What BTF Media does

BTF Media (legal entity: Break the Format LLC) is a privately held audiovisual production company founded in 2010 by Mexican entrepreneurs and producers Francisco E. Cordero and Ricardo Coeto. Headquartered in Cuauhtémoc, Mexico City, the company operates from five offices — Miami (US regional HQ), Mexico City, Santiago, Buenos Aires, and Madrid — giving it a multi-territory production corridor across LATAM, North America, and Southern Europe. Its core products are original television series (comedy, drama, romance, thriller formats typically produced as 9–10 episode seasons), feature films (theatrical and streaming), unscripted content including a newly announced Latin American adaptation of 'Ninja Warrior', and immersive media experiences. Underlying technology is conventional film and television production craft — no proprietary platforms, APIs, or software products are disclosed.

The company's revenue model is project-based B2B production and licensing: BTF Media develops and produces original content, then licenses it to a concentrated set of enterprise entertainment buyers including Disney/Disney+, Amazon Prime Video, Warner Media, Sony Pictures Television, Buena Vista International, and VIX (Televisa-Univision). Revenue mechanics combine production fees, licensing royalties, and co-production financing arrangements with partners such as Wawa Films, AF Films, and PaCha Films. Customer segmentation is vertical (streaming platforms/OTT services as the primary segment, broadcast networks as secondary), and the GTM motion is enterprise field sales driven by creative pitches, slate proposals, and established studio relationships rather than volume or self-serve distribution. Pricing is bespoke and not publicly disclosed. The company holds no disclosed patents or technology certifications, but has accumulated reputational capital through an International Emmy nomination, a Premios Goya win for 'Sintiendolo Mucho', and multiple Telly Awards.

Name

BTF Media

Legal name

Break the Format LLC

Website

https://btfmedia.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

BTF Media is a Mexico-founded audiovisual production company that produces original TV series, films, unscripted formats, and immersive experiences for global studios and streamers including Disney+, Amazon Prime, Warner Media, and Sony Pictures Television, operating from five countries.

Ownership category

akta.pro rank

Product category

Film and Television Production

NAICS

Motion Picture and Sound Recording Industries (512)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

OTT Platform CMS & Content Operations (Catalog, Scheduling, Workflows) (MPAHAJAA)

Keywords

• Audiovisual production
• Television series production
• Film production services
• Unscripted content development
• Content licensing

Headquarters

HQ city

Cuauhtémoc

HQ country

Mexico

HQ region

Latin America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Content Production & Licensing: BTF Media produces original TV series and films, then licenses this content to streaming platforms (Disney+, Amazon Prime), TV networks (Buena Vista International, Warner Media, Sony Pictures Television), and film distributors. Revenue is generated through production fees, licensing deals, and co-production arrangements with major entertainment companies.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

BTF Media is an audiovisual production company that produces television series, feature films, and unscripted content for major global entertainment platforms. The company operates as a multi-region production house, developing and producing Spanish- and English-language content under the legal entity Break the Format LLC. Its work is delivered to streaming services, broadcasters, and theatrical distributors through licensing, co-production, and fee-for-service arrangements.

Product overview

BTF Media is a multimedia production company that produces audiovisual content including television series and films. The company operates across multiple content formats: TV series production (comedy, drama, romance, thriller genres distributed via platforms like Disney), film production (theatrical and streaming releases), unscripted development and production (including reality formats), and immersive experiences. The company produces content in multiple languages and markets, with presence in the US, Mexico, Argentina, Chile, and Spain.

Differentiator

Problem solved

Functional benefit

Products and services

• TV Series Production
• Feature Film Production
• Unscripted Development and Production Development and production of unscripted (non-fiction, reality, docuseries) television content for streaming platforms and networks. Targeted at entertainment buyers seeking Spanish-language and bilingual unscripted programming.
• Immersive Experiences Design and delivery of immersive, experiential entertainment offerings as part of the company's production portfolio. Targeted at entertainment partners seeking differentiated audience experiences.

Quantifiable outcome

• International Emmy nomination for television production
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Wawa FilmscoreStrategic or Co-development PartnerCo-production partner for film projects including 'Un Viaje al Corazón / The Wingwalker'. Wawa Films collaborates with BTF Media on film production and development.
• AF FilmscoreStrategic or Co-development PartnerCo-production partner for film 'V de Victor'. AF Films works with BTF Media on production and financing of film projects.
• PaCha FilmscoreStrategic or Co-development PartnerCo-production partner for 'Un Viaje al Corazón / The Wingwalker'. PaCha Films collaborates on film production with BTF Media.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Atresmedia Studios: Spanish broadcast group's production arm producing premium series and films for domestic and international platforms. Comparable as a Spanish-language scripted producer, though vertically tied to a larger broadcaster.
• Participant Media: US-based film and series producer with social-impact focus producing content for streamers. Comparable as a mid-to-large English-language scripted producer, useful as a benchmark for production-company scale and valuation.
• TelevisaUnivision (VIX / Estudios Televisa): Vertically integrated Spanish-language media giant operating VIX streaming and in-house Estudios Televisa production. A broader incumbent that both commissions from BTF (VIX) and competes for the same commissions.

Regional players

• Filmadora Nacional: Mexican film and television production company with a long operating history. Comparable as a domestic LATAM producer, though with a more traditional broadcaster-aligned slate than BTF's streaming focus.

Direct peers

• Secuoya Studios: Spain-based independent production group producing high-end series and films for global streamers including Netflix and Amazon. Directly comparable to BTF in targeting Spanish-language commissions from major platforms.
• Pimienta Films: Independent Mexican production company producing scripted series and films for streaming platforms. Comparable in scale and business model as a mid-sized LATAM producer competing for similar commissions.
• Endemol Shine Boomdog: Major Mexico-based Spanish-language content producer creating scripted series and formats for global streamers. Directly comparable to BTF in serving Disney+, Amazon, and other platforms with Hispanic-market originals.
• The Mediapro Studio: Spain-based production group producing premium scripted series and films in Spanish and Portuguese for global platforms. Comparable to BTF as a multi-territory Spanish-language producer working with major streamers.
• Woo Films: Mexico City-based film and series producer with international co-productions. Comparable to BTF as a Mexican-rooted production house working in Spanish-language features and television for global audiences.
• Perro Azul: Mexico-based production house producing television series and films for streaming platforms and broadcasters. Comparable to BTF as a similarly sized Mexican production company competing for the same commissions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/btf_media
• Facebookfacebook.com/btfmediamx
• LinkedInlinkedin.com/company/btf-media

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BTF Media