Name

Love's Financial

Legal name

Love's Travel Stops & Country Stores

Website

https://lovesfinancial.com

Company type

Private

Founded year

2014

Operating status

Operating

Ownership category

akta.pro rank

Product category

Freight Factoring

NAICS

General Freight Trucking (4841)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Receivables Finance (Factoring, Invoice Discounting, Forfaiting) (FSABAHAD)

akta.pro secondary industry

Commercial Trucking & Heavy Equipment Vehicle Finance (FSAKADAI)

Keywords

• Freight factoring services
• Trucking financial services
• Accounts receivable financing
• Fuel card programs
• Cash flow financing

Headquarters

HQ city

Oklahoma City

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Freight Factoring Fees: Love's Financial purchases invoices from trucking companies at a discount, charging a factoring fee for the service of providing immediate cash flow (up to 99% of invoice value) versus traditional 30-90 day payment terms. Both non-recourse and recourse factoring options are available, with non-recourse factoring carrying higher fees due to assuming non-payment risk.
2. Love's Express Credit Program: Fuel card program with no application or transaction fees, generating revenue through fuel transactions at Love's locations. Provides consistent and competitive pricing for fleets with no transaction fees.
3. Universal Billing Program: Flexible billing program issued by QuikQ for fuel and other purchases across Love's, Pilot Flying J, TA Petro and other network locations, generating transaction-based revenue.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Love's Financial purchases trucking company accounts receivable at a discount to provide immediate cash flow, advancing up to 99% of invoice value in as little as 60 minutes, and offers bundled supporting services including the Love's Express Credit fuel card with up to $0.30/gallon discounts, RFID cardless fueling, the Universal Billing Program across major truck stop networks, and back-office billing and collections support. Both recourse and non-recourse factoring options are available for owner-operators, small-to-mid-sized fleets, large fleet operators, freight brokers, and oilfield haulers.

Product overview

Love's Financial is a freight factoring and financial services company and member of the Love's Family of Companies, providing a unified platform of financial products integrated with Love's nationwide network of 520+ travel stops and truck service centers. The core offering is Freight Factoring, which enables trucking companies to sell accounts receivable for immediate cash flow with up to 99% advances and 60-minute to same-day funding options. This core product is bundled with complementary services including Love's Express Credit (fuel card with up to $0.30/gallon discounts and $2,500 credit line), RFID Automated Fueling via SmartQ technology for cardless fueling, and the Universal Billing Program through QuikQ enabling fuel purchases at major truck stop networks. Additional services include Legal Services for Drivers (CDL protection), Fuel Discounts, Back-Office Support (billing, collections, reporting), the Love's QuickPay App for mobile invoice submission and account management, and specialized Oilfield Freight Factoring. The platform offers both recourse and non-recourse factoring options and integrates with TMS providers McLeod, Prophesy, TMW Suite, and Truckmate for back office synchronization.

Differentiator

Problem solved

Functional benefit

Brands

• Love's Express Credit: Fuel card and credit program for truckers offering competitive pricing and no transaction fees
• Love's Express Billing Program
• Love's QuickPay
• Universal Billing Program
• SmartQ RFID

Products and services

• Freight Factoring Core freight factoring service enabling trucking companies to sell accounts receivable at a discount for immediate cash flow. Offers up to 99% advance rates, 60-minute, 3-hour, and same-day quick-funding options, recourse and non-recourse options, and back-office support including billing, collections, and dedicated account representatives.
• Love's Express Credit Fuel card and credit line program for trucking fleets offering fuel discounts of up to $0.30/gallon at Love's locations, a $2,500 guaranteed credit line for fuel, tires, maintenance, and in-store purchases, RFID cardless fueling options, and real-time transaction monitoring with no application or transaction fees.
• RFID Automated Fueling (SmartQ) Cardless Radio Frequency Identification (RFID) fueling technology allowing Class 8 trucks to authorize fuel pumps and DEF dispensers without a physical card. SmartQ verifies the truck is actually at the fuel pump and automatically turns off dispensers if the RFID connection is disconnected to reduce pump fraud.
• Universal Billing Program Flexible billing program issued by QuikQ enabling fleets to purchase fuel and products at Love's, Pilot Flying J, TA Petro, and other in-network truck stops with multiple payment methods (card, SmartQ RFID, Love's Pay mobile app, Start Codes) and real-time reporting for fleet fuel management.
• Legal Services for Drivers (TVC Pro-Driver) CDL protection subscription service provided by TVC Pro-Driver assisting professional drivers and fleets with reducing or dismissing fines, preventing court downtime, and protecting CSA scores through a nationwide network of provider attorneys for moving violations, non-moving violations, DataQ challenges, and legal protection.
• Fuel Discounts Fuel discount program providing at least $0.20 per gallon savings for new qualifying customers when factoring with Love's and using the Love's Express card, with up to $0.30/gallon for factoring customers and up to $0.50/gallon for new qualifying customers, available through Love's nationwide travel stop network.
• Back-Office Support Comprehensive administrative services for freight factoring customers including invoice creation, billing to brokers and shippers, tracking of bills of lading, collections follow-up, payment collection, maintenance records, and 24/7 access to broker credit check system.
• Oilfield Freight Factoring Specialized factoring service for the oil and gas industry providing customized factoring solutions for all hauler types (vacuum, water, hot oil, sand), next-day payment, collections and invoice billing support, and credit flexibility for debtors with extended-pay terms.
• Love's QuickPay App Mobile and web application enabling factoring customers to submit invoices, manage accounts, transfer funds, view detailed reports, access account notifications, and communicate with account managers while on the road.

