What Highland Park Bank & Trust does

Highland Park Bank & Trust is a privately-operated community bank headquartered at 1949 Saint Johns Avenue in Highland Park, Illinois, founded in 1991 and operating as one of 16 community bank charters under Wintrust Financial Corporation (NASDAQ: WTFC), a regional banking organization with $74 billion in assets. The bank delivers a full-service consumer, small business, and commercial banking product suite through the Wintrust Community Bank distribution platform, which spans 200+ branches across greater Chicago, southern Wisconsin, west Michigan, northwestern Indiana, and southwest Florida. Its technology stack includes a digital banking platform with online and mobile access, Zelle for peer-to-peer payments, the i-BusinessBanking platform with i-BusinessCapturePro remote deposit, Positive Pay and ACH Positive Pay fraud prevention, and a standalone HELOC origination portal at apply.wintrustheloc.com. Consumer products span tiered checking (Total Access, Access Plus, Premier), savings, CDs, HELOCs, mortgages through Wintrust Mortgage, and Elan-issued credit cards. Business products include three business checking tiers, SBA loans (Express up to $500K, 7(a) up to $5M, 504 up to $10M), asset-based lending, treasury management, cash management with merchant processing, and the MaxSafe program providing FDIC coverage up to $4 million across 16 charters.

The bank's revenue model rests on net interest income from lending activities (HELOCs, mortgages, commercial and consumer loans) offset by interest paid on deposits, supplemented by transaction fees on deposit accounts (monthly maintenance, overdraft, wire, ATM), commercial banking fees (treasury management, cash management, SBA origination), and recurring wealth management fees through Wintrust Wealth Management. Pricing tiers span no-fee consumer checking to $75,000 relationship balance Premier Checking, variable-rate HELOCs at 6.75%-7.50% APR, and tiered business checking from zero-fee entrepreneur accounts up to $20,000 minimum balance Have-It-All Business Checking. Loyalty infrastructure includes the Junior Savers Club for customers under 22 and Platinum Adventures Club for customers 50+, while community engagement is reinforced through FDIC Money Smart financial education classes and Money Smart Checking/Savings products for credit-building customers.

The go-to-market combines a relationship-led branch sales motion with digital self-service channels, targeting affluent North Shore Chicago households, small business operators, and middle-market commercial clients with industry-specific verticals (franchise finance, government/municipal lending, professional practices, condo/HOA, ESOP). Distribution is anchored in 200+ physical branches but increasingly augmented through dedicated digital origination platforms for HELOCs and SBA loans. Leadership is headed by branch President Chris Baker, with parent-level oversight from Wintrust Vice Chairman David E. Lee (covering all 16 charters) and Wintrust CEO Timothy S. Crane.

Name

Highland Park Bank & Trust

Legal name

Highland Park Bank & Trust

Website

https://highlandparkbank.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1–10 employees

Short description

Highland Park Bank & Trust is a North Shore Chicago community bank operating as one of 16 charters under Wintrust Financial Corporation ($74B in assets), serving individual consumers, small businesses, and middle-market commercial clients across Illinois, Wisconsin, Michigan, Indiana, and Florida through 200+ branches and a full digital banking platform.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Savings Institutions and Other Depository Credit Intermediation (522180), Commercial Banking (522110)

SIC

Savings Institutions, Not Federally Chartered (6036)

akta.pro primary industry

Savings Banks (Public/State-Owned) (FSABAKAK)

Keywords

• Community banking
• Personal banking services
• Commercial lending
• Small business banking
• Wealth management

Headquarters

HQ city

Highland Park

HQ country

United States

HQ region

North America

Offices10 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Net Interest Income: Interest income from lending activities including mortgages, HELOCs, commercial loans, and consumer loans offset by interest paid on deposits
2. Deposit Account Fees: Monthly maintenance fees, overdraft fees, wire transfer fees, and ATM fees from consumer and business deposit accounts
3. Mortgage Lending: Residential mortgage origination through Wintrust Mortgage division with relationship pricing for existing customers
4. Commercial Banking Services: Commercial lending, treasury management, asset-based lending, and capital markets services for middle market clients
5. Wealth Management: Asset management, private client services, investment services, and trust and estate services through Wintrust Wealth Management
6. Business Cash Management: Merchant processing, remote deposit capture, ACH origination, and wire transfer services for business clients

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Highland Park Bank & Trust operates as a community bank providing a full range of personal banking products (checking, savings, CDs, personal loans, mortgages, personal credit cards) alongside business and commercial banking services (business checking/savings, SBA loans, asset-based lending, commercial real estate lending, commercial leasing, capital markets, and treasury management), supported by wealth management services. Services are delivered through local branches, ATMs, and digital channels under the umbrella of Wintrust Financial Corporation.

Product overview

Highland Park Bank & Trust is a community bank and part of the Wintrust Community Bank network with 200+ locations. The company offers a comprehensive suite of banking products organized across three main segments: Personal Banking (checking, savings, CDs, credit cards, mortgages, HELOCs, personal loans, and financial education programs), Small Business Banking (business checking, savings, cash management, SBA loans, and merchant services), and Commercial Banking (commercial lending, asset-based lending, capital markets, treasury management, and industry-specific banking). The portfolio includes proprietary offerings like MaxSafe (enhanced FDIC coverage up to $4M), Money Smart Checking/Savings (credit-building accounts), and loyalty programs including Junior Savers Club and Platinum Adventures Club for seniors. Wintrust Mortgage operates as a separate division providing residential lending. Most products are available across Wintrust's 16 community bank charters serving greater Chicago, southern Wisconsin, west Michigan, northwestern Indiana, and southwest Florida markets.

