Sense For Innovation

What Sense For Innovation does

Sense for Innovation B.V. is a Dutch private limited company founded in 2017 and headquartered in Uden, Netherlands, that designs, manufactures, and deploys LoRa-based intelligent sensor products under the Bliepz brand. The company operates two dedicated sub-brands — Sense for Ecosystems (nature management and ecological monitoring) and PestWatcher (pest management) — each built on the same underlying Bliepz hardware platform.

The core technology is a universal OEM circuit board that can be configured into multiple product variants: KlimaatSensor, ContactSensor (with a higher-IP variant), BewegingsSensor, AnimalTracker, and Maatwerk custom configurations. All products are CE certified. Data is delivered through a Bliepz API and a mobile monitoring dashboard that retains up to five years of sensor data and provides alerting functionality. Connectivity relies on KPN's public LoRa network, established via a partnership with KPN. Additional research collaborations include Wageningen University & Research (WUR) for ecological and agricultural use cases.

The business model combines hardware sales of Bliepz devices with professional services for IoT business concept development, using a consultative B2B sales motion. Target customers include Dutch entrepreneurs, government water boards, nature managers, researchers, startups, and developers. Named reference deployments include Waterschap Zuiderzeeland, Waterschap Hunze en Aa's, and Wageningen University & Research. The company has 1–10 employees and was nominated for the 2018 IoT Award.

Name

Sense For Innovation

Legal name

Sense for Innovation B.V.

Website

https://senseforinnovation.nl

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Sense for Innovation B.V. is a Dutch IoT hardware and services company (founded 2017, Uden, Netherlands) that designs and sells LoRa-based intelligent sensor products under the Bliepz brand, targeting Dutch entrepreneurs, government water boards, nature managers, researchers, and developers.

Ownership category

akta.pro rank

Product category

IoT Sensor Hardware

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Computer Systems Design Services (541512)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Computer Communications Equipment (3576), Special Industry Machinery, Nec (3559)

akta.pro industry

PRIMARYHSAPAPAN

Building Connectivity Infrastructure (Wired/Wireless, Gateways, Edge)

Home & Personal Services/Residential Renovation Services/Smart Buildings & Facilities (PropTech IoT)

SECONDARYTLAEALAA

Temperature data loggers & probes (in-transit and storage)

Transportation & Logistics/Logistics Technology & Telematics (TMS/WMS, Tracking, ELD/IoT)/Cold Chain Monitoring & Condition/Asset Sensors (Temperature, Shock, Humidity)

SECONDARYBPABAAAH

Building Automation & Smart Building Operations (BMS/IoT)

Business & Public Services/Facilities Management & Building Services/Integrated Facilities Management (IFM)

SECONDARYBPAAACAH

Product/IoT & Smart Device Support (Consumer/Industrial IoT)

Business & Public Services/Administrative & Support Services (BPO, Call Centers, Back Office)/Technical Support & Helpdesk (IT/Device/Product Support)

Keywords

• IoT sensor hardware
• Wireless sensor products
• IoT business consulting
• LoRa sensor networking
• Remote monitoring sensors

Headquarters

HQ city

Uden

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Marketing or Sales, Operations

Revenue model

1. IoT Hardware Sales (Bliepz products): Sale of ready-to-use IoT sensor products including KlimaatSensor, ContactSensor variants, BewegingsSensor, and AnimalTracker. Products available for prototyping, testing, and mass production deployment.
2. IoT Business Concept Development Services: Full-service IoT project development from analysis of potential solutions, identification of IoT technology opportunities, to complete workflow implementation. Services include feasibility checks and manufacturing support.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Sense For Innovation designs, manufactures and sells the Bliepz line of ready-to-use IoT sensor hardware (climate, contact, motion and animal-tracking sensors) built around a universal OEM circuit board with LoRa connectivity, and provides end-to-end IoT project development services including feasibility analysis, technology selection, and complete IoT business concept workflow delivery for organizations, entrepreneurs, and government entities.

Product overview

Sense for Innovation offers a unified product portfolio centered on the Bliepz line of ready-to-use IoT sensors, complemented by specialized sub-brands (PestWatcher for pest management and Sense for Ecosystems for ecological monitoring) and an IoT Business Concepts service for concept development. Bliepz products include KlimaatSensor for climate monitoring, ContactSensor in cassette and pole variants for door/window/trap detection, BewegingsSensor for pest movement monitoring, AnimalTracker for GPS/triangulation-based animal tracking, and Maatwerk for custom configurations—all built on a universal OEM circuit board. The products communicate via LoRa network (KPN or private), include QR-code identification, and integrate with a mobile app and dashboard for 24/7 monitoring with alert functionality.