Quantifiable outcome

• Up to 99% advance on invoices funded in as little as 60 minutes
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature6 records

Partnerships

Eight partnerships are on record, tiered core, peripheral and minor.

• TBS Factoring Services, Saint John Capital, and Financial Carrier ServicescoreStrategic or Co-development Partner · 19 December 2025Love's Financial acquired three freight factoring providers: TBS Factoring Services (Oklahoma City, OK), Saint John Capital (Chicago, IL), and Financial Carrier Services (Charlotte, NC). The acquisition brought approximately 3,400 new customers with no disruptions or delays in funding during the transition.
• Vero Business Capital and Foley Business CapitalcoreStrategic or Co-development Partner · 1 July 2020Love's Financial acquired two freight factoring companies: Vero Business Capital of Memphis, Tennessee, and Foley Business Capital of Omaha, Nebraska. The acquisition aligned with Love's strategic vision of growing its financial services business.
• TransflocoreTechnology or IntegrationLove's Financial partnered with Transflo to implement Workflow AI for Factors, a next-generation automated factoring system designed to streamline document processing, verification, and funding timelines for carriers and brokers. The platform features end-to-end automation, intelligent workflows, an integrated verification engine, and scalable architecture to address long-standing inefficiencies in factoring workflows. Now available to new and existing Love's Financial customers.
• REV CapitalcoreStrategic or Co-development PartnerLove's Financial acquired REV Capital's U.S. transportation factoring portfolio during Love's Financial's 10th anniversary year. The acquisition brought over 500 customers to Love's Financial with seamless transition ensuring no disruptions or delays in funding. REV Capital was recognized as innovators and experts in managing cash flow for diverse range of clients.
• TVC Pro-DriverperipheralStrategic or Co-development PartnerLegal services partnership providing CDL protection subscription service for professional drivers and fleets. TVC Pro-Driver assists in reducing or dismissing fines, preventing downtime for court, and protecting CSA scores through a nationwide network of attorneys. Services include moving violations, non-moving violations, serious traffic violations, and DataQ challenges.
• QuikQcoreTechnology or IntegrationQuikQ provides the Universal Billing Program platform and SmartQ RFID cardless fueling technology. QuikQ pioneered the use of RFID tags to process fuel transactions and provides additional solutions including Q-Access, Q-Fuel, Q-Image, and Q-Wash. Love's Universal Billing Program is issued by QuikQ and enables fuel purchases at Love's, Pilot Flying J, TA Petro and other network locations.
• American Factoring Association (AFA)minorOthersProud member of the American Factoring Association, an industry organization for factoring companies.
• International Factoring Association (IFA)minorOthersProud member of the International Factoring Association. Love's Financial Director Neely Campbell-Thomas serves on the IFA Advisory Board.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Apex Capital Corp: Largest U.S. freight factoring company by volume, serving trucking carriers with non-recourse factoring, fuel cards, and back-office services. Direct competitor across virtually all of Love's Financial's product lines and customer segments.
• Riviera Finance: National factoring company with a substantial transportation vertical offering recourse and non-recourse factoring, plus back-office services. Overlaps directly with Love's Financial's core transportation factoring offering across SMB fleets.
• Triumph Business Capital: Non-recourse freight factoring provider serving owner-operators and small trucking fleets with same-day funding and fuel card integrations. Direct competitor in the same SMB trucking segment as Love's Financial.
• TCI Business Capital: Transportation-focused factoring company offering non-recourse factoring, fuel advances, and back-office support to carriers and freight brokers. Comparable product set and SMB-trucking customer overlap.
• OTR Capital Solutions: Direct competitor in freight factoring, providing non-recourse and recourse factoring specifically to owner-operators and small-to-mid-sized trucking fleets. Closest 1:1 analog to Love's Financial in target customer, products, and funding speed messaging.
• Currency Capital: Trucking-focused factoring broker and direct factor serving carriers with same-day funding and back-office services. Direct competitor in the SMB trucking factoring segment with comparable speed-to-funding messaging.

Broad incumbents

• eCapital: Large commercial factoring company with a transportation vertical offering freight factoring, asset-based lending, and back-office solutions. Broader portfolio than Love's Financial but overlaps meaningfully in transportation factoring for mid-market fleets.

Others

• Pilot Travel Centers: Largest U.S. truck stop operator and a participating network in Love's Universal Billing Program via QuikQ. Not a factoring competitor, but a key ecosystem partner where Love's Financial cross-sells to captive fleet customers — a useful comp for the bundling economics at the heart of Love's model.

Emerging players

• Factor Finders: Factoring referral marketplace that matches trucking companies with factoring providers. Acts as a customer acquisition channel that competes for the same SMB trucking factoring leads that Love's Financial targets.
• Bluevine: Digital-first SMB working capital and invoice factoring provider. Not trucking-specific, but represents the fintech-style threat to traditional factorers and is increasingly expanding into transportation and freight verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/lovesfinancial
• Facebookfacebook.com/lovestravelstops
• Instagraminstagram.com/lovestravelstops

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Love's Financial