MOGA

Name

MOGA

Legal name

Memphis Obstetrics & Gynecological Association, P.C.

Website

https://mogamd.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Women's Health / OB-GYN Medical Services

NAICS

Offices of Physicians (6211), Family Planning Centers (62141)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Obstetrics & Gynecology (OB/GYN) Clinics (HLAFAJAA)

akta.pro secondary industries

Gynecology (General Non-Obstetric Care) (HLAKAJAL), Menopause & Midlife Women’s Health (HLAKAJAH), Sexual & Reproductive Health (STI Care, Vulvovaginal Disorders) (HLAKAJAJ)

Keywords

• Obstetrics gynecology services
• Women's healthcare
• Prenatal pregnancy care
• Mammography ultrasound diagnostics
• Menopause hormone therapy

Headquarters

HQ city

Memphis

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Patient Care Services: Fee-for-service healthcare revenue from obstetric and gynecological consultations, procedures, and treatments billed through insurance plans and patient payments

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

MOGA is a private OB/GYN medical practice delivering comprehensive women's healthcare across every life stage, from puberty through menopause. The practice provides obstetric care (prenatal, delivery, postpartum), gynecological services (well-woman exams, contraception, infertility), in-office diagnostics (mammography, ultrasound, bone densitometry), and treatments including laparoscopic and robotic surgery, ThermiVa radiofrequency rejuvenation, hormone replacement therapy, and cancer screenings, across three Mid-South locations.

Product overview

MOGA (Memphis Obstetrics & Gynecological Association, P.C.) is a comprehensive women's health practice offering a unified portfolio of obstetric and gynecological services. The practice provides core obstetric care including prenatal monitoring and delivery, alongside extensive gynecological services spanning well woman exams, birth control, infertility treatment, menopause management, and surgical procedures. Diagnostic capabilities include mammography and ultrasound imaging, while specialized treatments encompass ThermiVa vaginal rejuvenation, hormone replacement therapy (including pellets), laparoscopic and robotic surgery, and in-office procedures such as colposcopy. The practice emphasizes preventive care through cancer screening and bone density testing, operating three convenient locations in Memphis, Bartlett, and Southaven to serve women throughout every stage of life.

Differentiator

Problem solved

Functional benefit

Products and services

• Obstetrics Comprehensive pregnancy care including prenatal visits, monitoring, delivery, and postpartum care for women throughout pregnancy.
• Well Woman Visit Annual wellness exams evaluating overall health, including gynecological examinations, health history review, and preventive care screenings.
• Birth Control

Quantifiable outcome

• 4.84 out of 5 stars average rating from 2,198 patient reviews
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Privia Health: Physician practice enablement platform serving multi-specialty groups including OB/GYNs. Comparable as a partner or platform of interest for an independent practice seeking payer leverage, value-based care infrastructure, and operational support.
• Unified Women's Healthcare: PE-backed (Nordic Capital, later Ares) national platform that acquires and operates independent OB/GYN practices. Most direct strategic comparability: MOGA is exactly the type of large multi-provider regional group Unified targets for integration.
• Pediatrix Medical Group / Obstetrix: Specialty physician services group historically focused on obstetrics and pediatrics. Comparable as a multi-site, multi-provider women's health physician services platform that has scaled via acquisition and partnership models.
• Women's Care Enterprises: PE-backed OB/GYN practice management platform that has consolidated independent women's health groups across multiple U.S. regions. Comparable business model, specialty focus, and roll-up strategy to what an acquirer of MOGA could pursue.

Regional players

• Methodist Le Bonheur Healthcare (Women's Services): Another major Memphis-area health system operating employed OB/GYN services. Competes with MOGA for insured patients and physician referrals in the same Mid-South geography.
• Baptist Medical Group (OB/GYN): Hospital-employed OB/GYN group in the Memphis metro affiliated with Baptist Memorial Health Care. The most direct local competitor for patient share, primary-care referrals, and insurance contracts in MOGA's backyard.
• Tennessee Women's Care: Independent OB/GYN group serving the Nashville/Cool Springs Tennessee market. Comparable as a similarly structured private, multi-provider Tennessee OB/GYN practice with a comprehensive women's health service line.

Emerging players

• Midi Health: Virtual-first menopause and midlife women's health clinic. Not a direct geographic competitor, but represents the digital threat to MOGA's menopause and hormone therapy revenue line as patients increasingly seek virtual specialty care.
• Tia (women's health): Tech-enabled, multi-site women's health practice combining primary care, GYN, and wellness. Illustrates the integrated, digitally native model of women's health delivery that MOGA's traditional practice may be compared against by payers and younger patients.
• Conceive Fertility Center / RMA Network: National fertility and reproductive medicine network that competes with MOGA's infertility offering and represents both a competitor and a referral partner for advanced reproductive services MOGA does not perform in-house.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MOGAobgyn
• Instagraminstagram.com/mogaobgyn
• Xx.com/MOGAobgyn

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MOGA