Paul Wilhelm von Keppler-Stiftung

What Paul Wilhelm von Keppler-Stiftung does

Paul Wilhelm von Keppler-Stiftung is a Catholic church foundation (Kirchliche Stiftung privaten Rechts) established in 2000 and headquartered in Sindelfingen, Germany. The organization operates more than 30 care facilities across Baden-Württemberg, delivering a full continuum of elderly care services that includes inpatient (stationary) care, day care, short-term care, outpatient services, hospice care, and assisted living. Its workforce is reported in the 1,001–5,000 employee band, supplemented by more than 60 apprentices trained annually and a new international recruitment pipeline via medicruiter for Latin American nursing staff.

The foundation's revenue model rests on three streams: reimbursements from Germany's statutory long-term care insurance (Pflegeversicherung), private out-of-pocket payments from residents and families, and social assistance subsidies. It is ISO 50001 certified for energy management and operates in compliance with KDG data protection rules applicable to Catholic institutions. Strategic collaborations with AOK Baden-Württemberg and Veronika-Stiftung, among others, extend its service ecosystem beyond direct care delivery.

Operationally, the foundation has begun introducing AI-enabled social robots (the Noah and Lucki models from Navel Robotics, a Munich-based startup) into resident engagement workflows, and has launched an InterTeam staffing model to allocate caregiving capacity across sites. Recent facility activity includes the September 2024 opening of St. Sebastian in Rottenacker, the October 2024 reopening/expansion of Hofmann-Haus in Künzelsau, and construction of St. Urban in Neckarsulm with a planned July 2026 opening, alongside governance refresh including a new Stiftungsratsvorsitzender and additional board appointments in 2024.

Name

Paul Wilhelm von Keppler-Stiftung

Legal name

Paul Wilhelm von Keppler-Stiftung

Website

https://keppler-stiftung.de

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Paul Wilhelm von Keppler-Stiftung is a Catholic non-profit foundation operating 30+ elderly care facilities across Baden-Württemberg, Germany, delivering inpatient, outpatient, day, hospice, and assisted living services funded primarily through statutory long-term care insurance.

Ownership category

akta.pro rank

Product category

Elderly Care Services

NAICS

Nursing Care Facilities (Skilled Nursing Facilities) (62311), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Assisted Living Facilities for the Elderly (623312), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051), Services-Home Health Care Services (8082), Services-Social Services (8300)

akta.pro primary industry

Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB)

akta.pro secondary industries

Palliative Care, Hospice & Serious Illness Support (BPAGACAK), Hospice & Palliative Care Care Coordination / Navigation (HLADAHAK)

Keywords

• Elderly care services
• Stationary nursing care
• Ambulatory care services
• Hospice care
• Assisted living

Headquarters

HQ city

Sindelfingen

HQ country

Germany

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Care Services Revenue: Revenue generated from providing elderly care services including stationary care, day care, short-term care, outpatient care, and hospice services. Funded through a combination of public long-term care insurance (Pflegeversicherung), private payments, and social assistance.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Paul Wilhelm von Keppler-Stiftung is a Catholic non-profit foundation operating a network of more than 30 facilities across Baden-Württemberg, Germany, providing comprehensive elderly care services including stationary care in Seniorenzentren, ambulatory care via Sozialstationen, day care (Tagespflege), assisted living (Betreutes Wohnen), and hospice care. The foundation serves care-dependent seniors across all care levels (Pflegegrade 1-5), with innovations including AI-powered social robots (Navel/Noah/Lucki) for resident interaction and pastoral/spiritual care services integrated into its Catholic mission.

Product overview

Paul Wilhelm von Keppler-Stiftung operates as a comprehensive elderly care foundation offering stationary care (Seniorenzentren), ambulatory care services (Sozialstationen), day care, assisted living, and hospice care across multiple locations in Baden-Württemberg. The foundation has approximately 30+ facilities including senior centers in Munderkingen, Rottenacker, Illingen, Sindelfingen, Mühlacker, Heilbronn, and others. In addition to traditional care services, the foundation has launched innovative technology initiatives including Navel social robots (deployed as Noah and Lucki at different locations) for AI-powered resident interaction. Quality assurance is supported by the INSEL life quality measurement tool, and workforce innovation is addressed through the InterTeam staffing model. The foundation also provides specialized services including dementia support (Adele), ethical case discussions, pastoral care, and neighborhood development programs.

Differentiator

Problem solved

Functional benefit

Brands

• Navel: Social robot project for elderly care using AI-powered communication
• INSEL
• Förderstiftung Das ganze Leben
• InterTeam

Products and services

• Seniorenzentren (Senior Centers) Stationary care facilities providing 24-hour care for elderly people across all care levels. Locations include St. Anna Munderkingen, St. Sebastian Rottenacker, St. Clara Illingen, Haus Augustinus Sindelfingen, St. Franziskus Mühlacker, St. Elisabeth Heilbronn, and others across Baden-Württemberg.
• Ambulante Pflegedienste / Sozialstationen (Ambulatory Care) Ambulatory care and social station services providing home-based care and support. Services include Katholische Sozialstation Ulm, Eningen, Reutlingen, Waiblingen, Heilbronn, and others across Baden-Württemberg.
• Tagespflege (Day Care) Day care services for elderly people requiring daytime support, including Tagespflege St. Paulus Sindelfingen and upcoming Tagesbetreuung St. Urban in Neckarsulm.
• Betreutes Wohnen (Assisted Living) Supported living arrangements for seniors who wish to maintain independence while having access to care services when needed.
• Hospiz Veronika Hospice care services located in Eningen unter Achalm, providing end-of-life care and support for terminally ill patients and their families.

