People For People

What People For People does

People For People is a private, nonprofit community services organization headquartered at 304 W. Lincoln Ave., Yakima, Washington. Founded in 2011 when it assumed operation of the regional Meals On Wheels program from Yakima County, the organization delivers an integrated portfolio of social services across 16 counties in eastern and central Washington through four core service lines: Resource Connection (a 2-1-1 style bilingual call center at 509-271-1344 supporting Basic Food/SNAP applications, mobility management, ombudsman advocacy, and community-based care coordination); Employment & Training (Workforce Innovation and Opportunity Act-funded adult, youth, dislocated worker, WorkFirst, Basic Food Employment & Training, Community Diversion, and Employer Services programs delivered through WorkSource locations and Learning Centers); Meals On Wheels (8 congregate dining rooms plus weekly frozen home-delivered meals for homebound seniors, with a pet food assistance program, totaling 178,000+ meals annually and operating at maximum capacity); and Transportation Services (fare-free Community Connector fixed-route service, door-to-door paratransit, and Non-Emergency Medical Transportation brokerage for Apple Health/Medicaid clients across 9 counties).

The underlying technology stack is described as standard nonprofit service-delivery operations — phone-based call center software, online intake/prescreening forms, and a trip management system for transportation coordination. No proprietary platform, mobile applications, published APIs, or AI/ML capabilities are disclosed. The organization maintains physical infrastructure at 11 documented office locations (Yakima HQ and WorkSource site, Ellensburg, Goldendale office plus Training Center, Moses Lake, Stevenson, Sunnyside, Toppenish, Union Gap Meals On Wheels central kitchen, and White Salmon plus its Learning Center), with compliance certifications under Title VI, ADA, and the USDOT Disadvantaged Business Enterprise program.

Revenue is generated almost entirely through government grants and donations. Federal and state funding streams include USDA Supplemental Nutrition Assistance Program outreach, Older Americans Act nutrition funding routed through the Southeast Washington Office of Aging and Long Term Care, WIOA Title I funding directed by the South Central Workforce Council, Washington State Department of Transportation funding for transit, Washington State Health Care Authority Apple Health/Medicaid contracts for NEMT brokerage, and Washington's Climate Commitment Act for transportation and mobility management. Donations include individual giving, corporate sponsorships (e.g., Mt. Adams Orchards Corporation, Plath Family), Washington State taxpayer-directed contributions, and proceeds from the annual Cowiche Brew Run 5K/10K fundraiser. A $2.785M capital campaign for a centralized Meals On Wheels commercial kitchen is 70% funded at $1,938,164. Services are free to eligible clients, with a $3 suggested donation per congregate meal for seniors 60+, $10 for those under 60, and fare-free transportation across all programs.

Name

People For People

Legal name

People For People

Website

https://mypfp.org

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

People For People is a Yakima, Washington-based nonprofit that delivers Resource Connection (2-1-1), Employment & Training, Meals On Wheels, and Transportation services — including NEMT Medicaid brokerage — across 16 Washington counties, serving seniors, low-income adults, job seekers, persons with disabilities, and veterans via government grants and donations.

Ownership category

akta.pro rank

Product category

Community Social Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Community Food Services (62421), Special Needs Transportation (485991), Other Individual and Family Services (62419)

SIC

Services-Social Services (8300), Transportation Services (4700)

akta.pro primary industry

Community Resources, Social Services & Transportation Coordination (HLADALAK)

akta.pro secondary industries

Meals, Nutrition & Congregate Dining Day Programs (HSABANAM), Social, Community & Senior Center Outings Transport (HSABAOAG), Community & Senior Transportation Shuttles (Dial-a-Ride, Non-ADA) (TLAFAJAI), Recreational Outings, Community Participation & Mobility Support (Non-Clinical) (HSABAAAI), Personal Care & ADL Assistance (bathing, dressing, toileting, mobility) (HLADAGAA)

Keywords

• Senior nutrition services
• Community resource referral
• Workforce development programs
• Non-emergency medical transport
• Community action agency

Headquarters

HQ city

Yakima

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Government Grants and Funding: Primary revenue from federal and state government grants including USDA Supplemental Nutrition Assistance Program (Basic Food), Older Americans Act nutrition programs, WIOA Title I employment and training programs, Washington State Department of Transportation funding for transportation, and Medicaid/Apple Health transportation brokering. Additional funding from Washington's Climate Commitment Act.
2. Donations and Fundraising: Revenue from individual donations, corporate sponsorships, and fundraising events such as the Cowiche Brew Run 5K/10K. Currently running a capital campaign for the Meals On Wheels Commercial Kitchen project targeting $2.785 million.
3. Donor Contributions - Meals On Wheels: Significant donor support for the Meals On Wheels program, with major donors contributing $150,000+ including taxpayers of Washington State, Mt. Adams Orchards Corporation, Plath Family, and Washington State Legislature. Program serves over 178,000 meals annually.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels5 records

