Orange Blossom Special Events

What Orange Blossom Special Events does

Orange Blossom Special Events is a privately held, founder-owned boutique event planning firm headquartered in Los Angeles and founded in 2009 by Brooke Avishay. The company provides full-service wedding planning, destination wedding coordination, high-end corporate event production, custom wedding stationery, custom signage, and — through a standalone sub-brand, Orange Blossom Travel Planning — luxury travel services for honeymoons and group destination weddings. Its core wedding offering is structured around three tiers (The Lantana for day-of coordination, The Tulip for full-service planning, and a Custom Wedding Design package) and serves both high-net-worth couples and corporate clients, with documented celebrity engagements (Scott Hoying, Matt Bellamy, Missy Peregrym) and brand activation work for Paramount, Hulu, and AGLA.

The firm's underlying capability stack is service-led rather than technology-led: in-house specialists covering lead planning, design, and stationery production (calligraphy, watercolor, graphic design, laser cutting), supported by an exclusive proprietary inventory of design assets used across client events. It operates with no public API, SDK, or mobile app, and sources indicate no proprietary technology platforms; the website is a standard content-marketing site (Showit CMS) optimized for SEO and lead capture. Distribution is direct-to-client via website inquiry forms, phone, and email, with no intermediary channel partners.

The business model is professional services revenue: project-based fees quoted per engagement with no publicly disclosed pricing and no recurring subscription layer. Customer segments are split horizontally between wedding couples (primary, including multicultural and destination weddings) and corporate clients (brand activations, premieres, galas), with a smaller luxury travel segment layered on top. The company is founder-led, has no disclosed institutional capital, and is privately held with no parent company or subsidiaries.

Name

Orange Blossom Special Events

Legal name

Orange Blossom Special Events

Website

https://orangeblossomspecialevents.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Orange Blossom Special Events is a founder-owned, Los Angeles–based boutique firm providing full-service wedding planning, destination weddings, custom stationery and signage, corporate event production, and luxury travel planning for high-net-worth couples and enterprise clients.

Ownership category

akta.pro rank

Product category

Wedding & Event Planning Services

NAICS

Florists (459310)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Wedding Design, Decor & Floral Planning (HSACABAH)

akta.pro secondary industries

Destination Wedding Planning (HSACABAD), Anniversary & Milestone Celebration Services (HSACACAD), Event Floral Design & Arrangements (HSACAOAA), Floral & Event Installations (HSACAAAC)

Keywords

• Wedding planning services
• Corporate event planning
• Destination wedding coordination
• Custom event stationery
• Luxury event design

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Wedding Planning Services: Full-service wedding planning with three tiers: Wedding Coordination (The Lantana), Wedding Planning (The Tulip - most popular), and Custom Wedding Design. Revenue generated through project-based fees for planning, design, and day-of coordination services.
2. Corporate Event Planning: High-end corporate event planning including holiday parties, conferences, product launches, award shows, and brand activations. Revenue generated through professional services fees.
3. Custom Stationery and Signage: Design and production of custom wedding stationery and signage. Revenue from design fees and production costs passed through to clients.
4. Travel Planning Services: Luxury travel planning for honeymoons, destination wedding guests, and family vacations. Revenue likely generated through service fees or vendor referrals.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Orange Blossom Special Events is a full-service event planning company that plans, designs, and produces luxury weddings (through tiered packages The Lantana, The Tulip, and Custom Wedding Design), corporate events (brand activations, conferences, product launches, award shows, holiday parties), and destination weddings worldwide. The firm also produces custom wedding stationery and signage in-house and offers integrated luxury travel planning for honeymoons and destination wedding guest logistics.

Product overview

Orange Blossom Special Events is a full-service event planning company offering a coordinated portfolio of wedding and corporate event planning services. The core offerings include three wedding packages: The Lantana (day-of coordination), The Tulip (full-service planning), and Wedding Design/Custom Concepts (à la carte design services). The company also provides destination wedding planning, custom wedding stationery, custom wedding signage, corporate event planning, and travel planning services. The products are designed to serve clients at different stages of planning, from coordination-only needs to full design and planning packages, with add-on services for stationery, signage, and travel.

Differentiator

Problem solved

Functional benefit

Brands

• Orange Blossom Travel Planning: A separate division offering luxury travel planning services including honeymoon travel, destination wedding travel coordination, family travel planning, and curated excursions and experiences.

Products and services

• The Lantana (Wedding Coordination) Day-of wedding coordination package including a site walkthrough, master timeline, vendor management, ceremony and reception orchestration, rehearsal coordination, and day-of execution with two assistant coordinators. Designed for couples who have largely planned their wedding and need professional execution support.
• The Tulip (Wedding Planning)
• Corporate Event Planning
• Destination Wedding Planning
• Custom Wedding Stationery
• Custom Wedding Signage
• Travel Planning Services (Orange Blossom Travel Planning)

Quantifiable outcome

• Nearly two decades of experience planning events globally since 2009
• +1 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• East Made Events: California-based luxury wedding design and planning firm. Comparable full-service offering with strong design-led positioning and similar high-end client focus.
• Bash Please: LA-based luxury event design studio known for brand activations, weddings, and corporate experiences. Comparable creative-led model with similar in-house design and styling capabilities.
• Duet Events: LA-based event design and production firm specializing in weddings and corporate events. Comparable in-house design and production capabilities with similar boutique luxury positioning.
• Mindy Weiss Party Consultants: Celebrity event planner known for high-profile weddings and brand events. Comparable luxury positioning, similar in-house design capabilities, and direct competition for premium celebrity and corporate clients.
• Wild Child Events: LA-based wedding and event planning firm serving luxury clientele. Comparable boutique size, full-service model, and overlap on destination and design-forward weddings.
• A Perfect Event: Full-service event planning firm serving weddings and corporate clients in California. Comparable service breadth across wedding and corporate verticals with similar high-touch delivery model.
• Sterling Engagements: LA-based luxury full-service wedding planning firm offering design, planning, and coordination. Direct competitor for high-end LA wedding clientele with comparable celebrity and destination wedding exposure.
• Shannon Leahy Events: California luxury wedding planning and design firm. Comparable service tiers, similar destination wedding expertise, and direct competition in the West Coast luxury segment.
• Bob Gail Special Events: Long-standing LA luxury event planning firm serving high-net-worth weddings and corporate events. Comparable boutique positioning, similar celebrity client roster, and overlapping corporate event capabilities.

Broad incumbents

• Colin Cowie Lifestyle: Nationally recognized luxury event and lifestyle brand with broader portfolio spanning weddings, corporate, and lifestyle products. Larger brand presence with comparable celebrity positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/theblossomsla
• Facebookfacebook.com/orangeblossomspecialevents
• LinkedInlinkedin.com/company/orange-blossom-special-events-llc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orange Blossom Special Events