Quantifiable outcome

• New 60-bed Seniorenzentrum St. Sebastian opened September 2024
• +1 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability7 records

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• medicruitercoreStrategic or Co-development Partner · 1 January 2024Recruiting and training partnership to attract nursing professionals from Latin America. Pilot project with Einrichtungen in Landkreis Böblingen and Weil der Stadt to recruit qualified nurses from Mexico and other Latin American countries. medicruiter provides language training and professional preparation in home countries before deployment.
• Navel RoboticscoreTechnology or Integration · 1 January 2024Technology partnership with Munich-based startup Navel Robotics for development and deployment of AI-powered social robots (Navel, Noah, Lucki) in elderly care settings. Includes scientific monitoring to study effects on staff and residents, communication competencies, and potential for reducing daily burdens through interruption reduction.
• Veronika-StiftungminorGTM or Marketing PartnerFunding support for therapeutic clowns program at Seniorenzentrum St. Anna Munderkingen. The Veronika-Stiftung supports seriously ill and dying people, aiming to be a beacon of hope and dignity.
• Landkreis Hohenlohe (Heimaufsicht)minorOthersCollaboration with regulatory authorities for approval of new integrative care concepts at Max-Richard und Renate Hofmann-Haus.
• fit & fröhlichminorGTM or Marketing PartnerStartup partnership for employee wellness programs including healthy cooking events, breakfast programs, and nutritional counseling. Part of PiP (Prävention in Pflege) project with AOK Baden-Württemberg.
• Förderkreis Gute Clowns e.V. - Gesundheits-Clowns aus UlmminorGTM or Marketing PartnerRegular visits by therapeutic clowns to Seniorenzentrum St. Anna Munderkingen, bringing joy and positive energy to residents, particularly those with dementia.
• AOK Baden-WürttembergminorGTM or Marketing PartnerHealth insurance partnership for employee wellness programs including healthy nutrition workshops and PiP (Prävention in Pflege) project.
• Netzwerk Alter und Pflege, Diözesancaritasverband, Diözese Rottenburg StuttgartcoreStrategic or Co-development PartnerFounding partners of Netzwerk Ethische Fallbesprechungen (Ethical Case Discussion Network) established in 2014, providing platform for ethical discussions in elderly care across the diocese.

Scale indicators3 records

Recent moves9 records

Expansion highlights4 records

Broad incumbents

• Malteser Deutschland: National Catholic aid organization with substantial stationary and ambulatory elder-care services as part of a broader healthcare and emergency-services portfolio; overlaps with Keppler's hospice, outpatient, and residential offerings but at much larger scale.
• Arbeiterwohlfahrt (AWO): Major national nonprofit operating stationary elder-care, ambulatory care, and day care across Germany, with similar reliance on Pflegeversicherung funding and a comparable continuum-of-care service structure.
• Diakonie Deutschland: Umbrella Protestant welfare association operating elder-care, hospice, and outpatient services nationwide through local member organizations; competes for talent, residents, and funding in the same nonprofit segment across Germany.
• Arbeiter-Samariter-Bund (ASB): National nonprofit operating senior residences, day care, mobile nursing, and hospice services across Germany; directly overlapping with Keppler's service mix and competing for the same regulated funding pool and workforce.
• Johanniter-Unfall-Hilfe: National Protestant-affiliated nonprofit with elder-care homes, hospice services, and outpatient care alongside broader emergency and care-services operations; comparable faith-based nonprofit positioning and multi-state footprint.

Direct peers

• Evangelische Heimstiftung: Large Protestant (Diakonie-affiliated) nonprofit operator of stationary, outpatient, day, and assisted-living facilities across Baden-Württemberg with comparable continuum-of-care model and similar scale, directly competing with Keppler-Stiftung in the same geography.
• Caritasverband für Stuttgart: Catholic charitable organization operating elder-care facilities, social stations, and pastoral services in the Stuttgart region; the previous employer of Keppler's incoming Stiftungsratsvorsitzender Ulrich Ahlert and overlapping in mission and service portfolio.
• Stiftung Liebenau: Catholic foundation based in Baden-Württemberg operating residential and community care services for elderly and people with disabilities; comparable nonprofit governance, regional footprint, and integrated care delivery model.

Regional players

• Stiftung ICP München: Catholic foundation operating residential, outpatient, and educational services primarily in Bavaria with overlapping elder-care and pastoral-care offerings; provides a Catholic nonprofit benchmark outside Baden-Württemberg.

Emerging players

• Navel Robotics: Munich-based startup developing AI-powered social robots for elder care; named technology partner of Keppler-Stiftung and comparable through deploying the same Navel/Noah/Lucki robot platforms in residential care settings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCQpa8dzhwfRaM8wSC4I4gTw
• Facebookfacebook.com/nahammenschen
• LinkedInlinkedin.com/company/paul-wilhelm-von-keppler-stiftung
• Instagraminstagram.com/nah.am.menschen

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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