Core offering

People For People is a nonprofit community action agency delivering integrated social services across 16 Washington State counties. Its four core service lines are Resource Connection (a 2-1-1 style information, referral, and care coordination call center), Employment & Training (WIOA-funded workforce development programs delivered through WorkSource), Meals On Wheels (congregate dining in eight sites plus weekly home-delivered frozen meals for homebound seniors), and Transportation Services (fare-free fixed-route, door-to-door paratransit, and Medicaid non-emergency medical transportation brokering).

Product overview

People For People is a nonprofit community action agency providing a coordinated portfolio of social services across Eastern Washington. The organization operates four core service lines: Resource Connection (2-1-1 information and referral), Employment & Training (workforce development programs), Meals On Wheels (senior nutrition), and Transportation Services (fixed-route, door-to-door, and NEMT). These services are delivered through multiple delivery channels including physical locations, call centers, and partner organizations across 16 Washington State counties.

Differentiator

Problem solved

Functional benefit

Products and services

• Resource Connection (2-1-1) A 2-1-1 style information and referral service that connects community members to essential resources including Basic Food applications, transportation assistance, community-based care coordination, and mobility management, available free and confidentially to Washington residents across 16 counties.
• Employment & Training Programs WIOA-funded workforce development offering career counseling, vocational training, on-the-job training, GED assistance, tuition assistance, work readiness, and employer services with 50% wage reimbursement during training, targeted at low-income adults, dislocated workers, youth, TANF recipients, and others eligible under WIOA.
• Meals On Wheels Senior nutrition service providing congregate dining at eight locations across Yakima County and home-delivered frozen meals for qualifying homebound seniors, plus pet food and supply assistance for pet-owning seniors. Serves over 178,000 meals annually and meets one-third of USDA daily nutritional requirements per meal.
• Transportation Services Fare-free multi-modal transportation including Community Connector fixed-route bus service and door-to-door paratransit for seniors (60+), persons with disabilities, low-income individuals, youth, and veterans across Adams, Grant, Lincoln, and Yakima counties, with paratransit requiring reservation at least two business days in advance.
• Non-Emergency Medical Transportation (NEMT) Non-emergency medical transportation brokerage for Apple Health (Medicaid and CHIP) clients in nine Washington counties, coordinating trips to non-emergency medical appointments through gasoline vouchers, mileage reimbursement, and contracted transportation providers.
• Community Based Care Coordination Care coordination service for Yakima County residents facing complex mental, physical, and social challenges, providing navigation and linkage to community resources and supports; out-of-county clients are referred to the Greater Health Now Social Care Network.
• Ombudsman Services Long-term care ombudsman advocacy across eight counties that safeguards the rights, dignity, and well-being of individuals living in long-term care facilities, with free certification training available for ombudsman volunteers.
• Mobility Management Free transportation assistance program for residents of Benton, Franklin, and Yakima Counties that helps individuals access transportation to work, medical appointments, and affordable rides through coordination and information services.
• Goldendale, Stevenson, White Salmon Learning Center Educational support center providing basic skill development, GED preparation, and life skills training for out-of-school youth and adults in Klickitat and Skamania counties.

