Locafaz

Name

Locafaz

Legal name

Locafaz Locação De Equipamentos Ltda

Website

https://locafaz.com.br

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Construction Equipment Rental

NAICS

Construction, Transportation, Mining, and Forestry Machinery and Equipment Rental and Leasing (53241), Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Industrial Power & Energy Equipment Rental/Leasing (Generators, Light Towers, Compressors) (TLABAFAG)

Keywords

• Construction equipment rental
• Solar lighting towers
• Civil construction tools
• Generator rental services
• Submersible pump rental

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Rental: Locafaz generates revenue through the rental of construction equipment and tools on a short-term or long-term basis. Customers request quotes via WhatsApp or directly through the website. Revenue is recurring per rental period (daily/weekly/monthly rates), with a catalog of over 40+ equipment categories including concrete mixers, compactors, generators, pumps, power tools, and solar lighting towers.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Locafaz rents construction and civil engineering equipment on a short-term and long-term basis from two physical locations in Minas Gerais, Brazil. Its catalog spans more than 40 equipment categories, including concrete mixers, submersible pumps, scaffolding, compactors, diesel and gasoline generators, electric power tools, welding machines, mini cranes, and a differentiated solar-powered mobile lighting tower (Torre de Iluminação Solar). Customers request quotes via the website or WhatsApp and complete rentals at the company's Belo Horizonte or Sete Lagoas branches.

Product overview

Locafaz is a Brazilian equipment rental company (Locação de Equipamentos) providing rental services for construction and civil engineering equipment. The company operates from two locations in Belo Horizonte and Sete Lagoas, serving sectors including mining, civil construction, events, sugar-energy industry, and ports. The core offering is a diverse portfolio of rental equipment including power generators (diesel and gasoline), the innovative Solar Lighting Tower (Torre de Iluminação Solar) using 100% renewable energy, submersible pumps, concrete mixers, vibratory plates, compactors, electric power tools, scaffolding systems, welding machines, mini cranes, and various other construction machinery. The equipment lineup includes specialized items like the CM20 Diesel compactor, CR5 reversible asphalt plate, submersible pumps (Hidrosul brand and clean water models), Chiaperini compressors, and battery-powered tools. The company also rents containers and offers both battery-powered and solar lighting towers for mobile illumination needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Torre de Iluminação Solar (Solar Lighting Tower) Solar-powered mobile lighting tower for illuminating hostile environments; uses solar panels instead of diesel, with zero noise, zero emissions, 100% renewable energy, easy mobility, and extra-low voltage operation. Suited for mining, construction, events, sugar-energy sites, and ports.
• Containers (Containeres)
• Geradores à Diesel (Diesel Generators)
• Geradores à Gasolina (Gasoline Generators)
• Betoneiras (Concrete Mixers)
• Andaime Tubular (Tubular Scaffolding)
• Bombas Mangote (Hopper Pumps)
• Bombas Submersíveis Hidrosul
• Bombas Submersível Água Limpa (Clean Water Submersible Pumps)
• Cortadoras de Asfalto (Asphalt Cutters)
• Placa Vibratória Asfalto CM13
• Placa de Asfalto Reversível CR5
• Compactador de Solos à Percussão (Percussion Soil Compactor)
• CM20 Diesel Compactor
• Compactadores Solos à Gasolina (Gasoline Soil Compactors)
• Ferramentas Elétricas (Electric Power Tools)
• Máquinas de Solda (Welding Machines)
• Mini-Gruas (Mini Cranes)
• Guinchos de Coluna (Column Winches)
• Talhas Manuais (Manual Hoists)
• Torre de Iluminação a Bateria (Battery-Powered Lighting Tower)
• Acabadora de Superfície (Surface Finishing Machine)
• Amarradora de Vergalhão a Bateria (Battery-Powered Rebar Tier)
• Aspiradores (Industrial Vacuum Cleaners)
• Lavadoras (Pressure Washers)
• Mangotes Vibradores de Imersão (Immersion Vibrator Hoses)
• Motores Vibradores Elétricos (Electric Vibrator Motors)
• Motores Vibradores à Diesel (Diesel Vibrator Motors)
• Motores Vibradores à Gasolina (Gasoline Vibrator Motors)
• Régua Vibratória Gasolina (Gasoline Vibrating Rule)
• Rolo de Trincheira (Trench Roller)
• Motobombas à Combustão (Combustion Motor Pumps)
• Serra de Bancada (Bench Saws)
• Perfuradores de Solos (Soil Drillers)
• Painéis de Acionamento Baixa Tensão (Low Voltage Control Panels)
• Compressores Elétricos (Electric Compressors)

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Herc Rentals: US-based full-line equipment rental provider serving construction, industrial, and infrastructure markets. Comparable to Locafaz in core short-term rental of construction and industrial equipment to B2B customers.
• Aggreko: Global specialist in temporary power and temperature control solutions, including mobile lighting towers for events, construction, and mining. Comparable to Locafaz through its lighting tower and generator rental product lines serving industrial customers worldwide.
• United Rentals: Largest equipment rental company in the world, offering a broad portfolio of construction and industrial equipment for rent. Comparable to Locafaz in core rental business model, though at vastly larger scale and geographic reach.
• Sunbelt Rentals: North American equipment rental leader providing a wide range of construction, industrial, and specialty equipment. Comparable to Locafaz through its general construction equipment rental model and expanding specialty/lighting offerings.
• Ashtead Group (Sunbelt US parent): UK-listed parent of Sunbelt Rentals, a global equipment rental platform. Comparable to Locafaz as a publicly-traded consolidator in the equipment rental industry with exposure to construction and industrial end-markets.

Direct peers

• Mills Locação: One of Brazil's largest equipment rental and services companies, offering a broad range of construction and industrial equipment for rent. Directly comparable to Locafaz in product offering, customer base (construction, infrastructure, industry), and short-term rental model across the Brazilian market.
• Brasil Rental (Grupo Brasil Rental): Brazilian equipment rental company serving construction, industrial, and event sectors with a diversified fleet. Operates with a similar short-term, multi-category rental model targeting regional B2B customers in Brazil.
• Macnor Locação: Brazilian construction equipment rental company offering compactors, generators, concrete mixers, and similar civil construction equipment. Comparable to Locafaz in fleet composition and target customer segments.

Emerging players

• Solar Lighting Tower Specialists (e.g., Prolectric, Trime): Niche manufacturers and rental providers specializing in solar-powered mobile lighting towers for construction, events, and infrastructure. Directly comparable to Locafaz's Torre de Iluminação Solar offering in product category and clean-energy positioning.

Others

• Localiza (Locamerica fleet segment): Brazil's largest vehicle rental company with growing exposure to construction and heavy equipment rental via its fleet solutions arm. Comparable to Locafaz as a Brazilian rental peer, though primarily focused on light/auto vehicles rather than construction equipment.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/locafazlocacaodeequipamentos
• LinkedInlinkedin.com/company/locafaz

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Locafaz