in 2006 to serve professional craftsmen — carpenters, timber frame builders, facade installers, deck builders, and landscapers — with screws engineered for demanding applications such as outdoor decking, facade cladding, timber construction, and hardware installation. The portfolio spans universal screws, deck screws, facade screws, hardware screws, MDF, glasslat, anchor, and timber construction variants, plus accessories such as a 17-piece bitset and the L-BOXX modular storage case. Dynaplus also operates a fan shop selling branded merchandise as a secondary revenue stream.
The underlying technology differentiates Dynaplus within the specialty fastener category. Core products use through-hardened carbon steel, which the company reports is approximately twice as strong as standard RVS A2/A4 stainless steel. The proprietary AR-coating (Anti-Roest) is a duplex system combining an electrolytic zinc base layer with organic topcoats, certified to withstand at least 1,500 hours of salt spray testing without visible red rust, and certified Chrom VI-free under RoHS. Additional proprietary features include a cross-section drill point, a wokkel lead thread on partial-thread screws, internal milling ribs on the head, a low-insertion-resistance transparent lubricant, and a unique cylindrical-head facade screw developed with facade wood supplier Stiho. The company holds CE EN 14592:2008+A1:2012, SKH98-08 (Politiekeurmerk Veilig Wonen), RoHS, and FSC packaging certifications.
The business model is wholesale-driven. Dynaplus sells exclusively through an authorised dealer and technical wholesaler network covering the Netherlands, Belgium, Germany, the UK, and Scandinavia; no direct consumer e-commerce is operated from the brand. Hoenderdaal Fasteners delivers daily from its 12,500 m2 distribution centre in Veenendaal. End-pricing is set by individual dealers rather than Dynaplus. The brand is positioned as A-brand quality at a more favourable price than incumbent A-brands, and marketing is concentrated at the top of the funnel via trade fairs (BouwBeurs, PRO WOOD, Groene Sector Vakbeurs), trade publications, radio (Radio NL), and Out-of-Home advertising (billboards and gas station screens) under the tagline 'Schroeven voor de vakman'.
Dynaplus firmographics
Firmographics- Name
- Dynaplus
- Legal name
- Hoenderdaal Fasteners B.V.
- Website
- https://dynaplus.nl
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Dynaplus is a Dutch professional screw brand owned by Hoenderdaal Fasteners B.V., selling hardened carbon steel and RVS A4 fastening solutions exclusively through technical wholesalers and dealers across the Netherlands, Belgium, Germany, the UK, and Scandinavia.
- Ownership category
- akta.pro rank
Where Dynaplus is headquartered
LocationHeadquarters
- HQ city
- Utrecht
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Dynaplus business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Screw and fastener product sales: Dynaplus generates revenue through the sale of professional-grade screws and fasteners. Products are sold in boxes, buckets (3-liter plastic buckets from recycled material since 2023), and L-BOXX cases. The brand is positioned as A-brand quality at a more favourable price point compared to existing A-brands.
- Fan shop merchandise: Dynaplus operates a fan shop selling branded merchandise (clothing, tools, accessories) to customers and brand enthusiasts, adding a secondary revenue stream.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Dynaplus product offering
Product offeringCore offering
Dynaplus manufactures and sells professional-grade wood screws for craftsmen, including universal screws, deck screws, facade screws, hardware screws, and specialised variants (MDF, anchor, interior plate, timber construction). Screws are produced from hardened carbon steel with proprietary AR-coating or from RVS A4 stainless steel, and are sold exclusively through technical wholesalers, building materials merchants, and authorised dealers in the Benelux, Germany, the UK, and Scandinavia. The brand also offers accessories such as a bitset and the L-BOXX modular storage system.
Product overview
Dynaplus is a professional Dutch screw brand developed for craftsmen, offering high-quality fastening solutions. The product portfolio centers on specialized screws made from hardened carbon steel with AR-coating or RVS A4 stainless steel, including universal screws, deck screws, facade screws, and hardware screws. The range has expanded from core screws to include specialized variants (MDF, glasslat, timber construction, anchor screws) as well as accessories like bitsets and the L-BOXX storage system. All products are designed for optimal screw ease with features like low insertion resistance, high breaking strength, and corrosion resistance. The brand also operates a fan shop selling Dynaplus-branded merchandise.
Differentiator
Problem solved
Functional benefit
Products and services
- Dynaplus AR-Coating Universal Screws Hardened carbon steel universal outdoor screws with proprietary AR-coating providing corrosion resistance for general outdoor construction and woodworking; alternative to RVS A2 stainless steel.
- Dynaplus Deck Screws (Vlonderschroeven) Deck screws for wooden terraces using hardwood or modified wood; extra small 60° flat head with cutting edges for neat countersinking; improved 2022 version includes extra thread under the head for better plank retention.
- Dynaplus Facade Screws (Gevelschroeven) Facade screws developed in partnership with facade wood supplier Stiho, featuring a small cylindrical head resembling a finishing nail that covers the screw hole cleanly against water ingress and prevents wedge formation in wood.
- Dynaplus RVS A4 Universal Screws All-round stainless steel A4 screws for heavy-duty applications including coastal environments and RVS hardware combinations; feature coarse thread and special cross-section point for fast insertion without pre-drilling.
- Dynaplus RVS A4 Deck Screws Stainless steel A4 deck screws for wooden terraces in extreme aggressive conditions, sea locations, and swimming pools; feature extra small 60° flat head with cutting edges for neat countersinking.