Quantifiable outcome

• 178,000+ meals served annually to seniors
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Meals On Wheels AmericacoreOthersPeople For People is a member of Meals On Wheels America, the national organization supporting home-delivered meal programs. Membership provides access to resources, best practices, and national advocacy for senior nutrition programs.
• WorkSource WashingtoncoreStrategic or Co-development PartnerProud partner of the American Job Center network (WorkSource). Employment and training programs are delivered through WorkSource locations, providing job seekers access to comprehensive workforce development services, job search tools, and employer connections. WIOA Title I funding provided under direction of South Central Workforce Council.
• City of YakimacoreStrategic or Co-development PartnerPartnership with the City of Yakima for the Community Diversion Program, connecting low-level, repeat offenders to work and life skills to prevent re-offending. Part of Yakima Municipal Court's diversion options.
• DSHS (Washington State Department of Social and Health Services)coreStrategic or Co-development PartnerProud partner in the Community Diversion Program along with Comprehensive Healthcare, Merit Resources, Triumph Treatment Services, Yakima Neighborhood Health, and Office of Neighborhood Development Services. Coordinates TANF/WorkFirst services for welfare-to-work transition.
• South Central Workforce CouncilcoreOthersWIOA Title I funding provided under the direction of the South Central Workforce Council, which oversees workforce development programs in the south central Washington region.
• Grant Transit AuthorityminorOthersPartner in Moses Lake transportation funding. Contributes to transportation services in Grant County area.
• Greater Health Now Social Care NetworkminorStrategic or Co-development PartnerFor Yakima County residents facing complex barriers, People For People provides Community Based Care Coordination. For those outside Yakima county, referrals are made to Greater Health Now Social Care Network for care intake and referral services.
• Washington State Health Care AuthoritycoreOthersHCA administers the Apple Health (Medicaid and CHIP) program and oversees Non-Emergency Medical Transportation services. People For People brokers NEMT for eligible clients under this state program.
• Cowiche Creek BrewerycoreGTM or Marketing PartnerHosts the annual Cowiche Brew Run 5K/10K fundraiser benefiting the Meals On Wheels Commercial Kitchen Project. Provides venue and donated craft beer for event participants (21+). Fifth annual event in 2026.
• Washington State Department of Health (DOH)minorOthersPartner in Basic Food program and nutrition education initiatives. Supports healthy food access programs for Washington residents.
• Yakima Valley CollegeminorStrategic or Co-development PartnerThe Opportunity Partnership program connects Yakima Valley College opportunity grant recipients with mentors and internships in their field of study, facilitated by People For People.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Opportunities Industrialization Centers of Washington (OIC): Washington-state workforce development nonprofit providing WIOA-funded career training, GED preparation, and supportive services to low-income job seekers. Directly comparable to People For People's Employment & Training line and Goldendale/Stevenson/White Salmon Learning Center in mission, funding source, and population served.
• Aging and Long-Term Care of Southeast Washington: Area Agency on Aging serving a similar geographic and demographic footprint in Southeast Washington. Provides Older Americans Act-funded congregate and home-delivered meals, family caregiver support, and transportation — directly overlapping with People For People's MOW and transit programs. They are both a funder and a quasi-peer operating in adjacent counties.
• Modivcare (formerly LogistiCare): National non-emergency medical transportation (NEMT) broker and personal care provider that contracts with state Medicaid programs. Directly comparable to People For People's NEMT brokerage line in Benton, Chelan, Columbia, Douglas, Franklin, Kittitas, Okanogan, Walla Walla, and Yakima counties, but operates at much larger scale across multiple states.
• Hopelink: King County, Washington community action nonprofit providing housing, financial assistance, employment, transportation, and food programs. Operates a very similar integrated service model to People For People — particularly in the integration of mobility management, employment, and basic-needs services — making it a strong structural peer despite serving a different (urban/suburban) geography.
• Yakima Valley Farm Workers Clinic: Federally qualified community health center serving Yakima Valley with integrated medical, dental, behavioral health, nutrition, and social services. Comparable in mission and population focus (low-income, Hispanic/Latino, agricultural communities) and operates Community Health Worker and care coordination programs that overlap with People For People's Resource Connection and Community Based Care Coordination services.
• Catholic Charities of Eastern Washington: Large social services nonprofit providing housing, refugee resettlement, family services, aging programs, and emergency assistance across Eastern Washington. Directly comparable in serving low-income, senior, and immigrant populations with a mix of publicly funded and donor-supported programs that overlap with PFP's Resource Connection and senior service lines.
• Northwest Regional Council (Area Agency on Aging): Area Agency on Aging serving Whatcom, Skagit, Island, and San Juan counties with senior nutrition, transportation, family caregiver, and long-term care ombudsman programs. Operates the same Older Americans Act-funded service mix as People For People (congregate meals, home-delivered meals, transportation) and provides a structural peer for senior services delivery in Washington State.
• HopeSource: Community action nonprofit serving Kittitas and Yakima counties with housing, energy assistance, food bank, and senior services. Operates an overlapping geographic footprint with People For People (especially in Kittitas County where PFP also has an Ellensburg office) and delivers a comparable mix of community-based services funded by similar federal and state sources.

Broad incumbents

• Community Action Partnership of Washington (CAPWA): State association of Washington Community Action Agencies, of which People For People is a member. Provides training, advocacy, and coordination across the CAA network; comparable as a peer/incumbent in the same funding ecosystem (CSBG, OAA, WIOA) and in delivering similar anti-poverty programs statewide.
• Meals On Wheels America: National membership and advocacy organization for the Meals On Wheels network. People For People is a member program. Comparable at the service-delivery level (senior nutrition standards, advocacy, funding access) but operates as a national umbrella rather than a direct service provider in Yakima.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/peopleforpeoplewa
• Facebookfacebook.com/PeopleForPeopleWA

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about People For People