Family Values @ Work

What Family Values @ Work does

Family Values @ Work is a national nonprofit advocacy organization founded in 2003 and headquartered in Milwaukee, Wisconsin. It functions as the convening backbone for a network of 27 state and local coalitions and more than 2,000 partner organizations advocating for paid family leave, paid sick days, and affordable child care policies across the United States. The organization operates as a 501(c)(3)-style entity with 51-100 employees, sustained by foundation grants, individual donations, and corporate philanthropy rather than commercial revenue.

Its core programmatic offerings include the Story Bank of worker narratives, Social Media Toolkits for grassroots campaigns, the Caring Out Loud Fellowship, pass-through grant programs to state-level partners, and curated State & City Laws resources for policy makers. It has also launched the OASIS Leadership Network, a structured mentoring and peer-learning hub for state legislators working on care-economy policy. These products are human-curated advocacy and capacity-building tools rather than technology platforms; there is no disclosed software or AI infrastructure underpinning them.

Family Values @ Work's business model is grant-funded nonprofit advocacy: it raises charitable contributions, redistributes a portion as sub-grants to grassroots affiliates (for example, $400,000 deployed to 17 organizations across 12 states in April 2026), and earns impact attribution through legislative wins — credited with supporting paid family leave laws in 14+ states and paid sick days statutes in 68+ jurisdictions. The customer base is effectively a coalition ecosystem spanning labor, business, faith, and immigrant-rights constituencies; "revenue" mechanics center on funder retention and policy attribution rather than unit pricing or contract value.

Name

Family Values @ Work

Legal name

Family Values @ Work

Website

https://familyvaluesatwork.org

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

51–100 employees

Short description

Family Values @ Work is a Milwaukee-based national nonprofit, founded in 2003, that convenes 27 state and local coalitions and 2,000+ partner organizations to advocate for paid family leave, paid sick days, and affordable child care policies across the United States.

Ownership category

akta.pro rank

Headquarters

HQ city

Milwaukee

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Grants and Donations: As a nonprofit advocacy organization, Family Values @ Work is funded through grants and donations to support coalition building, policy advocacy, and movement infrastructure development. The organization announced $400,000 in grants to 17 grassroots organizations across 12 states in 2026.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

No source material was provided to describe the company's core offerings. The only available signal is the organization's name, "Family Values @ Work."

Product overview

Family Values @ Work is a national advocacy network, not a commercial product company. The organization operates as a coalition of 27 state and local groups advancing paid family and medical leave and paid sick and safe days policies. Its core offerings include the Working Families Story Bank (storytelling platform), Social Media Toolkits (advocacy campaign materials), Caring Out Loud Fellowship (leadership development), Grant Programs (grassroots funding), State & City Laws Resources (factsheets and webinars), and OASIS Leadership Network (legislative mentoring). These offerings function together as an advocacy infrastructure supporting policy change rather than a traditional product portfolio.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 65 million workers and families positively impacted by paid leave policies secured through network efforts
• +3 more outcomes

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and minor.