Differentiator

Problem solved

Functional benefit

Brands

• Bliepz: Line of ready-to-use IoT sensor products including KlimaatSensor (climate sensor for temperature and humidity), ContactSensor (door/window/cage sensor), BewegingsSensor (movement sensor for pest monitoring), and AnimalTracker (GPS/triangulation based tracking devices).
• Sense for Ecosystems

Products and services

• Bliepz IoT Sensor Product Line A line of ready-to-use IoT sensor products enabling immediate deployment of Internet of Things solutions for entrepreneurs, government, nature managers and researchers. The product line includes climate sensors, contact sensors, movement sensors, animal trackers, and custom configurations built on a universal OEM circuit board with mobile app monitoring and API integration.
• Bliepz KlimaatSensor Sensor that measures temperature and humidity, designed for placement in various locations with an average battery lifespan of 2-3 years. Used for climate monitoring in agriculture, cold storage, and smart city applications.
• Bliepz ContactSensor (cassette) Contact sensor designed for easy installation in doors and windows at various locations. Commonly used for cage traps, capture cages, roll-up doors, swing doors, and tilting doors/windows.
• Bliepz ContactSensor (paal) Pole sensor with higher antenna for better range, larger battery pack, IP67 waterproof rating and robust housing. Suitable for waste containers and public spaces. Average battery lifespan of 7-8 years.
• Bliepz BewegingsSensor Movement sensor designed for monitoring pests such as rats and mice. Easily placed in various locations with adapters for feeding stations and capture cages. Average battery lifespan of 1-2 years.
• Bliepz AnimalTracker
• Bliepz Maatwerk Custom device development based on a standard universal PCB. Sensors and corresponding logic are selected and developed based on customer requirements, with various housing options available for relatively simple and affordable custom device development.
• PestWatcher IoT Pest Management Solution IoT solution for pest management that sends smartphone alerts when traps are triggered, enabling pest control operators to save time on inspections.
• IoT Business Concepts Project Development Service A 3-step consulting/development methodology: (1) Analysis of potential solutions, (2) Identification of IoT technology opportunities, (3) Complete IoT Business Concept workflow implementation. Accompanied by a downloadable white paper and includes feasibility checks and manufacturing support.

Quantifiable outcome

• 25% time savings on unnecessary inspections for muskrat controllers
• +3 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Two partnerships are on record, tiered core and notable.

• KPNcoreTechnology or IntegrationKPN provides the public LoRa network used by Sense for Innovation sensors for data transmission. This partnership enables sensors to operate in remote areas with good coverage. The collaboration was highlighted in the IoT Award nomination case for muskrat pest control.
• Wageningen University & Research (WUR)notableStrategic or Co-development PartnerWUR collaborates with Sense for Innovation on research projects, particularly animal tracking studies. WUR uses Sense for Innovation's ultra-small trackers for research on rat movement patterns without disturbing the animals.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• SODAQ: SODAQ is a Dutch developer of LoRa and cellular IoT boards and sensors, sharing Sense for Innovation's Dutch base and developer/maker customer base. Both companies supply configurable OEM hardware for integrators building custom IoT solutions.
• Dragino Technology: Dragino manufactures LoRa-based IoT sensors, gateways, and OEM modules widely used by developers and integrators. It is the closest direct competitor to Sense for Innovation's Bliepz line, offering configurable sensor hardware on similar LoRa networks.
• Decentlab: Decentlab builds robust, low-power LoRa environmental sensors for industrial, agricultural, and ecological monitoring. Like Sense for Innovation, it targets remote deployments with long battery life and LoRa connectivity, often via public operator networks.
• Wildlife Computers: Wildlife Computers manufactures satellite and radio-linked animal tracking tags used in marine and terrestrial research. It is comparable to Sense for Innovation's AnimalTracker line in targeting researchers tracking animal movement in the field.

Regional players

• Sensoterra: Sensoterra is a Dutch company producing wireless soil moisture sensors for agriculture and smart landscaping. It is comparable to Sense for Innovation as a Dutch-based LoRa wireless sensor specialist, though focused specifically on the agriculture/soil vertical.

Emerging players

• Smart Parks: Smart Parks provides IoT-based wildlife tracking and anti-poaching solutions using LoRa sensors and satellite connectivity. It overlaps directly with Sense for Innovation's ecological monitoring and AnimalTracker use cases for nature managers.
• Innovasea (Vemco): Innovasea (formerly Vemco) provides acoustic and environmental monitoring sensors for aquaculture and aquatic research. It overlaps with Sense for Innovation's fish farming use case (water quality, pH, temperature) but operates globally and at larger scale.

Broad incumbents

• Libelium: Libelium builds highly configurable wireless sensor platforms (Waspmote, Plug & Sense!) for environmental, agricultural, and smart-city monitoring. It competes in the same horizontal IoT-sensor-platform category as Sense for Innovation's Bliepz line.
• Kerlink: Kerlink is a French provider of LoRaWAN IoT infrastructure (gateways, network servers) and reference sensor designs. It is comparable as a broader European LoRa IoT incumbent whose ecosystem includes competing sensor OEMs to Bliepz.

Others

• The Things Industries: The Things Industries operates The Things Stack, a LoRaWAN network server and platform used to deploy and manage LoRa devices. It is a complementary ecosystem enabler for Sense for Innovation's LoRa-based sensors rather than a hardware competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• Xtwitter.com/HarryViet
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/sense-for-innovation-bv

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sense For Innovation