- Dynaplus RVS A4 Facade Screws Stainless steel A4 facade screws for special modified facade wood species and extreme aggressive conditions; small cylindrical head seals screw hole against water ingress.
- Dynaplus RVS A4 Hardware Screws Stainless steel A4 hardware screws for RVS hinges, window and door hardware; SKH98-08 certified and approved for safety hardware under Politiekeurmerk Veilig Wonen (Dutch Safety Mark).
- Dynaplus MDF Screws Specialised screws developed specifically for MDF material applications.
- Dynaplus Anchor Screws Special screws for fixing corner anchors and wood connections; size 5.0x40mm developed specifically for the 5mm screw holes common in steel corner anchors in the Dutch market.
- Dynaplus Interior Plate Hardware Screw Interior plate fixture screw for piano hinges and other interior fixtures; features unique triangular diamond-point for maximum drilling capacity without pre-drilling in sheet material.
- Dynaplus Timber Construction Screws Timber construction screws with countersunk head, specifically developed for timber framing applications.
- Dynaplus Glasslat, Post Holder, and Garden Hardware Screws Specialised screws for glasslat (glass bead) installations, post holders, and garden hardware applications, each developed for its specific use case.
- Dynaplus Deck Drill (Trappenboor) Matching trap drill with exact contra-form of the Dynaplus deck screw, designed to pre-form the countersink hole for neat deck screw installation.
- Dynaplus 17-piece Bitset Handy compact 17-piece bitset designed for professional use with Dynaplus screws and other fastening applications.
- Dynaplus L-BOXX Storage System Modular L-BOXX storage system compatible with major power tool manufacturers' modular systems, pre-filled with Dynaplus screws for professional craftsmen.
- Dynaplus Fan Shop Merchandise Dynaplus branded merchandise including clothing (vests, cycling shirts, socks, caps), accessories (coolbox, water bottle, lunch pot, mug, shopper bags), tools (ruler, toolbox), demo boxes, and collectible items sold via the online fan shop.
Quantifiable outcome
- 1,500+ hours of salt spray resistance without visible red rust (AR-coating)
- +3 more outcomes
Companies that use Dynaplus
Customer profileSegments2 records
Ideal customer profiles2 records
Dynaplus technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Dynaplus partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Hoenderdaal Fasteners BVparent companyDynaplus is the professional screw brand of Hoenderdaal Fasteners BV, a developer, importer, and wholesaler of fastening materials based in Veenendaal, Netherlands. Hoenderdaal was founded in 1966 and operates a 12,500 m2 distribution centre serving the technical wholesale, DIY, and building materials trade. Dynaplus is the company's own branded screw line, distinct from the general fastener distribution business.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Dynaplus competitors and assessment
Company assessmentDirect peers
- SPAX International: German manufacturer of premium wood and decking screws with strong brand recognition across Europe. Directly comparable to Dynaplus in product range (universal, deck, façade, RVS A2/A4) and target customer (professional craftsmen), making it the closest head-to-head competitor.
- Reisser Schraubentechnik: German manufacturer of wood and decking screws sold primarily through technical wholesale in DACH and Benelux. Directly comparable in product mix (universal, deck, façade, RVS) and dealer-led GTM, competing for the same craftsman segment.
- Eurotec GmbH: German specialist in fastening technology for timber construction, offering screws, connectors and accessories for carpenters. Overlaps directly with Dynaplus on deck, façade and timber-construction screws sold through the same technical wholesale channel.
- HECO-Schrauben: German wood screw specialist offering HECO-TOPIX universal, deck, façade and stainless screws for professional tradespeople. Closely comparable to Dynaplus in technical positioning, professional channel focus, and premium A-brand price-quality trade-off.
Broad incumbents
- Würth Group: Global fastener and tools conglomerate operating its own direct technical wholesale (Würth line) plus multiple fastener brands. Comparable to Dynaplus on wood screw categories but competes from a vastly larger scale, vertical integration, and direct sales force.
- SFS Group (SFS Intec):
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Dynaplus social profiles
Digital presenceDynaplus compliance and trust
Trust signalCompliance4 records
Dynaplus financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dynaplus leadership team
Management profileNumber of profiles
Profiles1 record
Dynaplus funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dynaplus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dynaplus
What does Dynaplus do?
Dynaplus manufactures and sells professional-grade wood screws for craftsmen, including universal screws, deck screws, facade screws, hardware screws, and specialised variants (MDF, anchor, interior plate, timber construction). Screws are produced from hardened carbon steel with proprietary AR-coating or from RVS A4 stainless steel, and are sold exclusively through technical wholesalers, building materials merchants, and authorised dealers in the Benelux, Germany, the UK, and Scandinavia. The brand also offers accessories such as a bitset and the L-BOXX modular storage system.
Is Dynaplus a public or private company?
Dynaplus is a private company. It is classified as family owned and is currently operating.
When was Dynaplus founded?
Dynaplus was founded in 2004. It employs 51 to 100 people.
Where is Dynaplus based?
Dynaplus is headquartered in Utrecht, Netherlands, in the Europe region.
How does Dynaplus make money?
Two revenue lines are on record. Screw and fastener product sales are the primary driver. The others are fan shop merchandise.
Who are Dynaplus's main competitors?
Direct peers on record are SPAX International, Reisser Schraubentechnik, Eurotec GmbH and HECO-Schrauben. Broad incumbents are Würth Group and SFS Group (SFS Intec).
Does Dynaplus have an API?
No public API is recorded for Dynaplus.