Differentiator

Problem solved

Functional benefit

Brands

• Wintrust Community Bank: Highland Park Bank & Trust operates as a Wintrust Community Bank brand, part of a network of 16 community bank charters under Wintrust Financial Corporation.

Products and services

• Personal Banking Full suite of personal banking products for individuals and households including checking, savings, money market, certificates of deposit (CDs), personal credit cards, mortgages, home equity lines of credit (HELOC), and personal loans, available to Highland Park and surrounding Chicago-area consumers.
• Personal Loans Unsecured and secured personal lending solutions such as an Everyday Loan for various personal needs and HELOC (Home Equity Line of Credit) for homeowners borrowing against home equity, offered to individual consumers.
• Residential Mortgage Loans Mortgage products supporting consumers buying or refinancing a home, with simple online application, personalized rate quotes, and a streamlined process from application through closing.
• Personal Checking and Savings Accounts Deposit account offerings that combine checking and savings to help consumers earn higher interest on savings through linked accounts, designed for everyday personal money management.
• Certificates of Deposit (CDs) Fixed-term deposit products providing guaranteed returns, with options to link a savings account to checking for continued earning on savings balances.
• Personal Credit Cards Consumer credit card products providing revolving credit for personal use, offered as part of the personal banking suite.
• Business Banking Comprehensive banking for small and mid-sized businesses including business checking, savings, money market accounts, business credit cards, merchant services, and online banking tools, supported by dedicated local business bankers.
• Business Banking Services Educational and service-based business banking resources addressing common questions for businesses about working with a community bank, account opening, deposits, payments, and lending options.
• Wintrust SBA Loans Small Business Administration (SBA) loan offerings through the SBA 7(a) and 504 programs designed to help businesses qualify for financing that might otherwise be difficult to obtain, supporting business owners looking to start, acquire, or grow.
• Commercial Lending Commercial lending solutions for businesses including working capital lines of credit, term loans for equipment or expansion, and owner-occupied commercial real estate loans, with bankers who specialize in commercial finance.
• Asset Based Lending Asset-based lending solutions that provide financing secured by a company's assets, often used for working capital, growth, or turnaround financing for middle-market and growing businesses.
• Commercial Real Estate Lending Commercial real estate lending products for investors, developers, and businesses, including financing for non-owner-occupied commercial real estate projects.
• Commercial Leasing Commercial leasing services including direct financing leases, sale-leaseback arrangements, and creative leasing structures designed for businesses seeking equipment and asset financing solutions.
• Capital Markets Capital markets services providing interest rate risk management, debt and derivative solutions, and analytical tools to help business clients manage financial risk and execute capital strategies.
• Treasury Management Treasury management services for businesses providing a full suite of receivables, payables, liquidity management, fraud prevention, and information reporting products to optimize cash flow and working capital.
• Make the Switch (Business Account Switching) A dedicated business banking switch program that helps new business clients transition their banking relationship to the bank, with onboarding support from the business banking team.
• Wealth Management Wealth management services for individuals and families offering trusts and estates, financial planning, retirement planning, investment management, private banking, and tailored wealth strategies.
• Branch and ATM Banking Services In-person branch banking and ATM services for consumer and business clients across Highland Park and surrounding communities, including secure card services and FDIC-insured deposits.
• Customer Care and Account Servicing Customer care services providing phone, online, and branch-based support for account inquiries, servicing, and issue resolution for both consumer and business clients.

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

One partnership is on record.

• TrusteersupportingTechnology or IntegrationPartnership provides free Trusteer fraud protection software to business clients to protect against malware infections and phishing attacks through the cash management platform.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Commerce Bank: Midwest-based regional bank with consumer and commercial banking plus wealth management, serving overlapping geographies and similar SMB and middle-market customers.
• Northern Trust: Chicago-based wealth management and private banking incumbent; not a direct retail banking peer but competes for the same HNW private banking and wealth customers in the Chicago metro.
• Old National Bank: Large Midwest regional bank (post-First Midwest merger) with community banking, commercial lending, and wealth management across overlapping geographies including Indiana and Chicago suburbs.
• Fifth Third Bank: Major Midwest-headquartered regional bank offering consumer, commercial, and wealth services; a broad incumbent competing across Highland Park's footprint and adjacent markets.
• BMO Harris Bank: Major Midwest regional bank (BMO subsidiary) with full-service consumer, small business, and commercial banking; competing incumbent in Highland Park's Chicago-area markets.
• Huntington Bancshares: Large Midwest regional bank with consumer, small business, and commercial banking; a broader incumbent competing for the same Chicago, Indiana, and Michigan deposit and loan relationships.

Direct peers

• First Merchants Bank: Indiana-headquartered community bank with similar personal, small business, and commercial banking offerings across the Midwest, competing for the same relationship-based deposit and lending customers.
• Lake Forest Bank & Trust: Sibling community bank charter under Wintrust Financial serving Lake Forest, IL with identical consumer, small business, and commercial product suite; shares leadership and infrastructure with Highland Park Bank & Trust.
• Byline Bank: Chicago-based community bank focused on small business, commercial, and personal banking with a comparable relationship-banking model targeting similar Middle American SMB and consumer segments.
• First Financial Bank: Midwest and Texas community bank offering commercial, small business, and consumer banking with community-bank relationship model similar to Highland Park Bank & Trust.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Highland Park Bank & Trust