• Paid Leave for All CampaigncoreStrategic or Co-development Partner · 1 May 2026Coalition of national organizations including Family Values @ Work, A Better Balance, Caring Across Generations, CLASP, Main Street Alliance, MomsRising, and National Partnership for Women & Families that jointly released the Onward and Upward report tracking paid leave progress since 2020.
• The Century FoundationminorStrategic or Co-development PartnerGayle Goldin, now Executive Director of FV@W, completed a one-year fellowship at The Century Foundation continuing her work on the care economy after serving as Deputy Director of the Women's Bureau at U.S. Department of Labor.
• Care Can't WaitcoreStrategic or Co-development PartnerNational coalition partner working alongside Family Values @ Work to advance paid leave policies at federal and state levels.
• National Partnership for Women & FamiliescoreStrategic or Co-development PartnerNational advocacy organization that partners with FV@W on work-family policy initiatives, including hosting the 'Making It Work' activist conference and ongoing policy collaboration.
• 9to5coreStrategic or Co-development PartnerNational organization for working women that is a core coalition partner, having led grassroots efforts including the Milwaukee paid sick days ballot initiative and network organizing.
• MomsRisingcoreStrategic or Co-development PartnerNational advocacy organization focused on issues affecting mothers and families, including paid leave and child care policy.
• A Better BalancecoreStrategic or Co-development PartnerLegal advocacy organization focused on work-family issues that coordinates the New York Paid Family Leave Coalition and advocates for paid sick days legislation.
• Main Street AllianceminorStrategic or Co-development PartnerNetwork of small business owners who support paid family and medical leave policies, collaborating with FV@W on business-friendly policy development.
• Economic Progress Institute of RIminorStrategic or Co-development PartnerRhode Island-based policy organization that is a network member of the FV@W coalition working on state-level paid leave advocacy.
• 9to5 GeorgiaminorStrategic or Co-development PartnerGeorgia-based 9to5 chapter that is a FV@W network member coalition working on paid leave advocacy in the state.
• Family Forward OregonminorStrategic or Co-development PartnerOregon-based coalition member of FV@W network working on paid leave and family-friendly workplace policy advocacy.
• OASIS Leadership NetworkminorStrategic or Co-development PartnerMentoring hub for progressive new legislators launched by FV@W and its network to build policy leadership capacity in state legislatures.
• Families FirstcoreStrategic or Co-development PartnerCoalition umbrella including immigrants, caregivers, and racial justice activists organizing peaceful demonstrations in all 50 states to advocate for family-protective policies.
• Black Women's RoundtableminorStrategic or Co-development PartnerOrganization focused on Black women's economic advancement that partners with FV@W on intersectional advocacy for care policies.
• Citizen Action New YorkminorStrategic or Co-development PartnerProgressive grassroots organization in New York that is part of FV@W network focusing on care policy advocacy.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• MomsRising: National advocacy organization focused on mothers and families with heavy emphasis on paid leave and child care policy. Operates a member-driven online mobilization model that complements FV@W's coalition-based approach to the same policy goals.
• A Better Balance: Legal advocacy nonprofit that works on paid sick days, paid family leave, and pregnancy accommodations — directly overlapping FV@W's policy portfolio. Coordinates the New York Paid Family Leave Coalition and frequently leads state-level legislative strategy alongside FV@W's state coalitions.
• National Women's Law Center: Major federal advocacy organization advancing gender equity, including paid leave and protections for pregnant and caregiving workers. Overlaps with FV@W on policy goals and shared grantee/funders, though it concentrates on federal litigation and policy rather than state coalition building.
• Caring Across Generations: National care-economy advocacy coalition co-convened with FV@W partners that campaigns for paid leave, home care investments, and caregiver supports. Directly comparable mission and member-coalition model targeting similar federal/state policy outcomes.
• National Partnership for Women & Families: Core coalition partner of FV@W and directly comparable nonprofit advocacy organization advancing work-family policy (paid leave, sick days, equal pay) at federal and state levels. Operates as a national voice on the same issues FV@W's network drives at the state level.
• Center for Law and Social Policy (CLASP): National policy organization advancing policies for low-income people, with deep work on paid leave access. Active member of the same coalitions as FV@W (e.g., Paid Leave for All Campaign) and operates overlapping state-level policy infrastructure.
• Main Street Alliance: Network of small business owners supporting paid family and medical leave and other family-friendly policies — a core coalition partner of FV@W. Operates a parallel 'business voice' advocacy model targeting the same state and federal policy outcomes.
• 9to5: National organization for working women with a strong paid leave and paid sick days advocacy program and direct grassroots leadership in state coalitions — including leading FV@W's Milwaukee paid sick days ballot initiative. Directly competes and co-organizes within FV@W's network.

Emerging players

• Roosevelt Institute: Progressive think tank generating economic policy research including paid leave and care economy analysis. Indirectly comparable — produces data and frameworks that FV@W uses, but does not run state coalition networks.
• Economic Policy Institute: Think tank producing widely cited research on paid leave, wages, and worker protections that supports advocacy coalitions including FV@W's. Comparable only indirectly — more research/analysis oriented, less grassroots organizing — but shapes the same policy debates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCYJmCj-RlXUEQenuWpJH7sg
• Facebookfacebook.com/FamilyValuesAtWork
• Instagraminstagram.com/familyvaluesatwork
• TikToktiktok.com/@familyvaluesatwork
• Xx.com/FmlyValuesWork
• LinkedInlinkedin.com/company/family-values-work

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Family Values @ Work